The Competitiveness Of The Chinese Produce Industry Case Study Solution

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The Competitiveness Of The Chinese Produce Industry Case Analysis

The Competitiveness Of The Chinese Produce Industry Case Study Solution is a popular name of a New York based, world's leading company in the food and beverage industry. Case Study Help is a prominent brand name in convenient snacks, foods and beverages with its presence in about 200 countries. Major brands of the business consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive advantage of the business is its ability to market the item at far and wide locations. Furthermore, the company is doing efforts to make product development as its new source of competitive benefit.

The report contains a deep analysis of various aspects of the social obligations of significant business in the food and drink market in general, and business in specific. The report likewise provides an assessment of the level of sustainability and CSR in the The Competitiveness Of The Chinese Produce Industry Case Study Analysis's company strategy along with the decision of how Case Study Help produces worth for its consumers.

Issues Identification

The huge food and drink business was going through a criticism over its obligation towards different social and eco-friendly concerns consisting of; obesity, heart diseases, ecological destruction and so on. These criticisms lead, to reassess about the business method of The Competitiveness Of The Chinese Produce Industry Case Study Solution. The Ali Farhoomand has recognized that the general society, the way of life of individuals and the people at whole have actually been altered now. In this circumstance with increasing trends towards healthier products and the increasing environmental concerns, Case Study Help must change its instructions towards healthier products. company had taken particular essential actions regarding the ecological impacts of its products, however, these actions are not enough to end up the criticism over the company's duty towards social and environmental problems. Therefore, the is required to take particular tactical actions to change the marketplace position of its specific famous brand names and present The Competitiveness Of The Chinese Produce Industry Case Study Solution as a business producing healthy products in the market. In this regard, Case Study Analysis and other food and beverage companies must utilize their power to shift the consumer taste towards much healthier items to get rid of the constraints in the growth of food market.

Critical Analysis

The shift from the usage of natural food to made food has highly affected the health of the consumers. All of the information related to the health concerns with the incorporation of manufactured food in the market discuss the frequency of the health concerns related to food system. These issues are indirectly the outcome of numerous practices of the food and beverage business for producing value for their consumers.

Value Creation at The Competitiveness Of The Chinese Produce Industry Case Study Analysis

The Competitiveness Of The Chinese Produce Industry Case Study Analysis being a giant business in the food and drink market, provides high worth to its clients by various methods. Value development in the food and beverage industry is done through two ways i.e. taste and schedule of the item. Case Study Help has a competitive benefit in providing its items everywhere internationally. Its marketing capability makes it able to target a large base of customers. The company is presented in about 200 countries with a large number of famous global brand names. The everywhere presence of the business items supplies high value to customers.

Moreover, the company creates worth for its consumers by methods of offering large number of yummy food products including salt, fat and sugar, which are the components that are directly connected with the psychological core of the customer's brain. The The Competitiveness Of The Chinese Produce Industry Case Study Solution along with other huge food and drinks business produce value for its customers by controling these components in its products. Case Study Solution together with other huge business is interested in finding methods to increase the customer worth from its products through making use of the vulnerability.

In addition to it, the company also creates worth by methods of integrating the healthy point in its products. The business has done certain efforts in order to provide healthy items and minimize the share of The Competitiveness Of The Chinese Produce Industry Case Study Solution in total ecological devastation. Case Study Analysis has taken certain steps associated with the sustainability of people and environment including the 2009 announcement of the ambitious objectives and commitments associated with Case Study Solution items, market and the neighborhood.

All of these methods have actually been successful at creating value for the Case Study Solution customers. Increasing health related concerns have raised the criticism for Case Study Solution.

Useful Function of Major Food and Beverage Business in Dealing With Social and Ecological Costs Connected With the Market

Indeed, major food and beverage business consisting of company, and so on can play a positive function in attending to social and eco-friendly expenses connected with the industry. The eco-friendly costs connected to food and beverage industry consist of the environmental destruction due to the influx of nitrogen which has actually resulted in the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to environmental devastation which could be a huge risk to the presence of mankind in future.

Major reason for these ecological modifications is mass use of nitrogen abundant fertilizers and the ingredients by the food and beverage business. Food and beverage business need to play a positive function in resolving these issues to eliminate their growth constraints related to the criticism from the environmental communities.

The business ought to prevent usage of nitrogen fertilizers and need to search out the items of those farmers that do not use fertilizers for their crop. The business could use eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

Together with the eco-friendly expenses there are certain social expenses connected with the food and beverage industry which should be dealt with by the huge food and beverage business to achieve the industry development and to avoid the criticism from the environmental neighborhoods. Social costs related to the market includes the increasing health problems related to obesity, heart problem, diabetes and so on. Nevertheless, the giant business might play an useful function in attending to these concerns.

The companies might move towards more healthy items by lowering the quantity of poisonous substances in their processed foods i.e. dioxin, which could result in fatal human diseases. The companies might likewise do efforts to shift consumer tastes towards healthy items as they have managed the customer taste for couple of years.

Examination of Sustainability at The Competitiveness Of The Chinese Produce Industry Case Study Analysis

There was a prospective shift in the corporate strategy and objectives at Case Study Help. The brand-new CEO was focused on purchasing much healthier items for achieving sustainable growth for the business together with supplying much healthier future for the people and the world both. Under the new vision, the slogan of the company was likewise altered from the "enjoyable for you" to "better for you".

