Aol Europe Vs Freeserve (A) Case Study Analysis

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Aol Europe Vs Freeserve (A) Case Analysis

Aol Europe Vs Freeserve (A) Case Study Analysis is a popular name of a New York based, world's leading company in the food and drink market. business is a leading brand name in convenient snacks, foods and beverages with its presence in about 200 countries.
Case Study Solution
The report includes a deep analysis of numerous elements of the social obligations of significant companies in the food and beverage industry in basic, and business in specific. The report also offers an evaluation of the degree of sustainability and CSR in the Aol Europe Vs Freeserve (A) Case Study Solution's organisation strategy along with the decision of how Case Study Analysis creates worth for its consumers.

Problems Recognition

Case Study Solution had taken particular crucial steps regarding the environmental effects of its items, however, these actions are not enough to end up the criticism over the company's duty towards social and eco-friendly concerns. This is required to take specific tactical steps to alter the market position of its particular well-known brands and present Case Study Help as a business producing healthy products in the market. In this regard, company and other food and beverage business must use their power to move the consumer taste towards much healthier products to get rid of the restraints in the development of food industry.

Critical Analysis

The shift from the use of natural food to made food has actually extremely impacted the health of the consumers. All of the information related to the health concerns with the incorporation of made food in the market discuss the frequency of the health issues related to food system. These problems are indirectly the outcome of various practices of the food and beverage business for developing value for their customers.

Value Creation at Aol Europe Vs Freeserve (A) Case Study Help

Aol Europe Vs Freeserve (A) Case Study Solution being a giant business in the food and drink market, provides high worth to its clients by different methods. Worth development in the food and drink industry is done through 2 ways i.e. taste and schedule of the product. Case Study Help has a competitive advantage in offering its products everywhere worldwide. Its marketing ability makes it able to target a big base of customers. The company is presented in about 200 countries with a a great deal of popular international brands. The everywhere existence of the company items provides high worth to customers.

The business produces worth for its consumers by means of supplying large number of tasty food items consisting of salt, fat and sugar, which are the active ingredients that are directly linked with the psychological core of the consumer's brain. The Aol Europe Vs Freeserve (A) Case Study Solution along with other huge food and beverages companies produce value for its consumers by manipulating these components in its products. Case Study Solution together with other giant companies is interested in discovering methods to increase the customer worth from its items through exploiting the vulnerability.

In addition to it, the company likewise develops worth by ways of including the healthy point in its items. The company has actually done specific efforts in order to supply healthy products and minimize the share of Aol Europe Vs Freeserve (A) Case Study Solution in overall ecological destruction. Case Study Solution has actually taken certain actions associated with the sustainability of individuals and environment including the 2009 statement of the enthusiastic goals and commitments associated with Case Study Solution products, marketplace and the neighborhood.

All of these ways have actually achieved success at creating value for the business customers. These methods have likewise lead to the increased ecological issues and the criticism over the company's role in increasing health and ecological challenges. The incorporation of ingredients like salt, fat and sugar in the company items for creating consumer worth faces high quantity of criticism. These ingredients are the primary reason for certain deadly illness in human consisting of obesity, diabetes, cardiovascular disease etc. Increasing health related concerns have raised the criticism for Aol Europe Vs Freeserve (A) Case Study Help.

Constructive Role of Significant Food and Beverage Companies in Addressing Social and Ecological Expenses Associated with the Market

Significant food and drink business consisting of Aol Europe Vs Freeserve (A) Case Study Analysis etc. can play an useful function in resolving social and eco-friendly expenses associated with the market. The eco-friendly costs related to food and drink market consist of the environmental destruction due to the influx of nitrogen which has actually led to the minimized water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in environmental destruction which might be a huge risk to the presence of humankind in future.

Significant reason for these ecological modifications is mass usage of nitrogen abundant fertilizers and the active ingredients by the food and drink companies. Therefore, food and drink business should play a positive role in dealing with these concerns to remove their development constraints associated with the criticism from the environmental communities.

