Lafarge: From A French Cement Company To A Global Leader Case Study Help

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Lafarge: From A French Cement Company To A Global Leader Case Analysis

Lafarge: From A French Cement Company To A Global Leader Case Study Analysis is a popular name of a New York based, world's leading organization in the food and drink market. company is a leading brand in practical treats, foods and beverages with its existence in about 200 nations.

The report includes a deep analysis of different elements of the social duties of major business in the food and beverage industry in basic, and Case Analysis in particular. It also offers an analysis of the growing health and ecological concerns including weight problems, heart problem, environmental destruction and so on in the Western nations and the function of the business in the food and drink market to deal with these issues. The report also supplies an examination of the extent of sustainability and CSR in the Lafarge: From A French Cement Company To A Global Leader Case Study Solution's business technique along with the determination of how Case Study Analysis develops value for its customers. The report likewise provides certain strategic options for company to incorporate the criticism over its social duty with particular suggestions and an application strategy.

Problems Recognition

Case Study Analysis had actually taken certain essential steps relating to the ecological impacts of its items, however, these actions are not enough to end up the criticism over the business's obligation towards social and ecological concerns. This is needed to take certain tactical steps to change the market position of its particular famous brands and present Case Study Analysis as a business producing healthy products in the market. In this regard, company and other food and drink companies need to utilize their power to move the customer taste towards healthier items to remove the restrictions in the development of food market.

Crucial Analysis

For the few decades, consumer food patterns have actually been changed considerably. The shift from the use of healthy food to made food has extremely impacted the health of the customers. Despite of the discovery of modern health strategies, the overall health of individuals in few years have been highly impacted. Presently about 1 billion of individuals In United States are overweight and a minimum of 300 countless them have weight problems. Children likewise facing the problem of weight problems. The ratios of weight problems in 1980s are rather different from the existing ratios. Despite of discovery of health methods and contemporary ways to manage weight problems and other diseases, the ratio of obesity has been doubled form the level of 1980. All of the information related to the health concerns with the incorporation of made food in the market explain the occurrence of the health issues related to food system. These problems are indirectly the result of different practices of the food and beverage business for creating worth for their consumers.

Worth Development at Lafarge: From A French Cement Company To A Global Leader Case Study Solution

Lafarge: From A French Cement Company To A Global Leader Case Study Solution being a huge company in the food and beverage market, supplies high value to its customers by numerous ways. Value production in the food and beverage industry is done through 2 ways i.e. taste and accessibility of the item. Case Study Help has a competitive benefit in providing its items far and wide globally. Its marketing ability makes it able to target a large base of consumers. The business exists in about 200 nations with a large number of well-known worldwide brand names. The everywhere presence of the company items offers high worth to consumers.

The business creates worth for its customers by ways of providing large number of tasty food items consisting of salt, fat and sugar, which are the active ingredients that are directly linked with the psychological core of the customer's brain. The Lafarge: From A French Cement Company To A Global Leader Case Study Solution together with other huge food and drinks business produce value for its consumers by controling these active ingredients in its products. Case Study Help together with other giant business has an interest in discovering ways to increase the customer value from its items through making use of the vulnerability.

Together with it, the company likewise produces worth by means of incorporating the healthy point in its items. The business has actually done specific efforts in order to supply healthy items and decrease the share of Lafarge: From A French Cement Company To A Global Leader Case Study Help in general ecological devastation. Case Study Solution has taken certain actions related to the sustainability of people and environment including the 2009 statement of the ambitious goals and commitments related to Case Study Help items, market and the community.

All of these means have actually achieved success at developing value for the company customers. These means have also lead to the increased ecological issues and the criticism over the company's role in increasing health and ecological challenges. The incorporation of components like salt, fat and sugar in the business items for producing consumer worth deals with high amount of criticism. These ingredients are the main cause of particular lethal illness in human consisting of weight problems, diabetes, heart diseases etc. Increasing health related problems have actually raised the criticism for Lafarge: From A French Cement Company To A Global Leader Case Study Help.

