Wal-Mart Ventures Into Mexico Case Study Analysis

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Wal-Mart Ventures Into Mexico Case Help

Wal-Mart Ventures Into Mexico Case Study Analysis is a well-known name of a New York based, world's leading company in the food and beverage industry. Case Study Help is a prominent brand name in hassle-free treats, foods and beverages with its presence in about 200 nations. Major brand names of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive benefit of the company is its ability to market the product at everywhere locations. The company is doing efforts to make item development as its brand-new source of competitive benefit.
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The report consists of a deep analysis of numerous aspects of the social responsibilities of significant companies in the food and beverage industry in general, and Case Analysis in particular. It likewise supplies an analysis of the growing health and environmental issues including obesity, cardiovascular disease, environmental destruction and so on in the Western nations and the function of the business in the food and drink industry to attend to these problems. The report also provides an assessment of the level of sustainability and CSR in the Wal-Mart Ventures Into Mexico Case Study Analysis's service strategy along with the decision of how Case Study Analysis develops value for its consumers. The report likewise supplies particular tactical options for business to incorporate the criticism over its social responsibility with specific recommendations and an application strategy.

Concerns Recognition

Case Study Analysis had actually taken certain important actions relating to the environmental impacts of its items, but, these steps are not enough to end up the criticism over the business's responsibility towards social and ecological concerns. This is required to take specific tactical actions to change the market position of its certain popular brands and present Case Study Solution as a business producing healthy products in the market. In this regard, business and other food and drink business ought to utilize their power to move the customer taste towards much healthier products to get rid of the restraints in the development of food industry.

Critical Analysis

For the few years, customer food patterns have actually been changed drastically. The shift from using natural food to made food has actually extremely affected the health of the customers. Despite of the discovery of modern-day health strategies, the total health of people in couple of years have been highly affected. Presently about 1 billion of the people In United States are overweight and at least 300 million of them have obesity. Children likewise facing the issue of weight problems. The ratios of obesity in 1980s are quite different from the current ratios. Despite of discovery of health strategies and modern-day methods to manage obesity and other diseases, the ratio of obesity has actually been doubled form the level of 1980. All of the data associated with the health issues with the incorporation of manufactured food in the market discuss the frequency of the health issues associated with food system. These concerns are indirectly the outcome of various practices of the food and drink companies for creating value for their consumers.

Worth Production at Wal-Mart Ventures Into Mexico Case Study Help

Wal-Mart Ventures Into Mexico Case Study Analysis being a huge business in the food and drink industry, provides high worth to its consumers by different means. Case Study Help has a competitive advantage in offering its items far and large globally. The business is presented in about 200 countries with a large number of well-known global brand names.

The company develops value for its consumers by ways of supplying big number of yummy food items consisting of salt, fat and sugar, which are the components that are directly connected with the psychological core of the customer's brain. The Wal-Mart Ventures Into Mexico Case Study Analysis along with other giant food and beverages business produce worth for its consumers by controling these components in its products. Case Study Analysis together with other huge companies has an interest in finding ways to increase the customer worth from its items through making use of the vulnerability.

Along with it, the company also creates worth by ways of integrating the healthy point in its items. The business has done particular efforts in order to provide healthy items and decrease the share of Wal-Mart Ventures Into Mexico Case Study Analysis in total ecological destruction. Case Study Help has actually taken specific actions associated with the sustainability of individuals and environment consisting of the 2009 announcement of the enthusiastic objectives and commitments related to Case Study Solution products, marketplace and the community.

All of these means have actually been successful at creating worth for the Case Study Solution consumers. Increasing health associated issues have raised the criticism for Case Study Solution.

Positive Role of Major Food and Beverage Business in Addressing Social and Ecological Expenses Related To the Industry

Indeed, significant food and drink business including company, etc. can play a positive role in resolving social and ecological costs associated with the industry. The eco-friendly costs associated with food and drink industry consist of the ecological devastation due to the influx of nitrogen which has led to the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in environmental devastation which could be a huge threat to the presence of humanity in future.

Significant cause of these ecological changes is mass usage of nitrogen rich fertilizers and the components by the food and drink companies. For that reason, food and drink companies should play a positive function in dealing with these issues to remove their growth constraints connected to the criticism from the ecological neighborhoods.

The companies must avoid usage of nitrogen fertilizers and need to browse out the items of those farmers that do not utilize fertilizers for their crop. The business might use renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

In addition to the eco-friendly expenses there are certain social expenses associated with the food and drink market which need to be dealt with by the giant food and drink business to attain the industry growth and to avoid the criticism from the environmental neighborhoods. Social costs associated with the industry consists of the increasing health problems related to weight problems, heart problem, diabetes and so on. The giant business might play a positive function in attending to these concerns.

The business could move towards more healthy items by lowering the quantity of toxic compounds in their processed foods i.e. dioxin, which could lead to deadly human diseases. Together with it, the companies need to utilize more healthy ingredients instead of derivatives of Corn and Soy to increase variety of calories from their products. The business could also do efforts to move consumer tastes towards healthy items as they have controlled the consumer taste for few decades. In this way the giant food and beverage companies could play a constructive role in dealing with social and environmental costs associated with the industry.

