Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Analysis

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Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Analysis

Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Solution is a widely known name of a New York based, world's leading organization in the food and beverage industry. company is a leading brand in practical snacks, foods and drinks with its presence in about 200 nations.

The report consists of a deep analysis of various elements of the social duties of significant companies in the food and drink industry in general, and Case Analysis in particular. It likewise supplies an analysis of the growing health and environmental concerns consisting of obesity, heart problem, environmental devastation etc. in the Western nations and the role of the business in the food and beverage market to resolve these issues. The report likewise supplies an examination of the degree of sustainability and CSR in the Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Solution's organisation method along with the determination of how Case Study Help develops value for its consumers. The report likewise provides specific strategic options for business to integrate the criticism over its social responsibility with particular suggestions and an execution strategy.

Issues Identification

Case Study Solution had taken certain crucial actions relating to the ecological effects of its items, however, these actions are not enough to end up the criticism over the company's duty towards social and environmental issues. This is needed to take certain strategic actions to change the market position of its specific well-known brand names and present Case Study Help as a company producing healthy products in the market. In this regard, company and other food and beverage companies need to use their power to move the customer taste towards much healthier items to get rid of the restraints in the development of food industry.

Important Analysis

For the couple of decades, customer food patterns have actually been changed drastically. The shift from using natural food to manufactured food has extremely affected the health of the customers. Despite of the discovery of modern health strategies, the overall health of individuals in couple of years have been extremely impacted. Currently about 1 billion of individuals In US are overweight and at least 300 million of them have weight problems. Kids also facing the issue of obesity. The ratios of obesity in 1980s are rather different from the existing ratios. Despite of discovery of health methods and modern methods to manage weight problems and other diseases, the ratio of weight problems has actually been doubled form the level of 1980. All of the information related to the health issues with the incorporation of manufactured food in the market discuss the frequency of the health issues related to food system. These problems are indirectly the result of different practices of the food and beverage companies for developing value for their consumers.

Worth Creation at Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Solution

Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Analysis being a giant company in the food and drink market, offers high value to its consumers by various ways. Case Study Help has a competitive advantage in offering its items far and broad worldwide. The company is presented in about 200 countries with a big number of popular international brand names.

Moreover, the company produces value for its customers by methods of offering a great deal of delicious food products consisting of salt, fat and sugar, which are the ingredients that are straight connected with the psychological core of the consumer's brain. The Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Solution in addition to other giant food and beverages business develop value for its customers by manipulating these components in its products. Case Study Analysis in addition to other huge companies has an interest in finding ways to increase the customer value from its products through making use of the vulnerability.

Along with it, the business likewise produces value by means of integrating the healthy point in its items. The business has actually done certain efforts in order to offer healthy items and minimize the share of Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Help in general environmental devastation. Case Study Solution has taken specific steps related to the sustainability of individuals and environment consisting of the 2009 announcement of the ambitious goals and dedications connected to Case Study Solution items, market and the neighborhood.

All of these methods have actually been effective at developing worth for the Case Study Analysis customers. Increasing health associated concerns have raised the criticism for Case Study Help.

Positive Role of Significant Food and Drink Companies in Addressing Social and Ecological Expenses Associated with the Industry

Certainly, major food and drink business consisting of company, etc. can play a positive role in dealing with social and ecological expenses associated with the industry. The environmental expenses associated with food and beverage industry include the environmental destruction due to the influx of nitrogen which has actually led to the minimized water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in ecological destruction which might be a big threat to the presence of humanity in future.

Significant reason for these ecological modifications is mass use of nitrogen abundant fertilizers and the components by the food and drink business. Therefore, food and beverage business need to play a positive role in attending to these concerns to remove their growth restraints associated with the criticism from the environmental neighborhoods.

The business must prevent usage of nitrogen fertilizers and need to search out the items of those farmers that do not utilize fertilizers for their crop. The companies might use sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich products.

Along with the ecological expenses there are specific social costs related to the food and drink market which should be resolved by the giant food and beverage companies to achieve the market development and to avoid the criticism from the ecological communities. Social expenses related to the industry consists of the increasing health concerns related to obesity, heart disease, diabetes and so on. However, the huge business could play a constructive role in resolving these issues.

The business might move towards more healthy products by minimizing the amount of poisonous compounds in their processed foods i.e. dioxin, which might result in lethal human diseases. The business could also do efforts to move customer tastes towards healthy items as they have actually managed the customer taste for couple of decades.

Evaluation of Sustainability at Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Help

There was a prospective shift in the business strategy and goals at Case Study Analysis. The brand-new CEO was concentrated on purchasing much healthier products for achieving sustainable development for the business together with providing healthier future for individuals and the world both. Under the brand-new vision, the slogan of the business was likewise altered from the "enjoyable for you" to "much better for you".

