Hong Kong Economic Times Group Diversification And Differentiation Case Study Analysis

Home >> Ali Farhoomand >> Hong Kong Economic Times Group Diversification And Differentiation

Hong Kong Economic Times Group Diversification And Differentiation Case Analysis

Hong Kong Economic Times Group Diversification And Differentiation Case Study Analysis is a well-known name of a New york city based, world's leading organization in the food and drink market. Case Study Analysis is a prominent brand in hassle-free treats, foods and drinks with its existence in about 200 countries. Major brands of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive benefit of the business is its capability to market the product at everywhere locations. Additionally, the company is doing efforts to make item advancement as its brand-new source of competitive benefit.

The report includes a deep analysis of numerous aspects of the social responsibilities of major business in the food and beverage market in general, and Case Help in particular. It likewise provides an analysis of the growing health and environmental concerns consisting of obesity, cardiovascular disease, environmental devastation and so on in the Western nations and the role of the business in the food and beverage industry to address these issues. The report likewise supplies an assessment of the level of sustainability and CSR in the Hong Kong Economic Times Group Diversification And Differentiation Case Study Analysis's company strategy together with the decision of how Case Study Analysis develops worth for its consumers. The report also offers certain tactical alternatives for business to integrate the criticism over its social duty with particular suggestions and an implementation strategy.

Concerns Identification

The giant food and beverage business was going through a criticism over its duty towards numerous social and eco-friendly concerns including; weight problems, heart diseases, ecological destruction etc. These criticisms lead, to reconsider about the business technique of Hong Kong Economic Times Group Diversification And Differentiation Case Study Analysis. The Ali Farhoomand has recognized that the overall society, the way of life of individuals and the people at whole have been changed now. In this scenario with increasing patterns towards healthier items and the increasing environmental issues, Case Study Analysis ought to change its instructions towards much healthier products. company had actually taken specific crucial steps relating to the ecological effects of its products, but, these steps are not enough to end up the criticism over the company's duty towards social and ecological issues. The required to take specific strategic actions to change the market position of its certain well-known brand names and present Online Case Study Help as a company producing healthy products in the market. In this regard, Case Study Solution and other food and drink companies ought to use their power to move the customer taste towards healthier products to eliminate the restrictions in the growth of food market.

Critical Analysis

The shift from the use of natural food to produced food has highly impacted the health of the consumers. All of the information related to the health concerns with the incorporation of made food in the market describe the prevalence of the health concerns related to food system. These issues are indirectly the outcome of different practices of the food and beverage business for producing value for their consumers.

Worth Development at Hong Kong Economic Times Group Diversification And Differentiation Case Study Solution

Hong Kong Economic Times Group Diversification And Differentiation Case Study Solution being a huge business in the food and drink industry, offers high worth to its customers by numerous methods. Case Study Analysis has a competitive benefit in offering its products far and wide internationally. The business is provided in about 200 countries with a large number of well-known international brands.

The company produces worth for its customers by means of supplying big number of tasty food items consisting of salt, fat and sugar, which are the active ingredients that are directly connected with the emotional core of the consumer's brain. The Hong Kong Economic Times Group Diversification And Differentiation Case Study Solution along with other giant food and drinks business produce worth for its consumers by manipulating these active ingredients in its items. Case Study Solution along with other giant companies has an interest in finding methods to increase the consumer value from its products through making use of the vulnerability.

Along with it, the business also produces worth by means of including the healthy point in its products. The company has done particular efforts in order to provide healthy products and reduce the share of Hong Kong Economic Times Group Diversification And Differentiation Case Study Analysis in overall environmental destruction. Case Study Solution has taken certain actions related to the sustainability of people and environment including the 2009 statement of the ambitious goals and commitments connected to Case Study Help products, marketplace and the community.

All of these ways have actually been effective at developing worth for the Case Study Solution consumers. Increasing health associated problems have actually raised the criticism for Case Study Help.

