Wal-Mart In 2002 Case Study Solution

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Wal-Mart In 2002 Case Help

Wal-Mart In 2002 Case Study Help is a well-known name of a New York based, world's leading company in the food and drink market. company is a prominent brand in hassle-free snacks, foods and drinks with its presence in about 200 countries.
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The report consists of a deep analysis of numerous aspects of the social responsibilities of significant business in the food and beverage market in general, and Case Help in particular. It also supplies an analysis of the growing health and environmental problems consisting of weight problems, heart diseases, ecological destruction and so on in the Western nations and the function of the business in the food and drink industry to resolve these issues. The report also supplies an evaluation of the extent of sustainability and CSR in the Wal-Mart In 2002 Case Study Solution's service strategy together with the determination of how Case Study Solution produces worth for its customers. The report also offers certain strategic alternatives for business to incorporate the criticism over its social responsibility with particular recommendations and an implementation strategy.

Concerns Identification

Case Study Analysis had actually taken particular important steps regarding the environmental impacts of its products, but, these actions are not enough to end up the criticism over the company's obligation towards social and eco-friendly issues. This is required to take specific strategic steps to alter the market position of its certain popular brand names and present Case Study Solution as a company producing healthy products in the market. In this regard, business and other food and drink companies should utilize their power to shift the consumer taste towards much healthier items to eliminate the restrictions in the growth of food market.

Crucial Analysis

For the couple of years, consumer food patterns have actually been changed significantly. The shift from using healthy food to made food has highly affected the health of the customers. Despite of the discovery of contemporary health methods, the general health of people in few decades have been extremely impacted. Presently about 1 billion of individuals In US are obese and a minimum of 300 countless them have weight problems. Kids likewise dealing with the problem of weight problems. The ratios of obesity in 1980s are rather different from the present ratios. Despite of discovery of health methods and modern ways to control weight problems and other illness, the ratio of obesity has actually been doubled form the level of 1980. All of the data related to the health problems with the incorporation of produced food in the market discuss the prevalence of the health concerns associated with food system. These problems are indirectly the outcome of numerous practices of the food and beverage business for developing value for their consumers.

Value Development at Wal-Mart In 2002 Case Study Analysis

Wal-Mart In 2002 Case Study Analysis being a giant business in the food and beverage market, provides high value to its clients by different means. Case Study Solution has a competitive advantage in offering its items far and large worldwide. The business is presented in about 200 nations with a large number of well-known global brand names.

The business creates value for its customers by ways of providing big number of delicious food items consisting of salt, fat and sugar, which are the components that are directly linked with the emotional core of the customer's brain. The Wal-Mart In 2002 Case Study Help together with other huge food and beverages business produce worth for its consumers by manipulating these active ingredients in its products. Case Study Analysis along with other huge companies is interested in finding ways to increase the consumer value from its items through exploiting the vulnerability.

Along with it, the business also produces worth by means of integrating the healthy point in its items. The company has actually done particular efforts in order to provide healthy items and reduce the share of Wal-Mart In 2002 Case Study Solution in general ecological destruction. Case Study Solution has actually taken specific steps connected to the sustainability of people and environment consisting of the 2009 statement of the enthusiastic objectives and commitments associated with Case Study Analysis items, market and the community.

All of these means have actually been successful at developing worth for the Case Study Solution consumers. Increasing health related concerns have actually raised the criticism for Case Study Solution.

Positive Role of Major Food and Beverage Companies in Dealing With Social and Ecological Costs Related To the Market

Major food and drink companies including Wal-Mart In 2002 Case Study Analysis etc. can play an useful role in dealing with social and environmental expenses associated with the market. The ecological costs associated with food and drink industry consist of the ecological destruction due to the influx of nitrogen which has actually led to the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors leads to environmental devastation which could be a huge risk to the presence of mankind in future.

Significant reason for these environmental changes is mass use of nitrogen abundant fertilizers and the ingredients by the food and drink business. For that reason, food and beverage business need to play a constructive function in attending to these concerns to eliminate their development restrictions related to the criticism from the environmental neighborhoods.

In order to deal with these problems, the business might either minimize their use of nitrogen abundant active ingredients or take particular actions to reduce the amount of nitrogen in the overall environment. The business need to prevent usage of nitrogen fertilizers and need to seek the items of those farmers that do not use fertilizers for their crop. The business might also invest in lowering greenhouse gas emissions worldwide. The business might utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich items.

Together with the eco-friendly costs there are particular social expenses related to the food and drink market which must be addressed by the giant food and beverage business to accomplish the industry growth and to avoid the criticism from the ecological neighborhoods. Social expenses connected with the industry consists of the increasing health concerns connected to obesity, heart disease, diabetes and so on. The huge companies could play an useful role in resolving these issues.

The business might move towards healthier products by reducing the amount of hazardous compounds in their processed foods i.e. dioxin, which could lead to lethal human illness. Together with it, the companies need to use more nutritious active ingredients rather than derivatives of Corn and Soy to increase number of calories from their products. The companies might also do efforts to shift customer tastes towards healthy items as they have actually controlled the consumer taste for couple of decades. In this method the giant food and drink companies might play a constructive role in attending to social and environmental costs associated with the market.

