Qualcomm Inc 2009-2015 Case Study Analysis
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Qualcomm Inc 2009-2015 Case Analysis
Qualcomm Inc 2009-2015 Case Study Help is a well-known name of a New York based, world's leading company in the food and drink market. company is a prominent brand name in convenient treats, foods and drinks with its existence in about 200 nations.
The report consists of a deep analysis of various elements of the social obligations of significant business in the food and beverage market in basic, and business in specific. The report also provides an evaluation of the degree of sustainability and CSR in the Qualcomm Inc 2009-2015 Case Study Help's business method along with the decision of how Case Study Help creates worth for its customers.
The giant food and beverage company was going through a criticism over its duty towards various social and ecological concerns consisting of; weight problems, heart diseases, environmental destruction etc. These criticisms lead, to rethink about the business technique of Qualcomm Inc 2009-2015 Case Study Help. The David B Yoffie has realized that the general society, the way of life of people and individuals at whole have actually been changed now. In this circumstance with increasing patterns towards healthier products and the increasing ecological issues, Case Study Analysis needs to change its instructions towards much healthier products. Although, Case Study Solution had taken certain essential steps concerning the ecological effects of its items, but, these actions are not enough to end up the criticism over the business's duty towards social and environmental issues. The needed to take certain tactical steps to change the market position of its certain well-known brand names and present Online Case Study Solution as a company producing healthy products in the market. In this regard, Case Study Help and other food and drink business must use their power to shift the consumer taste towards healthier products to remove the restrictions in the development of food industry.
The shift from the usage of natural food to manufactured food has highly impacted the health of the consumers. All of the data related to the health concerns with the incorporation of made food in the market discuss the occurrence of the health concerns related to food system. These concerns are indirectly the result of various practices of the food and drink business for developing worth for their consumers.
Value Production at Qualcomm Inc 2009-2015 Case Study Help
Qualcomm Inc 2009-2015 Case Study Help being a huge business in the food and beverage industry, offers high value to its consumers by numerous methods. Worth development in the food and drink market is done through 2 methods i.e. taste and accessibility of the item. Case Study Analysis has a competitive benefit in providing its products far and wide internationally. Its marketing capability makes it able to target a large base of consumers. The business exists in about 200 countries with a large number of famous worldwide brands. The everywhere presence of the company items supplies high value to consumers.
Moreover, the business develops value for its customers by ways of providing large number of yummy food products including salt, fat and sugar, which are the active ingredients that are directly gotten in touch with the psychological core of the customer's brain. The Qualcomm Inc 2009-2015 Case Study Help along with other giant food and drinks business produce worth for its customers by manipulating these active ingredients in its items. Case Study Solution along with other huge business is interested in finding ways to increase the consumer worth from its products through exploiting the vulnerability.
In addition to it, the business likewise produces worth by means of integrating the healthy point in its items. The business has actually done certain efforts in order to provide healthy items and reduce the share of Qualcomm Inc 2009-2015 Case Study Analysis in general ecological devastation. Case Study Analysis has taken particular actions related to the sustainability of people and environment including the 2009 announcement of the enthusiastic goals and dedications associated with Case Study Help products, market and the community.
All of these methods have succeeded at creating worth for the business consumers. However, these ways have also result in the increased environmental issues and the criticism over the business's function in increasing health and ecological challenges. The incorporation of ingredients like salt, fat and sugar in the business items for creating consumer value faces high amount of criticism. These components are the main cause of specific lethal diseases in human including weight problems, diabetes, heart problem and so on. Increasing health related concerns have actually raised the criticism for Qualcomm Inc 2009-2015 Case Study Solution.
Constructive Role of Significant Food and Beverage Business in Dealing With Social and Ecological Expenses Associated with the Market
Significant food and drink business consisting of Qualcomm Inc 2009-2015 Case Study Help and so on can play a positive role in resolving social and ecological expenses associated with the industry. The ecological expenses connected to food and beverage industry include the ecological destruction due to the influx of nitrogen which has actually led to the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to ecological devastation which could be a big risk to the presence of humanity in future.
Significant reason for these ecological modifications is mass use of nitrogen abundant fertilizers and the active ingredients by the food and drink business. Therefore, food and beverage companies need to play an useful role in attending to these problems to eliminate their development constraints related to the criticism from the environmental neighborhoods.
The business should prevent usage of nitrogen fertilizers and must search out the products of those farmers that do not utilize fertilizers for their crop. The companies could utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich products.
Together with the environmental costs there are certain social costs connected with the food and drink market which need to be resolved by the giant food and drink business to accomplish the market growth and to avoid the criticism from the environmental communities. Social costs associated with the market includes the increasing health problems associated with obesity, heart problem, diabetes and so on. The huge business could play a positive role in dealing with these concerns.
The business could move towards more healthy items by minimizing the amount of hazardous substances in their processed foods i.e. dioxin, which might lead to deadly human diseases. Together with it, the business must utilize more healthy components rather than derivatives of Corn and Soy to increase variety of calories from their products. The companies might also do efforts to shift customer tastes towards healthy items as they have controlled the consumer taste for few decades. In this method the giant food and beverage companies might play a positive function in addressing social and ecological expenses related to the market.
Evaluation of Sustainability at Qualcomm Inc 2009-2015 Case Study Help
There was a prospective shift in the business technique and objectives at Case Study Analysis. The new CEO was focused on buying healthier products for attaining sustainable growth for the company along with offering healthier future for individuals and the planet both. Under the new vision, the motto of the business was also changed from the "fun for you" to "much better for you".
business obtained Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and organic beverages to present various healthier products in its portfolio. Despite of being thought about a Case Help's healthy brand name, the items of Quaker Oats consisted of numerous active ingredients which were hazardous to health.