Useful Function of Significant Food and Beverage Business in Resolving Social and Ecological Expenses Related To the Industry

Significant food and beverage business consisting of Hong Kong Economic Times Group Diversification And Differentiation Case Study Analysis etc. can play a constructive role in resolving social and environmental costs associated with the market. The eco-friendly expenses associated with food and beverage industry consist of the environmental destruction due to the influx of nitrogen which has led to the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to environmental devastation which might be a big threat to the existence of mankind in future.

Major cause of these ecological modifications is mass use of nitrogen abundant fertilizers and the active ingredients by the food and beverage companies. Food and drink business ought to play an useful function in attending to these issues to eliminate their development constraints related to the criticism from the ecological communities.

In order to attend to these issues, the business might either minimize their usage of nitrogen rich components or take specific actions to lower the quantity of nitrogen in the overall environment. The companies must avoid usage of nitrogen fertilizers and must locate the products of those farmers that do not use fertilizers for their crop. The business could also invest in decreasing greenhouse gas emissions worldwide. For example, the companies could utilize renewable energy sources at their production plant to compensate the greenhouse gas emissions from using nitrogen-rich items.

Along with the eco-friendly expenses there are particular social costs connected with the food and beverage market which must be attended to by the huge food and drink business to attain the market growth and to prevent the criticism from the ecological communities. Social expenses associated with the industry includes the increasing health concerns associated with obesity, heart disease, diabetes etc. The huge business could play an useful role in addressing these concerns.

The business might move towards healthier items by minimizing the quantity of poisonous substances in their processed foods i.e. dioxin, which might lead to lethal human diseases. Together with it, the companies need to utilize more nutritious ingredients instead of derivatives of Corn and Soy to increase number of calories from their products. The business could also do efforts to shift customer tastes towards healthy items as they have actually controlled the customer taste for couple of decades. In this method the huge food and beverage business might play a positive role in addressing social and ecological costs connected to the market.

Evaluation of Sustainability at Hong Kong Economic Times Group Diversification And Differentiation Case Study Help

There was a possible shift in the business strategy and goals at Case Study Analysis. The brand-new CEO was concentrated on buying much healthier products for achieving sustainable development for the company together with offering much healthier future for individuals and the planet both. Under the brand-new vision, the slogan of the company was also altered from the "fun for you" to "better for you".

Human Sustainability

company obtained Quaker Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and organic beverages to present various much healthier items in its portfolio. Despite of being considered a Case Analysis's healthy brand, the products of Quake Oats contained several active ingredients which were harmful to health.

Together with the inculcation of healthy brands in its portfolio through acquisitions, Hong Kong Economic Times Group Diversification And Differentiation Case Study Analysis has taken particular sustainability actions for its market places. Among significant examples in this regard is the Business's marketing strategy associated to schools. The company markets just low calories and healthy beverages choices in schools.

Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research and development for introducing brand-new and healthy products in its portfolio. The business has increased its research and development budget and has introduced an army of health scientists to create particular healthy products.

Ecological Sustainability

Along with the human sustainability, Hong Kong Economic Times Group Diversification And Differentiation Case Study Help has taken numerous actions towards environmental sustainability. The business has actually dedicated to numerous goals related to water, land, product packaging, environment change and neighborhood. In this regard, the company committed to minimize its product packaging by millions of tones to prevent high amount of wastages. Additionally, the company has actually devoted to decrease greenhouse gas emissions in addition to the accomplishment of performance in the energy usage. company has likewise tried certain humanitarian activities including a commitment to offer safe drinking water to 3 million individuals in developing nations by 2015.

On the basis of above analysis, it could be determined that the company has actually taken a number of actions towards human and environmental sustainability. These steps are still not sufficient to accomplish the desired industrial growth and to reduce the criticism over the social obligation of Case Study Analysis.

