Corning Glass Works International (B-1) Case Study Analysis

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Corning Glass Works International (B-1) Case Solution

Corning Glass Works International (B-1) Case Study Help is a widely known name of a New York based, world's leading company in the food and beverage market. company is a leading brand in practical treats, foods and drinks with its presence in about 200 nations.

The report consists of a deep analysis of numerous elements of the social obligations of major companies in the food and drink market in general, and business in specific. The report likewise supplies an assessment of the extent of sustainability and CSR in the Corning Glass Works International (B-1) Case Study Analysis's business strategy along with the determination of how Case Study Solution develops worth for its customers.

Issues Identification

Case Study Help had actually taken certain important steps relating to the ecological impacts of its products, however, these steps are not enough to end up the criticism over the company's responsibility towards social and eco-friendly problems. This is needed to take certain tactical steps to change the market position of its specific famous brand names and present Case Study Help as a company producing healthy items in the market. In this regard, business and other food and beverage business must utilize their power to shift the customer taste towards healthier items to eliminate the restrictions in the development of food industry.

Crucial Analysis

The shift from the usage of natural food to produced food has highly affected the health of the consumers. All of the information related to the health concerns with the incorporation of produced food in the market describe the occurrence of the health problems related to food system. These issues are indirectly the result of numerous practices of the food and drink business for producing value for their consumers.

Worth Production at Corning Glass Works International (B-1) Case Study Help

Corning Glass Works International (B-1) Case Study Help being a giant company in the food and drink market, supplies high worth to its consumers by various ways. Case Study Solution has a competitive benefit in providing its products far and wide internationally. The business is presented in about 200 countries with a big number of well-known global brands.

Additionally, the business produces worth for its consumers by means of providing a great deal of yummy food consisting of salt, fat and sugar, which are the components that are directly connected with the psychological core of the customer's brain. The Corning Glass Works International (B-1) Case Study Solution in addition to other huge food and beverages business produce worth for its consumers by controling these ingredients in its products. Case Study Solution together with other giant business is interested in discovering ways to increase the customer value from its products through exploiting the vulnerability.

Along with it, the business likewise produces value by ways of incorporating the healthy point in its items. The business has done particular efforts in order to offer healthy items and decrease the share of Corning Glass Works International (B-1) Case Study Solution in total environmental destruction. Case Study Help has actually taken certain actions connected to the sustainability of people and environment including the 2009 announcement of the ambitious objectives and commitments connected to Case Study Help items, marketplace and the community.

All of these means have actually been successful at producing worth for the business consumers. However, these ways have also cause the increased environmental issues and the criticism over the company's role in increasing health and environmental difficulties. The incorporation of ingredients like salt, fat and sugar in the business products for developing consumer value deals with high quantity of criticism. These active ingredients are the primary reason for certain fatal diseases in human consisting of obesity, diabetes, heart problem etc. Increasing health related problems have actually raised the criticism for Corning Glass Works International (B-1) Case Study Help.

Positive Role of Significant Food and Drink Companies in Addressing Social and Ecological Costs Connected With the Industry

Undoubtedly, significant food and drink companies including company, etc. can play a positive role in addressing social and ecological expenses associated with the industry. The environmental costs related to food and drink industry include the ecological devastation due to the increase of nitrogen which has actually led to the minimized water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to environmental destruction which could be a huge risk to the existence of humankind in future.

Significant cause of these ecological changes is mass use of nitrogen abundant fertilizers and the components by the food and drink business. Therefore, food and drink companies should play a constructive function in resolving these problems to eliminate their development constraints associated with the criticism from the environmental neighborhoods.

In order to attend to these concerns, the business might either decrease their usage of nitrogen rich components or take certain actions to decrease the quantity of nitrogen in the general environment. The business need to avoid usage of nitrogen fertilizers and need to seek the products of those farmers that do not utilize fertilizers for their crop. Furthermore, the business could likewise buy minimizing greenhouse gas emissions worldwide. The business could use renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

In addition to the environmental expenses there are particular social costs connected with the food and drink market which should be addressed by the huge food and drink companies to achieve the market growth and to prevent the criticism from the environmental neighborhoods. Social costs related to the industry consists of the increasing health issues related to obesity, heart problem, diabetes and so on. Nevertheless, the huge companies could play a constructive function in resolving these issues.

The business might move towards more healthy products by reducing the amount of harmful compounds in their processed foods i.e. dioxin, which might result in lethal human illness. Along with it, the companies need to use more healthy active ingredients instead of derivatives of Corn and Soy to increase number of calories from their products. The companies could also do efforts to move consumer tastes towards healthy items as they have managed the customer taste for few decades. In this method the giant food and beverage companies could play a positive function in dealing with social and eco-friendly costs connected to the market.

Assessment of Sustainability at Corning Glass Works International (B-1) Case Study Help

There was a potential shift in the corporate method and objectives at Case Study Solution. The brand-new CEO was focused on investing in much healthier items for achieving sustainable development for the company along with supplying healthier future for the people and the world both. Under the new vision, the slogan of the business was likewise changed from the "fun for you" to "better for you".

