Onstar: Connecting To Customers Through Telematics Case Study Analysis

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Onstar: Connecting To Customers Through Telematics Case Analysis

Onstar: Connecting To Customers Through Telematics Case Study Analysis is a widely known name of a New York based, world's leading company in the food and beverage industry. business is a prominent brand name in practical snacks, foods and drinks with its presence in about 200 countries.
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The report consists of a deep analysis of numerous elements of the social obligations of significant companies in the food and drink market in basic, and business in particular. The report also offers an examination of the extent of sustainability and CSR in the Onstar: Connecting To Customers Through Telematics Case Study Analysis's business method along with the decision of how Case Study Solution develops value for its consumers.

Concerns Recognition

The giant food and beverage business was going through a criticism over its obligation towards different social and ecological concerns including; obesity, heart diseases, ecological devastation and so on. These criticisms lead, to reassess about the business strategy of Onstar: Connecting To Customers Through Telematics Case Study Solution. The Hua L Lee has realized that the general society, the lifestyle of individuals and individuals at whole have actually been altered now. In this circumstance with increasing trends towards much healthier products and the increasing ecological concerns, Case Study Solution should change its instructions towards healthier items. Although, Case Study Analysis had taken particular important actions relating to the environmental impacts of its products, but, these actions are insufficient to end up the criticism over the company's obligation towards social and eco-friendly concerns. The needed to take certain strategic steps to change the market position of its specific popular brands and present Online Case Study Solution as a company producing healthy items in the market. In this regard, Case Study Help and other food and beverage business must utilize their power to move the customer taste towards much healthier items to eliminate the restraints in the development of food market.

Critical Analysis

For the couple of years, customer food patterns have actually been changed significantly. The shift from the use of healthy food to manufactured food has actually extremely affected the health of the customers. Despite of the discovery of modern health strategies, the total health of individuals in couple of decades have been highly impacted. Currently about 1 billion of the people In US are overweight and a minimum of 300 million of them have obesity. Kids also facing the problem of weight problems. The ratios of weight problems in 1980s are rather various from the existing ratios. Despite of discovery of health methods and modern methods to manage obesity and other diseases, the ratio of weight problems has actually been doubled form the level of 1980. All of the information connected to the health concerns with the incorporation of made food in the market explain the prevalence of the health concerns associated with food system. These issues are indirectly the result of numerous practices of the food and drink business for producing value for their customers.

Worth Production at Onstar: Connecting To Customers Through Telematics Case Study Analysis

Onstar: Connecting To Customers Through Telematics Case Study Help being a giant business in the food and drink industry, supplies high worth to its customers by various ways. Case Study Analysis has a competitive benefit in supplying its products far and broad internationally. The company is presented in about 200 countries with a large number of popular international brands.

The company produces worth for its consumers by ways of supplying big number of yummy food products including salt, fat and sugar, which are the components that are straight linked with the emotional core of the customer's brain. The Onstar: Connecting To Customers Through Telematics Case Study Solution along with other huge food and beverages business develop value for its consumers by controling these active ingredients in its items. Case Study Analysis in addition to other huge companies has an interest in finding methods to increase the consumer value from its items through making use of the vulnerability.

Along with it, the company likewise produces worth by ways of incorporating the healthy point in its products. The company has done particular efforts in order to provide healthy products and decrease the share of Onstar: Connecting To Customers Through Telematics Case Study Analysis in overall environmental devastation. Case Study Solution has taken specific steps related to the sustainability of people and environment including the 2009 announcement of the ambitious objectives and commitments related to Case Study Solution products, market and the community.

All of these ways have been successful at producing value for the Case Study Solution consumers. Increasing health associated issues have raised the criticism for Case Study Help.

