Applied Research Technologies Inc Global Innovations Challenges Case Study Analysis

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Applied Research Technologies Inc Global Innovations Challenges Case Analysis

Applied Research Technologies Inc Global Innovations Challenges Case Study Help is a widely known name of a New york city based, world's leading company in the food and beverage industry. Case Study Analysis is a prominent brand in practical snacks, foods and beverages with its existence in about 200 countries. Significant brands of the company include; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive advantage of the company is its capability to market the product at everywhere locations. Additionally, the company is doing efforts to make item advancement as its new source of competitive advantage.

The report includes a deep analysis of different aspects of the social responsibilities of significant companies in the food and beverage market in basic, and Case Help in particular. It also provides an analysis of the growing health and environmental concerns consisting of weight problems, heart problem, ecological destruction and so on in the Western countries and the function of the business in the food and drink industry to deal with these concerns. The report also provides an evaluation of the degree of sustainability and CSR in the Applied Research Technologies Inc Global Innovations Challenges Case Study Analysis's organisation method along with the decision of how Case Study Analysis creates worth for its customers. Moreover, the report likewise provides specific tactical options for Case Analysis to integrate the criticism over its social responsibility with particular suggestions and an application plan.

Concerns Recognition

The huge food and drink company was going through a criticism over its responsibility towards numerous social and eco-friendly issues including; weight problems, heart diseases, environmental destruction etc. These criticisms lead, to reconsider about the business technique of Applied Research Technologies Inc Global Innovations Challenges Case Study Help. The Christopher A Bartlett has recognized that the overall society, the lifestyle of individuals and the people at whole have actually been altered now. In this scenario with increasing patterns towards much healthier products and the increasing ecological concerns, Case Study Solution should alter its direction towards healthier items. business had actually taken specific crucial steps concerning the environmental effects of its items, but, these actions are not enough to end up the criticism over the business's duty towards social and environmental problems. The needed to take particular strategic actions to change the market position of its specific well-known brands and present Online Case Study Help as a business producing healthy items in the market. In this regard, Case Study Solution and other food and drink companies need to utilize their power to shift the customer taste towards much healthier items to eliminate the constraints in the development of food market.

Vital Analysis

The shift from the usage of natural food to produced food has extremely impacted the health of the consumers. All of the data related to the health problems with the incorporation of produced food in the market describe the frequency of the health issues related to food system. These concerns are indirectly the result of various practices of the food and beverage companies for developing worth for their consumers.

Worth Production at Applied Research Technologies Inc Global Innovations Challenges Case Study Help

Applied Research Technologies Inc Global Innovations Challenges Case Study Solution being a giant company in the food and drink industry, offers high value to its clients by various methods. Case Study Analysis has a competitive advantage in offering its products far and broad worldwide. The company is presented in about 200 nations with a big number of popular global brand names.

The company creates value for its customers by means of offering large number of delicious food items including salt, fat and sugar, which are the active ingredients that are straight linked with the emotional core of the customer's brain. The Applied Research Technologies Inc Global Innovations Challenges Case Study Solution together with other huge food and beverages business develop worth for its customers by manipulating these active ingredients in its products. Case Study Help along with other giant business is interested in finding ways to increase the customer value from its items through making use of the vulnerability.

Together with it, the business also produces worth by means of including the healthy point in its products. The business has actually done certain efforts in order to provide healthy products and minimize the share of Applied Research Technologies Inc Global Innovations Challenges Case Study Solution in general ecological destruction. Case Study Help has actually taken certain actions connected to the sustainability of people and environment including the 2009 announcement of the enthusiastic goals and commitments associated with Case Study Analysis products, marketplace and the community.

All of these means have actually been effective at developing value for the Case Study Analysis customers. Increasing health associated problems have actually raised the criticism for Case Study Help.

