Apple Computer 1996 Case Study Analysis

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Home >> David B Yoffie >> Apple Computer 1996

Apple Computer 1996 Case Solution

Apple Computer 1996 Case Study Solution is a well-known name of a New York based, world's leading company in the food and beverage market. company is a leading brand name in convenient snacks, foods and beverages with its existence in about 200 nations.
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The report consists of a deep analysis of various aspects of the social responsibilities of significant companies in the food and beverage industry in general, and Case Solution in particular. It also offers an analysis of the growing health and ecological concerns consisting of weight problems, cardiovascular disease, ecological destruction and so on in the Western countries and the function of the companies in the food and beverage industry to deal with these issues. The report likewise supplies an examination of the level of sustainability and CSR in the Apple Computer 1996 Case Study Solution's business technique along with the determination of how Case Study Solution produces value for its customers. The report also offers certain strategic options for business to include the criticism over its social obligation with particular suggestions and an implementation strategy.

Concerns Recognition

Case Study Analysis had taken particular important steps concerning the environmental effects of its items, but, these actions are not enough to end up the criticism over the company's responsibility towards social and environmental issues. This is needed to take specific strategic actions to change the market position of its particular famous brand names and present Case Study Analysis as a business producing healthy items in the market. In this regard, business and other food and beverage business should utilize their power to shift the customer taste towards healthier products to remove the constraints in the growth of food industry.

Important Analysis

The shift from the use of natural food to produced food has actually extremely impacted the health of the customers. All of the data related to the health problems with the incorporation of produced food in the market discuss the prevalence of the health issues related to food system. These problems are indirectly the result of various practices of the food and beverage business for developing worth for their customers.

Worth Development at Apple Computer 1996 Case Study Help

Apple Computer 1996 Case Study Help being a huge company in the food and drink industry, supplies high worth to its clients by numerous methods. Case Study Analysis has a competitive advantage in providing its products far and broad internationally. The business is presented in about 200 nations with a large number of well-known global brands.

Additionally, the business creates value for its consumers by ways of providing large number of tasty foodstuff consisting of salt, fat and sugar, which are the ingredients that are straight connected with the psychological core of the consumer's brain. The Apple Computer 1996 Case Study Analysis together with other huge food and drinks business produce worth for its consumers by manipulating these ingredients in its items. Case Study Help together with other giant business has an interest in finding ways to increase the consumer value from its products through making use of the vulnerability.

In addition to it, the business also produces value by means of incorporating the healthy point in its products. The business has done particular efforts in order to provide healthy products and lower the share of Apple Computer 1996 Case Study Help in general ecological destruction. Case Study Help has actually taken specific actions connected to the sustainability of individuals and environment consisting of the 2009 statement of the enthusiastic objectives and dedications connected to Case Study Help products, marketplace and the neighborhood.

All of these methods have been effective at producing value for the Case Study Help customers. Increasing health related problems have actually raised the criticism for Case Study Solution.

Useful Function of Significant Food and Drink Companies in Addressing Social and Ecological Expenses Associated with the Market

Certainly, major food and drink companies including company, etc. can play a positive role in dealing with social and eco-friendly expenses related to the industry. The eco-friendly expenses associated with food and drink market consist of the ecological destruction due to the increase of nitrogen which has led to the minimized water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in environmental devastation which might be a huge risk to the presence of humanity in future.

Major reason for these ecological changes is mass use of nitrogen rich fertilizers and the components by the food and drink business. Food and drink business should play a constructive role in resolving these issues to remove their development restraints related to the criticism from the environmental communities.

In order to attend to these issues, the companies could either lower their usage of nitrogen abundant components or take specific steps to lower the quantity of nitrogen in the total environment. The companies must prevent usage of nitrogen fertilizers and need to seek the items of those farmers that do not utilize fertilizers for their crop. Furthermore, the companies could also buy decreasing greenhouse gas emissions worldwide. The business could use eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich items.

In addition to the ecological costs there are particular social expenses connected with the food and drink industry which should be resolved by the huge food and drink business to accomplish the market development and to avoid the criticism from the environmental neighborhoods. Social costs related to the market includes the increasing health problems connected to obesity, heart disease, diabetes and so on. The giant companies might play a positive function in addressing these concerns.

The companies could move towards more healthy products by minimizing the amount of toxic compounds in their processed foods i.e. dioxin, which could result in fatal human diseases. The companies could also do efforts to shift consumer tastes towards healthy items as they have managed the customer taste for few decades.

Evaluation of Sustainability at Apple Computer 1996 Case Study Solution

There was a possible shift in the business method and objectives at Case Study Solution. The new CEO was concentrated on purchasing healthier products for attaining sustainable development for the company together with offering much healthier future for the people and the planet both. Under the brand-new vision, the slogan of the company was likewise changed from the "fun for you" to "much better for you".

