Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Analysis

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Issues Facing Smes In Hong Kong A Conceptual Framework Case Help

Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Help is a widely known name of a New York based, world's leading company in the food and drink industry. Case Study Solution is a leading brand name in practical treats, foods and beverages with its presence in about 200 countries. Significant brand names of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive benefit of the company is its ability to market the product at far and wide locations. The company is doing efforts to make item advancement as its new source of competitive benefit.
Case Study Solution
The report contains a deep analysis of numerous elements of the social duties of major companies in the food and drink industry in basic, and company in specific. The report also offers an assessment of the degree of sustainability and CSR in the Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Help's organisation method along with the decision of how Case Study Analysis creates worth for its consumers.

Problems Identification

Case Study Analysis had taken specific vital steps regarding the environmental impacts of its items, however, these actions are not enough to end up the criticism over the company's responsibility towards social and environmental concerns. This is needed to take specific strategic actions to alter the market position of its particular famous brand names and present Case Study Analysis as a company producing healthy products in the market. In this regard, business and other food and drink companies should use their power to move the customer taste towards much healthier items to eliminate the constraints in the growth of food market.

Critical Analysis

For the few decades, customer food patterns have actually been changed drastically. The shift from making use of natural food to manufactured food has actually extremely affected the health of the consumers. Despite of the discovery of modern health strategies, the overall health of individuals in couple of decades have been extremely impacted. Currently about 1 billion of the people In US are obese and a minimum of 300 million of them have obesity. Children also facing the issue of obesity. The ratios of obesity in 1980s are rather various from the present ratios. Despite of discovery of health strategies and contemporary methods to manage obesity and other diseases, the ratio of weight problems has been doubled form the level of 1980. All of the data related to the health problems with the incorporation of produced food in the market discuss the frequency of the health concerns associated with food system. These concerns are indirectly the result of numerous practices of the food and drink companies for developing worth for their customers.

Worth Development at Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Solution

Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Help being a huge company in the food and beverage market, provides high value to its consumers by various methods. Worth production in the food and drink industry is done through 2 ways i.e. taste and accessibility of the item. Case Study Help has a competitive advantage in providing its items far and wide globally. Its marketing ability makes it able to target a big base of customers. The company is presented in about 200 countries with a large number of famous worldwide brands. The everywhere existence of the company products provides high value to consumers.

The business produces worth for its consumers by ways of providing large number of delicious food products including salt, fat and sugar, which are the ingredients that are straight connected with the emotional core of the consumer's brain. The Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Solution along with other giant food and drinks companies create value for its consumers by controling these components in its items. Case Study Help together with other huge companies has an interest in discovering methods to increase the customer value from its products through exploiting the vulnerability.

In addition to it, the company also develops worth by means of incorporating the healthy point in its items. The business has actually done particular efforts in order to provide healthy items and minimize the share of Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Solution in total ecological devastation. Case Study Help has actually taken specific actions related to the sustainability of individuals and environment including the 2009 statement of the ambitious objectives and commitments connected to Case Study Help products, market and the neighborhood.

All of these ways have actually been successful at creating worth for the Case Study Help consumers. Increasing health associated problems have actually raised the criticism for Case Study Analysis.

Useful Role of Significant Food and Beverage Business in Addressing Social and Ecological Costs Connected With the Industry

Certainly, significant food and drink companies consisting of company, and so on can play a positive function in addressing social and environmental expenses related to the market. The ecological expenses associated with food and drink market consist of the environmental devastation due to the influx of nitrogen which has actually resulted in the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors leads to environmental devastation which could be a big danger to the existence of mankind in future.

Major reason for these ecological changes is mass usage of nitrogen abundant fertilizers and the active ingredients by the food and beverage companies. Therefore, food and beverage companies should play a constructive function in addressing these concerns to eliminate their growth restraints related to the criticism from the ecological neighborhoods.

The business need to avoid usage of nitrogen fertilizers and ought to browse out the items of those farmers that do not utilize fertilizers for their crop. The business could utilize renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

Together with the environmental expenses there are specific social expenses associated with the food and beverage industry which should be resolved by the huge food and drink business to accomplish the market growth and to avoid the criticism from the environmental communities. Social expenses associated with the market consists of the increasing health issues connected to weight problems, heart disease, diabetes and so on. However, the giant business could play a positive role in dealing with these issues.

The business might move towards more healthy products by minimizing the quantity of harmful substances in their processed foods i.e. dioxin, which might lead to lethal human illness. Together with it, the business need to utilize more nutritious ingredients instead of derivatives of Corn and Soy to increase variety of calories from their items. The companies could likewise do efforts to shift customer tastes towards healthy items as they have managed the customer taste for couple of decades. In this way the huge food and drink business might play a positive role in dealing with social and environmental expenses connected to the industry.

Examination of Sustainability at Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Help

There was a potential shift in the corporate method and goals at Case Study Solution. The new CEO was focused on purchasing healthier items for attaining sustainable development for the company together with offering much healthier future for the people and the world both. Under the brand-new vision, the slogan of the company was also altered from the "fun for you" to "better for you".

