Time Life Inc (A) Case Study Analysis

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Time Life Inc (A) Case Analysis

Time Life Inc (A) Case Study Analysis is a widely known name of a New York based, world's leading company in the food and beverage market. company is a leading brand name in practical snacks, foods and beverages with its presence in about 200 countries.
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The report includes a deep analysis of various aspects of the social duties of significant business in the food and drink market in general, and Case Solution in particular. It likewise supplies an analysis of the growing health and environmental problems including weight problems, heart diseases, environmental devastation and so on in the Western countries and the role of the business in the food and beverage industry to deal with these problems. The report likewise supplies an assessment of the level of sustainability and CSR in the Time Life Inc (A) Case Study Solution's business method together with the decision of how Case Study Help creates worth for its consumers. The report also offers particular tactical options for company to include the criticism over its social duty with particular recommendations and an application strategy.

Problems Identification

Case Study Solution had actually taken specific crucial actions relating to the environmental effects of its items, however, these steps are not enough to end up the criticism over the business's obligation towards social and environmental issues. This is required to take specific strategic actions to change the market position of its specific famous brand names and present Case Study Analysis as a business producing healthy items in the market. In this regard, company and other food and drink business must use their power to move the customer taste towards healthier items to remove the constraints in the growth of food industry.

Crucial Analysis

For the couple of decades, customer food patterns have actually been changed drastically. The shift from making use of healthy food to made food has actually highly affected the health of the consumers. Despite of the discovery of modern health methods, the general health of individuals in couple of years have been extremely affected. Presently about 1 billion of individuals In United States are overweight and at least 300 million of them have obesity. Kids also facing the problem of weight problems. The ratios of obesity in 1980s are rather different from the present ratios. Despite of discovery of health methods and modern methods to manage obesity and other illness, the ratio of obesity has actually been doubled form the level of 1980. All of the information related to the health concerns with the incorporation of made food in the market explain the frequency of the health concerns connected to food system. These problems are indirectly the result of different practices of the food and drink companies for developing value for their consumers.

Value Development at Time Life Inc (A) Case Study Analysis

Time Life Inc (A) Case Study Solution being a huge business in the food and drink market, offers high value to its clients by numerous means. Worth creation in the food and drink industry is done through 2 methods i.e. taste and schedule of the item. Case Study Help has a competitive advantage in supplying its items far and wide globally. Its marketing capability makes it able to target a large base of consumers. The business is presented in about 200 nations with a large number of well-known worldwide brand names. The everywhere existence of the company items provides high worth to consumers.

The company develops worth for its consumers by methods of providing large number of delicious food items consisting of salt, fat and sugar, which are the components that are straight linked with the psychological core of the consumer's brain. The Time Life Inc (A) Case Study Analysis along with other huge food and drinks business create value for its customers by manipulating these active ingredients in its items. Case Study Help in addition to other giant companies has an interest in discovering methods to increase the customer worth from its items through making use of the vulnerability.

In addition to it, the business likewise produces worth by methods of incorporating the healthy point in its items. The business has actually done specific efforts in order to provide healthy items and decrease the share of Time Life Inc (A) Case Study Solution in overall ecological destruction. Case Study Solution has taken specific actions connected to the sustainability of people and environment including the 2009 statement of the ambitious goals and commitments connected to Case Study Solution items, marketplace and the community.

All of these means have been effective at producing worth for the Case Study Solution consumers. Increasing health related problems have raised the criticism for Case Study Analysis.

Useful Function of Major Food and Drink Business in Resolving Social and Ecological Expenses Related To the Market

Major food and drink business consisting of Time Life Inc (A) Case Study Analysis etc. can play a constructive role in addressing social and ecological expenses associated with the market. The eco-friendly costs connected to food and drink market consist of the ecological destruction due to the increase of nitrogen which has led to the minimized water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in environmental destruction which could be a huge danger to the presence of humankind in future.

Major reason for these environmental changes is mass use of nitrogen abundant fertilizers and the components by the food and drink companies. For that reason, food and drink business must play a constructive function in addressing these concerns to remove their growth constraints connected to the criticism from the environmental neighborhoods.

In order to address these problems, the companies might either decrease their usage of nitrogen abundant ingredients or take particular actions to decrease the quantity of nitrogen in the overall environment. The business need to avoid usage of nitrogen fertilizers and must seek the items of those farmers that do not use fertilizers for their crop. The business might likewise invest in reducing greenhouse gas emissions worldwide. The business might utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich products.

In addition to the environmental expenses there are certain social costs associated with the food and drink industry which should be dealt with by the huge food and drink companies to attain the market growth and to prevent the criticism from the ecological neighborhoods. Social expenses connected with the industry includes the increasing health problems associated with obesity, heart problem, diabetes etc. The giant business might play an useful role in addressing these concerns.

The companies might move towards healthier products by minimizing the amount of poisonous substances in their processed foods i.e. dioxin, which might lead to fatal human illness. Together with it, the companies must utilize more nutritious active ingredients instead of derivatives of Corn and Soy to increase number of calories from their items. The business might also do efforts to move customer tastes towards healthy products as they have actually controlled the consumer taste for few years. In this way the huge food and drink business could play a positive function in resolving social and eco-friendly expenses connected to the industry.

