Microsofts Diversification Strategy Case Study Solution

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Microsofts Diversification Strategy Case Solution

Microsofts Diversification Strategy Case Study Solution is a popular name of a New york city based, world's leading organization in the food and drink market. Case Study Help is a leading brand in hassle-free treats, foods and drinks with its presence in about 200 nations. Major brands of the company include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive benefit of the business is its capability to market the item at everywhere places. The company is doing efforts to make item advancement as its brand-new source of competitive advantage.

The report includes a deep analysis of various elements of the social duties of major companies in the food and beverage market in general, and company in particular. The report also supplies an examination of the extent of sustainability and CSR in the Microsofts Diversification Strategy Case Study Solution's company technique along with the determination of how Case Study Help creates worth for its customers.

Issues Identification

The huge food and beverage company was going through a criticism over its responsibility towards various social and ecological problems including; obesity, heart problem, environmental devastation etc. These criticisms lead, to reconsider about the business technique of Microsofts Diversification Strategy Case Study Solution. The Ali Farhoomand has realized that the general society, the way of life of people and the people at whole have been changed now. In this scenario with increasing patterns towards much healthier products and the increasing environmental issues, Case Study Analysis should alter its instructions towards healthier products. Although, Case Study Analysis had taken certain important actions relating to the ecological impacts of its products, but, these steps are not enough to wind up the criticism over the business's responsibility towards social and eco-friendly problems. The needed to take specific tactical actions to change the market position of its certain famous brand names and present Online Case Study Help as a company producing healthy products in the market. In this regard, Case Study Analysis and other food and drink companies should utilize their power to shift the consumer taste towards much healthier products to eliminate the constraints in the development of food market.

Critical Analysis

The shift from the use of natural food to made food has actually extremely affected the health of the consumers. All of the data related to the health issues with the incorporation of made food in the market discuss the prevalence of the health problems related to food system. These problems are indirectly the outcome of different practices of the food and drink business for developing worth for their consumers.

Worth Production at Microsofts Diversification Strategy Case Study Help

Microsofts Diversification Strategy Case Study Solution being a huge business in the food and drink market, supplies high worth to its consumers by numerous ways. Worth development in the food and drink industry is done through 2 methods i.e. taste and schedule of the product. Case Study Solution has a competitive advantage in offering its items far and wide worldwide. Its marketing ability makes it able to target a big base of consumers. The company is presented in about 200 countries with a large number of well-known worldwide brands. The everywhere existence of the company products supplies high value to customers.

Furthermore, the company develops worth for its customers by means of supplying large number of tasty food consisting of salt, fat and sugar, which are the active ingredients that are directly gotten in touch with the psychological core of the consumer's brain. The Microsofts Diversification Strategy Case Study Solution together with other huge food and drinks companies create worth for its consumers by manipulating these ingredients in its products. Case Study Help along with other huge companies has an interest in discovering methods to increase the customer worth from its items through making use of the vulnerability.

Together with it, the business likewise creates worth by methods of including the healthy point in its products. The business has done specific efforts in order to offer healthy items and reduce the share of Microsofts Diversification Strategy Case Study Help in total ecological devastation. Case Study Analysis has actually taken certain actions related to the sustainability of people and environment consisting of the 2009 announcement of the enthusiastic goals and commitments related to Case Study Analysis items, market and the community.

All of these means have actually achieved success at creating worth for the company customers. These methods have likewise lead to the increased environmental concerns and the criticism over the business's role in increasing health and environmental difficulties. The incorporation of ingredients like salt, fat and sugar in the business items for developing consumer value deals with high quantity of criticism. These ingredients are the main reason for particular fatal diseases in human consisting of obesity, diabetes, cardiovascular disease etc. Increasing health associated concerns have raised the criticism for Microsofts Diversification Strategy Case Study Solution.

Positive Role of Major Food and Beverage Companies in Addressing Social and Ecological Costs Related To the Market

Significant food and beverage business consisting of Microsofts Diversification Strategy Case Study Solution etc. can play a positive role in dealing with social and ecological costs associated with the market. The environmental costs related to food and drink industry consist of the environmental destruction due to the influx of nitrogen which has actually led to the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors leads to environmental devastation which could be a big hazard to the existence of mankind in future.

Major reason for these ecological modifications is mass usage of nitrogen abundant fertilizers and the components by the food and drink companies. Food and beverage companies must play a constructive function in resolving these concerns to eliminate their growth restraints related to the criticism from the environmental neighborhoods.

In order to attend to these issues, the business might either minimize their use of nitrogen rich ingredients or take particular actions to lower the amount of nitrogen in the total environment. The companies need to prevent use of nitrogen fertilizers and should seek the items of those farmers that do not use fertilizers for their crop. Moreover, the business might also buy decreasing greenhouse gas emissions worldwide. For instance, the business might use renewable resource sources at their production plant to compensate the greenhouse gas emissions from using nitrogen-rich items.

In addition to the ecological costs there are particular social costs associated with the food and drink industry which should be resolved by the huge food and drink business to attain the market development and to avoid the criticism from the environmental communities. Social costs associated with the industry includes the increasing health problems associated with weight problems, cardiovascular disease, diabetes and so on. However, the huge companies might play a positive role in attending to these problems.

The companies could move towards more healthy products by decreasing the amount of hazardous compounds in their processed foods i.e. dioxin, which could result in deadly human diseases. The companies could likewise do efforts to shift consumer tastes towards healthy products as they have managed the consumer taste for couple of decades.

Evaluation of Sustainability at Microsofts Diversification Strategy Case Study Analysis

There was a possible shift in the corporate method and goals at Case Study Analysis. The brand-new CEO was focused on buying much healthier items for attaining sustainable growth for the company together with offering much healthier future for the people and the world both. Under the new vision, the slogan of the company was likewise altered from the "fun for you" to "much better for you".

