Dairy Farm Group Electronic Commerce Advantage Case Study Solution

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Dairy Farm Group Electronic Commerce Advantage Case Analysis

Dairy Farm Group Electronic Commerce Advantage Case Study Analysis is a well-known name of a New york city based, world's leading organization in the food and drink industry. Case Study Analysis is a prominent brand name in convenient snacks, foods and beverages with its presence in about 200 nations. Significant brand names of the company include; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive advantage of the business is its ability to market the product at far and wide locations. The business is doing efforts to make product development as its brand-new source of competitive advantage.
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The report consists of a deep analysis of numerous aspects of the social responsibilities of major companies in the food and beverage industry in basic, and Case Help in particular. It also supplies an analysis of the growing health and environmental issues consisting of weight problems, heart diseases, environmental devastation and so on in the Western countries and the function of the companies in the food and drink industry to resolve these issues. The report also provides an examination of the extent of sustainability and CSR in the Dairy Farm Group Electronic Commerce Advantage Case Study Solution's business strategy along with the decision of how Case Study Solution creates worth for its consumers. Moreover, the report likewise provides particular strategic alternatives for Case Help to integrate the criticism over its social obligation with certain recommendations and an execution plan.

Issues Recognition

The giant food and beverage business was going through a criticism over its responsibility towards numerous social and eco-friendly concerns including; obesity, heart problem, environmental devastation etc. These criticisms lead, to reconsider about the business strategy of Dairy Farm Group Electronic Commerce Advantage Case Study Help. The Ali Farhoomand has realized that the overall society, the way of life of individuals and individuals at whole have been altered now. In this scenario with increasing trends towards much healthier items and the increasing ecological concerns, Case Study Help must change its instructions towards healthier items. company had actually taken particular important steps relating to the environmental effects of its products, however, these steps are not enough to end up the criticism over the business's duty towards social and eco-friendly concerns. The required to take particular strategic steps to alter the market position of its certain famous brand names and present Online Case Study Solution as a company producing healthy items in the market. In this regard, Case Study Solution and other food and drink business should utilize their power to shift the customer taste towards healthier products to eliminate the restrictions in the development of food market.

Important Analysis

For the couple of decades, consumer food patterns have actually been altered considerably. The shift from using health food to made food has extremely affected the health of the consumers. Despite of the discovery of modern-day health techniques, the total health of people in couple of years have been extremely impacted. Currently about 1 billion of the people In United States are overweight and a minimum of 300 million of them have weight problems. Kids likewise dealing with the issue of obesity. The ratios of weight problems in 1980s are rather different from the existing ratios. Despite of discovery of health strategies and modern ways to control weight problems and other illness, the ratio of weight problems has actually been doubled form the level of 1980. All of the information related to the health concerns with the incorporation of manufactured food in the market describe the frequency of the health concerns related to food system. These issues are indirectly the result of different practices of the food and beverage companies for creating worth for their customers.

Worth Creation at Dairy Farm Group Electronic Commerce Advantage Case Study Solution

Dairy Farm Group Electronic Commerce Advantage Case Study Analysis being a giant company in the food and drink industry, supplies high worth to its customers by various methods. Worth production in the food and beverage industry is done through 2 methods i.e. taste and schedule of the product. Case Study Solution has a competitive advantage in offering its items far and wide worldwide. Its marketing capability makes it able to target a big base of customers. The company exists in about 200 countries with a large number of famous international brands. The far and wide presence of the company products provides high worth to customers.

Additionally, the company creates value for its consumers by ways of supplying large number of tasty food including salt, fat and sugar, which are the ingredients that are directly gotten in touch with the psychological core of the consumer's brain. The Dairy Farm Group Electronic Commerce Advantage Case Study Help together with other huge food and drinks companies develop value for its customers by controling these active ingredients in its items. Case Study Solution together with other giant business is interested in finding methods to increase the consumer worth from its items through making use of the vulnerability.

