Dows Bid For Rohm And Haas Case Study Analysis

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Dows Bid For Rohm And Haas Case Analysis

Dows Bid For Rohm And Haas Case Study Solution is a well-known name of a New York based, world's leading organization in the food and beverage market. Case Study Solution is a leading brand name in convenient treats, foods and beverages with its presence in about 200 nations. Major brands of the company consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive advantage of the business is its capability to market the product at far and wide places. The business is doing efforts to make product advancement as its new source of competitive advantage.
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The report consists of a deep analysis of various aspects of the social obligations of significant companies in the food and drink market in basic, and Case Help in particular. It likewise provides an analysis of the growing health and environmental issues consisting of weight problems, heart diseases, environmental destruction and so on in the Western countries and the role of the companies in the food and beverage industry to deal with these issues. The report likewise offers an assessment of the extent of sustainability and CSR in the Dows Bid For Rohm And Haas Case Study Solution's organisation technique in addition to the decision of how Case Study Analysis creates value for its customers. The report likewise provides certain tactical alternatives for business to include the criticism over its social responsibility with specific suggestions and an application strategy.

Issues Identification

Case Study Solution had taken particular important actions regarding the environmental impacts of its products, however, these actions are not enough to end up the criticism over the company's duty towards social and ecological concerns. This is needed to take particular strategic actions to change the market position of its certain famous brands and present Case Study Analysis as a company producing healthy products in the market. In this regard, business and other food and drink companies need to use their power to shift the consumer taste towards much healthier items to remove the restraints in the growth of food market.

Vital Analysis

For the couple of years, consumer food patterns have actually been altered considerably. The shift from the use of health food to made food has highly impacted the health of the consumers. Despite of the discovery of modern-day health strategies, the general health of people in few decades have been extremely affected. Presently about 1 billion of individuals In United States are overweight and at least 300 million of them have weight problems. Children also facing the problem of obesity. The ratios of obesity in 1980s are quite various from the present ratios. Despite of discovery of health techniques and modern-day ways to control weight problems and other illness, the ratio of weight problems has actually been doubled form the level of 1980. All of the data connected to the health concerns with the incorporation of made food in the market describe the frequency of the health concerns related to food system. These issues are indirectly the result of different practices of the food and drink companies for developing value for their customers.

Worth Creation at Dows Bid For Rohm And Haas Case Study Analysis

Dows Bid For Rohm And Haas Case Study Analysis being a huge business in the food and beverage market, supplies high value to its customers by different methods. Value creation in the food and beverage industry is done through 2 ways i.e. taste and schedule of the item. Case Study Help has a competitive benefit in offering its products far and wide internationally. Its marketing capability makes it able to target a large base of consumers. The company exists in about 200 nations with a a great deal of famous worldwide brand names. The far and wide presence of the company items offers high worth to consumers.

The business creates value for its consumers by ways of supplying big number of tasty food products including salt, fat and sugar, which are the active ingredients that are directly connected with the psychological core of the consumer's brain. The Dows Bid For Rohm And Haas Case Study Solution together with other giant food and beverages business create worth for its customers by controling these active ingredients in its items. Case Study Help along with other giant companies has an interest in finding methods to increase the customer worth from its products through exploiting the vulnerability.

In addition to it, the business also creates worth by methods of integrating the healthy point in its items. The company has done particular efforts in order to provide healthy items and lower the share of Dows Bid For Rohm And Haas Case Study Solution in total ecological destruction. Case Study Analysis has taken certain actions connected to the sustainability of people and environment consisting of the 2009 announcement of the ambitious goals and dedications connected to Case Study Analysis items, marketplace and the community.

All of these ways have actually been effective at creating value for the Case Study Help customers. Increasing health associated issues have raised the criticism for Case Study Help.