Assessment of Sustainability at Time Life Inc (A) Case Study Help

There was a potential shift in the corporate strategy and objectives at Case Study Solution. The new CEO was concentrated on purchasing healthier products for attaining sustainable development for the company along with providing much healthier future for individuals and the planet both. Under the brand-new vision, the motto of the business was also changed from the "enjoyable for you" to "better for you".

Human Sustainability

company obtained Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy drinks and organic beverages to present numerous healthier items in its portfolio. Despite of being thought about a Case Solution's healthy brand, the products of Quaker Oats included a number of active ingredients which were dangerous to health.

Along with the inculcation of healthy brands in its portfolio through acquisitions, Time Life Inc (A) Case Study Help has taken certain sustainability actions for its market places. One of significant examples in this regard is the Business's marketing method related to schools. The company markets only low calories and nutritious beverages choices in schools.
Case Study Analysis
Another action taken by Case Study Solution towards human sustainability is the shift of its focus towards research and development for presenting new and healthy items in its portfolio. The company has increased its research study and development spending plan and has actually presented an army of health scientists to create certain healthy products.

Environmental Sustainability

In addition to the human sustainability, Time Life Inc (A) Case Study Analysis has actually taken a number of steps towards ecological sustainability. The company has committed to different objectives connected to water, land, packaging, climate modification and community. In this regard, the company committed to minimize its product packaging by millions of tones to avoid high quantity of wastages. Furthermore, the company has actually devoted to reduce greenhouse gas emissions along with the accomplishment of efficiency in the energy usage. company has likewise tried specific humanitarian activities consisting of a dedication to provide safe drinking water to 3 million individuals in developing countries by 2015.

On the basis of above analysis, it could be figured out that the business has actually taken numerous actions towards human and ecological sustainability. These steps are still not enough to accomplish the preferred commercial development and to decrease the criticism over the social duty of Case Study Help.


Certain long term tactical options might be obtained for the company on the basis of above analysis. These options can be evaluated on the basis of the truth that how the alternative would allow the company to accomplish its goal of possible development and decrease the criticism over the business. Furthermore, the options might be assessed on the basis of the time frame that would be taken by an alternative to be executed along with the cost and threats connected to the alternative

Alternative-1: intro of a New Product line Related to Healthy Foods and Beverages

The first action that Time Life Inc (A) Case Study Solution might take is to introduce a brand-new item line related to healthy food and drinks. The company must present a wide variety of healthier items by utilizing its considerable research and development expenditures.


• Capability to target large number of consumers i.e. health conscious consumers.
• Decrease of the criticism of ecological worried societies and neighborhood advancement organizations.
• Fulfillment of the social responsibility by compensation of the dangerous items with healthy items.
• Could be carried out within few years i.e. 3 to 5 years.


• Risk of failure of the brand-new items in the market i.e. consumers may not like the taste and might decline the healthier products due to the addicting nature of harmful products.
• The harmful products in the item portfolio might make the incorporation of healthy items stop working to decrease criticism.
• Big expense of research study and development required to build brand-new healthy products.

Alternative-2: High level Acquisition of Health associated Business

Another alternative choice to achieve the possible growth and reduce the criticism is to obtain the health associated business at a high level. Financial investment in these kind of companies would allow Time Life Inc (A) Case Study Solution to present a large range of much healthier items within a short time period with no requirement of considerable research study and development expenses. The pros and cons connected to alternative 3 are provided below:


• Conserving of huge amount of research and advancement costs for new item advancement.
• Incorporation of new products within 2 years.
• Ability to target a great deal of consumers i.e. health conscious consumers.
• Decrease of the criticism of environmental concerned societies and neighborhood advancement companies.
• Fulfillment of the social obligation by compensation of the dangerous items with healthy items.


• The acquisition might not show to alter the image of Time Life Inc (A) Case Study Help as in case of Quaker Oats.
• Requirement of big amount of capital.
• Risk of failure of the brand-new items in the market i.e. customers may not like the taste and might not accept the healthier products due to the addictive nature of harmful products.
• The harmful products in the product portfolio might make the incorporation of healthy products fail to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Time Life Inc (A) Case Study Analysis is to replace all of its harmful items with much healthier items. The replacement of dangerous items with much healthier products would totally alter the market position of the company and would need a big number of necessary actions to be taken.


• Modification of market position of Time Life Inc (A) Case Study Analysis
• Ability to target a great deal of consumers i.e. health conscious consumers.
• End of all of the criticism of environmental worried societies and community advancement companies.
• Satisfaction of the social obligation


• Risk of failure of the new products in the market i.e. consumers may not like the taste and may decline the healthier items due to the addicting nature of harmful items.
• Big cost of research study and advancement required to develop new healthy products.
• Worker might withstand over the change in the business design and business technique.
• Number of years required for the implementation.
• Shift of focus from the core competencies.


With the deep analysis of the business's CSR, issues faced by the business and the existing market situation, Case Study Help is advised to think about alternative 2 of high level of acquisition of health related business. As the acquisitions would allow the business to conserve of substantial quantity of research and advancement costs for brand-new item development. Along with it, acquisitions would enable incorporation of brand-new items within two years along with the capability to target big number of consumers.

This Time Life Inc (A) case study is writen by : David A Garvin

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