Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Analysis

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Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Analysis

Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Solution is a well-known name of a New York based, world's leading company in the food and beverage market. Case Study Solution is a leading brand name in practical treats, foods and beverages with its presence in about 200 countries. Major brand names of the business consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive advantage of the business is its capability to market the product at far and wide locations. The company is doing efforts to make product development as its brand-new source of competitive advantage.

The report contains a deep analysis of various aspects of the social responsibilities of major companies in the food and beverage market in general, and Case Solution in specific. It likewise supplies an analysis of the growing health and environmental concerns including weight problems, cardiovascular disease, ecological devastation and so on in the Western countries and the function of the business in the food and beverage market to resolve these concerns. The report also provides an examination of the extent of sustainability and CSR in the Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Help's company method together with the determination of how Case Study Solution develops value for its consumers. The report likewise supplies specific tactical options for business to include the criticism over its social responsibility with specific suggestions and an application strategy.

Problems Identification

The huge food and drink company was going through a criticism over its obligation towards different social and ecological issues consisting of; obesity, cardiovascular disease, ecological destruction and so on. These criticisms lead, to rethink about the business technique of Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Solution. The David B Yoffie has realized that the total society, the lifestyle of people and individuals at whole have actually been altered now. In this scenario with increasing patterns towards much healthier products and the increasing ecological issues, Case Study Analysis needs to alter its direction towards much healthier items. business had taken specific important actions relating to the environmental effects of its products, however, these actions are not enough to end up the criticism over the company's duty towards social and ecological problems. Therefore, the is required to take certain tactical actions to alter the market position of its certain well-known brands and present Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Analysis as a business producing healthy items in the market. In this regard, Case Study Help and other food and beverage companies must utilize their power to move the consumer taste towards healthier products to remove the restraints in the development of food market.

Crucial Analysis

The shift from the use of natural food to manufactured food has highly impacted the health of the consumers. All of the data related to the health issues with the incorporation of manufactured food in the market discuss the frequency of the health problems related to food system. These problems are indirectly the result of numerous practices of the food and drink companies for developing worth for their customers.

Value Creation at Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Help

Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Analysis being a huge business in the food and beverage industry, supplies high worth to its clients by numerous methods. Case Study Help has a competitive benefit in supplying its products far and large internationally. The business is provided in about 200 countries with a large number of popular worldwide brand names.

The business creates value for its consumers by methods of offering large number of yummy food items consisting of salt, fat and sugar, which are the components that are directly linked with the emotional core of the consumer's brain. The Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Solution together with other giant food and drinks business create worth for its consumers by controling these active ingredients in its items. Case Study Analysis along with other giant companies has an interest in discovering methods to increase the consumer worth from its items through exploiting the vulnerability.

Along with it, the company also develops value by methods of incorporating the healthy point in its products. The company has done specific efforts in order to supply healthy products and reduce the share of Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Help in general environmental destruction. Case Study Analysis has taken certain steps related to the sustainability of people and environment including the 2009 announcement of the enthusiastic goals and dedications connected to Case Study Analysis items, market and the neighborhood.

All of these ways have been successful at producing worth for the business consumers. These means have also lead to the increased ecological issues and the criticism over the company's function in increasing health and ecological difficulties. The incorporation of active ingredients like salt, fat and sugar in the business products for producing consumer worth deals with high amount of criticism. These components are the main reason for particular deadly diseases in human including obesity, diabetes, cardiovascular disease and so on. Increasing health related concerns have raised the criticism for Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Solution.

Constructive Function of Major Food and Drink Business in Addressing Social and Ecological Costs Associated with the Market

Significant food and beverage business including Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Help and so on can play an useful function in dealing with social and environmental expenses associated with the market. The ecological costs connected to food and drink market include the ecological destruction due to the increase of nitrogen which has actually led to the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in environmental destruction which might be a huge risk to the presence of mankind in future.

Significant cause of these environmental changes is mass use of nitrogen rich fertilizers and the active ingredients by the food and beverage companies. Food and beverage companies should play an useful function in resolving these concerns to eliminate their growth restraints related to the criticism from the environmental communities.

The companies need to prevent use of nitrogen fertilizers and must search out the items of those farmers that do not use fertilizers for their crop. The companies might utilize renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

Along with the eco-friendly expenses there are certain social costs associated with the food and drink market which must be dealt with by the huge food and drink business to attain the market development and to avoid the criticism from the ecological communities. Social expenses connected with the industry includes the increasing health problems connected to obesity, cardiovascular disease, diabetes etc. The giant companies could play a positive function in dealing with these issues.

The business might move towards healthier items by decreasing the quantity of toxic substances in their processed foods i.e. dioxin, which might result in lethal human illness. Along with it, the companies must utilize more healthy active ingredients rather than derivatives of Corn and Soy to increase variety of calories from their products. The business could likewise do efforts to shift consumer tastes towards healthy items as they have actually controlled the customer taste for few decades. In this way the huge food and beverage business might play a constructive function in resolving social and ecological expenses related to the market.

Assessment of Sustainability at Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Help

There was a potential shift in the business method and objectives at Case Study Solution. The brand-new CEO was focused on buying healthier items for accomplishing sustainable development for the company together with providing much healthier future for individuals and the world both. Under the new vision, the motto of the company was also altered from the "fun for you" to "better for you".