In order to address these problems, the companies could either reduce their use of nitrogen abundant ingredients or take certain actions to lower the amount of nitrogen in the overall environment. The companies need to prevent usage of nitrogen fertilizers and need to locate the products of those farmers that do not use fertilizers for their crop. The business might also invest in decreasing greenhouse gas emissions worldwide. The business might utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

Together with the ecological expenses there are specific social expenses related to the food and drink industry which need to be attended to by the huge food and beverage companies to achieve the industry development and to prevent the criticism from the environmental neighborhoods. Social costs related to the market includes the increasing health concerns related to weight problems, heart problem, diabetes and so on. The giant companies might play a constructive role in dealing with these problems.

The companies might move towards more healthy items by reducing the quantity of poisonous compounds in their processed foods i.e. dioxin, which could result in lethal human diseases. In addition to it, the business must utilize more healthy active ingredients rather than derivatives of Corn and Soy to increase variety of calories from their items. The business might also do efforts to move consumer tastes towards healthy items as they have controlled the consumer taste for few years. In this way the giant food and drink companies might play a constructive function in addressing social and ecological expenses connected to the industry.

Assessment of Sustainability at Aol Europe Vs Freeserve (A) Case Study Solution

There was a prospective shift in the corporate method and objectives at Case Study Help. The brand-new CEO was focused on investing in healthier products for achieving sustainable growth for the business in addition to providing much healthier future for individuals and the planet both. Under the new vision, the motto of the business was likewise altered from the "fun for you" to "much better for you".

Human Sustainability

The business revealed particular objectives and dedications associated with human sustainability and the ecological sustainability. Aol Europe Vs Freeserve (A) Case Study Analysis got Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and natural beverages to present different healthier items in its portfolio. Nevertheless, despite of being considered a Case Study Help's healthy brand name, the items of Quake Oats consisted of several active ingredients which were hazardous to health. These hazardous active ingredients were not marketed which have become the base for criticism over the healthy brands of Aol Europe Vs Freeserve (A) Case Study Solution.

In addition to the inculcation of healthy brands in its portfolio through acquisitions, Aol Europe Vs Freeserve (A) Case Study Help has taken certain sustainability steps for its market locations. One of significant examples in this regard is the Company's marketing strategy associated to schools. The company markets only low calories and nutritious beverages options in schools.
Case Study Analysis
Another step taken by Case Study Help towards human sustainability is the shift of its focus towards research study and advancement for introducing new and healthy items in its portfolio. The business has increased its research study and advancement budget and has actually introduced an army of health scientists to design certain healthy items.

Environmental Sustainability

In addition to the human sustainability, Aol Europe Vs Freeserve (A) Case Study Analysis has actually taken several actions towards ecological sustainability. The company has committed to numerous objectives associated with water, land, product packaging, environment modification and community. In this regard, the business dedicated to decrease its product packaging by millions of tones to prevent high amount of wastages. The business has actually dedicated to lower greenhouse gas emissions along with the achievement of effectiveness in the energy usage. business has actually also attempted specific humanitarian activities consisting of a commitment to offer safe drinking water to 3 million individuals in establishing nations by 2015.

On the basis of above analysis, it could be identified that the company has taken several actions towards human and environmental sustainability. Nevertheless these steps are still not adequate to achieve the wanted industrial growth and to decrease the criticism over the social responsibility of Aol Europe Vs Freeserve (A) Case Study Help.

