Body Shop International Case Study Solution
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Body Shop International Case Analysis
Body Shop International Case Study Help is a well-known name of a New york city based, world's leading organization in the food and drink industry. Case Study Analysis is a leading brand name in practical snacks, foods and drinks with its existence in about 200 countries. Significant brands of the company include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive advantage of the company is its capability to market the product at everywhere places. The company is doing efforts to make product advancement as its brand-new source of competitive benefit.
The report consists of a deep analysis of various elements of the social obligations of significant business in the food and beverage industry in basic, and Case Solution in particular. It likewise provides an analysis of the growing health and environmental issues including obesity, heart diseases, ecological destruction etc. in the Western nations and the function of the companies in the food and drink industry to deal with these problems. The report likewise offers an examination of the level of sustainability and CSR in the Body Shop International Case Study Solution's organisation technique along with the decision of how Case Study Analysis produces value for its consumers. Moreover, the report likewise offers certain tactical alternatives for Case Analysis to incorporate the criticism over its social duty with certain recommendations and an application plan.
The giant food and drink business was going through a criticism over its responsibility towards numerous social and eco-friendly problems including; obesity, heart diseases, environmental destruction and so on. These criticisms lead, to reconsider about the business technique of Body Shop International Case Study Help. The Christopher A Bartlett has actually realized that the total society, the way of life of people and individuals at whole have actually been changed now. In this circumstance with increasing trends towards healthier products and the increasing ecological issues, Case Study Analysis ought to change its instructions towards healthier products. company had taken specific essential actions concerning the ecological effects of its items, but, these actions are not enough to end up the criticism over the business's obligation towards social and environmental concerns. For that reason, the is needed to take certain tactical steps to change the marketplace position of its certain popular brands and present Body Shop International Case Study Analysis as a business producing healthy items in the market. In this regard, Case Study Analysis and other food and drink companies need to use their power to shift the consumer taste towards much healthier items to get rid of the constraints in the growth of food industry.
The shift from the use of natural food to made food has actually highly impacted the health of the customers. All of the information related to the health problems with the incorporation of produced food in the market explain the occurrence of the health issues related to food system. These concerns are indirectly the outcome of numerous practices of the food and beverage business for developing worth for their consumers.
Value Production at Body Shop International Case Study Analysis
Body Shop International Case Study Solution being a huge business in the food and beverage market, offers high value to its customers by various means. Worth development in the food and drink market is done through 2 ways i.e. taste and accessibility of the product. Case Study Solution has a competitive benefit in offering its products far and wide internationally. Its marketing capability makes it able to target a large base of customers. The company is presented in about 200 nations with a large number of famous worldwide brands. The everywhere presence of the company items offers high value to consumers.
Moreover, the company produces worth for its consumers by means of supplying a great deal of delicious foodstuff consisting of salt, fat and sugar, which are the ingredients that are straight connected with the emotional core of the consumer's brain. The Body Shop International Case Study Analysis along with other huge food and beverages business produce value for its customers by controling these components in its products. Case Study Solution along with other giant companies has an interest in discovering methods to increase the consumer worth from its products through making use of the vulnerability.
Along with it, the company likewise creates worth by methods of integrating the healthy point in its products. The company has actually done specific efforts in order to supply healthy items and minimize the share of Body Shop International Case Study Solution in total environmental devastation. Case Study Solution has actually taken certain actions connected to the sustainability of individuals and environment consisting of the 2009 statement of the ambitious goals and commitments associated with Case Study Help products, marketplace and the neighborhood.
All of these methods have actually been successful at producing value for the company customers. These means have likewise lead to the increased environmental concerns and the criticism over the company's role in increasing health and ecological difficulties. The incorporation of active ingredients like salt, fat and sugar in the company products for creating consumer value deals with high amount of criticism. These ingredients are the main cause of particular deadly diseases in human consisting of obesity, diabetes, cardiovascular disease and so on. Increasing health associated problems have raised the criticism for Body Shop International Case Study Help.
Constructive Role of Significant Food and Beverage Companies in Addressing Social and Ecological Expenses Related To the Industry
Undoubtedly, major food and drink business including company, and so on can play a constructive role in resolving social and environmental costs related to the industry. The ecological expenses connected to food and drink market consist of the ecological destruction due to the increase of nitrogen which has actually resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in environmental destruction which might be a big danger to the presence of mankind in future.
Major cause of these ecological changes is mass use of nitrogen abundant fertilizers and the ingredients by the food and drink companies. Food and drink companies must play a constructive function in resolving these concerns to eliminate their development constraints related to the criticism from the environmental communities.
The companies need to prevent use of nitrogen fertilizers and should browse out the products of those farmers that do not use fertilizers for their crop. The business could utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich products.
Along with the ecological expenses there are certain social costs associated with the food and beverage market which should be addressed by the huge food and drink business to attain the industry development and to prevent the criticism from the ecological neighborhoods. Social costs connected with the industry consists of the increasing health problems associated with obesity, heart problem, diabetes etc. The giant companies could play a constructive function in addressing these problems.
The business could move towards more healthy products by decreasing the amount of toxic compounds in their processed foods i.e. dioxin, which could result in fatal human diseases. The business could also do efforts to move consumer tastes towards healthy items as they have actually controlled the consumer taste for few years.
