Louis Robert (C): July 1995 Case Study Help

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Louis Robert (C): July 1995 Case Solution

Louis Robert (C): July 1995 Case Study Solution is a well-known name of a New york city based, world's leading company in the food and beverage industry. Case Study Solution is a leading brand name in hassle-free snacks, foods and drinks with its existence in about 200 nations. Major brand names of the business consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive advantage of the business is its ability to market the item at far and wide places. The business is doing efforts to make product development as its brand-new source of competitive advantage.
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The report includes a deep analysis of numerous elements of the social obligations of major companies in the food and drink market in basic, and Case Solution in particular. It likewise provides an analysis of the growing health and ecological problems including weight problems, heart diseases, environmental devastation and so on in the Western nations and the function of the companies in the food and beverage market to attend to these problems. The report also supplies an evaluation of the extent of sustainability and CSR in the Louis Robert (C): July 1995 Case Study Help's business strategy along with the determination of how Case Study Help creates value for its customers. The report also supplies particular tactical alternatives for company to integrate the criticism over its social responsibility with certain suggestions and an execution strategy.

Issues Identification

The giant food and drink business was going through a criticism over its responsibility towards various social and eco-friendly concerns including; weight problems, heart diseases, ecological devastation and so on. These criticisms lead, to reassess about the corporate method of Louis Robert (C): July 1995 Case Study Help. The Beneoit Leleux has actually recognized that the general society, the way of life of individuals and the people at whole have been changed now. In this circumstance with increasing patterns towards much healthier products and the increasing environmental concerns, Case Study Help should change its direction towards much healthier products. business had taken certain essential actions concerning the ecological effects of its items, however, these steps are not enough to end up the criticism over the company's obligation towards social and environmental issues. The needed to take particular tactical actions to alter the market position of its specific well-known brand names and present Online Case Study Help as a business producing healthy items in the market. In this regard, Case Study Solution and other food and beverage companies ought to utilize their power to move the consumer taste towards much healthier items to remove the constraints in the development of food industry.

Crucial Analysis

For the couple of years, customer food patterns have actually been altered significantly. The shift from using health food to produced food has highly impacted the health of the consumers. Despite of the discovery of modern-day health methods, the overall health of individuals in few years have actually been extremely affected. Currently about 1 billion of individuals In US are overweight and at least 300 million of them have weight problems. Kids likewise dealing with the issue of obesity. The ratios of obesity in 1980s are rather different from the existing ratios. Despite of discovery of health strategies and modern-day ways to manage weight problems and other diseases, the ratio of obesity has actually been doubled form the level of 1980. All of the information connected to the health concerns with the incorporation of produced food in the market describe the occurrence of the health issues related to food system. These problems are indirectly the outcome of numerous practices of the food and beverage companies for developing worth for their consumers.

Value Development at Louis Robert (C): July 1995 Case Study Help

Louis Robert (C): July 1995 Case Study Help being a huge business in the food and drink industry, supplies high worth to its consumers by various ways. Case Study Analysis has a competitive advantage in offering its items far and large internationally. The business is provided in about 200 nations with a big number of popular worldwide brands.

Additionally, the company produces worth for its consumers by methods of offering large number of delicious food including salt, fat and sugar, which are the ingredients that are straight connected with the psychological core of the customer's brain. The Louis Robert (C): July 1995 Case Study Solution in addition to other huge food and beverages companies develop value for its consumers by controling these active ingredients in its products. Case Study Help in addition to other giant business has an interest in finding ways to increase the consumer value from its items through exploiting the vulnerability.

Together with it, the company likewise develops worth by ways of incorporating the healthy point in its products. The company has actually done specific efforts in order to provide healthy products and lower the share of Louis Robert (C): July 1995 Case Study Solution in general ecological devastation. Case Study Analysis has actually taken certain actions connected to the sustainability of individuals and environment consisting of the 2009 statement of the ambitious goals and dedications related to Case Study Analysis products, marketplace and the neighborhood.

All of these means have actually achieved success at producing value for the business customers. Nevertheless, these means have also lead to the increased ecological concerns and the criticism over the company's role in increasing health and ecological difficulties. The incorporation of ingredients like salt, fat and sugar in the company products for producing consumer worth faces high quantity of criticism. These active ingredients are the primary reason for specific lethal diseases in human including weight problems, diabetes, cardiovascular disease etc. Increasing health related issues have actually raised the criticism for Louis Robert (C): July 1995 Case Study Analysis.

Useful Function of Major Food and Drink Companies in Addressing Social and Ecological Costs Associated with the Market

Certainly, significant food and beverage business including company, and so on can play a positive function in resolving social and environmental costs related to the industry. The ecological expenses connected to food and beverage industry consist of the ecological devastation due to the increase of nitrogen which has resulted in the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to environmental destruction which could be a big hazard to the presence of humankind in future.

Major cause of these ecological changes is mass usage of nitrogen abundant fertilizers and the ingredients by the food and drink companies. Therefore, food and beverage companies need to play an useful role in resolving these problems to remove their growth restraints connected to the criticism from the environmental neighborhoods.

The business must prevent usage of nitrogen fertilizers and need to browse out the products of those farmers that do not use fertilizers for their crop. The business could utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

Together with the environmental costs there are specific social expenses related to the food and drink market which must be attended to by the giant food and drink companies to achieve the market development and to avoid the criticism from the ecological communities. Social costs associated with the industry consists of the increasing health issues related to weight problems, cardiovascular disease, diabetes etc. The giant business could play a positive function in attending to these problems.

The business could move towards more healthy products by reducing the amount of toxic substances in their processed foods i.e. dioxin, which might result in lethal human diseases. Together with it, the business need to use more nutritious active ingredients instead of derivatives of Corn and Soy to increase number of calories from their items. The companies might also do efforts to shift consumer tastes towards healthy products as they have managed the consumer taste for couple of years. In this method the huge food and beverage companies might play a positive function in addressing social and ecological costs related to the industry.