Constructive Function of Significant Food and Drink Business in Attending To Social and Ecological Expenses Related To the Industry

Significant food and beverage companies including Onstar: Connecting To Customers Through Telematics Case Study Analysis and so on can play a constructive role in addressing social and environmental expenses associated with the industry. The ecological costs related to food and drink industry include the environmental destruction due to the increase of nitrogen which has actually resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in environmental devastation which might be a big hazard to the presence of mankind in future.

Significant cause of these environmental changes is mass use of nitrogen abundant fertilizers and the components by the food and beverage business. For that reason, food and drink business must play an useful function in dealing with these problems to eliminate their growth restraints related to the criticism from the ecological communities.

In order to resolve these issues, the companies might either minimize their usage of nitrogen abundant ingredients or take certain actions to lower the amount of nitrogen in the total environment. The business should avoid usage of nitrogen fertilizers and need to search out the items of those farmers that do not utilize fertilizers for their crop. The business could likewise invest in decreasing greenhouse gas emissions worldwide. For example, the business might use renewable resource sources at their production plant to compensate the greenhouse gas emissions from using nitrogen-rich items.

Along with the ecological expenses there are certain social costs associated with the food and beverage market which should be addressed by the giant food and beverage companies to attain the market development and to avoid the criticism from the environmental communities. Social expenses related to the industry includes the increasing health problems related to obesity, cardiovascular disease, diabetes and so on. Nevertheless, the giant companies could play an useful role in resolving these concerns.

The companies could move towards healthier items by minimizing the amount of hazardous compounds in their processed foods i.e. dioxin, which might lead to fatal human illness. Along with it, the companies must utilize more nutritious ingredients rather than derivatives of Corn and Soy to increase variety of calories from their products. The companies might also do efforts to shift customer tastes towards healthy products as they have managed the consumer taste for couple of years. In this method the huge food and drink companies might play an useful function in resolving social and environmental expenses associated with the industry.

Evaluation of Sustainability at Onstar: Connecting To Customers Through Telematics Case Study Help

There was a possible shift in the corporate technique and goals at Case Study Help. The new CEO was concentrated on investing in healthier items for accomplishing sustainable development for the company along with providing healthier future for the people and the world both. Under the brand-new vision, the slogan of the business was also altered from the "enjoyable for you" to "better for you".

Human Sustainability

The company announced particular goals and commitments associated with human sustainability and the environmental sustainability. Onstar: Connecting To Customers Through Telematics Case Study Solution got Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and natural beverages to present numerous healthier items in its portfolio. However, despite of being thought about a Case Study Analysis's healthy brand, the items of Quake Oats included several components which were harmful to health. These hazardous ingredients were not promoted which have actually ended up being the base for criticism over the healthy brands of Onstar: Connecting To Customers Through Telematics Case Study Analysis.

Together with the inculcation of healthy brand names in its portfolio through acquisitions, Onstar: Connecting To Customers Through Telematics Case Study Solution has taken particular sustainability actions for its market places. One of major examples in this regard is the Company's marketing strategy related to schools. The business markets only low calories and nutritious drinks choices in schools.
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Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research study and advancement for presenting new and healthy items in its portfolio. The company has actually increased its research study and development budget plan and has actually introduced an army of health researchers to create certain healthy products.

Environmental Sustainability

In addition to the human sustainability, Onstar: Connecting To Customers Through Telematics Case Study Analysis has taken numerous actions towards ecological sustainability. The business has actually committed to various objectives associated with water, land, packaging, climate modification and community. In this regard, the company committed to decrease its product packaging by countless tones to prevent high amount of wastes. The business has actually committed to decrease greenhouse gas emissions along with the accomplishment of effectiveness in the energy usage. business has actually also tried specific philanthropic activities consisting of a dedication to supply safe drinking water to 3 million individuals in developing nations by 2015.

On the basis of above analysis, it could be identified that the business has taken a number of actions towards human and ecological sustainability. These actions are still not sufficient to attain the desired industrial development and to reduce the criticism over the social responsibility of Case Study Analysis.