Examination of Sustainability at Body Shop International Case Study Analysis
There was a potential shift in the business strategy and objectives at Case Study Help. The new CEO was concentrated on investing in much healthier items for attaining sustainable growth for the business along with supplying healthier future for the people and the planet both. Under the brand-new vision, the motto of the company was also changed from the "enjoyable for you" to "much better for you".
The business revealed certain goals and dedications connected to human sustainability and the ecological sustainability. Body Shop International Case Study Solution got Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and natural drinks to present numerous healthier items in its portfolio. Nevertheless, despite of being thought about a Case Study Solution's healthy brand name, the items of Quaker Oats contained a number of active ingredients which were dangerous to health. These harmful active ingredients were not advertised which have actually ended up being the base for criticism over the healthy brand names of Body Shop International Case Study Analysis.
Along with the inculcation of healthy brand names in its portfolio through acquisitions, Body Shop International Case Study Help has actually taken certain sustainability actions for its market locations. One of significant examples in this regard is the Business's marketing strategy related to schools. The business markets just low calories and nutritious beverages choices in schools.
Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research study and development for presenting brand-new and healthy items in its portfolio. The company has increased its research study and development budget and has actually introduced an army of health researchers to design certain healthy products.
In this regard, the business dedicated to reduce its product packaging by millions of tones to prevent high amount of wastes. The company has actually dedicated to reduce greenhouse gas emissions along with the achievement of efficiency in the energy use.
On the basis of above analysis, it might be figured out that the company has taken numerous actions towards human and environmental sustainability. However these steps are still not sufficient to accomplish the wanted commercial development and to minimize the criticism over the social obligation of Body Shop International Case Study Analysis.
Specific long term tactical options might be obtained for the company on the basis of above analysis. These alternatives can be assessed on the basis of the truth that how the option would enable the business to attain its goal of possible development and reduce the criticism over the company. The alternatives might be evaluated on the basis of the time frame that would be taken by an option to be implemented along with the expense and threats related to the option
Alternative-1: introduction of a New Line of product Connected to Healthy Foods and Beverages
The very first action that Body Shop International Case Study Help might take is to introduce a brand-new product line related to healthy food and beverages. The business ought to present a wide range of much healthier products by using its considerable research and advancement expenses.
• Ability to target a great deal of consumers i.e. health mindful consumers.
• Reduction of the criticism of ecological worried societies and neighborhood advancement organizations.
• Fulfillment of the social duty by compensation of the hazardous products with healthy products.
• Could be implemented within couple of years i.e. 3 to 5 years.
• Threat of failure of the brand-new items in the market i.e. consumers may not like the taste and may decline the much healthier items due to the addictive nature of dangerous products.
• The harmful products in the product portfolio may make the incorporation of healthy products fail to lower criticism.
• Substantial cost of research and development needed to develop brand-new healthy items.
Alternative-2: High level Acquisition of Health associated Companies
Another alternative option to attain the possible growth and reduce the criticism is to obtain the health associated business at a high level. Investment in these kind of companies would permit Body Shop International Case Study Help to introduce a large range of much healthier products within a brief time duration with no requirement of considerable research study and advancement expenditures. The advantages and disadvantages connected to alternative 3 are given below:
• Saving of substantial quantity of research study and development expenses for brand-new product advancement.
• Incorporation of brand-new products within 2 years.
• Ability to target large number of customers i.e. health mindful consumers.
• Decrease of the criticism of environmental worried societies and neighborhood advancement companies.
• Satisfaction of the social responsibility by payment of the harmful items with healthy items.
• The acquisition might not show to alter the image of Body Shop International Case Study Solution as in case of Quake Oats.
• Requirement of substantial amount of capital.
• Threat of failure of the new items in the market i.e. consumers may not like the taste and might not accept the much healthier products due to the addicting nature of dangerous products.
• The harmful products in the product portfolio might make the incorporation of healthy products fail to decrease criticism.
Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio
Another alternative option for Body Shop International Case Study Help is to change all of its hazardous items with much healthier items. This could be a big shift in the business technique and the business model at business. The replacement of hazardous items with much healthier items would totally change the marketplace position of the company and would require a a great deal of needed actions to be taken. The benefits and drawbacks connected to alternative 3 are given below:
• Modification of market position of Body Shop International Case Study Help
• Ability to target a great deal of consumers i.e. health mindful customers.
• End of all of the criticism of ecological worried societies and neighborhood advancement organizations.
• Fulfillment of the social obligation
• Danger of failure of the brand-new items in the market i.e. customers might not like the taste and may not accept the healthier items due to the addictive nature of dangerous items.
• Big expense of research and advancement needed to build brand-new healthy items.
• Staff member might resist over the change in the business design and organisation method.
• Variety of years needed for the application.
• Shift of focus from the core competencies.
With the deep analysis of the business's CSR, problems faced by the business and the existing industry circumstance, Case Study Help is advised to think about alternative 2 of high level of acquisition of health associated business. As the acquisitions would make it possible for the business to conserve of big amount of research study and development expenses for new product development. Along with it, acquisitions would enable incorporation of new products within two years along with the capability to target large number of customers.
This Body Shop International case study is writen by : Christopher A Bartlett
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