Useful Role of Major Food and Beverage Business in Resolving Social and Ecological Costs Related To the Industry

Significant food and beverage companies consisting of Lafarge: From A French Cement Company To A Global Leader Case Study Analysis and so on can play a positive role in addressing social and ecological costs associated with the market. The eco-friendly costs connected to food and drink industry consist of the ecological destruction due to the influx of nitrogen which has actually led to the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors leads to ecological destruction which might be a huge threat to the presence of humanity in future.

Significant cause of these ecological changes is mass usage of nitrogen abundant fertilizers and the components by the food and beverage companies. Food and drink companies need to play a positive function in dealing with these problems to eliminate their growth constraints related to the criticism from the environmental communities.

In order to address these problems, the business could either lower their usage of nitrogen abundant ingredients or take particular actions to lower the quantity of nitrogen in the total environment. The companies need to prevent usage of nitrogen fertilizers and should search out the items of those farmers that do not use fertilizers for their crop. The companies could likewise invest in minimizing greenhouse gas emissions worldwide. The business might utilize eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich products.

In addition to the ecological costs there are certain social expenses associated with the food and beverage market which must be addressed by the giant food and beverage business to attain the industry growth and to avoid the criticism from the ecological neighborhoods. Social expenses connected with the industry consists of the increasing health issues connected to weight problems, cardiovascular disease, diabetes and so on. The giant business might play an useful function in dealing with these problems.

The companies could move towards more healthy items by decreasing the amount of hazardous compounds in their processed foods i.e. dioxin, which could lead to fatal human illness. In addition to it, the companies ought to utilize more nutritious active ingredients instead of derivatives of Corn and Soy to increase variety of calories from their items. The business could also do efforts to shift customer tastes towards healthy products as they have managed the customer taste for couple of decades. In this way the huge food and drink companies might play a positive role in resolving social and ecological expenses associated with the industry.

Evaluation of Sustainability at Lafarge: From A French Cement Company To A Global Leader Case Study Analysis

There was a possible shift in the corporate strategy and goals at Case Study Solution. The brand-new CEO was focused on buying much healthier products for attaining sustainable growth for the company along with supplying much healthier future for the people and the planet both. Under the new vision, the slogan of the business was likewise changed from the "fun for you" to "much better for you".

Human Sustainability

The business revealed particular objectives and dedications connected to human sustainability and the ecological sustainability. Lafarge: From A French Cement Company To A Global Leader Case Study Solution obtained Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy drinks and natural beverages to introduce various much healthier items in its portfolio. Despite of being considered a Case Study Solution's healthy brand, the products of Quaker Oats contained a number of active ingredients which were harmful to health. These harmful active ingredients were not marketed which have become the base for criticism over the healthy brands of Lafarge: From A French Cement Company To A Global Leader Case Study Solution.

Along with the inculcation of healthy brands in its portfolio through acquisitions, Lafarge: From A French Cement Company To A Global Leader Case Study Analysis has taken specific sustainability steps for its market places. Among significant examples in this regard is the Company's marketing strategy related to schools. The company markets just low calories and nutritious beverages options in schools.

Another step taken by Case Study Help towards human sustainability is the shift of its focus towards research study and development for introducing brand-new and healthy products in its portfolio. The company has actually increased its research study and advancement budget plan and has presented an army of health scientists to develop specific healthy products.

Environmental Sustainability

In addition to the human sustainability, Lafarge: From A French Cement Company To A Global Leader Case Study Help has taken numerous actions towards ecological sustainability. The business has devoted to numerous goals related to water, land, packaging, environment change and neighborhood. In this regard, the business devoted to minimize its product packaging by countless tones to prevent high amount of wastages. Moreover, the business has actually committed to minimize greenhouse gas emissions together with the achievement of performance in the energy use. company has actually likewise attempted specific humanitarian activities including a commitment to supply safe drinking water to 3 million individuals in developing countries by 2015.

