Corning Glass Works International (C-1) Case Study Analysis
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Corning Glass Works International (C-1) Case Solution
Corning Glass Works International (C-1) Case Study Help is a widely known name of a New york city based, world's leading company in the food and beverage market. Case Study Help is a leading brand in practical snacks, foods and drinks with its presence in about 200 nations. Significant brand names of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive benefit of the business is its ability to market the item at far and wide locations. Additionally, the company is doing efforts to make item advancement as its brand-new source of competitive advantage.
The report includes a deep analysis of various elements of the social obligations of major business in the food and beverage industry in basic, and Case Solution in specific. It likewise provides an analysis of the growing health and environmental concerns consisting of obesity, cardiovascular disease, ecological destruction etc. in the Western nations and the function of the companies in the food and beverage market to deal with these concerns. The report also provides an assessment of the extent of sustainability and CSR in the Corning Glass Works International (C-1) Case Study Analysis's company strategy along with the decision of how Case Study Solution produces value for its customers. The report also provides particular strategic options for company to include the criticism over its social responsibility with specific recommendations and an implementation strategy.
Case Study Solution had actually taken certain vital actions concerning the environmental effects of its items, however, these steps are not enough to end up the criticism over the company's obligation towards social and ecological concerns. This is required to take particular strategic steps to alter the market position of its particular well-known brands and present Case Study Solution as a business producing healthy items in the market. In this regard, company and other food and drink companies must use their power to move the consumer taste towards much healthier items to remove the restraints in the growth of food industry.
For the couple of decades, consumer food patterns have actually been altered dramatically. The shift from using health food to manufactured food has actually extremely affected the health of the consumers. Despite of the discovery of modern health strategies, the general health of individuals in couple of years have been highly impacted. Presently about 1 billion of individuals In United States are obese and at least 300 countless them have weight problems. Children also facing the problem of obesity. The ratios of weight problems in 1980s are quite various from the existing ratios. Despite of discovery of health strategies and modern methods to manage weight problems and other illness, the ratio of weight problems has been doubled form the level of 1980. All of the data connected to the health concerns with the incorporation of produced food in the market describe the frequency of the health problems associated with food system. These problems are indirectly the outcome of different practices of the food and drink companies for creating value for their consumers.
Worth Creation at Corning Glass Works International (C-1) Case Study Analysis
Corning Glass Works International (C-1) Case Study Solution being a giant business in the food and drink industry, offers high worth to its consumers by various means. Case Study Analysis has a competitive benefit in providing its items far and large internationally. The business is presented in about 200 countries with a large number of well-known worldwide brands.
Additionally, the business develops worth for its consumers by methods of supplying large number of yummy food including salt, fat and sugar, which are the active ingredients that are straight connected with the emotional core of the customer's brain. The Corning Glass Works International (C-1) Case Study Analysis together with other huge food and beverages business create worth for its customers by controling these ingredients in its items. Case Study Analysis along with other giant business is interested in finding ways to increase the customer value from its items through making use of the vulnerability.
In addition to it, the business also develops value by ways of integrating the healthy point in its products. The business has actually done specific efforts in order to provide healthy products and lower the share of Corning Glass Works International (C-1) Case Study Help in total environmental destruction. Case Study Analysis has actually taken specific steps connected to the sustainability of individuals and environment consisting of the 2009 statement of the enthusiastic objectives and dedications connected to Case Study Analysis products, market and the community.
All of these methods have been effective at creating value for the Case Study Analysis customers. Increasing health associated problems have raised the criticism for Case Study Analysis.
Positive Function of Significant Food and Beverage Business in Resolving Social and Ecological Expenses Related To the Industry
Significant food and beverage business consisting of Corning Glass Works International (C-1) Case Study Solution and so on can play a constructive role in attending to social and environmental expenses associated with the market. The eco-friendly costs related to food and beverage market include the environmental destruction due to the increase of nitrogen which has led to the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in ecological destruction which could be a big hazard to the existence of humankind in future.
Major reason for these ecological changes is mass use of nitrogen rich fertilizers and the components by the food and beverage companies. Therefore, food and beverage companies need to play an useful function in attending to these concerns to eliminate their development constraints related to the criticism from the ecological communities.
The business need to prevent usage of nitrogen fertilizers and ought to browse out the items of those farmers that do not use fertilizers for their crop. The business might utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich items.
Together with the ecological costs there are specific social costs connected with the food and drink industry which need to be resolved by the huge food and beverage business to accomplish the market growth and to avoid the criticism from the environmental communities. Social costs associated with the market consists of the increasing health concerns related to obesity, heart disease, diabetes etc. However, the huge companies could play a constructive role in resolving these concerns.
The companies might move towards more healthy items by decreasing the amount of poisonous substances in their processed foods i.e. dioxin, which could lead to fatal human illness. Along with it, the business must utilize more healthy active ingredients rather than derivatives of Corn and Soy to increase number of calories from their products. The business might likewise do efforts to move customer tastes towards healthy items as they have actually managed the customer taste for couple of years. In this method the giant food and beverage business could play a constructive role in attending to social and environmental expenses related to the market.