Assessment of Sustainability at Wal-Mart Ventures Into Mexico Case Study Analysis

There was a possible shift in the business strategy and objectives at Case Study Solution. The new CEO was focused on investing in much healthier items for attaining sustainable development for the business along with offering healthier future for the people and the world both. Under the brand-new vision, the slogan of the company was also altered from the "fun for you" to "much better for you".

Human Sustainability

company acquired Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and organic drinks to present numerous much healthier products in its portfolio. Despite of being thought about a Case Help's healthy brand name, the products of Quake Oats included numerous active ingredients which were dangerous to health.

Along with the inculcation of healthy brand names in its portfolio through acquisitions, Wal-Mart Ventures Into Mexico Case Study Analysis has taken specific sustainability actions for its market locations. One of significant examples in this regard is the Company's marketing strategy associated to schools. The company markets only low calories and nutritious beverages choices in schools.
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Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research study and development for presenting brand-new and healthy items in its portfolio. The business has actually increased its research study and development budget plan and has introduced an army of health scientists to create specific healthy items.

Ecological Sustainability

In this regard, the company dedicated to decrease its product packaging by millions of tones to prevent high amount of wastes. The business has dedicated to lower greenhouse gas emissions along with the achievement of effectiveness in the energy use.

On the basis of above analysis, it might be identified that the business has taken numerous actions towards human and environmental sustainability. These actions are still not enough to accomplish the preferred industrial development and to lower the criticism over the social responsibility of Case Study Help.


Particular long term tactical alternatives could be obtained for the company on the basis of above analysis. These options can be examined on the basis of the reality that how the option would allow the company to accomplish its objective of possible growth and decrease the criticism over the business. Furthermore, the alternatives could be examined on the basis of the time frame that would be taken by an alternative to be implemented together with the cost and threats associated with the alternative

Alternative-1: introduction of a New Line of product Related to Healthy Foods and Beverages

The very first step that Wal-Mart Ventures Into Mexico Case Study Solution could take is to introduce a brand-new item line related to healthy food and drinks. The company needs to introduce a large range of much healthier products by utilizing its significant research and advancement expenditures.


• Ability to target a great deal of customers i.e. health conscious customers.
• Decrease of the criticism of environmental concerned societies and community development companies.
• Fulfillment of the social duty by settlement of the harmful products with healthy items.
• Could be executed within couple of years i.e. 3 to 5 years.


• Threat of failure of the new items in the market i.e. customers might not like the taste and may decline the healthier products due to the addicting nature of dangerous products.
• The dangerous items in the item portfolio might make the incorporation of healthy products stop working to lower criticism.
• Big expense of research study and development needed to develop brand-new healthy products.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative option to attain the possible growth and minimize the criticism is to get the health associated companies at a high level. Financial investment in these kind of business would permit Wal-Mart Ventures Into Mexico Case Study Solution to present a large range of healthier products within a brief time duration with no need of significant research study and development expenditures. The advantages and disadvantages connected to alternative 3 are provided below:


• Conserving of big quantity of research and development costs for brand-new product development.
• Incorporation of brand-new products within two years.
• Ability to target large number of customers i.e. health conscious consumers.
• Decrease of the criticism of ecological concerned societies and neighborhood advancement companies.
• Satisfaction of the social duty by compensation of the dangerous products with healthy products.


• The acquisition may not show to change the image of Wal-Mart Ventures Into Mexico Case Study Help as in case of Quake Oats.
• Requirement of big amount of capital.
• Threat of failure of the new products in the market i.e. consumers might not like the taste and might not accept the much healthier items due to the addictive nature of harmful products.
• The harmful products in the item portfolio might make the incorporation of healthy items fail to minimize criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Wal-Mart Ventures Into Mexico Case Study Solution is to change all of its harmful products with healthier products. The replacement of harmful products with healthier items would totally change the market position of the business and would need a big number of needed steps to be taken.


• Modification of market position of Wal-Mart Ventures Into Mexico Case Study Help
• Ability to target large number of customers i.e. health conscious consumers.
• End of all of the criticism of ecological worried societies and neighborhood development companies.
• Fulfillment of the social duty


• Threat of failure of the brand-new items in the market i.e. customers might not like the taste and might not accept the much healthier products due to the addictive nature of harmful items.
• Big expense of research and development required to build brand-new healthy items.
• Worker might resist over the modification in the business model and organisation technique.
• Number of years needed for the implementation.
• Shift of focus from the core competencies.


With the deep analysis of the business's CSR, issues dealt with by the business and the present industry situation, Wal-Mart Ventures Into Mexico Case Study Analysis is recommended to think about alternative 2 of high level of acquisition of health related companies. As the acquisitions would enable the company to save of big amount of research and development expenses for new product advancement. In addition to it, acquisitions would enable incorporation of brand-new products within two years in addition to the capability to target large number of consumers. Moreover, the acquisitions would lead to the reduction of the criticism from the concerned organizations.However, the option would require huge quantity of investment funds. Moreover, the companies might not be able to decrease the criticism. With a careful analysis of the acquisition with an aggressive marketing projects, business might show to be effective in achieving the targets.

This Wal-Mart Ventures Into Mexico case study is writen by : David B Yoffie

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