Alternatives

Certain long term tactical options could be obtained for the business on the basis of above analysis. These options can be examined on the basis of the fact that how the option would enable the business to attain its objective of possible development and minimize the criticism over the company. Furthermore, the alternatives might be assessed on the basis of the time frame that would be taken by an alternative to be implemented along with the cost and threats associated with the option

Alternative-1: intro of a New Product line Connected to Healthy Foods and Beverages

The primary step that Hong Kong Economic Times Group Diversification And Differentiation Case Study Solution could take is to introduce a brand-new line of product associated with healthy food and drinks. Although, the business has actually currently presented specific heath associated brand names, but, the variety of these brands in its portfolio is not possible to decrease the criticism and achieve potential development. For that reason, the company needs to present a vast array of much healthier products by utilizing its significant research study and development expenditures. The benefits and drawbacks connected to the intro of a healthy line of product in the portfolio are offered below:

Pros:

• Capability to target a great deal of consumers i.e. health mindful customers.
• Reduction of the criticism of ecological worried societies and neighborhood development companies.
• Fulfillment of the social duty by compensation of the dangerous items with healthy products.
• Could be implemented within couple of years i.e. 3 to 5 years.

Cons:

• Risk of failure of the brand-new items in the market i.e. customers might not like the taste and may not accept the much healthier products due to the addictive nature of harmful items.
• The harmful items in the item portfolio may make the incorporation of healthy items fail to decrease criticism.
• Substantial cost of research and development needed to develop brand-new healthy products.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative choice to attain the possible growth and reduce the criticism is to get the health related companies at a high level. Investment in these type of companies would enable Hong Kong Economic Times Group Diversification And Differentiation Case Study Help to introduce a big range of much healthier items within a short time period with no requirement of considerable research study and advancement expenses. The pros and cons related to alternative 3 are given listed below:

Pros:

• Conserving of huge quantity of research study and development expenses for brand-new product advancement.
• Incorporation of new products within two years.
• Ability to target a great deal of consumers i.e. health conscious consumers.
• Reduction of the criticism of ecological concerned societies and community development companies.
• Fulfillment of the social duty by settlement of the hazardous products with healthy products.

Cons:

• The acquisition might not show to change the image of Hong Kong Economic Times Group Diversification And Differentiation Case Study Help as in case of Quake Oats.
• Requirement of big quantity of capital.
• Threat of failure of the new items in the market i.e. consumers may not like the taste and may decline the healthier items due to the addicting nature of dangerous items.
• The hazardous items in the product portfolio may make the incorporation of healthy items fail to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Hong Kong Economic Times Group Diversification And Differentiation Case Study Solution is to replace all of its harmful products with much healthier items. This might be a substantial shift in the business technique and the business design at company. The replacement of hazardous products with much healthier products would completely alter the marketplace position of the company and would need a a great deal of necessary steps to be taken. The benefits and drawbacks associated with alternative 3 are given listed below:

Pros:

• Change of market position of Hong Kong Economic Times Group Diversification And Differentiation Case Study Help
• Ability to target large number of customers i.e. health mindful customers.
• End of all of the criticism of environmental worried societies and neighborhood advancement organizations.
• Fulfillment of the social responsibility

Cons:

• Danger of failure of the new products in the market i.e. customers may not like the taste and might not accept the healthier products due to the addicting nature of dangerous products.
• Substantial expense of research and advancement required to develop brand-new healthy products.
• Staff member may resist over the change in the business design and service method.
• Variety of years required for the implementation.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the business's CSR, issues faced by the company and the present market circumstance, Hong Kong Economic Times Group Diversification And Differentiation Case Study Analysis is suggested to consider alternative 2 of high level of acquisition of health associated companies. As the acquisitions would make it possible for the business to conserve of big amount of research study and development expenses for new product development. Together with it, acquisitions would enable incorporation of new items within 2 years in addition to the capability to target a great deal of customers. The acquisitions would result in the decrease of the criticism from the worried organizations.However, the alternative would need huge quantity of financial investment funds. The organizations might not be able to decrease the criticism. With a cautious analysis of the acquisition with an aggressive marketing campaigns, company could prove to be effective in achieving the targets.

This Hong Kong Economic Times Group Diversification And Differentiation case study is writen by : Ali Farhoomand

Executive Summary	Swot Analysis	Vrio Analysis	Pestel Analysis
Porters Analysis	Recommendations