Human Sustainability

The company revealed certain objectives and dedications related to human sustainability and the environmental sustainability. Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Solution obtained Quaker Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and natural beverages to introduce various much healthier items in its portfolio. Despite of being thought about a Case Study Solution's healthy brand name, the items of Quaker Oats contained several ingredients which were harmful to health. These hazardous ingredients were not promoted which have actually ended up being the base for criticism over the healthy brands of Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Help.

Together with the inculcation of healthy brand names in its portfolio through acquisitions, Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Solution has actually taken certain sustainability actions for its market places. Among significant examples in this regard is the Business's marketing strategy related to schools. The business markets just low calories and nutritious drinks options in schools.

Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research and development for introducing new and healthy products in its portfolio. The business has increased its research and advancement spending plan and has presented an army of health researchers to develop certain healthy products.

Environmental Sustainability

In addition to the human sustainability, Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Solution has actually taken a number of steps towards environmental sustainability. The business has committed to various goals connected to water, land, product packaging, environment change and neighborhood. In this regard, the business committed to lower its product packaging by countless tones to prevent high quantity of wastages. Moreover, the company has actually devoted to lower greenhouse gas emissions together with the achievement of effectiveness in the energy usage. company has also tried certain humanitarian activities consisting of a dedication to provide safe drinking water to 3 million individuals in developing nations by 2015.

On the basis of above analysis, it might be determined that the business has actually taken a number of steps towards human and ecological sustainability. Nevertheless these actions are still not sufficient to accomplish the preferred commercial growth and to lower the criticism over the social obligation of Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Solution.

Alternatives

Certain long term strategic options could be obtained for the business on the basis of above analysis. These options can be evaluated on the basis of the truth that how the option would enable the business to attain its goal of prospective growth and lower the criticism over the company. Additionally, the alternatives could be examined on the basis of the time frame that would be taken by an option to be executed together with the expense and dangers related to the option

Alternative-1: introduction of a New Line of product Associated with Healthy Foods and Beverages

The very first action that Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Solution might take is to present a new product line related to healthy food and drinks. The business needs to introduce a broad variety of healthier items by using its substantial research study and development expenditures.

Pros:

• Ability to target large number of consumers i.e. health mindful customers.
• Reduction of the criticism of environmental worried societies and community development organizations.
• Satisfaction of the social responsibility by payment of the hazardous items with healthy products.
• Might be implemented within few years i.e. 3 to 5 years.

Cons:

• Risk of failure of the new items in the market i.e. customers may not like the taste and might not accept the much healthier products due to the addictive nature of harmful products.
• The dangerous items in the item portfolio might make the incorporation of healthy items fail to decrease criticism.
• Substantial expense of research and development needed to build new healthy items.

Alternative-2: High level Acquisition of Health related Business

Another alternative choice to attain the potential development and minimize the criticism is to obtain the health associated business at a high level. Investment in these kind of business would allow Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Analysis to introduce a large variety of much healthier products within a brief time period without any need of considerable research and advancement expenditures. The advantages and disadvantages related to alternative 3 are offered listed below:

Pros:

• Saving of huge amount of research and advancement costs for new product development.
• Incorporation of new items within 2 years.
• Ability to target large number of customers i.e. health mindful customers.
• Decrease of the criticism of ecological worried societies and neighborhood advancement companies.
• Fulfillment of the social obligation by settlement of the dangerous items with healthy products.

Cons:

• The acquisition might not show to alter the image of Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Analysis as in case of Quaker Oats.
• Requirement of substantial amount of capital.
• Danger of failure of the new items in the market i.e. consumers might not like the taste and might decline the healthier products due to the addicting nature of harmful items.
• The dangerous items in the item portfolio might make the incorporation of healthy items fail to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Analysis is to replace all of its dangerous items with healthier products. This might be a substantial shift in the business method and business model at business. The replacement of harmful products with much healthier items would completely alter the market position of the company and would need a a great deal of essential steps to be taken. The advantages and disadvantages associated with alternative 3 are offered listed below:

Pros:

• Modification of market position of Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers Case Study Help
• Capability to target large number of consumers i.e. health conscious customers.
• End of all of the criticism of ecological worried societies and neighborhood development companies.
• Fulfillment of the social obligation

Cons:

• Threat of failure of the new items in the market i.e. customers may not like the taste and might not accept the healthier products due to the addicting nature of hazardous items.
• Huge expense of research and advancement required to develop new healthy items.
• Worker might withstand over the change in business model and business strategy.
• Number of years required for the implementation.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the business's CSR, issues dealt with by the company and the current industry circumstance, Case Study Solution is recommended to consider alternative 2 of high level of acquisition of health associated companies. As the acquisitions would make it possible for the company to save of substantial amount of research study and development costs for brand-new item development. Along with it, acquisitions would permit incorporation of brand-new products within two years along with the capability to target large number of consumers.

This Sanofi Synthã©Labo-Aventis (A): The French Connection Of Mega Mergers case study is writen by : Ashok Som

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