Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Solution

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Aime High: A Social Entrepreneurs Moon Shot (B) Case Help

Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Analysis is a popular name of a New york city based, world's leading company in the food and beverage industry. Case Study Solution is a prominent brand in practical treats, foods and drinks with its presence in about 200 nations. Major brands of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive advantage of the business is its ability to market the product at everywhere places. Additionally, the business is doing efforts to make item advancement as its brand-new source of competitive benefit.

The report contains a deep analysis of various elements of the social responsibilities of significant business in the food and beverage industry in basic, and company in particular. The report also offers an examination of the level of sustainability and CSR in the Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Help's organisation method along with the determination of how Case Study Analysis produces value for its consumers.

Issues Recognition

The huge food and drink company was going through a criticism over its duty towards different social and environmental concerns consisting of; obesity, heart problem, ecological devastation etc. These criticisms lead, to reassess about the business technique of Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Solution. The Christopher A Bartlett has actually understood that the general society, the lifestyle of people and the people at whole have actually been changed now. In this situation with increasing trends towards healthier items and the increasing ecological concerns, Case Study Solution should change its instructions towards much healthier products. Although, Case Study Analysis had actually taken specific vital steps relating to the ecological effects of its products, but, these steps are inadequate to wind up the criticism over the company's responsibility towards social and ecological issues. The required to take specific tactical actions to alter the market position of its particular famous brand names and present Online Case Study Help as a business producing healthy products in the market. In this regard, Case Study Analysis and other food and drink companies should use their power to move the consumer taste towards much healthier items to remove the restrictions in the growth of food market.

Important Analysis

The shift from the usage of natural food to produced food has extremely impacted the health of the consumers. All of the information related to the health issues with the incorporation of made food in the market explain the occurrence of the health concerns related to food system. These problems are indirectly the result of different practices of the food and drink companies for creating worth for their consumers.

Value Development at Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Analysis

Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Analysis being a giant business in the food and drink industry, provides high value to its customers by various methods. Case Study Help has a competitive benefit in supplying its products far and wide globally. The business is provided in about 200 nations with a large number of famous international brands.

The company creates value for its consumers by methods of providing big number of tasty food items consisting of salt, fat and sugar, which are the active ingredients that are straight linked with the emotional core of the consumer's brain. The Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Help along with other giant food and drinks business create worth for its customers by controling these active ingredients in its items. Case Study Solution along with other giant business has an interest in finding methods to increase the customer value from its products through making use of the vulnerability.

In addition to it, the company also develops worth by means of incorporating the healthy point in its items. The business has actually done specific efforts in order to supply healthy products and reduce the share of Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Help in total ecological devastation. Case Study Help has actually taken specific actions connected to the sustainability of people and environment consisting of the 2009 statement of the ambitious objectives and commitments associated with Case Study Help items, market and the community.

All of these methods have been effective at developing worth for the Case Study Analysis customers. Increasing health related issues have actually raised the criticism for Case Study Help.

Useful Role of Significant Food and Drink Companies in Addressing Social and Ecological Expenses Associated with the Industry

Major food and beverage business consisting of Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Solution and so on can play a positive role in resolving social and ecological expenses associated with the market. The ecological costs related to food and drink industry consist of the environmental devastation due to the influx of nitrogen which has actually led to the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in environmental destruction which might be a big risk to the presence of mankind in future.

Significant reason for these ecological changes is mass use of nitrogen abundant fertilizers and the active ingredients by the food and drink companies. Therefore, food and drink business ought to play a positive role in dealing with these problems to eliminate their development restraints related to the criticism from the environmental neighborhoods.

The companies ought to avoid use of nitrogen fertilizers and should search out the items of those farmers that do not utilize fertilizers for their crop. The companies could utilize eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

Together with the eco-friendly expenses there are specific social expenses associated with the food and beverage industry which should be resolved by the huge food and drink companies to achieve the market development and to avoid the criticism from the ecological neighborhoods. Social costs connected with the industry consists of the increasing health problems associated with obesity, heart disease, diabetes etc. Nevertheless, the giant companies might play a positive role in addressing these problems.

The companies could move towards healthier items by lowering the amount of hazardous substances in their processed foods i.e. dioxin, which might result in lethal human illness. Along with it, the business should use more healthy components instead of derivatives of Corn and Soy to increase variety of calories from their items. The companies might likewise do efforts to move customer tastes towards healthy items as they have actually managed the consumer taste for few years. In this way the huge food and drink companies could play an useful role in attending to social and eco-friendly costs associated with the market.

Evaluation of Sustainability at Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Solution

There was a potential shift in the business method and objectives at Case Study Solution. The brand-new CEO was focused on purchasing healthier items for attaining sustainable growth for the company in addition to supplying healthier future for individuals and the world both. Under the new vision, the motto of the company was also changed from the "fun for you" to "much better for you".

