Qualcomm Incorporated 2011 Update Case Study Solution

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Qualcomm Incorporated 2011 Update Case Analysis

Qualcomm Incorporated 2011 Update Case Study Solution is a widely known name of a New York based, world's leading organization in the food and beverage market. company is a leading brand in hassle-free snacks, foods and beverages with its presence in about 200 countries.
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The report contains a deep analysis of different aspects of the social obligations of major business in the food and beverage market in basic, and company in specific. The report also provides an assessment of the extent of sustainability and CSR in the Qualcomm Incorporated 2011 Update Case Study Help's business method along with the decision of how Case Study Solution produces value for its consumers.

Concerns Recognition

The giant food and beverage business was going through a criticism over its obligation towards various social and ecological problems including; weight problems, heart problem, ecological devastation and so on. These criticisms lead, to reconsider about the business method of Qualcomm Incorporated 2011 Update Case Study Analysis. The David B Yoffie has realized that the overall society, the lifestyle of people and individuals at whole have been altered now. In this situation with increasing patterns towards healthier items and the increasing environmental issues, Case Study Analysis must change its instructions towards healthier products. company had actually taken particular crucial steps relating to the ecological effects of its items, however, these steps are not enough to end up the criticism over the company's duty towards social and eco-friendly concerns. Therefore, the is needed to take particular strategic actions to change the market position of its specific well-known brand names and present Qualcomm Incorporated 2011 Update Case Study Solution as a business producing healthy items in the market. In this regard, Case Study Help and other food and drink companies should utilize their power to shift the customer taste towards healthier items to get rid of the constraints in the development of food market.

Important Analysis

For the couple of years, consumer food patterns have been changed dramatically. The shift from the use of natural food to manufactured food has actually highly affected the health of the consumers. Despite of the discovery of modern-day health methods, the total health of people in couple of decades have actually been highly affected. Presently about 1 billion of the people In United States are obese and a minimum of 300 million of them have weight problems. Kids likewise facing the issue of obesity. The ratios of obesity in 1980s are rather different from the present ratios. Despite of discovery of health techniques and modern-day ways to manage weight problems and other diseases, the ratio of weight problems has actually been doubled form the level of 1980. All of the data connected to the health issues with the incorporation of produced food in the market explain the prevalence of the health problems related to food system. These problems are indirectly the outcome of numerous practices of the food and drink business for developing value for their consumers.

Worth Development at Qualcomm Incorporated 2011 Update Case Study Help

Qualcomm Incorporated 2011 Update Case Study Solution being a giant company in the food and beverage market, supplies high worth to its customers by different means. Value production in the food and drink market is done through 2 methods i.e. taste and accessibility of the product. Case Study Help has a competitive benefit in supplying its items far and wide internationally. Its marketing capability makes it able to target a large base of customers. The business exists in about 200 countries with a large number of famous international brand names. The far and wide existence of the company products provides high value to customers.

The business develops value for its customers by ways of offering big number of delicious food items including salt, fat and sugar, which are the components that are directly linked with the psychological core of the customer's brain. The Qualcomm Incorporated 2011 Update Case Study Analysis together with other huge food and drinks companies create value for its consumers by controling these ingredients in its products. Case Study Solution in addition to other giant companies has an interest in finding methods to increase the customer worth from its items through making use of the vulnerability.

Together with it, the business also produces worth by methods of integrating the healthy point in its items. The company has actually done specific efforts in order to offer healthy products and minimize the share of Qualcomm Incorporated 2011 Update Case Study Solution in general environmental destruction. Case Study Help has actually taken specific actions connected to the sustainability of individuals and environment including the 2009 statement of the ambitious objectives and commitments related to Case Study Solution products, marketplace and the community.

