Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Help

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Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Solution

Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Solution is a popular name of a New York based, world's leading company in the food and beverage industry. business is a prominent brand in convenient treats, foods and drinks with its presence in about 200 countries.

The report includes a deep analysis of various aspects of the social duties of significant companies in the food and beverage industry in basic, and Case Solution in specific. It also offers an analysis of the growing health and environmental issues consisting of weight problems, heart problem, ecological devastation and so on in the Western nations and the role of the companies in the food and beverage industry to deal with these problems. The report also offers an assessment of the level of sustainability and CSR in the Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Analysis's company strategy together with the decision of how Case Study Help creates worth for its consumers. The report also offers certain strategic options for business to incorporate the criticism over its social duty with specific suggestions and an application strategy.

Concerns Identification

Case Study Help had taken certain important steps regarding the ecological effects of its products, however, these steps are not enough to end up the criticism over the company's duty towards social and environmental problems. This is required to take specific strategic steps to alter the market position of its particular famous brand names and present Case Study Help as a business producing healthy items in the market. In this regard, business and other food and beverage business must use their power to move the customer taste towards much healthier items to get rid of the restrictions in the development of food market.

Vital Analysis

For the few decades, customer food patterns have actually been changed dramatically. The shift from the use of natural food to produced food has actually extremely impacted the health of the consumers. Despite of the discovery of modern health techniques, the overall health of people in couple of decades have actually been extremely affected. Currently about 1 billion of the people In US are overweight and at least 300 million of them have weight problems. Children likewise dealing with the issue of weight problems. The ratios of weight problems in 1980s are quite various from the current ratios. Despite of discovery of health methods and modern ways to control obesity and other illness, the ratio of obesity has actually been doubled form the level of 1980. All of the information connected to the health concerns with the incorporation of manufactured food in the market describe the frequency of the health issues associated with food system. These issues are indirectly the result of different practices of the food and drink companies for producing worth for their customers.

Value Development at Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Solution

Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Analysis being a giant business in the food and beverage industry, supplies high value to its clients by various means. Value creation in the food and beverage industry is done through two methods i.e. taste and accessibility of the item. Case Study Solution has a competitive benefit in offering its products everywhere worldwide. Its marketing ability makes it able to target a big base of customers. The business is presented in about 200 nations with a a great deal of well-known worldwide brand names. The far and wide existence of the business products provides high value to customers.

The business produces worth for its consumers by ways of offering large number of tasty food products including salt, fat and sugar, which are the components that are straight linked with the emotional core of the consumer's brain. The Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Help together with other huge food and beverages companies produce value for its consumers by controling these active ingredients in its items. Case Study Analysis in addition to other huge business is interested in discovering ways to increase the customer worth from its items through exploiting the vulnerability.

In addition to it, the business also develops value by means of incorporating the healthy point in its products. The business has actually done specific efforts in order to provide healthy products and lower the share of Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Solution in general ecological destruction. Case Study Solution has taken particular actions related to the sustainability of people and environment including the 2009 statement of the enthusiastic objectives and commitments related to Case Study Solution products, market and the neighborhood.

All of these ways have actually been effective at producing value for the Case Study Analysis customers. Increasing health associated concerns have actually raised the criticism for Case Study Solution.

Positive Function of Major Food and Beverage Business in Dealing With Social and Ecological Costs Related To the Market

Significant food and beverage business including Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Solution and so on can play a positive function in attending to social and ecological costs associated with the market. The environmental expenses associated with food and drink industry consist of the ecological devastation due to the increase of nitrogen which has led to the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in ecological devastation which might be a big hazard to the presence of humankind in future.

Major reason for these ecological changes is mass usage of nitrogen abundant fertilizers and the ingredients by the food and beverage companies. Food and drink business need to play a constructive function in resolving these issues to remove their growth constraints related to the criticism from the environmental neighborhoods.

The business must prevent use of nitrogen fertilizers and must browse out the items of those farmers that do not utilize fertilizers for their crop. The companies could utilize eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

Along with the eco-friendly expenses there are specific social costs connected with the food and drink industry which must be dealt with by the huge food and drink business to attain the market growth and to avoid the criticism from the ecological neighborhoods. Social costs connected with the industry includes the increasing health issues associated with obesity, cardiovascular disease, diabetes etc. The giant business could play an useful role in resolving these issues.

The business might move towards healthier products by lowering the amount of toxic substances in their processed foods i.e. dioxin, which might lead to lethal human illness. Along with it, the business should use more nutritious ingredients rather than derivatives of Corn and Soy to increase number of calories from their items. The business could likewise do efforts to shift consumer tastes towards healthy products as they have controlled the customer taste for few years. In this method the giant food and drink companies could play a constructive role in resolving social and ecological expenses related to the market.

