Philips Group - 1990 Case Study Help

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Philips Group - 1990 Case Solution

Philips Group - 1990 Case Study Analysis is a popular name of a New York based, world's leading company in the food and drink industry. Case Study Solution is a prominent brand in convenient treats, foods and beverages with its existence in about 200 countries. Major brand names of the company include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive benefit of the business is its ability to market the item at everywhere places. The company is doing efforts to make product development as its brand-new source of competitive benefit.
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The report includes a deep analysis of various elements of the social responsibilities of significant companies in the food and beverage market in basic, and company in specific. The report also supplies an examination of the level of sustainability and CSR in the Philips Group - 1990 Case Study Help's company method along with the determination of how Case Study Help develops value for its customers.

Issues Recognition

Case Study Analysis had taken certain crucial actions concerning the environmental effects of its products, but, these actions are not enough to end up the criticism over the business's obligation towards social and eco-friendly problems. This is needed to take specific tactical actions to alter the market position of its particular well-known brand names and present Case Study Help as a company producing healthy items in the market. In this regard, company and other food and beverage business must use their power to shift the consumer taste towards much healthier products to eliminate the constraints in the growth of food market.

Vital Analysis

For the couple of years, consumer food patterns have actually been changed considerably. The shift from making use of health food to made food has actually extremely impacted the health of the customers. Despite of the discovery of modern health techniques, the general health of individuals in couple of years have actually been extremely impacted. Currently about 1 billion of the people In United States are obese and at least 300 million of them have obesity. Kids likewise facing the problem of obesity. The ratios of obesity in 1980s are rather different from the existing ratios. Despite of discovery of health methods and contemporary ways to control weight problems and other illness, the ratio of weight problems has been doubled form the level of 1980. All of the information connected to the health issues with the incorporation of manufactured food in the market describe the frequency of the health issues associated with food system. These issues are indirectly the outcome of numerous practices of the food and drink business for developing worth for their customers.

Value Production at Philips Group - 1990 Case Study Solution

Philips Group - 1990 Case Study Analysis being a huge company in the food and drink market, supplies high worth to its customers by numerous means. Worth creation in the food and beverage market is done through 2 methods i.e. taste and accessibility of the item. Case Study Help has a competitive benefit in supplying its products far and wide globally. Its marketing capability makes it able to target a large base of customers. The company exists in about 200 nations with a large number of well-known international brands. The everywhere existence of the company items supplies high worth to consumers.

Furthermore, the company develops worth for its consumers by methods of offering large number of tasty food including salt, fat and sugar, which are the components that are directly gotten in touch with the emotional core of the consumer's brain. The Philips Group - 1990 Case Study Help along with other giant food and drinks companies create value for its consumers by controling these ingredients in its products. Case Study Help along with other giant business is interested in finding methods to increase the customer value from its products through exploiting the vulnerability.

Along with it, the business likewise develops worth by methods of including the healthy point in its products. The company has done particular efforts in order to provide healthy products and decrease the share of Philips Group - 1990 Case Study Analysis in overall ecological devastation. Case Study Solution has actually taken specific actions associated with the sustainability of individuals and environment consisting of the 2009 announcement of the ambitious objectives and commitments associated with Case Study Help products, market and the neighborhood.

All of these ways have actually succeeded at creating value for the business consumers. Nevertheless, these means have also result in the increased ecological concerns and the criticism over the company's role in increasing health and environmental challenges. The incorporation of components like salt, fat and sugar in the business items for creating customer worth deals with high quantity of criticism. These ingredients are the main cause of particular fatal diseases in human including obesity, diabetes, cardiovascular disease etc. Increasing health related concerns have actually raised the criticism for Philips Group - 1990 Case Study Analysis.

Positive Role of Major Food and Drink Business in Dealing With Social and Ecological Expenses Connected With the Industry

Significant food and drink companies consisting of Philips Group - 1990 Case Study Analysis and so on can play a constructive role in resolving social and ecological expenses associated with the market. The eco-friendly expenses related to food and drink market consist of the environmental devastation due to the influx of nitrogen which has led to the minimized water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors leads to environmental destruction which might be a huge hazard to the existence of mankind in future.

Significant cause of these environmental modifications is mass use of nitrogen rich fertilizers and the components by the food and beverage companies. Food and drink companies must play an useful role in addressing these concerns to eliminate their growth restraints related to the criticism from the ecological communities.

The companies must prevent use of nitrogen fertilizers and must browse out the items of those farmers that do not use fertilizers for their crop. The business might use eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

In addition to the environmental expenses there are certain social expenses related to the food and drink industry which need to be dealt with by the giant food and beverage business to accomplish the market growth and to avoid the criticism from the environmental neighborhoods. Social expenses connected with the industry consists of the increasing health concerns connected to weight problems, heart disease, diabetes and so on. However, the huge business might play an useful function in addressing these issues.

The companies could move towards more healthy items by decreasing the quantity of poisonous compounds in their processed foods i.e. dioxin, which might lead to deadly human diseases. Together with it, the companies ought to use more nutritious active ingredients rather than derivatives of Corn and Soy to increase variety of calories from their products. The business could likewise do efforts to move consumer tastes towards healthy items as they have actually managed the consumer taste for few decades. In this method the huge food and drink business could play a positive role in dealing with social and ecological costs related to the industry.