Alternatives

Particular long term strategic options could be derived for the business on the basis of above analysis. These options can be assessed on the basis of the truth that how the option would allow the business to attain its goal of prospective growth and lower the criticism over the business. Furthermore, the alternatives might be assessed on the basis of the time frame that would be taken by an option to be carried out together with the expense and threats related to the alternative

Alternative-1: intro of a New Product line Related to Healthy Foods and Beverages

The primary step that Aol Europe Vs Freeserve (A) Case Study Analysis might take is to present a new product line related to healthy food and drinks. The company has actually currently introduced specific heath associated brand names, but, the number of these brands in its portfolio is not prospective to minimize the criticism and attain potential development. Therefore, the company ought to introduce a vast array of much healthier products by utilizing its considerable research and development expenditures. The pros and cons related to the introduction of a healthy product line in the portfolio are given listed below:

Pros:

• Capability to target large number of consumers i.e. health conscious consumers.
• Decrease of the criticism of environmental worried societies and neighborhood development companies.
• Fulfillment of the social obligation by compensation of the harmful items with healthy products.
• Might be executed within few years i.e. 3 to 5 years.

Cons:

• Threat of failure of the brand-new products in the market i.e. consumers might not like the taste and may decline the healthier products due to the addicting nature of dangerous products.
• The hazardous items in the product portfolio may make the incorporation of healthy items fail to reduce criticism.
• Substantial cost of research study and development required to construct brand-new healthy items.

Alternative-2: High level Acquisition of Health related Business

Another alternative choice to attain the possible growth and minimize the criticism is to obtain the health associated companies at a high level. Financial investment in these kind of companies would allow Aol Europe Vs Freeserve (A) Case Study Help to introduce a large range of much healthier products within a brief time duration with no need of significant research and advancement expenditures. The benefits and drawbacks associated with alternative 3 are provided listed below:

Pros:

• Saving of substantial amount of research and advancement costs for brand-new product development.
• Incorporation of brand-new products within two years.
• Ability to target large number of consumers i.e. health conscious customers.
• Decrease of the criticism of ecological worried societies and community advancement companies.
• Fulfillment of the social obligation by compensation of the harmful items with healthy items.

Cons:

• The acquisition may not prove to alter the image of Aol Europe Vs Freeserve (A) Case Study Help as in case of Quaker Oats.
• Requirement of substantial quantity of capital.
• Risk of failure of the brand-new items in the market i.e. customers might not like the taste and might decline the healthier products due to the addictive nature of harmful items.
• The dangerous products in the item portfolio might make the incorporation of healthy products stop working to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Aol Europe Vs Freeserve (A) Case Study Analysis is to replace all of its harmful items with healthier items. This could be a substantial shift in business method and the business design at company. The replacement of harmful products with healthier items would totally alter the market position of the business and would require a a great deal of essential steps to be taken. The pros and cons connected to alternative 3 are offered below:

Pros:

• Change of market position of Aol Europe Vs Freeserve (A) Case Study Analysis
• Ability to target a great deal of consumers i.e. health mindful customers.
• End of all of the criticism of environmental concerned societies and community development companies.
• Fulfillment of the social duty

Cons:

• Threat of failure of the new items in the market i.e. customers might not like the taste and may not accept the healthier products due to the addictive nature of dangerous items.
• Big cost of research and development required to develop brand-new healthy products.
• Worker may withstand over the modification in the business model and service method.
• Variety of years needed for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the company's CSR, issues dealt with by the business and the existing market circumstance, Aol Europe Vs Freeserve (A) Case Study Solution is advised to consider alternative 2 of high level of acquisition of health associated companies. As the acquisitions would make it possible for the business to save of substantial amount of research and advancement expenses for new product advancement. In addition to it, acquisitions would allow incorporation of new products within two years along with the ability to target large number of consumers. Additionally, the acquisitions would lead to the decrease of the criticism from the concerned organizations.However, the option would require substantial quantity of mutual fund. The organizations may not be able to decrease the criticism. However, with a cautious analysis of the acquisition with an aggressive marketing campaigns, Aol Europe Vs Freeserve (A) Case Study Solution could show to be successful in achieving the targets.

This Aol Europe Vs Freeserve (A) case study is writen by : David B Yoffie




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