Human Sustainability

company acquired Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and organic beverages to present different healthier items in its portfolio. Despite of being thought about a Case Analysis's healthy brand, the products of Quaker Oats contained a number of components which were dangerous to health.

Along with the inculcation of healthy brands in its portfolio through acquisitions, Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Solution has actually taken specific sustainability steps for its market locations. One of significant examples in this regard is the Business's marketing strategy associated to schools. The company markets just low calories and nutritious drinks options in schools.

Another action taken by Case Study Solution towards human sustainability is the shift of its focus towards research and development for introducing new and healthy items in its portfolio. The business has actually increased its research study and development spending plan and has introduced an army of health researchers to design specific healthy products.

Environmental Sustainability

Together with the human sustainability, Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Solution has taken several actions towards environmental sustainability. The business has actually devoted to various objectives connected to water, land, packaging, environment modification and neighborhood. In this regard, the business devoted to decrease its packaging by millions of tones to prevent high amount of wastages. Additionally, the business has devoted to reduce greenhouse gas emissions along with the achievement of efficiency in the energy usage. company has actually also attempted particular philanthropic activities including a commitment to provide safe drinking water to 3 million individuals in establishing countries by 2015.

On the basis of above analysis, it might be identified that the business has actually taken several steps towards human and environmental sustainability. These steps are still not adequate to accomplish the desired industrial growth and to decrease the criticism over the social duty of Case Study Solution.

Alternatives

Certain long term strategic alternatives could be obtained for the company on the basis of above analysis. These options can be assessed on the basis of the fact that how the option would make it possible for the business to accomplish its goal of potential development and decrease the criticism over the company. The alternatives might be assessed on the basis of the time frame that would be taken by an option to be carried out along with the cost and dangers related to the alternative

Alternative-1: intro of a New Line of product Related to Healthy Foods and Beverages

The primary step that Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Help could take is to introduce a new line of product connected to healthy food and beverages. Although, the business has already introduced specific heath related brands, but, the variety of these brands in its portfolio is not possible to minimize the criticism and achieve possible development. For that reason, the company must present a large range of healthier items by utilizing its significant research study and development expenses. The benefits and drawbacks associated with the introduction of a healthy product line in the portfolio are given below:

Pros:

• Ability to target large number of customers i.e. health conscious consumers.
• Reduction of the criticism of environmental worried societies and neighborhood advancement companies.
• Satisfaction of the social obligation by compensation of the harmful products with healthy products.
• Might be implemented within few years i.e. 3 to 5 years.

Cons:

• Risk of failure of the new items in the market i.e. customers might not like the taste and may decline the much healthier products due to the addictive nature of hazardous items.
• The harmful items in the product portfolio may make the incorporation of healthy items fail to reduce criticism.
• Huge expense of research study and development required to build brand-new healthy items.

Alternative-2: High level Acquisition of Health related Business

Another alternative choice to accomplish the prospective development and minimize the criticism is to get the health related companies at a high level. Financial investment in these type of business would enable Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Analysis to present a big variety of much healthier items within a brief time duration without any requirement of significant research and advancement expenses. The pros and cons related to alternative 3 are offered below:

Pros:

• Saving of substantial amount of research and development expenses for new product advancement.
• Incorporation of brand-new products within two years.
• Ability to target large number of customers i.e. health conscious consumers.
• Decrease of the criticism of ecological concerned societies and neighborhood development companies.
• Satisfaction of the social duty by payment of the dangerous items with healthy items.

Cons:

• The acquisition may not show to change the image of Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Help as in case of Quake Oats.
• Requirement of substantial quantity of capital.
• Danger of failure of the brand-new items in the market i.e. consumers may not like the taste and may decline the much healthier items due to the addicting nature of harmful items.
• The dangerous items in the item portfolio might make the incorporation of healthy items stop working to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Solution is to change all of its harmful products with healthier products. The replacement of harmful products with much healthier items would entirely change the market position of the business and would need a large number of necessary steps to be taken.

Pros:

• Modification of market position of Aime High: A Social Entrepreneurs Moon Shot (B) Case Study Help
• Ability to target a great deal of consumers i.e. health mindful consumers.
• End of all of the criticism of ecological concerned societies and community advancement companies.
• Fulfillment of the social responsibility

Cons:

• Risk of failure of the new products in the market i.e. customers may not like the taste and may decline the much healthier items due to the addicting nature of dangerous products.
• Substantial expense of research and development needed to develop brand-new healthy items.
• Employee may resist over the change in the business design and business strategy.
• Variety of years required for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the company's CSR, issues faced by the company and the present market situation, Case Study Help is advised to consider alternative 2 of high level of acquisition of health related companies. As the acquisitions would enable the business to conserve of huge quantity of research study and development costs for brand-new product development. Along with it, acquisitions would permit incorporation of brand-new items within 2 years along with the ability to target large number of customers.

This Aime High: A Social Entrepreneurs Moon Shot (B) case study is writen by : Christopher A Bartlett

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