Apple Inc 2008 Case Study Analysis

Disclaimer: The content you are reading is just a format on how a case should be solved.
This is not the actual case solution. To get the case solution place your order on the site and contact website support.

Home >> David B Yoffie >> Apple Inc 2008

Apple Inc 2008 Case Analysis

Apple Inc 2008 Case Study Help is a well-known name of a New york city based, world's leading company in the food and beverage market. Case Study Analysis is a leading brand in practical snacks, foods and drinks with its existence in about 200 nations. Major brands of the company consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive advantage of the business is its ability to market the item at everywhere places. Additionally, the business is doing efforts to make item development as its new source of competitive benefit.
Case Study Solution
The report consists of a deep analysis of numerous aspects of the social responsibilities of significant companies in the food and beverage market in basic, and company in particular. The report also offers an examination of the degree of sustainability and CSR in the Apple Inc 2008 Case Study Solution's business method along with the decision of how Case Study Analysis develops worth for its consumers.

Problems Recognition

The huge food and drink company was going through a criticism over its duty towards various social and eco-friendly problems including; obesity, cardiovascular disease, environmental destruction and so on. These criticisms lead, to reassess about the business technique of Apple Inc 2008 Case Study Solution. The David B Yoffie has actually recognized that the overall society, the lifestyle of people and the people at whole have been altered now. In this situation with increasing patterns towards healthier products and the increasing ecological concerns, Case Study Help needs to alter its instructions towards much healthier items. business had taken certain vital steps relating to the ecological impacts of its items, but, these actions are not enough to end up the criticism over the company's obligation towards social and environmental concerns. The required to take certain tactical steps to change the market position of its specific famous brands and present Online Case Study Analysis as a business producing healthy items in the market. In this regard, Case Study Analysis and other food and beverage companies should utilize their power to shift the customer taste towards healthier items to eliminate the restrictions in the growth of food industry.

Critical Analysis

The shift from the use of natural food to made food has extremely impacted the health of the customers. All of the data related to the health problems with the incorporation of manufactured food in the market explain the occurrence of the health concerns related to food system. These problems are indirectly the outcome of various practices of the food and beverage companies for creating worth for their consumers.

Value Production at Apple Inc 2008 Case Study Analysis

Apple Inc 2008 Case Study Solution being a giant business in the food and drink market, provides high worth to its clients by different means. Case Study Analysis has a competitive advantage in providing its items far and large globally. The business is presented in about 200 countries with a big number of famous worldwide brands.

The business develops worth for its consumers by ways of supplying big number of tasty food items including salt, fat and sugar, which are the active ingredients that are directly linked with the psychological core of the consumer's brain. The Apple Inc 2008 Case Study Analysis together with other huge food and drinks business create value for its customers by controling these active ingredients in its items. Case Study Analysis together with other huge business is interested in finding ways to increase the customer value from its products through making use of the vulnerability.

In addition to it, the business likewise creates value by means of integrating the healthy point in its products. The company has done certain efforts in order to provide healthy products and decrease the share of Apple Inc 2008 Case Study Analysis in total environmental devastation. Case Study Help has taken specific steps associated with the sustainability of people and environment including the 2009 statement of the enthusiastic objectives and dedications related to Case Study Solution products, marketplace and the neighborhood.

All of these means have actually been successful at producing value for the company customers. Nevertheless, these means have also cause the increased environmental concerns and the criticism over the business's role in increasing health and environmental challenges. The incorporation of components like salt, fat and sugar in the business products for developing customer worth faces high quantity of criticism. These components are the primary cause of particular lethal diseases in human consisting of weight problems, diabetes, heart diseases etc. Increasing health associated issues have raised the criticism for Apple Inc 2008 Case Study Solution.

Positive Function of Major Food and Beverage Business in Addressing Social and Ecological Costs Connected With the Market

Certainly, significant food and beverage companies consisting of company, and so on can play a positive role in dealing with social and eco-friendly expenses connected with the market. The eco-friendly costs related to food and drink industry include the ecological destruction due to the increase of nitrogen which has actually resulted in the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors leads to ecological devastation which might be a huge threat to the presence of mankind in future.

Significant reason for these ecological modifications is mass usage of nitrogen abundant fertilizers and the components by the food and drink business. Food and drink companies should play a constructive role in addressing these problems to remove their development restrictions related to the criticism from the environmental neighborhoods.

In order to resolve these concerns, the companies might either minimize their usage of nitrogen rich components or take certain steps to lower the amount of nitrogen in the total environment. The business ought to prevent use of nitrogen fertilizers and must search out the products of those farmers that do not utilize fertilizers for their crop. The business might also invest in minimizing greenhouse gas emissions worldwide. The business might utilize renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

Along with the ecological costs there are particular social expenses associated with the food and beverage market which need to be attended to by the huge food and drink companies to achieve the industry development and to prevent the criticism from the ecological communities. Social costs related to the industry includes the increasing health problems related to weight problems, cardiovascular disease, diabetes and so on. The huge business could play an useful role in resolving these issues.

The business could move towards healthier products by minimizing the quantity of harmful compounds in their processed foods i.e. dioxin, which might lead to fatal human diseases. In addition to it, the business must use more healthy active ingredients instead of derivatives of Corn and Soy to increase variety of calories from their products. The business could likewise do efforts to move customer tastes towards healthy products as they have actually managed the customer taste for few decades. In this way the giant food and beverage companies could play an useful role in dealing with social and eco-friendly costs connected to the industry.