All of these methods have actually achieved success at developing worth for the company customers. These ways have also lead to the increased ecological issues and the criticism over the business's function in increasing health and ecological difficulties. The incorporation of ingredients like salt, fat and sugar in the business products for creating customer worth deals with high quantity of criticism. These components are the main reason for certain lethal illness in human consisting of obesity, diabetes, heart diseases and so on. Increasing health related issues have actually raised the criticism for Qualcomm Incorporated 2011 Update Case Study Help.

Positive Function of Major Food and Drink Business in Addressing Social and Ecological Expenses Associated with the Market

Certainly, major food and beverage companies including company, etc. can play an useful role in dealing with social and environmental expenses associated with the market. The environmental costs associated with food and beverage industry include the ecological destruction due to the influx of nitrogen which has actually led to the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in environmental devastation which could be a huge threat to the existence of humankind in future.

Major reason for these ecological changes is mass use of nitrogen rich fertilizers and the components by the food and beverage companies. Therefore, food and drink business need to play an useful role in attending to these concerns to eliminate their development restrictions associated with the criticism from the environmental neighborhoods.

The business must avoid use of nitrogen fertilizers and should browse out the products of those farmers that do not utilize fertilizers for their crop. The companies could use eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

Together with the environmental expenses there are particular social expenses associated with the food and drink industry which should be resolved by the huge food and drink business to accomplish the industry growth and to prevent the criticism from the environmental neighborhoods. Social costs connected with the market consists of the increasing health concerns associated with weight problems, cardiovascular disease, diabetes and so on. The giant companies might play a constructive role in dealing with these issues.

The business might move towards more healthy products by reducing the quantity of hazardous substances in their processed foods i.e. dioxin, which could lead to lethal human diseases. In addition to it, the business should utilize more healthy active ingredients rather than derivatives of Corn and Soy to increase number of calories from their items. The companies could also do efforts to move customer tastes towards healthy products as they have controlled the consumer taste for couple of years. In this method the giant food and beverage companies could play a constructive role in attending to social and ecological expenses associated with the market.

Evaluation of Sustainability at Qualcomm Incorporated 2011 Update Case Study Analysis

There was a prospective shift in the corporate method and goals at Case Study Solution. The new CEO was focused on buying much healthier items for attaining sustainable development for the company along with offering much healthier future for the people and the world both. Under the brand-new vision, the slogan of the business was likewise altered from the "fun for you" to "better for you".

Human Sustainability

business obtained Quaker Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and natural drinks to present numerous healthier items in its portfolio. Despite of being thought about a Case Solution's healthy brand, the items of Quake Oats included a number of ingredients which were harmful to health.

Along with the inculcation of healthy brand names in its portfolio through acquisitions, Qualcomm Incorporated 2011 Update Case Study Solution has taken particular sustainability actions for its market locations. Among significant examples in this regard is the Business's marketing strategy related to schools. The company markets only low calories and healthy drinks options in schools.
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Another action taken by Case Study Solution towards human sustainability is the shift of its focus towards research and advancement for presenting new and healthy products in its portfolio. The company has actually increased its research study and development budget plan and has actually introduced an army of health scientists to develop particular healthy items.

Environmental Sustainability

In addition to the human sustainability, Qualcomm Incorporated 2011 Update Case Study Solution has taken numerous steps towards ecological sustainability. The business has actually committed to different objectives related to water, land, product packaging, climate modification and neighborhood. In this regard, the company committed to lower its packaging by millions of tones to avoid high amount of wastes. Additionally, the company has devoted to decrease greenhouse gas emissions together with the achievement of efficiency in the energy usage. company has actually likewise tried particular philanthropic activities consisting of a commitment to offer safe drinking water to 3 million people in establishing nations by 2015.

On the basis of above analysis, it might be figured out that the business has actually taken several actions towards human and ecological sustainability. These actions are still not sufficient to accomplish the desired industrial development and to reduce the criticism over the social obligation of Case Study Help.


