Microsofts Diversification Strategy Case Study Analysis

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Microsofts Diversification Strategy Case Help

Microsofts Diversification Strategy Case Study Analysis is a widely known name of a New york city based, world's leading company in the food and beverage market. Case Study Analysis is a leading brand in convenient treats, foods and beverages with its existence in about 200 countries. Significant brands of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive benefit of the company is its capability to market the product at everywhere places. The company is doing efforts to make product advancement as its brand-new source of competitive advantage.
Case Study Solution
The report consists of a deep analysis of numerous elements of the social duties of major business in the food and beverage industry in basic, and company in specific. The report also offers an assessment of the extent of sustainability and CSR in the Microsofts Diversification Strategy Case Study Analysis's company technique along with the decision of how Case Study Help develops value for its consumers.

Concerns Identification

Case Study Analysis had taken certain crucial steps concerning the ecological effects of its items, but, these steps are not enough to end up the criticism over the company's obligation towards social and eco-friendly issues. This is required to take certain strategic actions to alter the market position of its certain famous brands and present Case Study Help as a company producing healthy products in the market. In this regard, business and other food and drink business need to utilize their power to shift the consumer taste towards healthier items to eliminate the restraints in the growth of food industry.

Vital Analysis

For the few decades, customer food patterns have actually been altered considerably. The shift from using healthy food to produced food has actually extremely impacted the health of the consumers. Despite of the discovery of modern-day health techniques, the total health of individuals in few years have been highly impacted. Presently about 1 billion of the people In United States are obese and a minimum of 300 million of them have obesity. Kids likewise facing the issue of weight problems. The ratios of obesity in 1980s are quite different from the existing ratios. Despite of discovery of health strategies and modern methods to control obesity and other diseases, the ratio of weight problems has been doubled form the level of 1980. All of the data related to the health issues with the incorporation of produced food in the market explain the occurrence of the health problems connected to food system. These concerns are indirectly the result of various practices of the food and beverage business for producing value for their customers.

Worth Production at Microsofts Diversification Strategy Case Study Help

Microsofts Diversification Strategy Case Study Analysis being a giant company in the food and beverage industry, provides high value to its consumers by numerous methods. Case Study Help has a competitive advantage in offering its products far and large globally. The company is provided in about 200 countries with a big number of popular international brands.

Moreover, the company creates value for its customers by means of supplying large number of delicious food products consisting of salt, fat and sugar, which are the components that are straight connected with the psychological core of the customer's brain. The Microsofts Diversification Strategy Case Study Solution along with other giant food and beverages business create worth for its consumers by controling these components in its products. Case Study Help in addition to other huge business has an interest in finding ways to increase the customer value from its items through exploiting the vulnerability.

Along with it, the company also develops value by methods of integrating the healthy point in its items. The business has done particular efforts in order to supply healthy products and lower the share of Microsofts Diversification Strategy Case Study Solution in total environmental destruction. Case Study Analysis has actually taken particular steps associated with the sustainability of people and environment consisting of the 2009 statement of the enthusiastic goals and commitments related to Case Study Solution products, marketplace and the community.

All of these means have been successful at producing value for the Case Study Analysis consumers. Increasing health related problems have actually raised the criticism for Case Study Analysis.

Positive Role of Major Food and Drink Companies in Dealing With Social and Ecological Costs Connected With the Market

Major food and drink companies consisting of Microsofts Diversification Strategy Case Study Help and so on can play a positive function in addressing social and eco-friendly costs associated with the industry. The environmental costs associated with food and drink industry consist of the ecological destruction due to the increase of nitrogen which has actually resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in ecological destruction which might be a big hazard to the presence of humankind in future.

Significant cause of these environmental changes is mass usage of nitrogen rich fertilizers and the ingredients by the food and beverage business. Food and beverage business should play a constructive function in dealing with these problems to remove their development constraints related to the criticism from the environmental communities.

In order to attend to these problems, the companies could either lower their use of nitrogen rich active ingredients or take specific steps to minimize the amount of nitrogen in the general environment. The companies need to prevent usage of nitrogen fertilizers and must locate the products of those farmers that do not utilize fertilizers for their crop. The business might likewise invest in decreasing greenhouse gas emissions worldwide. For instance, the companies could use renewable resource sources at their production plant to compensate the greenhouse gas emissions from using nitrogen-rich products.

Together with the environmental expenses there are particular social expenses connected with the food and beverage industry which need to be attended to by the giant food and drink companies to achieve the industry development and to avoid the criticism from the environmental neighborhoods. Social expenses associated with the market consists of the increasing health concerns connected to weight problems, heart problem, diabetes etc. The huge business could play a constructive function in attending to these issues.

The companies might move towards more healthy products by lowering the quantity of harmful substances in their processed foods i.e. dioxin, which could result in deadly human illness. Along with it, the business need to use more healthy components rather than derivatives of Corn and Soy to increase variety of calories from their items. The companies could also do efforts to move consumer tastes towards healthy items as they have controlled the consumer taste for couple of years. In this method the huge food and drink business could play a positive role in attending to social and eco-friendly costs related to the industry.

