Mysore Deep Perfumery House Scaling a Family Business
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Sachin and Abha Khardekar launched Mysore Deep Perfumery House in 2005 to produce a signature line of aromatic candles. Since then, the business has grown in leaps and bounds, expanding from its humble beginnings to a well-established and innovative brand in the fragrance industry. The house was initially established as a cottage industry by a team of enthusiastic and passionate family members, including the Khardekars. The business initially specialized in producing cand
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I worked for Mysore Deep Perfumery House since July 2018. My job was the most fascinating one among all others as I was responsible for the brand’s product development. I had the opportunity to understand the product’s different stages and its process from the raw material to the final product’s packaging. As a product development engineer, I was responsible for the product’s development from the concept stage till the first-quarter of production. To reach the first-quarter production, I had to design the product’s bott
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“My name is Arjun Kumar, and I am the founder of Mysore Deep Perfumery House, which I started 16 years ago. see this We make high-end, high-quality, and personalized perfumes, which are made of natural, cruelty-free, and eco-friendly ingredients. Our company has grown exponentially over the years, with each year bringing in new milestones. In this case study, I will be discussing our scalability journey so far and the challenges we faced.” Starting a business
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I’ve had the pleasure of working with Mysore Deep Perfumery House for a few years now. As an experienced perfumer, I have been delighted to observe their steady rise. From the humble beginnings in 2005, to becoming one of the top fragrance makers in India, Mysore Deep has managed to build an excellent brand image across various international markets. Mysore Deep Perfumery House is a family-owned business with roots firmly set in a small village in Karnataka state. The
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For most of my life, I have had an obsession with perfumes. I grew up in an atmosphere of aroma, where grandmothers and aunts would waft their aromatic scents around the house during my childhood. One day in my mid-twenties, I discovered that the fragrances were not just a product, they were a way of life. Mysore Deep Perfumery House was my dream project. My family was selling traditional aromatherapy massage oils in Mysore, India
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The world’s most renowned family business has been expanding for decades with family-run companies around the world. There are over 600 deep-perfumery houses (DPHs) and around 20 new DPHs opening each year. They range from 2 to 300 employees, some making up to 20,000,000 Euros in revenue, and over 1,000 people. The global fragrance business is currently the fourth most important economic sector, and it
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For many decades, the Mysore Deep Perfumery House, the flagship brand of the Nirmal Group of Companies, has been synonymous with fine fragrances in the Indian market. Since its inception in 1934, the brand has established a reputation for creativity, quality, and service that continues to resonate with its consumers to this day. To achieve its goal of becoming the largest luxury fragrance brand in the country, the company embarked on a bold plan to scale its operations by adopting a
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