Certain long term tactical options might be obtained for the company on the basis of above analysis. These alternatives can be evaluated on the basis of the truth that how the option would allow the company to achieve its objective of prospective growth and lower the criticism over the company. Furthermore, the options could be evaluated on the basis of the time frame that would be taken by an alternative to be carried out in addition to the expense and threats connected to the option

Alternative-1: introduction of a New Line of product Connected to Healthy Foods and Beverages

The primary step that Qualcomm Incorporated 2011 Update Case Study Analysis could take is to present a brand-new product line related to healthy food and drinks. Although, the company has actually already introduced particular heath associated brand names, however, the variety of these brands in its portfolio is not prospective to reduce the criticism and accomplish possible growth. For that reason, the company should introduce a wide variety of healthier products by using its significant research and advancement expenses. The pros and cons associated with the introduction of a healthy product line in the portfolio are given listed below:


• Capability to target large number of consumers i.e. health mindful customers.
• Decrease of the criticism of ecological concerned societies and community development companies.
• Fulfillment of the social duty by payment of the hazardous products with healthy items.
• Might be executed within few years i.e. 3 to 5 years.


• Risk of failure of the brand-new products in the market i.e. consumers might not like the taste and might not accept the healthier products due to the addicting nature of hazardous items.
• The dangerous items in the item portfolio might make the incorporation of healthy products fail to decrease criticism.
• Big expense of research and advancement required to construct new healthy products.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative choice to accomplish the potential growth and lower the criticism is to obtain the health related companies at a high level. Financial investment in these type of companies would allow Qualcomm Incorporated 2011 Update Case Study Analysis to present a large variety of healthier items within a brief time period with no requirement of significant research study and advancement expenditures. The advantages and disadvantages connected to alternative 3 are offered below:


• Conserving of substantial quantity of research and development expenses for brand-new item advancement.
• Incorporation of brand-new products within two years.
• Ability to target a great deal of consumers i.e. health conscious customers.
• Decrease of the criticism of environmental worried societies and community development organizations.
• Satisfaction of the social duty by settlement of the dangerous items with healthy products.


• The acquisition may not prove to change the image of Qualcomm Incorporated 2011 Update Case Study Help as in case of Quake Oats.
• Requirement of big amount of capital.
• Risk of failure of the new products in the market i.e. consumers may not like the taste and may not accept the healthier products due to the addictive nature of harmful products.
• The hazardous items in the item portfolio might make the incorporation of healthy items fail to minimize criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Qualcomm Incorporated 2011 Update Case Study Help is to replace all of its hazardous products with much healthier products. The replacement of hazardous products with much healthier items would totally alter the market position of the business and would require a big number of necessary steps to be taken.


• Change of market position of Qualcomm Incorporated 2011 Update Case Study Analysis
• Ability to target large number of customers i.e. health conscious consumers.
• End of all of the criticism of ecological worried societies and neighborhood development organizations.
• Fulfillment of the social responsibility


• Danger of failure of the new items in the market i.e. consumers might not like the taste and may not accept the healthier products due to the addictive nature of harmful products.
• Big cost of research study and development required to develop brand-new healthy products.
• Employee might resist over the modification in business design and service technique.
• Number of years required for the application.
• Shift of focus from the core competencies.


With the deep analysis of the business's CSR, problems faced by the company and the existing market scenario, Qualcomm Incorporated 2011 Update Case Study Analysis is suggested to think about alternative 2 of high level of acquisition of health related companies. As the acquisitions would make it possible for the business to save of big amount of research and advancement expenses for brand-new item development. In addition to it, acquisitions would allow incorporation of brand-new items within 2 years along with the ability to target large number of customers. Moreover, the acquisitions would lead to the decrease of the criticism from the worried organizations.However, the alternative would require substantial quantity of mutual fund. Moreover, the companies might not have the ability to lower the criticism. However, with a careful analysis of the acquisition with an aggressive marketing campaigns, Qualcomm Incorporated 2011 Update Case Study Solution might prove to be effective in accomplishing the targets.

This Qualcomm Incorporated 2011 Update case study is writen by : David B Yoffie

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