Evaluation of Sustainability at Wal-Mart In 2002 Case Study Analysis

There was a potential shift in the corporate method and objectives at Case Study Help. The brand-new CEO was concentrated on purchasing healthier products for achieving sustainable development for the company along with supplying much healthier future for the people and the planet both. Under the brand-new vision, the motto of the company was likewise altered from the "enjoyable for you" to "much better for you".

Human Sustainability

business obtained Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and natural beverages to present numerous much healthier items in its portfolio. Despite of being thought about a Case Solution's healthy brand name, the products of Quake Oats contained numerous active ingredients which were harmful to health.

Together with the inculcation of healthy brand names in its portfolio through acquisitions, Wal-Mart In 2002 Case Study Analysis has actually taken certain sustainability actions for its market places. Among significant examples in this regard is the Business's marketing strategy associated to schools. The business markets just low calories and healthy drinks choices in schools.
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Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research and advancement for introducing new and healthy products in its portfolio. The business has actually increased its research and advancement spending plan and has introduced an army of health researchers to create certain healthy items.

Ecological Sustainability

In this regard, the company committed to minimize its product packaging by millions of tones to avoid high amount of wastes. The company has devoted to lower greenhouse gas emissions along with the accomplishment of efficiency in the energy use.

On the basis of above analysis, it might be determined that the business has actually taken numerous actions towards human and ecological sustainability. However these steps are still not sufficient to achieve the wanted commercial growth and to lower the criticism over the social responsibility of Wal-Mart In 2002 Case Study Solution.


Specific long term strategic options might be obtained for the business on the basis of above analysis. These alternatives can be evaluated on the basis of the truth that how the option would allow the business to achieve its goal of potential development and minimize the criticism over the company. Moreover, the alternatives might be evaluated on the basis of the time frame that would be taken by an option to be executed along with the cost and threats related to the alternative

Alternative-1: introduction of a New Product line Associated with Healthy Foods and Beverages

The first step that Wal-Mart In 2002 Case Study Help could take is to present a brand-new product line related to healthy food and drinks. The business needs to introduce a wide variety of healthier items by using its substantial research study and development expenditures.


• Ability to target large number of consumers i.e. health mindful consumers.
• Decrease of the criticism of environmental concerned societies and community development companies.
• Fulfillment of the social obligation by settlement of the dangerous items with healthy products.
• Could be implemented within couple of years i.e. 3 to 5 years.


• Risk of failure of the brand-new items in the market i.e. consumers may not like the taste and may decline the much healthier items due to the addicting nature of dangerous items.
• The hazardous items in the item portfolio might make the incorporation of healthy products stop working to decrease criticism.
• Huge cost of research and advancement required to develop brand-new healthy products.

Alternative-2: High level Acquisition of Health related Business

Another alternative choice to attain the possible growth and decrease the criticism is to acquire the health related business at a high level. Investment in these type of business would permit Wal-Mart In 2002 Case Study Analysis to present a large variety of much healthier items within a short time period without any requirement of significant research study and advancement expenditures. The advantages and disadvantages related to alternative 3 are given listed below:


• Saving of big quantity of research and development costs for new product advancement.
• Incorporation of brand-new products within 2 years.
• Capability to target a great deal of consumers i.e. health mindful consumers.
• Decrease of the criticism of environmental concerned societies and neighborhood advancement organizations.
• Satisfaction of the social obligation by settlement of the hazardous items with healthy products.


• The acquisition might not show to alter the image of Wal-Mart In 2002 Case Study Help as in case of Quaker Oats.
• Requirement of big quantity of capital.
• Danger of failure of the new products in the market i.e. consumers may not like the taste and might decline the healthier products due to the addictive nature of dangerous products.
• The hazardous products in the item portfolio might make the incorporation of healthy items fail to minimize criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Wal-Mart In 2002 Case Study Solution is to change all of its hazardous items with much healthier items. The replacement of hazardous products with healthier items would entirely alter the market position of the company and would require a large number of needed steps to be taken.


• Change of market position of Wal-Mart In 2002 Case Study Analysis
• Ability to target large number of customers i.e. health conscious consumers.
• End of all of the criticism of ecological worried societies and community development organizations.
• Satisfaction of the social duty


• Risk of failure of the new products in the market i.e. consumers might not like the taste and may decline the healthier products due to the addicting nature of hazardous items.
• Substantial expense of research study and advancement needed to develop brand-new healthy items.
• Employee might resist over the modification in business design and business technique.
• Variety of years needed for the application.
• Shift of focus from the core proficiencies.


With the deep analysis of the business's CSR, issues dealt with by the business and the existing industry situation, Case Study Analysis is recommended to think about alternative 2 of high level of acquisition of health associated companies. As the acquisitions would allow the company to conserve of huge quantity of research and development expenses for brand-new item development. Along with it, acquisitions would allow incorporation of brand-new items within two years along with the ability to target big number of consumers.

This Wal-Mart In 2002 case study is writen by : David B Yoffie

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