Along with it, the business also produces worth by methods of incorporating the healthy point in its items. The company has actually done certain efforts in order to offer healthy items and minimize the share of Dairy Farm Group Electronic Commerce Advantage Case Study Analysis in general ecological destruction. Case Study Solution has actually taken particular steps connected to the sustainability of individuals and environment including the 2009 statement of the enthusiastic objectives and dedications related to Case Study Analysis products, market and the neighborhood.

All of these ways have actually achieved success at creating worth for the company consumers. However, these ways have likewise result in the increased environmental issues and the criticism over the company's role in increasing health and environmental obstacles. The incorporation of ingredients like salt, fat and sugar in the company items for producing consumer value faces high amount of criticism. These ingredients are the primary reason for particular lethal illness in human consisting of obesity, diabetes, heart diseases and so on. Increasing health associated problems have raised the criticism for Dairy Farm Group Electronic Commerce Advantage Case Study Solution.

Positive Role of Significant Food and Beverage Business in Resolving Social and Ecological Expenses Associated with the Industry

Indeed, major food and drink business including business, and so on can play an useful role in resolving social and environmental expenses associated with the market. The environmental expenses related to food and beverage industry include the environmental destruction due to the influx of nitrogen which has resulted in the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors leads to ecological destruction which could be a huge risk to the presence of humanity in future.

Major cause of these ecological changes is mass use of nitrogen abundant fertilizers and the active ingredients by the food and drink business. Food and drink business should play an useful role in dealing with these concerns to eliminate their growth restrictions related to the criticism from the ecological communities.

The business must prevent usage of nitrogen fertilizers and must search out the items of those farmers that do not use fertilizers for their crop. The business might utilize renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

In addition to the ecological expenses there are specific social expenses related to the food and beverage industry which need to be dealt with by the giant food and beverage business to attain the market growth and to avoid the criticism from the ecological neighborhoods. Social expenses associated with the market includes the increasing health problems associated with weight problems, heart problem, diabetes etc. However, the huge companies could play a positive function in attending to these issues.

The companies could move towards more healthy products by decreasing the amount of hazardous substances in their processed foods i.e. dioxin, which might result in lethal human illness. The business might likewise do efforts to shift consumer tastes towards healthy items as they have actually managed the customer taste for couple of years.

Evaluation of Sustainability at Dairy Farm Group Electronic Commerce Advantage Case Study Solution

There was a potential shift in the corporate method and objectives at Case Study Analysis. The new CEO was focused on buying much healthier products for accomplishing sustainable growth for the business along with providing much healthier future for individuals and the world both. Under the new vision, the motto of the company was likewise altered from the "fun for you" to "better for you".

Human Sustainability

The business revealed particular objectives and dedications associated with human sustainability and the ecological sustainability. Dairy Farm Group Electronic Commerce Advantage Case Study Analysis got Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and natural drinks to introduce different healthier items in its portfolio. Nevertheless, despite of being considered a Case Study Analysis's healthy brand name, the products of Quake Oats included a number of ingredients which were harmful to health. These harmful components were not marketed which have ended up being the base for criticism over the healthy brand names of Dairy Farm Group Electronic Commerce Advantage Case Study Analysis.

Together with the inculcation of healthy brands in its portfolio through acquisitions, Dairy Farm Group Electronic Commerce Advantage Case Study Solution has taken certain sustainability actions for its market locations. One of major examples in this regard is the Business's marketing method associated to schools. The business markets only low calories and healthy drinks options in schools.
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Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research and development for presenting brand-new and healthy products in its portfolio. The company has increased its research study and development budget and has actually introduced an army of health researchers to design specific healthy products.

Ecological Sustainability

In this regard, the business dedicated to decrease its product packaging by millions of tones to prevent high quantity of wastes. The business has actually devoted to reduce greenhouse gas emissions along with the accomplishment of effectiveness in the energy use.