Constructive Function of Major Food and Drink Companies in Attending To Social and Ecological Expenses Associated with the Industry

Undoubtedly, major food and beverage business including business, etc. can play a positive role in addressing social and ecological expenses connected with the industry. The eco-friendly expenses related to food and beverage market consist of the ecological devastation due to the increase of nitrogen which has resulted in the minimized water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to environmental devastation which might be a big risk to the existence of humanity in future.

Significant cause of these ecological modifications is mass usage of nitrogen abundant fertilizers and the active ingredients by the food and drink companies. For that reason, food and beverage companies should play an useful function in dealing with these concerns to remove their development constraints related to the criticism from the ecological neighborhoods.

In order to deal with these problems, the business might either decrease their usage of nitrogen rich components or take particular steps to decrease the amount of nitrogen in the general environment. The companies should avoid use of nitrogen fertilizers and ought to search out the items of those farmers that do not use fertilizers for their crop. The business could also invest in minimizing greenhouse gas emissions worldwide. For instance, the companies could utilize renewable resource sources at their production plant to compensate the greenhouse gas emissions from making use of nitrogen-rich products.

Along with the environmental costs there are certain social expenses connected with the food and drink industry which should be attended to by the giant food and drink companies to attain the industry growth and to prevent the criticism from the environmental neighborhoods. Social costs related to the market includes the increasing health concerns associated with obesity, cardiovascular disease, diabetes etc. However, the giant companies might play a constructive role in addressing these concerns.

The business might move towards more healthy items by decreasing the amount of poisonous substances in their processed foods i.e. dioxin, which could result in fatal human illness. Together with it, the business ought to use more healthy active ingredients rather than derivatives of Corn and Soy to increase variety of calories from their products. The business could also do efforts to shift consumer tastes towards healthy products as they have managed the consumer taste for few decades. In this method the huge food and drink business could play an useful function in resolving social and eco-friendly costs connected to the market.

Examination of Sustainability at Dows Bid For Rohm And Haas Case Study Solution

There was a possible shift in the corporate strategy and objectives at Case Study Solution. The new CEO was focused on investing in healthier items for attaining sustainable development for the company in addition to offering healthier future for the people and the world both. Under the new vision, the slogan of the company was likewise altered from the "enjoyable for you" to "better for you".

Human Sustainability

The business revealed particular objectives and commitments associated with human sustainability and the environmental sustainability. Dows Bid For Rohm And Haas Case Study Help got Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and natural beverages to introduce various much healthier products in its portfolio. Despite of being considered a Case Study Help's healthy brand name, the items of Quaker Oats consisted of a number of ingredients which were hazardous to health. These dangerous ingredients were not promoted which have become the base for criticism over the healthy brands of Dows Bid For Rohm And Haas Case Study Solution.

In addition to the inculcation of healthy brand names in its portfolio through acquisitions, Dows Bid For Rohm And Haas Case Study Analysis has taken particular sustainability actions for its market places. One of major examples in this regard is the Business's marketing technique related to schools. The company markets only low calories and nutritious beverages choices in schools.
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Another step taken by Case Study Analysis towards human sustainability is the shift of its focus towards research study and development for introducing brand-new and healthy items in its portfolio. The business has increased its research study and advancement budget and has introduced an army of health scientists to create certain healthy items.

Ecological Sustainability

Together with the human sustainability, Dows Bid For Rohm And Haas Case Study Analysis has taken several steps towards environmental sustainability. The company has committed to different objectives related to water, land, packaging, environment modification and community. In this regard, the company dedicated to reduce its product packaging by millions of tones to prevent high quantity of wastages. The company has actually devoted to minimize greenhouse gas emissions along with the achievement of effectiveness in the energy usage. business has likewise attempted specific philanthropic activities including a dedication to supply safe drinking water to 3 million people in developing countries by 2015.

On the basis of above analysis, it might be figured out that the business has actually taken a number of steps towards human and environmental sustainability. Nevertheless these actions are still not sufficient to achieve the wanted industrial development and to reduce the criticism over the social responsibility of Dows Bid For Rohm And Haas Case Study Analysis.