Evaluation of Sustainability at Microsofts Diversification Strategy Case Study Solution

There was a potential shift in the corporate method and goals at Case Study Analysis. The brand-new CEO was concentrated on investing in healthier items for attaining sustainable development for the company together with supplying much healthier future for individuals and the world both. Under the brand-new vision, the slogan of the company was also changed from the "fun for you" to "much better for you".

Human Sustainability

company acquired Quaker Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and organic beverages to introduce different healthier products in its portfolio. Despite of being considered a Case Help's healthy brand, the items of Quaker Oats contained a number of components which were dangerous to health.

In addition to the inculcation of healthy brands in its portfolio through acquisitions, Microsofts Diversification Strategy Case Study Solution has taken particular sustainability steps for its market locations. Among major examples in this regard is the Business's marketing technique associated to schools. The business markets only low calories and healthy beverages choices in schools.
Case Study Analysis
Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research and advancement for presenting brand-new and healthy items in its portfolio. The business has increased its research and advancement spending plan and has actually presented an army of health scientists to create specific healthy items.

Environmental Sustainability

In this regard, the company dedicated to reduce its product packaging by millions of tones to prevent high quantity of wastes. The company has actually devoted to reduce greenhouse gas emissions along with the accomplishment of performance in the energy usage.

On the basis of above analysis, it might be figured out that the company has actually taken several actions towards human and ecological sustainability. These steps are still not adequate to achieve the desired commercial growth and to decrease the criticism over the social obligation of Case Study Analysis.

Alternatives

Certain long term strategic options might be derived for the company on the basis of above analysis. These alternatives can be examined on the basis of the fact that how the alternative would enable the business to achieve its goal of prospective growth and lower the criticism over the company. The options might be evaluated on the basis of the time frame that would be taken by an alternative to be executed along with the cost and risks related to the option

Alternative-1: introduction of a New Line of product Related to Healthy Foods and Beverages

The very first step that Microsofts Diversification Strategy Case Study Analysis could take is to present a new product line related to healthy food and drinks. The business should introduce a large range of healthier items by using its substantial research study and advancement expenditures.

Pros:

• Capability to target a great deal of consumers i.e. health mindful customers.
• Reduction of the criticism of environmental concerned societies and neighborhood advancement organizations.
• Fulfillment of the social duty by compensation of the dangerous products with healthy products.
• Could be implemented within couple of years i.e. 3 to 5 years.

Cons:

• Threat of failure of the new items in the market i.e. consumers might not like the taste and might decline the healthier products due to the addicting nature of harmful products.
• The harmful items in the product portfolio might make the incorporation of healthy items fail to minimize criticism.
• Big cost of research study and development needed to build brand-new healthy products.

Alternative-2: High level Acquisition of Health associated Business

Another alternative choice to accomplish the prospective development and reduce the criticism is to acquire the health related companies at a high level. Investment in these type of business would permit Microsofts Diversification Strategy Case Study Help to present a big range of much healthier items within a short time duration with no need of significant research and advancement expenditures. The advantages and disadvantages connected to alternative 3 are offered listed below:

Pros:

• Saving of big amount of research and development expenses for new item advancement.
• Incorporation of new items within 2 years.
• Capability to target a great deal of consumers i.e. health mindful consumers.
• Reduction of the criticism of ecological worried societies and community development organizations.
• Fulfillment of the social duty by settlement of the dangerous items with healthy products.

Cons:

• The acquisition may not prove to alter the image of Microsofts Diversification Strategy Case Study Help as in case of Quake Oats.
• Requirement of big amount of capital.
• Danger of failure of the new items in the market i.e. customers may not like the taste and may decline the healthier items due to the addictive nature of dangerous products.
• The hazardous items in the item portfolio might make the incorporation of healthy products stop working to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Microsofts Diversification Strategy Case Study Analysis is to replace all of its harmful products with much healthier products. This might be a big shift in the business technique and business design at business. The replacement of harmful items with healthier items would totally change the marketplace position of the company and would require a large number of necessary actions to be taken. The advantages and disadvantages associated with alternative 3 are offered listed below:

Pros:

• Modification of market position of Microsofts Diversification Strategy Case Study Analysis
• Ability to target large number of consumers i.e. health mindful consumers.
• End of all of the criticism of environmental concerned societies and neighborhood advancement organizations.
• Satisfaction of the social obligation

Cons:

• Danger of failure of the brand-new items in the market i.e. customers may not like the taste and may decline the healthier products due to the addicting nature of harmful items.
• Big cost of research and development needed to develop brand-new healthy products.
• Worker might withstand over the modification in business design and business strategy.
• Variety of years required for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the business's CSR, problems faced by the business and the current market circumstance, Case Study Help is suggested to consider alternative 2 of high level of acquisition of health associated companies. As the acquisitions would enable the business to conserve of big amount of research study and advancement expenses for brand-new product development. Along with it, acquisitions would enable incorporation of new products within two years along with the capability to target large number of consumers.

This Microsofts Diversification Strategy case study is writen by : Ali Farhoomand




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