Human Sustainability

The company revealed certain goals and dedications related to human sustainability and the ecological sustainability. Apple Computer 1996 Case Study Analysis got Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and organic beverages to introduce numerous much healthier items in its portfolio. Despite of being considered a Case Study Solution's healthy brand name, the products of Quaker Oats consisted of numerous active ingredients which were harmful to health. These dangerous ingredients were not marketed which have actually ended up being the base for criticism over the healthy brands of Apple Computer 1996 Case Study Help.

Along with the inculcation of healthy brands in its portfolio through acquisitions, Apple Computer 1996 Case Study Solution has actually taken certain sustainability actions for its market places. Among major examples in this regard is the Company's marketing technique related to schools. The company markets only low calories and nutritious beverages options in schools.
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Another action taken by Case Study Analysis towards human sustainability is the shift of its focus towards research and development for introducing new and healthy items in its portfolio. The company has increased its research and advancement budget plan and has actually introduced an army of health researchers to develop particular healthy items.

Environmental Sustainability

In this regard, the business devoted to lower its product packaging by millions of tones to avoid high quantity of wastages. The business has devoted to reduce greenhouse gas emissions along with the accomplishment of performance in the energy use.

On the basis of above analysis, it might be figured out that the business has taken a number of steps towards human and environmental sustainability. These actions are still not adequate to accomplish the wanted commercial growth and to minimize the criticism over the social responsibility of Case Study Solution.


Specific long term tactical options might be derived for the company on the basis of above analysis. These options can be examined on the basis of the truth that how the alternative would allow the business to attain its objective of prospective growth and decrease the criticism over the company. Additionally, the options could be evaluated on the basis of the time frame that would be taken by an alternative to be executed in addition to the expense and dangers associated with the option

Alternative-1: intro of a New Product line Associated with Healthy Foods and Beverages

The first step that Apple Computer 1996 Case Study Help could take is to introduce a brand-new product line associated with healthy food and beverages. The company has currently introduced particular heath associated brand names, but, the number of these brand names in its portfolio is not potential to decrease the criticism and achieve prospective development. The business must present a wide range of healthier products by using its substantial research study and development expenses. The benefits and drawbacks connected to the intro of a healthy line of product in the portfolio are provided listed below:


• Ability to target a great deal of customers i.e. health mindful consumers.
• Reduction of the criticism of environmental concerned societies and community advancement companies.
• Satisfaction of the social obligation by payment of the hazardous items with healthy products.
• Could be carried out within few years i.e. 3 to 5 years.


• Risk of failure of the brand-new items in the market i.e. consumers may not like the taste and may decline the much healthier products due to the addictive nature of harmful items.
• The hazardous products in the product portfolio may make the incorporation of healthy products fail to decrease criticism.
• Huge cost of research study and development needed to develop brand-new healthy items.

Alternative-2: High level Acquisition of Health related Companies

Another alternative choice to achieve the possible growth and lower the criticism is to get the health associated companies at a high level. Financial investment in these type of companies would allow Apple Computer 1996 Case Study Analysis to introduce a large variety of much healthier items within a brief time period without any need of substantial research and advancement expenses. The advantages and disadvantages associated with alternative 3 are given below:


• Conserving of big amount of research study and development expenses for new product advancement.
• Incorporation of new items within 2 years.
• Ability to target a great deal of customers i.e. health mindful customers.
• Decrease of the criticism of environmental worried societies and community development organizations.
• Satisfaction of the social duty by compensation of the hazardous items with healthy items.


• The acquisition might not prove to alter the image of Apple Computer 1996 Case Study Help as in case of Quaker Oats.
• Requirement of substantial amount of capital.
• Risk of failure of the brand-new products in the market i.e. consumers might not like the taste and might decline the healthier items due to the addicting nature of harmful products.
• The dangerous items in the product portfolio may make the incorporation of healthy items stop working to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Apple Computer 1996 Case Study Solution is to replace all of its dangerous items with healthier products. This could be a big shift in business technique and the business design at company. The replacement of harmful items with much healthier products would entirely alter the market position of the company and would require a large number of needed actions to be taken. The pros and cons related to alternative 3 are provided below:


• Change of market position of Apple Computer 1996 Case Study Solution
• Capability to target large number of consumers i.e. health mindful consumers.
• End of all of the criticism of environmental concerned societies and neighborhood advancement companies.
• Fulfillment of the social obligation


• Danger of failure of the brand-new items in the market i.e. consumers may not like the taste and may not accept the much healthier items due to the addictive nature of harmful products.
• Huge expense of research and advancement required to construct new healthy products.
• Worker might withstand over the change in business design and company method.
• Number of years required for the implementation.
• Shift of focus from the core competencies.


With the deep analysis of the company's CSR, concerns dealt with by the business and the current market circumstance, Case Study Help is suggested to consider alternative 2 of high level of acquisition of health associated business. As the acquisitions would make it possible for the company to save of huge quantity of research study and advancement expenses for brand-new item advancement. Along with it, acquisitions would allow incorporation of brand-new items within 2 years along with the ability to target big number of customers.

This Apple Computer 1996 case study is writen by : David B Yoffie

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