Examination of Sustainability at Louis Robert (C): July 1995 Case Study Help

There was a prospective shift in the corporate strategy and objectives at Case Study Solution. The new CEO was concentrated on investing in healthier items for attaining sustainable development for the business in addition to providing healthier future for the people and the planet both. Under the new vision, the slogan of the company was also changed from the "fun for you" to "much better for you".

Human Sustainability

company obtained Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and natural beverages to introduce different healthier items in its portfolio. Despite of being considered a Case Solution's healthy brand, the items of Quaker Oats included a number of components which were hazardous to health.

In addition to the inculcation of healthy brand names in its portfolio through acquisitions, Louis Robert (C): July 1995 Case Study Help has taken specific sustainability steps for its market locations. One of major examples in this regard is the Company's marketing technique associated to schools. The company markets just low calories and nutritious drinks choices in schools.
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Another action taken by Case Study Solution towards human sustainability is the shift of its focus towards research study and development for introducing brand-new and healthy items in its portfolio. The company has actually increased its research study and advancement spending plan and has presented an army of health scientists to create particular healthy products.

Ecological Sustainability

Along with the human sustainability, Louis Robert (C): July 1995 Case Study Solution has actually taken numerous actions towards environmental sustainability. The business has committed to various objectives connected to water, land, product packaging, environment modification and neighborhood. In this regard, the business dedicated to decrease its packaging by countless tones to prevent high quantity of wastes. The company has devoted to reduce greenhouse gas emissions along with the achievement of performance in the energy usage. business has actually also tried particular humanitarian activities including a commitment to provide safe drinking water to 3 million people in establishing nations by 2015.

On the basis of above analysis, it could be figured out that the company has taken numerous actions towards human and environmental sustainability. However these actions are still not adequate to accomplish the desired industrial development and to reduce the criticism over the social obligation of Louis Robert (C): July 1995 Case Study Solution.


Particular long term strategic options could be obtained for the company on the basis of above analysis. These alternatives can be evaluated on the basis of the fact that how the option would enable the company to achieve its goal of prospective growth and minimize the criticism over the business. The options might be examined on the basis of the time frame that would be taken by an alternative to be executed along with the cost and dangers related to the alternative

Alternative-1: introduction of a New Line of product Associated with Healthy Foods and Beverages

The initial step that Louis Robert (C): July 1995 Case Study Solution might take is to introduce a brand-new line of product associated with healthy food and beverages. The business has already introduced certain heath associated brands, but, the number of these brands in its portfolio is not potential to decrease the criticism and achieve possible growth. Therefore, the company must present a large range of much healthier products by using its significant research and development expenses. The benefits and drawbacks associated with the introduction of a healthy line of product in the portfolio are provided below:


• Capability to target a great deal of customers i.e. health mindful customers.
• Decrease of the criticism of ecological concerned societies and neighborhood development organizations.
• Fulfillment of the social obligation by settlement of the harmful products with healthy items.
• Might be executed within few years i.e. 3 to 5 years.


• Threat of failure of the new items in the market i.e. consumers may not like the taste and may not accept the much healthier items due to the addictive nature of dangerous products.
• The harmful products in the item portfolio might make the incorporation of healthy products stop working to minimize criticism.
• Substantial cost of research study and development required to construct brand-new healthy products.

Alternative-2: High level Acquisition of Health related Business

Another alternative choice to attain the possible growth and minimize the criticism is to obtain the health associated business at a high level. Investment in these type of companies would allow Louis Robert (C): July 1995 Case Study Help to introduce a big variety of much healthier products within a short time period with no need of considerable research and development expenses. The advantages and disadvantages connected to alternative 3 are provided listed below:


• Saving of huge quantity of research study and advancement costs for brand-new product advancement.
• Incorporation of new items within two years.
• Capability to target large number of customers i.e. health mindful consumers.
• Decrease of the criticism of environmental worried societies and neighborhood advancement organizations.
• Satisfaction of the social duty by payment of the harmful items with healthy items.


• The acquisition might not prove to alter the image of Louis Robert (C): July 1995 Case Study Help as in case of Quake Oats.
• Requirement of big amount of capital.
• Danger of failure of the new products in the market i.e. consumers may not like the taste and might decline the much healthier products due to the addictive nature of dangerous items.
• The hazardous products in the product portfolio may make the incorporation of healthy items fail to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Louis Robert (C): July 1995 Case Study Solution is to change all of its harmful items with much healthier products. The replacement of hazardous products with much healthier items would entirely alter the market position of the company and would need a big number of necessary steps to be taken.


• Change of market position of Louis Robert (C): July 1995 Case Study Solution
• Capability to target a great deal of consumers i.e. health mindful consumers.
• End of all of the criticism of ecological worried societies and neighborhood development companies.
• Satisfaction of the social obligation


• Threat of failure of the brand-new items in the market i.e. consumers might not like the taste and may decline the much healthier items due to the addicting nature of hazardous items.
• Big cost of research study and advancement required to construct new healthy items.
• Employee may withstand over the modification in business design and company technique.
• Number of years required for the application.
• Shift of focus from the core competencies.


With the deep analysis of the business's CSR, problems dealt with by the company and the existing market circumstance, Case Study Solution is suggested to consider alternative 2 of high level of acquisition of health related companies. As the acquisitions would make it possible for the company to save of big amount of research study and advancement expenses for brand-new item advancement. Along with it, acquisitions would enable incorporation of new items within two years along with the capability to target large number of consumers.

This Louis Robert (C): July 1995 case study is writen by : Beneoit Leleux

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