Positive Role of Major Food and Beverage Business in Resolving Social and Ecological Expenses Connected With the Market

Major food and beverage business including Applied Research Technologies Inc Global Innovations Challenges Case Study Analysis and so on can play an useful function in dealing with social and ecological costs associated with the industry. The eco-friendly expenses associated with food and drink industry include the environmental destruction due to the influx of nitrogen which has actually led to the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to environmental devastation which could be a big threat to the existence of mankind in future.

Significant reason for these ecological changes is mass usage of nitrogen abundant fertilizers and the active ingredients by the food and beverage business. Food and beverage companies should play a positive role in attending to these problems to remove their development restrictions related to the criticism from the environmental communities.

In order to address these concerns, the companies might either minimize their use of nitrogen abundant active ingredients or take certain steps to reduce the amount of nitrogen in the general environment. The companies should prevent usage of nitrogen fertilizers and must seek the products of those farmers that do not utilize fertilizers for their crop. Additionally, the companies might likewise invest in minimizing greenhouse gas emissions worldwide. The business could utilize eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich products.

In addition to the environmental costs there are particular social costs connected with the food and beverage industry which should be addressed by the giant food and drink companies to attain the market growth and to avoid the criticism from the environmental communities. Social expenses connected with the industry includes the increasing health concerns connected to obesity, heart problem, diabetes etc. The huge companies might play a positive role in dealing with these problems.

The business could move towards more healthy items by decreasing the amount of toxic substances in their processed foods i.e. dioxin, which could lead to deadly human diseases. Along with it, the business need to use more nutritious active ingredients instead of derivatives of Corn and Soy to increase variety of calories from their items. The business could also do efforts to shift customer tastes towards healthy products as they have actually managed the customer taste for few years. In this method the giant food and drink business might play an useful function in dealing with social and eco-friendly expenses connected to the industry.

Assessment of Sustainability at Applied Research Technologies Inc Global Innovations Challenges Case Study Analysis

There was a potential shift in the business technique and goals at Case Study Solution. The new CEO was focused on buying much healthier products for accomplishing sustainable development for the business together with supplying much healthier future for individuals and the planet both. Under the brand-new vision, the motto of the company was likewise changed from the "fun for you" to "better for you".

Human Sustainability

company got Quaker Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and natural drinks to introduce numerous healthier products in its portfolio. Despite of being considered a Case Analysis's healthy brand, the products of Quake Oats consisted of numerous active ingredients which were harmful to health.

Along with the inculcation of healthy brands in its portfolio through acquisitions, Applied Research Technologies Inc Global Innovations Challenges Case Study Analysis has taken certain sustainability actions for its market places. One of major examples in this regard is the Company's marketing strategy associated to schools. The company markets just low calories and nutritious drinks options in schools.

Another action taken by Case Study Solution towards human sustainability is the shift of its focus towards research study and advancement for presenting brand-new and healthy products in its portfolio. The business has actually increased its research and advancement spending plan and has actually presented an army of health scientists to develop particular healthy items.

Ecological Sustainability

In addition to the human sustainability, Applied Research Technologies Inc Global Innovations Challenges Case Study Analysis has actually taken numerous actions towards environmental sustainability. The business has committed to different objectives associated with water, land, product packaging, environment change and neighborhood. In this regard, the company dedicated to reduce its packaging by millions of tones to prevent high amount of wastes. The business has committed to reduce greenhouse gas emissions along with the achievement of efficiency in the energy usage. business has also attempted certain humanitarian activities including a dedication to supply safe drinking water to 3 million people in establishing countries by 2015.

On the basis of above analysis, it might be determined that the business has actually taken a number of steps towards human and ecological sustainability. These steps are still not enough to accomplish the preferred industrial growth and to reduce the criticism over the social obligation of Case Study Analysis.