On the basis of above analysis, it might be figured out that the business has taken a number of actions towards human and environmental sustainability. However these steps are still not enough to attain the wanted commercial growth and to reduce the criticism over the social responsibility of Dairy Farm Group Electronic Commerce Advantage Case Study Analysis.

Alternatives

Specific long term tactical options might be obtained for the company on the basis of above analysis. These alternatives can be assessed on the basis of the truth that how the option would enable the company to accomplish its goal of prospective growth and decrease the criticism over the business. The options could be examined on the basis of the time frame that would be taken by an alternative to be executed along with the cost and dangers related to the option

Alternative-1: intro of a New Line of product Associated with Healthy Foods and Beverages

The first step that Dairy Farm Group Electronic Commerce Advantage Case Study Solution could take is to present a brand-new item line related to healthy food and beverages. The company ought to present a wide variety of much healthier items by utilizing its considerable research study and development expenditures.

Pros:

• Capability to target a great deal of consumers i.e. health conscious customers.
• Reduction of the criticism of environmental worried societies and neighborhood advancement companies.
• Fulfillment of the social obligation by settlement of the dangerous items with healthy items.
• Could be implemented within few years i.e. 3 to 5 years.

Cons:

• Risk of failure of the brand-new items in the market i.e. customers might not like the taste and may not accept the much healthier items due to the addictive nature of dangerous products.
• The hazardous products in the product portfolio might make the incorporation of healthy items fail to minimize criticism.
• Big expense of research study and development required to construct new healthy products.

Alternative-2: High level Acquisition of Health related Business

Another alternative option to achieve the prospective development and reduce the criticism is to acquire the health associated business at a high level. Financial investment in these kind of companies would permit Dairy Farm Group Electronic Commerce Advantage Case Study Help to introduce a big range of much healthier items within a brief time duration without any need of significant research and advancement expenses. The pros and cons connected to alternative 3 are provided below:

Pros:

• Saving of substantial quantity of research study and advancement costs for new item advancement.
• Incorporation of new products within two years.
• Ability to target a great deal of customers i.e. health conscious consumers.
• Reduction of the criticism of environmental concerned societies and neighborhood advancement organizations.
• Fulfillment of the social duty by settlement of the harmful products with healthy items.

Cons:

• The acquisition may not prove to alter the image of Dairy Farm Group Electronic Commerce Advantage Case Study Analysis as in case of Quaker Oats.
• Requirement of substantial amount of capital.
• Danger of failure of the brand-new products in the market i.e. customers might not like the taste and may not accept the healthier products due to the addicting nature of hazardous products.
• The harmful products in the product portfolio may make the incorporation of healthy items fail to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Dairy Farm Group Electronic Commerce Advantage Case Study Help is to replace all of its harmful items with much healthier items. This could be a substantial shift in the business strategy and the business model at business. The replacement of dangerous products with healthier products would completely alter the market position of the business and would require a a great deal of required steps to be taken. The advantages and disadvantages associated with alternative 3 are offered listed below:

Pros:

• Modification of market position of Dairy Farm Group Electronic Commerce Advantage Case Study Solution
• Capability to target large number of consumers i.e. health mindful consumers.
• End of all of the criticism of environmental worried societies and community advancement organizations.
• Fulfillment of the social obligation

Cons:

• Threat of failure of the new products in the market i.e. consumers might not like the taste and may decline the healthier items due to the addicting nature of hazardous items.
• Big expense of research study and advancement needed to develop new healthy products.
• Staff member might resist over the change in the business design and organisation technique.
• Number of years required for the execution.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the business's CSR, concerns dealt with by the business and the existing market circumstance, Case Study Solution is suggested to consider alternative 2 of high level of acquisition of health associated business. As the acquisitions would enable the company to save of huge amount of research and advancement expenses for brand-new item advancement. Along with it, acquisitions would enable incorporation of brand-new items within 2 years along with the capability to target big number of customers.

This Dairy Farm Group Electronic Commerce Advantage case study is writen by : Ali Farhoomand




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