Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Analysis

Home >> Ashok Som >> Technical Note (B) Luxury Industry In Emerging Market (India And China)

Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Solution

Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Solution is a popular name of a New york city based, world's leading organization in the food and beverage market. Case Study Analysis is a leading brand in hassle-free treats, foods and beverages with its presence in about 200 nations. Significant brand names of the business consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive advantage of the business is its ability to market the product at far and wide locations. Furthermore, the business is doing efforts to make item development as its brand-new source of competitive advantage.

The report consists of a deep analysis of different elements of the social duties of major business in the food and beverage industry in basic, and Case Solution in particular. It also provides an analysis of the growing health and environmental concerns including obesity, cardiovascular disease, ecological devastation and so on in the Western nations and the role of the companies in the food and drink industry to address these issues. The report likewise offers an examination of the level of sustainability and CSR in the Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Analysis's organisation method in addition to the determination of how Case Study Help produces worth for its consumers. Furthermore, the report likewise provides specific strategic alternatives for Case Help to incorporate the criticism over its social obligation with specific recommendations and an execution strategy.

Concerns Identification

Case Study Analysis had actually taken particular crucial steps regarding the environmental effects of its items, however, these actions are not enough to end up the criticism over the business's obligation towards social and environmental concerns. This is needed to take certain strategic steps to change the market position of its particular popular brand names and present Case Study Help as a business producing healthy items in the market. In this regard, company and other food and drink companies should utilize their power to shift the consumer taste towards much healthier products to get rid of the restraints in the development of food industry.

Critical Analysis

The shift from the use of natural food to produced food has highly affected the health of the customers. All of the information related to the health issues with the incorporation of manufactured food in the market discuss the occurrence of the health problems related to food system. These issues are indirectly the result of various practices of the food and beverage business for developing value for their customers.

Worth Creation at Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Solution

Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Analysis being a giant company in the food and drink market, supplies high worth to its consumers by various means. Case Study Solution has a competitive benefit in supplying its items far and wide internationally. The company is presented in about 200 countries with a big number of famous international brand names.

The company produces worth for its customers by means of offering large number of delicious food products including salt, fat and sugar, which are the active ingredients that are straight connected with the psychological core of the consumer's brain. The Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Help in addition to other giant food and beverages companies produce value for its consumers by controling these components in its products. Case Study Solution in addition to other huge companies has an interest in finding methods to increase the consumer value from its products through exploiting the vulnerability.

Along with it, the company likewise develops value by ways of integrating the healthy point in its items. The business has actually done certain efforts in order to supply healthy products and lower the share of Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Solution in overall environmental devastation. Case Study Help has actually taken particular steps associated with the sustainability of individuals and environment consisting of the 2009 statement of the enthusiastic objectives and commitments connected to Case Study Solution items, market and the community.

All of these methods have been successful at developing worth for the Case Study Analysis customers. Increasing health associated concerns have actually raised the criticism for Case Study Help.

Constructive Function of Major Food and Beverage Companies in Attending To Social and Ecological Costs Related To the Market

Indeed, major food and beverage business including company, and so on can play a constructive function in addressing social and ecological costs connected with the market. The eco-friendly expenses related to food and beverage market include the environmental destruction due to the influx of nitrogen which has actually resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in environmental devastation which could be a big threat to the existence of humankind in future.

Significant reason for these environmental changes is mass usage of nitrogen abundant fertilizers and the components by the food and beverage companies. Therefore, food and drink companies need to play a constructive role in attending to these issues to eliminate their development restraints related to the criticism from the ecological communities.

The business must prevent use of nitrogen fertilizers and should search out the items of those farmers that do not utilize fertilizers for their crop. The companies could use eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

Together with the eco-friendly costs there are certain social costs connected with the food and drink industry which need to be dealt with by the huge food and beverage business to accomplish the market development and to prevent the criticism from the ecological neighborhoods. Social expenses associated with the industry consists of the increasing health issues associated with weight problems, heart problem, diabetes and so on. The huge companies might play a constructive function in attending to these concerns.

The companies could move towards more healthy products by lowering the quantity of toxic compounds in their processed foods i.e. dioxin, which might result in deadly human diseases. The business could likewise do efforts to shift consumer tastes towards healthy products as they have actually managed the consumer taste for couple of decades.

Evaluation of Sustainability at Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Analysis

There was a potential shift in the business technique and goals at Case Study Analysis. The brand-new CEO was concentrated on investing in much healthier items for attaining sustainable development for the company together with offering healthier future for the people and the world both. Under the new vision, the motto of the company was also changed from the "enjoyable for you" to "much better for you".

Human Sustainability

The company announced specific goals and dedications connected to human sustainability and the environmental sustainability. Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Help acquired Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and organic drinks to present different healthier items in its portfolio. Despite of being considered a Case Study Help's healthy brand name, the products of Quaker Oats consisted of numerous ingredients which were dangerous to health. These hazardous components were not promoted which have become the base for criticism over the healthy brands of Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Solution.

