Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Analysis

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Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Analysis

Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Help is a widely known name of a New York based, world's leading company in the food and beverage market. Case Study Solution is a leading brand in hassle-free snacks, foods and drinks with its existence in about 200 countries. Significant brands of the business consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive advantage of the business is its capability to market the item at everywhere locations. Furthermore, the business is doing efforts to make product advancement as its new source of competitive benefit.

The report consists of a deep analysis of numerous elements of the social obligations of significant companies in the food and beverage industry in general, and Case Solution in particular. It also offers an analysis of the growing health and ecological problems consisting of weight problems, cardiovascular disease, ecological devastation and so on in the Western countries and the role of the business in the food and beverage market to resolve these problems. The report likewise offers an examination of the extent of sustainability and CSR in the Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Help's organisation technique together with the determination of how Case Study Analysis produces worth for its customers. The report likewise supplies specific strategic options for company to integrate the criticism over its social duty with specific recommendations and an implementation plan.

Issues Recognition

Case Study Analysis had taken specific important steps concerning the environmental effects of its items, but, these actions are not enough to end up the criticism over the company's duty towards social and eco-friendly concerns. This is needed to take certain strategic steps to change the market position of its particular well-known brand names and present Case Study Solution as a company producing healthy products in the market. In this regard, company and other food and drink companies should use their power to move the customer taste towards healthier items to eliminate the constraints in the growth of food industry.

Important Analysis

The shift from the use of natural food to manufactured food has extremely impacted the health of the customers. All of the data related to the health problems with the incorporation of made food in the market explain the prevalence of the health problems related to food system. These problems are indirectly the result of various practices of the food and drink business for creating worth for their customers.

Worth Development at Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Analysis

Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Help being a giant business in the food and drink industry, supplies high value to its consumers by various means. Value production in the food and drink industry is done through two methods i.e. taste and accessibility of the item. Case Study Help has a competitive advantage in offering its items everywhere worldwide. Its marketing capability makes it able to target a big base of customers. The business exists in about 200 countries with a large number of well-known international brand names. The everywhere presence of the company items offers high worth to consumers.

The business produces value for its consumers by means of supplying large number of delicious food products including salt, fat and sugar, which are the ingredients that are straight connected with the psychological core of the consumer's brain. The Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Help in addition to other giant food and drinks companies produce worth for its customers by manipulating these components in its items. Case Study Solution together with other huge companies is interested in finding methods to increase the consumer worth from its products through making use of the vulnerability.

Together with it, the business also develops value by methods of incorporating the healthy point in its products. The business has done specific efforts in order to supply healthy products and minimize the share of Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Solution in overall environmental destruction. Case Study Solution has taken specific steps connected to the sustainability of individuals and environment consisting of the 2009 announcement of the enthusiastic goals and dedications associated with Case Study Solution items, marketplace and the community.

All of these means have actually been effective at developing value for the Case Study Analysis customers. Increasing health associated problems have actually raised the criticism for Case Study Solution.

Positive Role of Significant Food and Beverage Business in Attending To Social and Ecological Expenses Associated with the Industry

Indeed, significant food and drink companies including company, etc. can play a positive function in dealing with social and ecological expenses connected with the industry. The environmental expenses associated with food and beverage market consist of the environmental devastation due to the increase of nitrogen which has resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to environmental destruction which could be a huge hazard to the existence of humanity in future.

Significant reason for these environmental modifications is mass usage of nitrogen abundant fertilizers and the components by the food and beverage companies. For that reason, food and drink companies ought to play an useful role in attending to these concerns to remove their development restrictions associated with the criticism from the environmental neighborhoods.

In order to address these problems, the business might either decrease their use of nitrogen rich ingredients or take particular actions to lower the quantity of nitrogen in the total environment. The business need to avoid usage of nitrogen fertilizers and ought to seek the products of those farmers that do not utilize fertilizers for their crop. The business might also invest in reducing greenhouse gas emissions worldwide. For example, the companies could use renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

Along with the eco-friendly costs there are specific social expenses connected with the food and beverage market which should be attended to by the huge food and drink business to achieve the industry growth and to avoid the criticism from the environmental communities. Social costs associated with the market consists of the increasing health issues connected to weight problems, heart disease, diabetes etc. Nevertheless, the giant companies could play a positive role in resolving these issues.

The companies might move towards more healthy products by minimizing the quantity of poisonous substances in their processed foods i.e. dioxin, which could lead to deadly human illness. In addition to it, the companies ought to utilize more healthy components rather than derivatives of Corn and Soy to increase number of calories from their products. The business might likewise do efforts to shift customer tastes towards healthy items as they have actually managed the customer taste for couple of decades. In this way the giant food and drink business could play an useful function in dealing with social and environmental expenses related to the market.

Evaluation of Sustainability at Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Help

There was a potential shift in the business strategy and objectives at Case Study Analysis. The new CEO was focused on investing in healthier products for accomplishing sustainable growth for the business together with offering much healthier future for individuals and the world both. Under the new vision, the motto of the business was also changed from the "fun for you" to "better for you".