Alternatives

Specific long term strategic alternatives could be obtained for the business on the basis of above analysis. These options can be evaluated on the basis of the reality that how the option would allow the company to accomplish its goal of prospective development and reduce the criticism over the business. The options might be evaluated on the basis of the time frame that would be taken by an option to be executed along with the cost and dangers related to the option

Alternative-1: introduction of a New Line of product Related to Healthy Foods and Beverages

The primary step that Applied Research Technologies Inc Global Innovations Challenges Case Study Analysis could take is to introduce a brand-new product line connected to healthy food and drinks. The business has currently presented specific heath associated brand names, however, the number of these brand names in its portfolio is not potential to decrease the criticism and accomplish possible development. Therefore, the company ought to present a vast array of much healthier products by using its substantial research study and development expenditures. The pros and cons connected to the intro of a healthy product line in the portfolio are provided listed below:

Pros:

• Capability to target large number of consumers i.e. health mindful customers.
• Reduction of the criticism of environmental worried societies and neighborhood advancement companies.
• Fulfillment of the social obligation by payment of the dangerous products with healthy items.
• Could be carried out within couple of years i.e. 3 to 5 years.

Cons:

• Risk of failure of the new items in the market i.e. consumers may not like the taste and may decline the much healthier items due to the addictive nature of hazardous products.
• The hazardous items in the item portfolio might make the incorporation of healthy products fail to reduce criticism.
• Substantial cost of research study and advancement required to build new healthy items.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative choice to accomplish the possible development and reduce the criticism is to acquire the health associated companies at a high level. Financial investment in these type of companies would allow Applied Research Technologies Inc Global Innovations Challenges Case Study Help to introduce a big range of healthier products within a brief time duration without any need of considerable research study and development expenses. The advantages and disadvantages related to alternative 3 are given listed below:

Pros:

• Conserving of substantial quantity of research and advancement expenses for new item advancement.
• Incorporation of brand-new items within 2 years.
• Capability to target a great deal of consumers i.e. health conscious customers.
• Reduction of the criticism of ecological concerned societies and neighborhood development companies.
• Fulfillment of the social obligation by payment of the dangerous products with healthy items.

Cons:

• The acquisition might not show to alter the image of Applied Research Technologies Inc Global Innovations Challenges Case Study Solution as in case of Quaker Oats.
• Requirement of big quantity of capital.
• Danger of failure of the new items in the market i.e. customers may not like the taste and might not accept the healthier products due to the addictive nature of hazardous products.
• The harmful items in the product portfolio might make the incorporation of healthy items stop working to minimize criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Applied Research Technologies Inc Global Innovations Challenges Case Study Help is to replace all of its harmful products with healthier items. This could be a substantial shift in the business strategy and the business design at company. The replacement of harmful items with healthier products would entirely change the marketplace position of the business and would require a a great deal of needed steps to be taken. The pros and cons connected to alternative 3 are provided below:

Pros:

• Modification of market position of Applied Research Technologies Inc Global Innovations Challenges Case Study Analysis
• Capability to target a great deal of consumers i.e. health mindful customers.
• End of all of the criticism of environmental worried societies and community advancement organizations.
• Fulfillment of the social responsibility

Cons:

• Risk of failure of the new products in the market i.e. consumers may not like the taste and may decline the healthier items due to the addicting nature of dangerous items.
• Big cost of research and development required to construct new healthy products.
• Employee might withstand over the change in business design and service method.
• Number of years needed for the execution.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the company's CSR, concerns dealt with by the company and the existing industry scenario, Applied Research Technologies Inc Global Innovations Challenges Case Study Help is suggested to think about alternative 2 of high level of acquisition of health related companies. As the acquisitions would allow the company to conserve of big amount of research and advancement costs for new product advancement. Together with it, acquisitions would enable incorporation of brand-new products within 2 years in addition to the capability to target large number of customers. The acquisitions would result in the reduction of the criticism from the worried organizations.However, the alternative would require big quantity of financial investment funds. The organizations might not be able to reduce the criticism. With a careful analysis of the acquisition with an aggressive marketing campaigns, business could show to be successful in accomplishing the targets.

This Applied Research Technologies Inc Global Innovations Challenges case study is writen by : Christopher A Bartlett

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