Examination of Sustainability at Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Analysis

There was a possible shift in the corporate technique and goals at Case Study Solution. The new CEO was concentrated on purchasing healthier products for achieving sustainable growth for the company together with offering healthier future for the people and the planet both. Under the brand-new vision, the slogan of the company was likewise changed from the "fun for you" to "better for you".

Human Sustainability

company acquired Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and organic beverages to introduce various much healthier products in its portfolio. Despite of being considered a Case Analysis's healthy brand, the items of Quake Oats included numerous active ingredients which were harmful to health.

Along with the inculcation of healthy brand names in its portfolio through acquisitions, Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Analysis has actually taken particular sustainability steps for its market locations. Among significant examples in this regard is the Company's marketing method related to schools. The business markets just low calories and nutritious drinks options in schools.

Another action taken by Case Study Solution towards human sustainability is the shift of its focus towards research and advancement for presenting brand-new and healthy items in its portfolio. The business has increased its research and development budget and has actually introduced an army of health scientists to create particular healthy items.

Environmental Sustainability

In this regard, the company dedicated to minimize its packaging by millions of tones to prevent high amount of wastages. The business has actually committed to reduce greenhouse gas emissions along with the accomplishment of effectiveness in the energy usage.

On the basis of above analysis, it might be determined that the business has taken a number of steps towards human and ecological sustainability. Nevertheless these actions are still not enough to accomplish the wanted industrial development and to minimize the criticism over the social duty of Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Help.

Alternatives

Certain long term tactical alternatives could be obtained for the business on the basis of above analysis. These options can be assessed on the basis of the fact that how the option would allow the company to achieve its goal of potential development and decrease the criticism over the business. Additionally, the alternatives could be examined on the basis of the time frame that would be taken by an alternative to be carried out in addition to the cost and threats connected to the option

Alternative-1: intro of a New Product line Related to Healthy Foods and Beverages

The first step that Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Solution could take is to introduce a brand-new line of product related to healthy food and drinks. The business has actually already presented certain heath associated brand names, but, the number of these brands in its portfolio is not prospective to lower the criticism and accomplish potential growth. The business needs to present a wide variety of healthier products by using its significant research study and development expenses. The benefits and drawbacks related to the introduction of a healthy product line in the portfolio are provided below:

Pros:

• Ability to target large number of consumers i.e. health conscious consumers.
• Reduction of the criticism of ecological worried societies and neighborhood development organizations.
• Fulfillment of the social duty by compensation of the dangerous items with healthy items.
• Might be carried out within few years i.e. 3 to 5 years.

Cons:

• Danger of failure of the brand-new items in the market i.e. consumers may not like the taste and may decline the much healthier products due to the addictive nature of harmful products.
• The dangerous products in the product portfolio might make the incorporation of healthy items stop working to decrease criticism.
• Substantial cost of research and development required to build new healthy items.

Alternative-2: High level Acquisition of Health related Business

Another alternative option to accomplish the prospective development and lower the criticism is to obtain the health related business at a high level. Financial investment in these type of companies would allow Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Solution to introduce a large variety of much healthier items within a brief time duration without any need of substantial research and development expenditures. The pros and cons associated with alternative 3 are offered listed below:

Pros:

• Conserving of substantial quantity of research and development costs for brand-new product development.
• Incorporation of new products within 2 years.
• Capability to target large number of customers i.e. health mindful customers.
• Decrease of the criticism of environmental concerned societies and neighborhood advancement organizations.
• Satisfaction of the social duty by payment of the harmful products with healthy items.

Cons:

• The acquisition might not prove to change the image of Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Help as in case of Quake Oats.
• Requirement of substantial amount of capital.
• Danger of failure of the brand-new products in the market i.e. customers may not like the taste and may decline the much healthier items due to the addicting nature of hazardous products.
• The dangerous products in the item portfolio may make the incorporation of healthy items fail to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Help is to change all of its harmful products with much healthier products. The replacement of hazardous products with much healthier items would totally change the market position of the business and would require a large number of required actions to be taken.

Pros:

• Change of market position of Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Solution
• Capability to target large number of customers i.e. health conscious customers.
• End of all of the criticism of environmental concerned societies and neighborhood development organizations.
• Fulfillment of the social obligation

Cons:

• Risk of failure of the brand-new items in the market i.e. customers may not like the taste and might decline the much healthier items due to the addicting nature of dangerous items.
• Substantial cost of research and advancement required to develop new healthy items.
• Worker might resist over the change in business model and service strategy.
• Number of years required for the execution.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the company's CSR, issues dealt with by the company and the current market circumstance, Case Study Analysis is suggested to think about alternative 2 of high level of acquisition of health associated companies. As the acquisitions would enable the business to conserve of huge quantity of research study and advancement expenses for new product development. Along with it, acquisitions would enable incorporation of new products within 2 years along with the ability to target big number of customers.

This Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up case study is writen by : Beneoit Leleux

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