Evaluation of Sustainability at Corning Glass Works International (C-1) Case Study Solution
There was a prospective shift in the corporate strategy and objectives at Case Study Analysis. The new CEO was focused on purchasing much healthier items for accomplishing sustainable growth for the business in addition to providing much healthier future for individuals and the planet both. Under the brand-new vision, the slogan of the company was likewise altered from the "fun for you" to "better for you".
company acquired Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and organic beverages to present various much healthier items in its portfolio. Despite of being thought about a Case Help's healthy brand name, the products of Quaker Oats contained numerous active ingredients which were harmful to health.
Along with the inculcation of healthy brand names in its portfolio through acquisitions, Corning Glass Works International (C-1) Case Study Solution has actually taken certain sustainability actions for its market locations. Among significant examples in this regard is the Business's marketing strategy related to schools. The business markets just low calories and healthy drinks options in schools.
Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research and advancement for introducing new and healthy products in its portfolio. The business has increased its research and development budget and has actually presented an army of health scientists to design particular healthy products.
In this regard, the company dedicated to minimize its packaging by millions of tones to avoid high quantity of wastes. The business has actually dedicated to minimize greenhouse gas emissions along with the accomplishment of efficiency in the energy use.
On the basis of above analysis, it might be determined that the company has taken a number of steps towards human and environmental sustainability. These actions are still not adequate to achieve the desired industrial growth and to minimize the criticism over the social obligation of Case Study Help.
Certain long term tactical options could be obtained for the company on the basis of above analysis. These alternatives can be assessed on the basis of the truth that how the option would make it possible for the company to accomplish its goal of prospective development and reduce the criticism over the business. The alternatives might be examined on the basis of the time frame that would be taken by an option to be executed along with the cost and dangers related to the option
Alternative-1: introduction of a New Line of product Connected to Healthy Foods and Beverages
The first action that Corning Glass Works International (C-1) Case Study Solution could take is to present a new product line related to healthy food and drinks. The company ought to introduce a wide range of healthier products by using its substantial research and advancement expenses.
• Ability to target large number of customers i.e. health mindful customers.
• Reduction of the criticism of ecological concerned societies and neighborhood advancement organizations.
• Satisfaction of the social duty by settlement of the harmful products with healthy items.
• Might be executed within few years i.e. 3 to 5 years.
• Risk of failure of the new items in the market i.e. customers may not like the taste and may not accept the much healthier products due to the addictive nature of hazardous products.
• The harmful products in the product portfolio might make the incorporation of healthy products fail to reduce criticism.
• Substantial expense of research study and development required to build brand-new healthy items.
Alternative-2: High level Acquisition of Health related Business
Another alternative choice to accomplish the potential growth and lower the criticism is to get the health associated companies at a high level. Financial investment in these type of companies would enable Corning Glass Works International (C-1) Case Study Help to present a big range of healthier products within a short time period without any need of considerable research and development expenditures. The pros and cons related to alternative 3 are given listed below:
• Conserving of huge quantity of research and advancement expenses for new item advancement.
• Incorporation of brand-new items within 2 years.
• Ability to target a great deal of consumers i.e. health conscious customers.
• Reduction of the criticism of environmental concerned societies and neighborhood advancement companies.
• Satisfaction of the social responsibility by payment of the harmful products with healthy items.
• The acquisition might not show to change the image of Corning Glass Works International (C-1) Case Study Analysis as in case of Quake Oats.
• Requirement of big amount of capital.
• Risk of failure of the new products in the market i.e. consumers might not like the taste and might not accept the much healthier products due to the addicting nature of dangerous products.
• The hazardous items in the product portfolio may make the incorporation of healthy items stop working to reduce criticism.
Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio
Another alternative choice for Corning Glass Works International (C-1) Case Study Analysis is to replace all of its harmful items with much healthier products. This might be a huge shift in business method and business model at business. The replacement of dangerous items with much healthier products would completely alter the market position of the company and would require a large number of needed actions to be taken. The advantages and disadvantages connected to alternative 3 are provided below:
• Modification of market position of Corning Glass Works International (C-1) Case Study Solution
• Capability to target large number of customers i.e. health conscious consumers.
• End of all of the criticism of ecological concerned societies and neighborhood advancement organizations.
• Fulfillment of the social obligation
• Risk of failure of the new items in the market i.e. consumers may not like the taste and may not accept the healthier items due to the addicting nature of hazardous products.
• Huge expense of research and development needed to construct brand-new healthy items.
• Worker may resist over the change in the business model and organisation strategy.
• Variety of years needed for the execution.
• Shift of focus from the core competencies.
With the deep analysis of the business's CSR, concerns faced by the company and the present industry scenario, Case Study Solution is recommended to think about alternative 2 of high level of acquisition of health related companies. As the acquisitions would allow the business to save of big quantity of research and advancement expenses for new item development. Along with it, acquisitions would allow incorporation of brand-new products within 2 years along with the capability to target large number of consumers.
This Corning Glass Works International (C-1) case study is writen by : Christopher A Bartlett
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