Human Sustainability

The company announced particular objectives and commitments connected to human sustainability and the ecological sustainability. Microsofts Diversification Strategy Case Study Help acquired Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and organic drinks to present different healthier items in its portfolio. Despite of being thought about a Case Study Solution's healthy brand, the products of Quaker Oats consisted of several components which were harmful to health. These hazardous components were not advertised which have ended up being the base for criticism over the healthy brands of Microsofts Diversification Strategy Case Study Analysis.

Together with the inculcation of healthy brand names in its portfolio through acquisitions, Microsofts Diversification Strategy Case Study Help has actually taken specific sustainability steps for its market locations. Among major examples in this regard is the Business's marketing method associated to schools. The business markets only low calories and nutritious beverages options in schools.

Another step taken by Case Study Analysis towards human sustainability is the shift of its focus towards research study and development for presenting brand-new and healthy products in its portfolio. The company has increased its research and development budget plan and has actually introduced an army of health scientists to design specific healthy items.

Environmental Sustainability

Along with the human sustainability, Microsofts Diversification Strategy Case Study Analysis has taken a number of steps towards environmental sustainability. The company has dedicated to numerous goals associated with water, land, packaging, environment modification and neighborhood. In this regard, the business dedicated to reduce its packaging by countless tones to avoid high quantity of wastes. The business has dedicated to lower greenhouse gas emissions along with the accomplishment of performance in the energy use. company has also tried specific humanitarian activities including a commitment to supply safe drinking water to 3 million people in developing nations by 2015.

On the basis of above analysis, it might be figured out that the business has actually taken numerous steps towards human and ecological sustainability. Nevertheless these steps are still not sufficient to accomplish the wanted commercial growth and to lower the criticism over the social obligation of Microsofts Diversification Strategy Case Study Analysis.

Alternatives

Certain long term tactical alternatives might be derived for the business on the basis of above analysis. These alternatives can be assessed on the basis of the reality that how the alternative would allow the business to accomplish its goal of prospective growth and lower the criticism over the company. Moreover, the alternatives might be examined on the basis of the time frame that would be taken by an option to be implemented along with the cost and risks associated with the alternative

Alternative-1: intro of a New Product line Connected to Healthy Foods and Beverages

The primary step that Microsofts Diversification Strategy Case Study Analysis might take is to introduce a brand-new line of product associated with healthy food and beverages. Although, the business has actually currently presented particular heath related brand names, however, the variety of these brand names in its portfolio is not prospective to lower the criticism and accomplish prospective development. The business must present a broad variety of healthier items by utilizing its substantial research and advancement expenditures. The advantages and disadvantages related to the intro of a healthy product line in the portfolio are given below:

Pros:

• Ability to target a great deal of customers i.e. health conscious consumers.
• Decrease of the criticism of ecological concerned societies and neighborhood advancement companies.
• Fulfillment of the social obligation by compensation of the harmful items with healthy products.
• Could be implemented within few years i.e. 3 to 5 years.

Cons:

• Threat of failure of the brand-new items in the market i.e. consumers may not like the taste and may not accept the much healthier products due to the addicting nature of dangerous items.
• The dangerous items in the product portfolio may make the incorporation of healthy products fail to decrease criticism.
• Big cost of research study and advancement required to develop brand-new healthy products.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative choice to accomplish the possible growth and reduce the criticism is to obtain the health associated companies at a high level. Financial investment in these type of companies would permit Microsofts Diversification Strategy Case Study Solution to present a big variety of healthier items within a short time period with no requirement of considerable research and advancement expenses. The benefits and drawbacks connected to alternative 3 are provided below:

Pros:

• Saving of huge quantity of research study and advancement expenses for new product development.
• Incorporation of new products within two years.
• Capability to target large number of customers i.e. health mindful consumers.
• Reduction of the criticism of environmental concerned societies and community development organizations.
• Satisfaction of the social obligation by settlement of the hazardous items with healthy items.

Cons:

• The acquisition may not prove to alter the image of Microsofts Diversification Strategy Case Study Help as in case of Quake Oats.
• Requirement of big quantity of capital.
• Danger of failure of the brand-new products in the market i.e. consumers might not like the taste and may decline the healthier items due to the addicting nature of harmful items.
• The dangerous items in the item portfolio might make the incorporation of healthy products fail to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Microsofts Diversification Strategy Case Study Help is to change all of its dangerous items with much healthier products. This might be a huge shift in the business technique and the business model at company. The replacement of harmful items with much healthier items would totally alter the marketplace position of the company and would need a a great deal of necessary steps to be taken. The benefits and drawbacks connected to alternative 3 are given listed below:

Pros:

• Change of market position of Microsofts Diversification Strategy Case Study Analysis
• Capability to target large number of consumers i.e. health conscious consumers.
• End of all of the criticism of environmental worried societies and neighborhood advancement companies.
• Fulfillment of the social obligation

Cons:

• Threat of failure of the new products in the market i.e. consumers might not like the taste and might not accept the healthier items due to the addicting nature of dangerous items.
• Substantial cost of research study and advancement required to develop new healthy products.
• Employee may resist over the modification in the business design and business technique.
• Number of years required for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the business's CSR, issues faced by the company and the existing market scenario, Case Study Solution is advised to think about alternative 2 of high level of acquisition of health associated companies. As the acquisitions would make it possible for the business to save of huge quantity of research and advancement costs for new product advancement. Along with it, acquisitions would permit incorporation of new items within two years along with the capability to target big number of consumers.

This Microsofts Diversification Strategy case study is writen by : Ali Farhoomand

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