On the basis of above analysis, it might be figured out that the company has actually taken a number of steps towards human and environmental sustainability. Nevertheless these steps are still not adequate to accomplish the wanted industrial growth and to decrease the criticism over the social obligation of Lafarge: From A French Cement Company To A Global Leader Case Study Analysis.

Alternatives

Particular long term tactical options might be derived for the company on the basis of above analysis. These alternatives can be evaluated on the basis of the reality that how the alternative would allow the business to achieve its goal of possible development and reduce the criticism over the company. Additionally, the options could be assessed on the basis of the time frame that would be taken by an alternative to be executed in addition to the expense and threats connected to the alternative

Alternative-1: introduction of a New Line of product Connected to Healthy Foods and Beverages

The initial step that Lafarge: From A French Cement Company To A Global Leader Case Study Analysis could take is to introduce a brand-new line of product connected to healthy food and drinks. Although, the company has actually currently introduced certain heath related brand names, however, the number of these brand names in its portfolio is not potential to reduce the criticism and achieve possible development. The business ought to present a wide variety of much healthier products by using its significant research study and development expenses. The advantages and disadvantages related to the intro of a healthy product line in the portfolio are provided below:

Pros:

• Capability to target large number of consumers i.e. health mindful consumers.
• Decrease of the criticism of environmental worried societies and neighborhood development organizations.
• Satisfaction of the social responsibility by payment of the harmful products with healthy products.
• Could be executed within few years i.e. 3 to 5 years.

Cons:

• Risk of failure of the brand-new items in the market i.e. consumers might not like the taste and might decline the healthier items due to the addicting nature of dangerous items.
• The dangerous products in the item portfolio may make the incorporation of healthy items stop working to decrease criticism.
• Big expense of research study and advancement required to construct new healthy products.

Alternative-2: High level Acquisition of Health related Companies

Another alternative choice to achieve the possible development and reduce the criticism is to obtain the health associated business at a high level. Financial investment in these kind of companies would permit Lafarge: From A French Cement Company To A Global Leader Case Study Solution to introduce a big range of healthier items within a brief time duration with no requirement of considerable research and advancement expenditures. The pros and cons associated with alternative 3 are provided listed below:

Pros:

• Conserving of huge quantity of research study and advancement expenses for brand-new product advancement.
• Incorporation of brand-new products within two years.
• Capability to target large number of customers i.e. health mindful customers.
• Reduction of the criticism of environmental concerned societies and neighborhood development companies.
• Fulfillment of the social responsibility by settlement of the dangerous items with healthy items.

Cons:

• The acquisition might not show to change the image of Lafarge: From A French Cement Company To A Global Leader Case Study Help as in case of Quaker Oats.
• Requirement of huge amount of capital.
• Danger of failure of the brand-new products in the market i.e. consumers might not like the taste and might not accept the much healthier products due to the addictive nature of hazardous products.
• The hazardous products in the item portfolio might make the incorporation of healthy items fail to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Lafarge: From A French Cement Company To A Global Leader Case Study Analysis is to replace all of its hazardous products with healthier products. The replacement of dangerous items with much healthier products would completely change the market position of the company and would need a large number of needed steps to be taken.

Pros:

• Change of market position of Lafarge: From A French Cement Company To A Global Leader Case Study Analysis
• Ability to target a great deal of customers i.e. health mindful customers.
• End of all of the criticism of ecological worried societies and community development organizations.
• Satisfaction of the social duty

Cons:

• Danger of failure of the new products in the market i.e. consumers might not like the taste and may decline the healthier items due to the addictive nature of dangerous products.
• Big expense of research and development needed to build brand-new healthy products.
• Worker may resist over the change in business model and service technique.
• Variety of years required for the execution.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the company's CSR, issues dealt with by the business and the existing market situation, Case Study Help is advised to consider alternative 2 of high level of acquisition of health related business. As the acquisitions would allow the company to save of big amount of research and development expenses for brand-new product development. Along with it, acquisitions would enable incorporation of new items within 2 years along with the capability to target big number of consumers.

This Lafarge: From A French Cement Company To A Global Leader case study is writen by : Ashok Som

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