Assessment of Sustainability at Apple Inc 2008 Case Study Analysis

There was a potential shift in the corporate technique and goals at Case Study Analysis. The new CEO was focused on purchasing much healthier products for attaining sustainable growth for the company in addition to offering healthier future for individuals and the planet both. Under the new vision, the motto of the business was likewise changed from the "fun for you" to "much better for you".

Human Sustainability

company obtained Quaker Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and natural drinks to present different healthier products in its portfolio. Despite of being considered a Case Analysis's healthy brand name, the items of Quaker Oats included several active ingredients which were dangerous to health.

Along with the inculcation of healthy brands in its portfolio through acquisitions, Apple Inc 2008 Case Study Help has actually taken specific sustainability actions for its market locations. One of significant examples in this regard is the Company's marketing method related to schools. The business markets only low calories and healthy drinks options in schools.
Case Study Analysis
Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research study and development for introducing new and healthy items in its portfolio. The company has actually increased its research and advancement budget and has actually introduced an army of health researchers to design specific healthy items.

Environmental Sustainability

In this regard, the business committed to lower its product packaging by millions of tones to prevent high amount of wastes. The company has dedicated to minimize greenhouse gas emissions along with the accomplishment of efficiency in the energy usage.

On the basis of above analysis, it could be figured out that the company has actually taken numerous steps towards human and environmental sustainability. These actions are still not enough to attain the preferred commercial development and to minimize the criticism over the social responsibility of Case Study Solution.


Certain long term tactical alternatives could be obtained for the company on the basis of above analysis. These alternatives can be assessed on the basis of the truth that how the alternative would make it possible for the business to accomplish its objective of prospective growth and reduce the criticism over the company. The options could be evaluated on the basis of the time frame that would be taken by an alternative to be executed along with the expense and threats related to the alternative

Alternative-1: introduction of a New Product line Related to Healthy Foods and Beverages

The first step that Apple Inc 2008 Case Study Help could take is to introduce a new product line connected to healthy food and drinks. Although, the business has actually already presented particular heath associated brands, however, the number of these brands in its portfolio is not prospective to decrease the criticism and accomplish prospective development. Therefore, the business ought to introduce a wide variety of much healthier products by utilizing its substantial research study and advancement expenses. The benefits and drawbacks related to the introduction of a healthy product line in the portfolio are offered below:


• Ability to target a great deal of customers i.e. health mindful customers.
• Reduction of the criticism of ecological concerned societies and neighborhood advancement organizations.
• Fulfillment of the social responsibility by compensation of the harmful products with healthy items.
• Could be executed within few years i.e. 3 to 5 years.


• Threat of failure of the brand-new items in the market i.e. customers may not like the taste and may not accept the much healthier products due to the addictive nature of hazardous products.
• The hazardous items in the product portfolio might make the incorporation of healthy items stop working to minimize criticism.
• Substantial expense of research and development required to build new healthy items.

Alternative-2: High level Acquisition of Health associated Business

Another alternative choice to achieve the possible development and lower the criticism is to get the health associated companies at a high level. Financial investment in these kind of companies would allow Apple Inc 2008 Case Study Analysis to present a big range of much healthier items within a brief time duration with no need of significant research study and advancement expenses. The pros and cons connected to alternative 3 are offered listed below:


• Saving of huge amount of research study and development costs for brand-new product development.
• Incorporation of new products within two years.
• Capability to target a great deal of consumers i.e. health mindful customers.
• Reduction of the criticism of ecological concerned societies and community development organizations.
• Satisfaction of the social responsibility by compensation of the harmful products with healthy items.


• The acquisition might not show to change the image of Apple Inc 2008 Case Study Solution as in case of Quake Oats.
• Requirement of huge amount of capital.
• Danger of failure of the brand-new items in the market i.e. customers may not like the taste and may decline the much healthier items due to the addicting nature of harmful items.
• The dangerous products in the item portfolio may make the incorporation of healthy items stop working to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Apple Inc 2008 Case Study Solution is to change all of its dangerous items with healthier products. This might be a big shift in business strategy and business model at business. The replacement of hazardous products with healthier items would completely alter the marketplace position of the company and would require a a great deal of essential actions to be taken. The advantages and disadvantages associated with alternative 3 are given listed below:


• Modification of market position of Apple Inc 2008 Case Study Solution
• Ability to target a great deal of consumers i.e. health conscious customers.
• End of all of the criticism of ecological concerned societies and neighborhood development companies.
• Satisfaction of the social responsibility


• Threat of failure of the new products in the market i.e. consumers may not like the taste and may decline the much healthier items due to the addictive nature of harmful items.
• Huge cost of research and advancement needed to construct new healthy items.
• Employee may resist over the change in the business model and organisation strategy.
• Variety of years needed for the application.
• Shift of focus from the core competencies.


With the deep analysis of the company's CSR, problems dealt with by the business and the existing market situation, Case Study Analysis is suggested to consider alternative 2 of high level of acquisition of health related companies. As the acquisitions would enable the business to conserve of big amount of research study and development expenses for new product advancement. Along with it, acquisitions would allow incorporation of new products within 2 years along with the capability to target big number of customers.

This Apple Inc 2008 case study is writen by : David B Yoffie

Executive Summary Swot Analysis Vrio Analysis Pestel Analysis
Porters Analysis Recommendations