Along with the inculcation of healthy brand names in its portfolio through acquisitions, Qualcomm Inc 2009-2015 Case Study Solution has taken particular sustainability steps for its market locations. One of significant examples in this regard is the Company's marketing strategy associated to schools. The company markets just low calories and nutritious drinks options in schools.
Another step taken by Case Study Help towards human sustainability is the shift of its focus towards research study and advancement for presenting new and healthy items in its portfolio. The business has increased its research and development spending plan and has introduced an army of health scientists to design specific healthy products.
In addition to the human sustainability, Qualcomm Inc 2009-2015 Case Study Analysis has taken numerous steps towards environmental sustainability. The company has devoted to numerous objectives associated with water, land, product packaging, environment modification and neighborhood. In this regard, the business committed to minimize its product packaging by countless tones to prevent high quantity of wastages. The business has actually dedicated to reduce greenhouse gas emissions along with the achievement of performance in the energy use. company has also attempted certain philanthropic activities including a commitment to provide safe drinking water to 3 million individuals in developing countries by 2015.
On the basis of above analysis, it could be figured out that the business has taken numerous actions towards human and ecological sustainability. These steps are still not adequate to achieve the desired commercial growth and to decrease the criticism over the social obligation of Case Study Analysis.
Certain long term strategic options might be derived for the business on the basis of above analysis. These options can be assessed on the basis of the reality that how the option would make it possible for the company to attain its objective of prospective growth and minimize the criticism over the company. Additionally, the options could be assessed on the basis of the time frame that would be taken by an option to be implemented along with the expense and dangers connected to the option
Alternative-1: introduction of a New Line of product Associated with Healthy Foods and Beverages
The primary step that Qualcomm Inc 2009-2015 Case Study Solution could take is to introduce a brand-new line of product connected to healthy food and beverages. Although, the business has actually already introduced specific heath associated brand names, but, the variety of these brands in its portfolio is not possible to minimize the criticism and accomplish prospective growth. The company needs to present a broad variety of healthier products by using its significant research and development expenditures. The pros and cons related to the introduction of a healthy product line in the portfolio are given below:
• Capability to target a great deal of customers i.e. health mindful consumers.
• Reduction of the criticism of ecological concerned societies and community development organizations.
• Satisfaction of the social responsibility by compensation of the dangerous items with healthy products.
• Might be carried out within couple of years i.e. 3 to 5 years.
• Danger of failure of the brand-new products in the market i.e. customers might not like the taste and might not accept the much healthier products due to the addicting nature of hazardous items.
• The harmful products in the product portfolio may make the incorporation of healthy items fail to reduce criticism.
• Huge cost of research study and development needed to build brand-new healthy products.
Alternative-2: High level Acquisition of Health associated Business
Another alternative choice to accomplish the prospective growth and minimize the criticism is to acquire the health associated business at a high level. Investment in these kind of business would enable Qualcomm Inc 2009-2015 Case Study Analysis to present a big range of much healthier products within a brief time duration without any requirement of substantial research and advancement expenses. The advantages and disadvantages associated with alternative 3 are offered listed below:
• Conserving of huge quantity of research and development costs for new item development.
• Incorporation of new products within two years.
• Ability to target a great deal of customers i.e. health conscious consumers.
• Reduction of the criticism of ecological worried societies and neighborhood advancement organizations.
• Satisfaction of the social duty by compensation of the harmful items with healthy products.
• The acquisition may not prove to change the image of Qualcomm Inc 2009-2015 Case Study Help as in case of Quake Oats.
• Requirement of huge quantity of capital.
• Risk of failure of the new products in the market i.e. consumers may not like the taste and might decline the much healthier items due to the addicting nature of hazardous items.
• The dangerous products in the item portfolio may make the incorporation of healthy products stop working to reduce criticism.
Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio
Another alternative choice for Qualcomm Inc 2009-2015 Case Study Analysis is to replace all of its dangerous items with much healthier items. The replacement of harmful products with healthier items would totally change the market position of the business and would require a big number of needed steps to be taken.
• Modification of market position of Qualcomm Inc 2009-2015 Case Study Solution
• Capability to target a great deal of consumers i.e. health conscious consumers.
• End of all of the criticism of ecological concerned societies and community development companies.
• Fulfillment of the social obligation
• Risk of failure of the brand-new items in the market i.e. customers may not like the taste and may not accept the much healthier items due to the addicting nature of harmful items.
• Substantial expense of research study and advancement needed to build new healthy products.
• Staff member may resist over the modification in the business design and organisation technique.
• Variety of years required for the execution.
• Shift of focus from the core proficiencies.
With the deep analysis of the business's CSR, issues dealt with by the business and the current market scenario, Qualcomm Inc 2009-2015 Case Study Analysis is recommended to consider alternative 2 of high level of acquisition of health related business. As the acquisitions would enable the company to conserve of substantial quantity of research study and advancement expenses for new product advancement. In addition to it, acquisitions would permit incorporation of new items within two years along with the capability to target large number of customers. Furthermore, the acquisitions would lead to the reduction of the criticism from the concerned organizations.However, the alternative would require huge quantity of mutual fund. The companies might not be able to decrease the criticism. With a cautious analysis of the acquisition with an aggressive marketing campaigns, business might show to be successful in attaining the targets.
This Qualcomm Inc 2009-2015 case study is writen by : David B Yoffie
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