Human Sustainability

business got Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and natural drinks to introduce different much healthier products in its portfolio. Despite of being considered a Case Solution's healthy brand, the products of Quaker Oats consisted of several active ingredients which were harmful to health.

Along with the inculcation of healthy brand names in its portfolio through acquisitions, The Competitiveness Of The Chinese Produce Industry Case Study Solution has taken specific sustainability steps for its market locations. Among significant examples in this regard is the Business's marketing strategy related to schools. The company markets only low calories and nutritious beverages choices in schools.

Another step taken by Case Study Help towards human sustainability is the shift of its focus towards research study and development for introducing new and healthy products in its portfolio. The business has increased its research and advancement budget and has introduced an army of health scientists to create particular healthy items.

Ecological Sustainability

In this regard, the company committed to decrease its packaging by millions of tones to prevent high quantity of wastages. The business has actually committed to minimize greenhouse gas emissions along with the achievement of performance in the energy usage.

On the basis of above analysis, it might be identified that the company has taken several steps towards human and environmental sustainability. These actions are still not adequate to attain the desired commercial growth and to reduce the criticism over the social obligation of Case Study Analysis.

Alternatives

Particular long term tactical alternatives could be obtained for the company on the basis of above analysis. These alternatives can be evaluated on the basis of the fact that how the option would allow the company to attain its objective of possible growth and lower the criticism over the business. The alternatives could be examined on the basis of the time frame that would be taken by an alternative to be implemented along with the cost and threats related to the alternative

Alternative-1: intro of a New Product line Related to Healthy Foods and Beverages

The first action that The Competitiveness Of The Chinese Produce Industry Case Study Solution might take is to introduce a new product line related to healthy food and drinks. The company should introduce a broad range of much healthier products by utilizing its significant research study and advancement expenses.

Pros:

• Capability to target a great deal of customers i.e. health mindful customers.
• Decrease of the criticism of ecological worried societies and community advancement companies.
• Fulfillment of the social duty by settlement of the harmful products with healthy products.
• Could be implemented within couple of years i.e. 3 to 5 years.

Cons:

• Risk of failure of the brand-new items in the market i.e. consumers might not like the taste and might not accept the much healthier items due to the addictive nature of harmful items.
• The hazardous items in the item portfolio may make the incorporation of healthy products fail to reduce criticism.
• Big expense of research study and advancement needed to construct brand-new healthy items.

Alternative-2: High level Acquisition of Health associated Business

Another alternative choice to achieve the potential growth and minimize the criticism is to acquire the health associated business at a high level. Investment in these kind of companies would permit The Competitiveness Of The Chinese Produce Industry Case Study Solution to introduce a large range of much healthier products within a short time period with no requirement of substantial research and development expenses. The advantages and disadvantages connected to alternative 3 are offered below:

Pros:

• Saving of big quantity of research and advancement costs for new item advancement.
• Incorporation of new products within two years.
• Capability to target large number of customers i.e. health conscious customers.
• Reduction of the criticism of ecological concerned societies and community advancement organizations.
• Satisfaction of the social obligation by payment of the hazardous products with healthy products.

Cons:

• The acquisition may not prove to change the image of The Competitiveness Of The Chinese Produce Industry Case Study Help as in case of Quaker Oats.
• Requirement of huge quantity of capital.
• Danger of failure of the new items in the market i.e. customers may not like the taste and may decline the healthier items due to the addicting nature of hazardous items.
• The hazardous products in the item portfolio might make the incorporation of healthy products stop working to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for The Competitiveness Of The Chinese Produce Industry Case Study Analysis is to change all of its dangerous products with much healthier items. This might be a huge shift in the business strategy and business model at company. The replacement of dangerous products with healthier products would completely change the market position of the business and would need a large number of essential steps to be taken. The benefits and drawbacks associated with alternative 3 are given below:

Pros:

• Change of market position of The Competitiveness Of The Chinese Produce Industry Case Study Solution
• Ability to target large number of consumers i.e. health conscious customers.
• End of all of the criticism of ecological worried societies and community advancement companies.
• Satisfaction of the social obligation

Cons:

• Risk of failure of the new items in the market i.e. consumers might not like the taste and might not accept the much healthier products due to the addicting nature of hazardous products.
• Big expense of research study and development needed to build new healthy items.
• Employee might resist over the modification in the business model and business technique.
• Number of years needed for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the company's CSR, problems faced by the company and the present industry scenario, The Competitiveness Of The Chinese Produce Industry Case Study Solution is recommended to consider alternative 2 of high level of acquisition of health related companies. As the acquisitions would allow the company to conserve of big quantity of research study and development expenses for brand-new product development. Together with it, acquisitions would enable incorporation of new products within 2 years in addition to the capability to target a great deal of consumers. Moreover, the acquisitions would lead to the decrease of the criticism from the concerned organizations.However, the option would need big quantity of mutual fund. Furthermore, the companies may not have the ability to decrease the criticism. With a mindful analysis of the acquisition with an aggressive marketing projects, company could show to be successful in accomplishing the targets.

This The Competitiveness Of The Chinese Produce Industry case study is writen by : Ali Farhoomand

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