In addition to the inculcation of healthy brands in its portfolio through acquisitions, Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Help has actually taken specific sustainability actions for its market locations. Among major examples in this regard is the Company's marketing technique associated to schools. The business markets only low calories and nutritious drinks choices in schools.

Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research study and development for introducing new and healthy products in its portfolio. The business has actually increased its research and advancement budget plan and has presented an army of health researchers to create specific healthy items.

Environmental Sustainability

Along with the human sustainability, Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Help has taken a number of actions towards ecological sustainability. The business has actually devoted to different objectives related to water, land, product packaging, climate change and neighborhood. In this regard, the company committed to minimize its packaging by millions of tones to avoid high quantity of wastes. Furthermore, the business has committed to lower greenhouse gas emissions in addition to the accomplishment of effectiveness in the energy usage. company has actually likewise tried particular philanthropic activities consisting of a commitment to offer safe drinking water to 3 million individuals in establishing countries by 2015.

On the basis of above analysis, it could be determined that the business has actually taken several actions towards human and environmental sustainability. These actions are still not enough to attain the desired industrial development and to minimize the criticism over the social responsibility of Case Study Help.

Alternatives

Particular long term strategic alternatives might be obtained for the business on the basis of above analysis. These alternatives can be examined on the basis of the truth that how the option would enable the company to achieve its objective of potential development and reduce the criticism over the business. Moreover, the alternatives could be assessed on the basis of the time frame that would be taken by an option to be carried out along with the expense and dangers related to the alternative

Alternative-1: introduction of a New Product line Connected to Healthy Foods and Beverages

The first step that Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Help could take is to introduce a brand-new product line related to healthy food and drinks. Although, the business has currently introduced certain heath related brands, but, the number of these brand names in its portfolio is not prospective to reduce the criticism and attain potential growth. Therefore, the company should introduce a large range of much healthier items by using its significant research and advancement expenses. The advantages and disadvantages associated with the intro of a healthy line of product in the portfolio are provided below:

Pros:

• Capability to target a great deal of consumers i.e. health mindful consumers.
• Decrease of the criticism of environmental worried societies and neighborhood advancement organizations.
• Satisfaction of the social duty by payment of the harmful products with healthy items.
• Could be implemented within few years i.e. 3 to 5 years.

Cons:

• Threat of failure of the brand-new items in the market i.e. consumers may not like the taste and may decline the healthier items due to the addicting nature of hazardous items.
• The hazardous products in the product portfolio might make the incorporation of healthy items fail to lower criticism.
• Huge cost of research study and advancement needed to construct brand-new healthy items.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative option to accomplish the potential development and decrease the criticism is to acquire the health related companies at a high level. Investment in these type of companies would allow Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Analysis to introduce a big range of much healthier items within a short time period without any need of substantial research study and development expenses. The pros and cons connected to alternative 3 are provided listed below:

Pros:

• Saving of substantial quantity of research study and development expenses for new product advancement.
• Incorporation of brand-new items within 2 years.
• Capability to target large number of consumers i.e. health conscious consumers.
• Decrease of the criticism of ecological concerned societies and community development companies.
• Satisfaction of the social duty by settlement of the hazardous items with healthy items.

Cons:

• The acquisition might not prove to alter the image of Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Help as in case of Quaker Oats.
• Requirement of substantial quantity of capital.
• Risk of failure of the new products in the market i.e. customers might not like the taste and may decline the healthier items due to the addictive nature of dangerous items.
• The hazardous items in the item portfolio may make the incorporation of healthy products stop working to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Analysis is to replace all of its dangerous items with much healthier products. The replacement of hazardous items with much healthier products would totally change the market position of the company and would require a large number of essential actions to be taken.

Pros:

• Change of market position of Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Help
• Ability to target a great deal of consumers i.e. health conscious customers.
• End of all of the criticism of environmental worried societies and neighborhood development organizations.
• Fulfillment of the social duty

Cons:

• Danger of failure of the brand-new items in the market i.e. customers may not like the taste and might not accept the healthier products due to the addicting nature of hazardous items.
• Huge expense of research study and development required to develop brand-new healthy products.
• Employee may resist over the change in business design and organisation method.
• Number of years needed for the application.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the company's CSR, problems dealt with by the business and the current industry situation, Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Analysis is recommended to consider alternative 2 of high level of acquisition of health related business. As the acquisitions would enable the company to save of substantial quantity of research study and development expenses for brand-new product advancement. Together with it, acquisitions would enable incorporation of brand-new products within two years together with the ability to target large number of customers. Furthermore, the acquisitions would lead to the decrease of the criticism from the concerned organizations.However, the option would need substantial quantity of investment funds. Furthermore, the companies may not have the ability to decrease the criticism. But, with a mindful analysis of the acquisition with an aggressive marketing campaigns, Technical Note (B) Luxury Industry In Emerging Market (India And China) Case Study Help could prove to be effective in achieving the targets.

This Technical Note (B) Luxury Industry In Emerging Market (India And China) case study is writen by : Ashok Som

Executive Summary	Swot Analysis	Vrio Analysis	Pestel Analysis
Porters Analysis	Recommendations