Human Sustainability

business obtained Quaker Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and natural beverages to present various healthier products in its portfolio. Despite of being considered a Case Help's healthy brand name, the products of Quake Oats consisted of numerous components which were dangerous to health.

Along with the inculcation of healthy brand names in its portfolio through acquisitions, Corning Glass Works International (B-1) Case Study Help has taken specific sustainability steps for its market locations. One of significant examples in this regard is the Business's marketing strategy related to schools. The business markets only low calories and healthy beverages choices in schools.

Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research study and development for introducing brand-new and healthy products in its portfolio. The company has actually increased its research study and development spending plan and has presented an army of health researchers to design particular healthy items.

Ecological Sustainability

In this regard, the company dedicated to decrease its product packaging by millions of tones to avoid high quantity of wastages. The company has actually committed to reduce greenhouse gas emissions along with the achievement of effectiveness in the energy usage.

On the basis of above analysis, it might be determined that the company has actually taken a number of actions towards human and environmental sustainability. Nevertheless these actions are still not enough to achieve the wanted commercial growth and to lower the criticism over the social responsibility of Corning Glass Works International (B-1) Case Study Analysis.

Alternatives

Certain long term strategic options could be derived for the company on the basis of above analysis. These alternatives can be evaluated on the basis of the reality that how the alternative would enable the company to achieve its objective of possible growth and minimize the criticism over the business. Furthermore, the alternatives could be examined on the basis of the time frame that would be taken by an alternative to be carried out in addition to the cost and dangers connected to the option

Alternative-1: intro of a New Product line Connected to Healthy Foods and Beverages

The first step that Corning Glass Works International (B-1) Case Study Help could take is to introduce a brand-new line of product associated with healthy food and drinks. The company has already presented certain heath associated brands, however, the number of these brands in its portfolio is not prospective to minimize the criticism and achieve potential development. The business should introduce a large range of much healthier items by using its substantial research study and advancement expenditures. The pros and cons connected to the introduction of a healthy product line in the portfolio are given below:

Pros:

• Ability to target a great deal of customers i.e. health mindful consumers.
• Decrease of the criticism of ecological worried societies and neighborhood development companies.
• Satisfaction of the social duty by payment of the dangerous products with healthy products.
• Might be executed within couple of years i.e. 3 to 5 years.

Cons:

• Risk of failure of the new items in the market i.e. customers may not like the taste and may decline the healthier items due to the addicting nature of dangerous items.
• The hazardous items in the item portfolio may make the incorporation of healthy items fail to reduce criticism.
• Big expense of research and development needed to construct brand-new healthy items.

Alternative-2: High level Acquisition of Health related Companies

Another alternative choice to accomplish the prospective growth and minimize the criticism is to obtain the health related companies at a high level. Investment in these kind of companies would enable Corning Glass Works International (B-1) Case Study Help to introduce a big variety of healthier products within a brief time period with no requirement of substantial research and advancement expenses. The benefits and drawbacks connected to alternative 3 are provided listed below:

Pros:

• Saving of huge quantity of research and development expenses for brand-new product advancement.
• Incorporation of brand-new items within two years.
• Ability to target a great deal of customers i.e. health conscious customers.
• Decrease of the criticism of environmental concerned societies and community advancement companies.
• Fulfillment of the social obligation by settlement of the hazardous products with healthy items.

Cons:

• The acquisition might not prove to change the image of Corning Glass Works International (B-1) Case Study Analysis as in case of Quaker Oats.
• Requirement of big amount of capital.
• Threat of failure of the brand-new products in the market i.e. customers might not like the taste and may not accept the much healthier products due to the addictive nature of harmful products.
• The dangerous items in the product portfolio may make the incorporation of healthy items stop working to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Corning Glass Works International (B-1) Case Study Solution is to replace all of its dangerous products with much healthier items. This might be a big shift in the business strategy and business design at company. The replacement of harmful products with much healthier products would totally alter the marketplace position of the company and would require a large number of necessary actions to be taken. The benefits and drawbacks connected to alternative 3 are offered listed below:

Pros:

• Modification of market position of Corning Glass Works International (B-1) Case Study Help
• Ability to target a great deal of consumers i.e. health mindful consumers.
• End of all of the criticism of environmental concerned societies and community development companies.
• Fulfillment of the social obligation

Cons:

• Danger of failure of the new products in the market i.e. consumers might not like the taste and might decline the healthier items due to the addicting nature of hazardous items.
• Substantial cost of research study and development needed to build brand-new healthy products.
• Employee may resist over the modification in business model and company strategy.
• Variety of years needed for the application.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the business's CSR, problems dealt with by the company and the existing market circumstance, Case Study Analysis is suggested to consider alternative 2 of high level of acquisition of health associated business. As the acquisitions would enable the company to save of substantial quantity of research and advancement costs for brand-new product development. Along with it, acquisitions would permit incorporation of new products within 2 years along with the capability to target big number of customers.

This Corning Glass Works International (B-1) case study is writen by : Christopher A Bartlett

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