Human Sustainability

The business revealed particular objectives and dedications related to human sustainability and the ecological sustainability. Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Help acquired Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy drinks and organic beverages to present numerous healthier items in its portfolio. Despite of being thought about a Case Study Help's healthy brand name, the products of Quake Oats consisted of several ingredients which were hazardous to health. These harmful ingredients were not advertised which have actually ended up being the base for criticism over the healthy brand names of Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Analysis.

Together with the inculcation of healthy brands in its portfolio through acquisitions, Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Solution has actually taken particular sustainability actions for its market places. One of major examples in this regard is the Company's marketing strategy related to schools. The company markets only low calories and healthy drinks choices in schools.
Case Study Analysis
Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research study and development for presenting new and healthy products in its portfolio. The company has actually increased its research and development budget and has actually introduced an army of health researchers to develop certain healthy items.

Environmental Sustainability

In this regard, the business devoted to reduce its packaging by millions of tones to prevent high quantity of wastages. The business has committed to minimize greenhouse gas emissions along with the accomplishment of performance in the energy usage.

On the basis of above analysis, it could be identified that the company has taken a number of steps towards human and ecological sustainability. Nevertheless these actions are still not enough to attain the wanted commercial development and to lower the criticism over the social responsibility of Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Analysis.

Alternatives

Particular long term tactical alternatives might be derived for the business on the basis of above analysis. These alternatives can be evaluated on the basis of the truth that how the option would make it possible for the business to accomplish its objective of potential growth and minimize the criticism over the company. Furthermore, the options could be assessed on the basis of the time frame that would be taken by an alternative to be executed in addition to the expense and dangers related to the alternative

Alternative-1: intro of a New Line of product Connected to Healthy Foods and Beverages

The primary step that Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Help might take is to introduce a brand-new line of product related to healthy food and drinks. Although, the business has currently presented particular heath associated brand names, but, the variety of these brands in its portfolio is not possible to minimize the criticism and achieve possible development. The company needs to introduce a wide range of healthier items by using its considerable research study and development expenses. The pros and cons related to the introduction of a healthy product line in the portfolio are offered listed below:

Pros:

• Capability to target large number of consumers i.e. health conscious customers.
• Decrease of the criticism of environmental concerned societies and neighborhood development companies.
• Fulfillment of the social duty by compensation of the harmful products with healthy items.
• Could be implemented within couple of years i.e. 3 to 5 years.

Cons:

• Risk of failure of the brand-new products in the market i.e. consumers might not like the taste and might decline the healthier items due to the addictive nature of hazardous products.
• The harmful products in the product portfolio might make the incorporation of healthy items stop working to minimize criticism.
• Big expense of research and advancement needed to construct brand-new healthy items.

Alternative-2: High level Acquisition of Health associated Business

Another alternative option to attain the possible development and lower the criticism is to get the health related business at a high level. Investment in these type of companies would allow Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Solution to present a big variety of healthier products within a brief time period without any requirement of substantial research and advancement expenses. The pros and cons connected to alternative 3 are given below:

Pros:

• Conserving of substantial quantity of research and advancement expenses for new item development.
• Incorporation of new products within two years.
• Capability to target a great deal of customers i.e. health mindful consumers.
• Decrease of the criticism of environmental concerned societies and neighborhood advancement companies.
• Satisfaction of the social duty by compensation of the dangerous items with healthy products.

Cons:

• The acquisition may not prove to change the image of Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Analysis as in case of Quaker Oats.
• Requirement of substantial quantity of capital.
• Danger of failure of the brand-new products in the market i.e. consumers may not like the taste and might decline the much healthier items due to the addictive nature of harmful items.
• The harmful items in the product portfolio may make the incorporation of healthy items stop working to minimize criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Analysis is to replace all of its dangerous items with healthier products. The replacement of harmful products with healthier items would totally change the market position of the business and would need a large number of needed actions to be taken.

Pros:

• Modification of market position of Issues Facing Smes In Hong Kong A Conceptual Framework Case Study Solution
• Capability to target a great deal of customers i.e. health conscious consumers.
• End of all of the criticism of environmental worried societies and neighborhood development organizations.
• Satisfaction of the social duty

Cons:

• Threat of failure of the new items in the market i.e. consumers might not like the taste and may decline the much healthier products due to the addictive nature of dangerous products.
• Huge cost of research and development needed to build brand-new healthy items.
• Employee might withstand over the change in business model and business method.
• Variety of years needed for the execution.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the company's CSR, issues dealt with by the business and the existing industry situation, Case Study Help is suggested to think about alternative 2 of high level of acquisition of health related companies. As the acquisitions would allow the business to conserve of huge quantity of research and advancement costs for new product advancement. Along with it, acquisitions would allow incorporation of brand-new items within two years along with the capability to target big number of customers.

This Issues Facing Smes In Hong Kong A Conceptual Framework case study is writen by : Ali Farhoomand




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