Human Sustainability

The company announced specific objectives and commitments related to human sustainability and the ecological sustainability. Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Analysis acquired Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and organic drinks to present numerous healthier items in its portfolio. Despite of being considered a Case Study Analysis's healthy brand name, the items of Quaker Oats consisted of a number of ingredients which were hazardous to health. These dangerous components were not advertised which have become the base for criticism over the healthy brands of Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Analysis.

Along with the inculcation of healthy brands in its portfolio through acquisitions, Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Help has actually taken specific sustainability actions for its market places. One of major examples in this regard is the Company's marketing strategy associated to schools. The company markets only low calories and healthy drinks options in schools.

Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research study and development for presenting brand-new and healthy items in its portfolio. The company has actually increased its research study and advancement budget and has introduced an army of health scientists to develop specific healthy items.

Environmental Sustainability

In this regard, the business devoted to decrease its product packaging by millions of tones to avoid high quantity of wastes. The business has actually committed to reduce greenhouse gas emissions along with the achievement of effectiveness in the energy usage.

On the basis of above analysis, it might be figured out that the company has taken a number of steps towards human and ecological sustainability. These steps are still not adequate to accomplish the preferred industrial growth and to lower the criticism over the social duty of Case Study Analysis.

Alternatives

Specific long term strategic options could be derived for the company on the basis of above analysis. These options can be examined on the basis of the reality that how the option would enable the business to attain its objective of prospective development and lower the criticism over the business. Additionally, the alternatives could be evaluated on the basis of the time frame that would be taken by an alternative to be implemented in addition to the cost and risks associated with the option

Alternative-1: intro of a New Product line Related to Healthy Foods and Beverages

The first step that Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Help might take is to present a new product line connected to healthy food and drinks. Although, the company has currently introduced particular heath related brands, but, the variety of these brand names in its portfolio is not possible to lower the criticism and accomplish possible development. The business ought to introduce a wide variety of healthier items by using its considerable research and advancement expenses. The pros and cons related to the introduction of a healthy line of product in the portfolio are offered below:

Pros:

• Capability to target a great deal of consumers i.e. health conscious customers.
• Reduction of the criticism of environmental concerned societies and community development organizations.
• Fulfillment of the social duty by settlement of the harmful items with healthy products.
• Could be executed within few years i.e. 3 to 5 years.

Cons:

• Threat of failure of the new products in the market i.e. customers may not like the taste and might decline the much healthier products due to the addictive nature of hazardous items.
• The dangerous items in the product portfolio might make the incorporation of healthy items fail to reduce criticism.
• Huge expense of research study and advancement required to build new healthy items.

Alternative-2: High level Acquisition of Health associated Business

Another alternative option to attain the possible growth and reduce the criticism is to obtain the health related companies at a high level. Investment in these type of business would allow Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Help to present a big variety of much healthier products within a brief time duration with no requirement of substantial research study and development expenses. The advantages and disadvantages related to alternative 3 are provided listed below:

Pros:

• Conserving of big amount of research study and advancement costs for brand-new product advancement.
• Incorporation of brand-new products within two years.
• Capability to target a great deal of customers i.e. health mindful consumers.
• Reduction of the criticism of environmental concerned societies and community advancement companies.
• Satisfaction of the social duty by settlement of the hazardous products with healthy items.

Cons:

• The acquisition may not show to change the image of Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Analysis as in case of Quaker Oats.
• Requirement of huge amount of capital.
• Threat of failure of the new products in the market i.e. consumers might not like the taste and might decline the much healthier items due to the addicting nature of hazardous products.
• The harmful items in the item portfolio might make the incorporation of healthy items fail to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Solution is to replace all of its dangerous products with much healthier products. This might be a substantial shift in the business strategy and business model at business. The replacement of dangerous items with much healthier items would entirely change the market position of the business and would require a large number of necessary actions to be taken. The pros and cons connected to alternative 3 are offered below:

Pros:

• Change of market position of Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Analysis
• Capability to target a great deal of customers i.e. health mindful consumers.
• End of all of the criticism of environmental concerned societies and community development organizations.
• Fulfillment of the social obligation

Cons:

• Threat of failure of the new items in the market i.e. consumers may not like the taste and might not accept the much healthier items due to the addictive nature of hazardous items.
• Huge cost of research and development needed to construct brand-new healthy items.
• Staff member might resist over the change in business design and company strategy.
• Number of years required for the execution.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the company's CSR, concerns dealt with by the company and the current market circumstance, Polaroid-Kodak (B-4) And (B-5) (Alternate Version) Case Study Analysis is suggested to consider alternative 2 of high level of acquisition of health associated companies. As the acquisitions would enable the business to conserve of substantial quantity of research and advancement expenses for new product advancement. Together with it, acquisitions would enable incorporation of new products within two years together with the capability to target large number of customers. Moreover, the acquisitions would result in the decrease of the criticism from the concerned organizations.However, the alternative would require substantial amount of mutual fund. Moreover, the organizations may not have the ability to reduce the criticism. With a careful analysis of the acquisition with an aggressive marketing campaigns, company might show to be successful in achieving the targets.

This Polaroid-Kodak (B-4) And (B-5) (Alternate Version) case study is writen by : David B Yoffie

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