Human Sustainability

The company announced specific goals and commitments related to human sustainability and the environmental sustainability. Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Analysis acquired Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and organic beverages to present various healthier products in its portfolio. Nevertheless, despite of being thought about a Case Study Solution's healthy brand name, the items of Quaker Oats included several active ingredients which were harmful to health. These harmful ingredients were not marketed which have become the base for criticism over the healthy brands of Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Help.

Along with the inculcation of healthy brand names in its portfolio through acquisitions, Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Analysis has taken particular sustainability steps for its market places. Among significant examples in this regard is the Company's marketing method associated to schools. The business markets just low calories and nutritious drinks options in schools.

Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research study and development for presenting brand-new and healthy items in its portfolio. The business has actually increased its research and development budget plan and has actually presented an army of health scientists to design particular healthy products.

Ecological Sustainability

In addition to the human sustainability, Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Solution has taken a number of actions towards environmental sustainability. The business has devoted to numerous goals associated with water, land, packaging, climate change and neighborhood. In this regard, the business devoted to reduce its packaging by millions of tones to prevent high quantity of wastes. Furthermore, the company has dedicated to lower greenhouse gas emissions in addition to the achievement of effectiveness in the energy usage. business has also attempted specific philanthropic activities consisting of a dedication to supply safe drinking water to 3 million individuals in establishing countries by 2015.

On the basis of above analysis, it might be identified that the business has taken a number of steps towards human and environmental sustainability. However these steps are still not enough to accomplish the preferred commercial growth and to reduce the criticism over the social obligation of Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Solution.

Alternatives

Particular long term strategic alternatives might be obtained for the company on the basis of above analysis. These alternatives can be assessed on the basis of the fact that how the option would allow the company to achieve its goal of potential growth and decrease the criticism over the business. Additionally, the options could be evaluated on the basis of the time frame that would be taken by an option to be carried out along with the cost and threats connected to the option

Alternative-1: intro of a New Product line Related to Healthy Foods and Beverages

The first step that Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Analysis could take is to present a brand-new item line related to healthy food and beverages. The business ought to introduce a broad variety of much healthier items by using its considerable research study and development expenditures.

Pros:

• Capability to target a great deal of customers i.e. health mindful customers.
• Reduction of the criticism of ecological concerned societies and community advancement companies.
• Fulfillment of the social responsibility by settlement of the dangerous products with healthy items.
• Might be executed within couple of years i.e. 3 to 5 years.

Cons:

• Threat of failure of the brand-new items in the market i.e. consumers may not like the taste and might not accept the healthier items due to the addictive nature of hazardous items.
• The hazardous products in the item portfolio may make the incorporation of healthy products fail to minimize criticism.
• Substantial cost of research study and advancement required to develop new healthy products.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative option to attain the potential growth and lower the criticism is to acquire the health related business at a high level. Financial investment in these kind of business would permit Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Help to present a large variety of much healthier products within a brief time period without any need of considerable research and development expenses. The advantages and disadvantages associated with alternative 3 are given below:

Pros:

• Saving of substantial quantity of research study and advancement costs for new product advancement.
• Incorporation of brand-new products within two years.
• Capability to target a great deal of customers i.e. health conscious consumers.
• Decrease of the criticism of environmental worried societies and community development companies.
• Fulfillment of the social duty by settlement of the dangerous products with healthy products.

Cons:

• The acquisition might not show to alter the image of Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Analysis as in case of Quaker Oats.
• Requirement of big quantity of capital.
• Threat of failure of the brand-new items in the market i.e. customers may not like the taste and might not accept the healthier products due to the addicting nature of hazardous items.
• The hazardous products in the item portfolio may make the incorporation of healthy items fail to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Help is to replace all of its hazardous items with healthier items. This could be a huge shift in the business technique and the business model at company. The replacement of dangerous products with healthier items would entirely change the marketplace position of the company and would need a a great deal of needed actions to be taken. The pros and cons related to alternative 3 are provided below:

Pros:

• Modification of market position of Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Help
• Capability to target a great deal of consumers i.e. health mindful customers.
• End of all of the criticism of environmental concerned societies and neighborhood advancement companies.
• Fulfillment of the social responsibility

Cons:

• Danger of failure of the new products in the market i.e. customers might not like the taste and may not accept the healthier items due to the addicting nature of harmful products.
• Big cost of research and development required to construct brand-new healthy products.
• Employee may withstand over the change in business design and organisation method.
• Number of years required for the application.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the business's CSR, issues faced by the business and the current market circumstance, Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Analysis is suggested to think about alternative 2 of high level of acquisition of health related business. As the acquisitions would allow the company to save of big quantity of research and advancement expenses for brand-new product development. In addition to it, acquisitions would allow incorporation of brand-new products within two years together with the capability to target large number of customers. The acquisitions would result in the reduction of the criticism from the worried organizations.However, the option would need big quantity of financial investment funds. Additionally, the companies may not be able to minimize the criticism. But, with a cautious analysis of the acquisition with an aggressive marketing projects, Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Solution might show to be successful in accomplishing the targets.

This Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi case study is writen by : Beneoit Leleux

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