Certain long term tactical alternatives could be obtained for the company on the basis of above analysis. These options can be examined on the basis of the truth that how the alternative would enable the business to achieve its goal of possible growth and decrease the criticism over the company. The options might be assessed on the basis of the time frame that would be taken by an option to be implemented along with the expense and threats related to the alternative

Alternative-1: intro of a New Product line Associated with Healthy Foods and Beverages

The first step that Dows Bid For Rohm And Haas Case Study Solution might take is to introduce a new item line related to healthy food and drinks. The business needs to introduce a large range of healthier items by using its substantial research study and advancement expenditures.


• Ability to target large number of customers i.e. health mindful consumers.
• Decrease of the criticism of ecological worried societies and community advancement companies.
• Satisfaction of the social obligation by compensation of the dangerous items with healthy items.
• Could be executed within couple of years i.e. 3 to 5 years.


• Threat of failure of the brand-new items in the market i.e. customers might not like the taste and might decline the much healthier items due to the addicting nature of dangerous products.
• The dangerous products in the item portfolio may make the incorporation of healthy products stop working to minimize criticism.
• Big expense of research study and development needed to construct new healthy products.

Alternative-2: High level Acquisition of Health related Companies

Another alternative option to accomplish the possible growth and decrease the criticism is to acquire the health associated business at a high level. Investment in these type of business would enable Dows Bid For Rohm And Haas Case Study Help to present a big range of healthier products within a brief time period with no need of considerable research and development expenditures. The benefits and drawbacks connected to alternative 3 are provided listed below:


• Saving of big quantity of research study and advancement costs for new product development.
• Incorporation of brand-new products within two years.
• Capability to target a great deal of customers i.e. health mindful customers.
• Decrease of the criticism of ecological worried societies and neighborhood development companies.
• Fulfillment of the social obligation by settlement of the harmful items with healthy products.


• The acquisition may not prove to change the image of Dows Bid For Rohm And Haas Case Study Solution as in case of Quaker Oats.
• Requirement of big quantity of capital.
• Risk of failure of the new items in the market i.e. customers may not like the taste and might decline the healthier products due to the addicting nature of harmful items.
• The harmful items in the product portfolio might make the incorporation of healthy products fail to minimize criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Dows Bid For Rohm And Haas Case Study Solution is to replace all of its dangerous items with much healthier items. The replacement of harmful items with much healthier items would completely alter the market position of the company and would require a big number of required actions to be taken.


• Change of market position of Dows Bid For Rohm And Haas Case Study Analysis
• Ability to target large number of consumers i.e. health mindful consumers.
• End of all of the criticism of ecological worried societies and community advancement organizations.
• Fulfillment of the social duty


• Risk of failure of the brand-new items in the market i.e. consumers may not like the taste and might not accept the healthier products due to the addictive nature of harmful products.
• Huge expense of research study and advancement needed to construct new healthy items.
• Worker might withstand over the modification in the business design and business technique.
• Variety of years required for the implementation.
• Shift of focus from the core competencies.


With the deep analysis of the company's CSR, problems faced by the company and the existing industry circumstance, Dows Bid For Rohm And Haas Case Study Analysis is suggested to think about alternative 2 of high level of acquisition of health related business. As the acquisitions would enable the company to save of substantial quantity of research study and advancement expenses for brand-new item advancement. In addition to it, acquisitions would enable incorporation of brand-new items within 2 years along with the ability to target a great deal of customers. The acquisitions would result in the decrease of the criticism from the concerned organizations.However, the alternative would need substantial amount of financial investment funds. The organizations may not be able to decrease the criticism. With a mindful analysis of the acquisition with an aggressive marketing projects, business could show to be effective in accomplishing the targets.

This Dows Bid For Rohm And Haas case study is writen by : Benjamin C Esty

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