Alternatives

Particular long term strategic alternatives could be derived for the business on the basis of above analysis. These alternatives can be assessed on the basis of the truth that how the alternative would allow the company to attain its goal of possible development and reduce the criticism over the company. Additionally, the alternatives might be examined on the basis of the time frame that would be taken by an option to be implemented together with the cost and dangers associated with the alternative

Alternative-1: intro of a New Line of product Connected to Healthy Foods and Beverages

The very first action that Onstar: Connecting To Customers Through Telematics Case Study Analysis could take is to present a new item line related to healthy food and drinks. The company should introduce a wide range of much healthier items by utilizing its significant research and advancement expenses.

Pros:

• Capability to target large number of consumers i.e. health mindful customers.
• Decrease of the criticism of ecological worried societies and community development organizations.
• Satisfaction of the social obligation by settlement of the dangerous products with healthy products.
• Could be carried out within couple of years i.e. 3 to 5 years.

Cons:

• Risk of failure of the new items in the market i.e. customers may not like the taste and might decline the much healthier products due to the addictive nature of hazardous items.
• The harmful products in the product portfolio may make the incorporation of healthy items fail to reduce criticism.
• Substantial cost of research and development needed to build brand-new healthy products.

Alternative-2: High level Acquisition of Health related Business

Another alternative choice to accomplish the possible growth and decrease the criticism is to acquire the health associated companies at a high level. Investment in these type of business would allow Onstar: Connecting To Customers Through Telematics Case Study Analysis to introduce a large variety of much healthier items within a short time duration without any need of significant research and development expenses. The advantages and disadvantages connected to alternative 3 are offered listed below:

Pros:

• Saving of huge amount of research and advancement expenses for new item advancement.
• Incorporation of brand-new items within two years.
• Capability to target a great deal of customers i.e. health conscious customers.
• Decrease of the criticism of ecological concerned societies and neighborhood advancement organizations.
• Fulfillment of the social responsibility by compensation of the harmful items with healthy items.

Cons:

• The acquisition may not prove to change the image of Onstar: Connecting To Customers Through Telematics Case Study Analysis as in case of Quaker Oats.
• Requirement of big quantity of capital.
• Risk of failure of the new items in the market i.e. customers might not like the taste and may not accept the much healthier items due to the addictive nature of hazardous items.
• The hazardous products in the item portfolio may make the incorporation of healthy items fail to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Onstar: Connecting To Customers Through Telematics Case Study Solution is to change all of its hazardous items with healthier products. The replacement of hazardous items with much healthier products would entirely alter the market position of the company and would require a big number of essential steps to be taken.

Pros:

• Modification of market position of Onstar: Connecting To Customers Through Telematics Case Study Analysis
• Capability to target large number of consumers i.e. health conscious consumers.
• End of all of the criticism of environmental concerned societies and neighborhood advancement organizations.
• Satisfaction of the social duty

Cons:

• Risk of failure of the new items in the market i.e. customers may not like the taste and may decline the much healthier items due to the addictive nature of hazardous products.
• Big cost of research and development needed to construct brand-new healthy products.
• Employee might withstand over the modification in the business model and business method.
• Number of years required for the execution.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the company's CSR, problems dealt with by the business and the existing market situation, Onstar: Connecting To Customers Through Telematics Case Study Help is suggested to consider alternative 2 of high level of acquisition of health associated companies. As the acquisitions would allow the business to save of huge amount of research study and advancement expenses for new product advancement. Along with it, acquisitions would allow incorporation of new products within two years together with the capability to target a great deal of customers. The acquisitions would result in the reduction of the criticism from the worried organizations.However, the option would require substantial quantity of investment funds. The organizations may not be able to minimize the criticism. With a cautious analysis of the acquisition with an aggressive marketing campaigns, business might show to be effective in accomplishing the targets.

This Onstar: Connecting To Customers Through Telematics case study is writen by : Hua L Lee




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