Assessment of Sustainability at Philips Group - 1990 Case Study Help

There was a possible shift in the corporate strategy and goals at Case Study Solution. The new CEO was focused on purchasing healthier items for accomplishing sustainable development for the business along with providing much healthier future for individuals and the planet both. Under the new vision, the slogan of the business was also altered from the "enjoyable for you" to "much better for you".

Human Sustainability

business acquired Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and natural drinks to present different much healthier items in its portfolio. Despite of being considered a Case Help's healthy brand, the products of Quaker Oats included a number of components which were harmful to health.

Together with the inculcation of healthy brands in its portfolio through acquisitions, Philips Group - 1990 Case Study Solution has actually taken specific sustainability steps for its market locations. Among major examples in this regard is the Business's marketing technique related to schools. The business markets only low calories and healthy beverages choices in schools.
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Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research and advancement for presenting new and healthy items in its portfolio. The business has increased its research and development budget plan and has presented an army of health researchers to develop particular healthy products.

Ecological Sustainability

In this regard, the company committed to minimize its product packaging by millions of tones to prevent high amount of wastes. The business has dedicated to reduce greenhouse gas emissions along with the accomplishment of efficiency in the energy usage.

On the basis of above analysis, it could be figured out that the company has actually taken a number of steps towards human and environmental sustainability. However these actions are still not adequate to achieve the desired commercial development and to lower the criticism over the social duty of Philips Group - 1990 Case Study Solution.


Certain long term tactical alternatives might be obtained for the business on the basis of above analysis. These alternatives can be examined on the basis of the fact that how the alternative would allow the business to accomplish its objective of prospective growth and reduce the criticism over the business. The alternatives might be assessed on the basis of the time frame that would be taken by an alternative to be implemented along with the cost and dangers related to the alternative

Alternative-1: introduction of a New Product line Related to Healthy Foods and Beverages

The very first action that Philips Group - 1990 Case Study Analysis might take is to introduce a new product line related to healthy food and beverages. The company needs to present a wide variety of much healthier products by utilizing its substantial research study and advancement expenses.


• Ability to target a great deal of customers i.e. health mindful consumers.
• Reduction of the criticism of ecological worried societies and neighborhood development companies.
• Satisfaction of the social responsibility by compensation of the hazardous items with healthy items.
• Might be implemented within few years i.e. 3 to 5 years.


• Threat of failure of the new products in the market i.e. customers may not like the taste and may decline the healthier items due to the addictive nature of harmful items.
• The harmful products in the item portfolio may make the incorporation of healthy products stop working to lower criticism.
• Big cost of research study and development required to develop new healthy products.

Alternative-2: High level Acquisition of Health related Companies

Another alternative choice to achieve the prospective growth and lower the criticism is to get the health related business at a high level. Investment in these type of companies would allow Philips Group - 1990 Case Study Analysis to present a big variety of healthier items within a brief time duration without any need of significant research and advancement expenditures. The benefits and drawbacks related to alternative 3 are provided listed below:


• Saving of huge quantity of research and development expenses for new product development.
• Incorporation of brand-new items within 2 years.
• Capability to target large number of customers i.e. health conscious consumers.
• Reduction of the criticism of environmental concerned societies and neighborhood advancement organizations.
• Satisfaction of the social duty by compensation of the harmful products with healthy items.


• The acquisition might not prove to change the image of Philips Group - 1990 Case Study Help as in case of Quaker Oats.
• Requirement of huge quantity of capital.
• Danger of failure of the brand-new items in the market i.e. consumers may not like the taste and might decline the much healthier products due to the addictive nature of harmful products.
• The hazardous products in the item portfolio might make the incorporation of healthy items fail to minimize criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Philips Group - 1990 Case Study Analysis is to replace all of its harmful products with healthier products. The replacement of hazardous products with much healthier items would totally change the market position of the business and would require a big number of essential steps to be taken.


• Change of market position of Philips Group - 1990 Case Study Help
• Ability to target a great deal of customers i.e. health conscious consumers.
• End of all of the criticism of environmental worried societies and community development organizations.
• Fulfillment of the social responsibility


• Danger of failure of the new items in the market i.e. consumers might not like the taste and may not accept the healthier items due to the addictive nature of hazardous products.
• Huge cost of research and development needed to build brand-new healthy products.
• Staff member may withstand over the change in the business model and company strategy.
• Number of years needed for the execution.
• Shift of focus from the core proficiencies.


With the deep analysis of the company's CSR, concerns dealt with by the business and the present market circumstance, Philips Group - 1990 Case Study Help is recommended to think about alternative 2 of high level of acquisition of health associated business. As the acquisitions would make it possible for the company to save of huge amount of research study and advancement costs for brand-new product development. Along with it, acquisitions would allow incorporation of brand-new products within two years in addition to the ability to target large number of consumers. The acquisitions would result in the decrease of the criticism from the worried organizations.However, the alternative would require big amount of financial investment funds. Additionally, the companies might not have the ability to reduce the criticism. But, with a careful analysis of the acquisition with an aggressive marketing campaigns, Philips Group - 1990 Case Study Help could show to be effective in attaining the targets.

This Philips Group - 1990 case study is writen by : Christopher A Bartlett

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