Cooper Industries: Corporate Strategy (B) Case Study Help

Home >> David J Collis >> Cooper Industries: Corporate Strategy (B)

Cooper Industries: Corporate Strategy (B) Case Analysis

Cooper Industries: Corporate Strategy (B) Case Study Help is a popular name of a New york city based, world's leading company in the food and beverage industry. Case Study Analysis is a prominent brand in hassle-free treats, foods and beverages with its existence in about 200 countries. Significant brands of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive benefit of the company is its capability to market the item at everywhere places. The company is doing efforts to make product development as its new source of competitive benefit.

The report consists of a deep analysis of numerous aspects of the social responsibilities of significant business in the food and drink industry in general, and Case Solution in specific. It also provides an analysis of the growing health and ecological issues consisting of weight problems, cardiovascular disease, environmental destruction etc. in the Western nations and the role of the business in the food and drink industry to resolve these issues. The report also offers an assessment of the extent of sustainability and CSR in the Cooper Industries: Corporate Strategy (B) Case Study Solution's company strategy along with the determination of how Case Study Help produces worth for its customers. Moreover, the report also supplies certain strategic alternatives for Case Help to integrate the criticism over its social obligation with certain recommendations and an execution strategy.

Problems Identification

Case Study Solution had actually taken specific vital steps relating to the environmental impacts of its items, however, these steps are not enough to end up the criticism over the business's duty towards social and environmental problems. This is needed to take particular strategic actions to alter the market position of its certain well-known brand names and present Case Study Help as a business producing healthy products in the market. In this regard, business and other food and drink business should utilize their power to move the customer taste towards healthier products to remove the restrictions in the development of food market.

Important Analysis

For the couple of decades, consumer food patterns have been altered considerably. The shift from the use of natural food to manufactured food has actually highly impacted the health of the customers. Despite of the discovery of modern health techniques, the total health of individuals in couple of decades have actually been extremely impacted. Currently about 1 billion of the people In US are obese and at least 300 countless them have weight problems. Kids also dealing with the issue of obesity. The ratios of obesity in 1980s are rather various from the current ratios. Despite of discovery of health methods and contemporary ways to control weight problems and other diseases, the ratio of weight problems has been doubled form the level of 1980. All of the data associated with the health issues with the incorporation of manufactured food in the market explain the occurrence of the health issues related to food system. These concerns are indirectly the result of various practices of the food and beverage companies for developing value for their consumers.

Worth Creation at Cooper Industries: Corporate Strategy (B) Case Study Analysis

Cooper Industries: Corporate Strategy (B) Case Study Solution being a huge business in the food and beverage market, provides high worth to its clients by various methods. Case Study Solution has a competitive advantage in providing its items far and broad internationally. The business is presented in about 200 countries with a large number of well-known global brands.

The business develops worth for its consumers by means of providing big number of tasty food products including salt, fat and sugar, which are the components that are directly connected with the emotional core of the consumer's brain. The Cooper Industries: Corporate Strategy (B) Case Study Help together with other huge food and drinks business produce worth for its customers by manipulating these ingredients in its items. Case Study Solution together with other giant business is interested in discovering methods to increase the consumer worth from its items through making use of the vulnerability.

In addition to it, the business likewise produces value by means of integrating the healthy point in its items. The company has done certain efforts in order to provide healthy items and lower the share of Cooper Industries: Corporate Strategy (B) Case Study Solution in total ecological devastation. Case Study Solution has actually taken certain steps connected to the sustainability of people and environment including the 2009 statement of the ambitious objectives and dedications connected to Case Study Help items, market and the community.

All of these ways have actually achieved success at developing worth for the business consumers. These methods have also lead to the increased ecological concerns and the criticism over the business's function in increasing health and environmental challenges. The incorporation of components like salt, fat and sugar in the company products for creating consumer worth faces high amount of criticism. These components are the primary reason for certain fatal diseases in human consisting of weight problems, diabetes, heart problem and so on. Increasing health related issues have raised the criticism for Cooper Industries: Corporate Strategy (B) Case Study Solution.

Constructive Role of Significant Food and Beverage Business in Attending To Social and Ecological Costs Associated with the Industry

Significant food and drink business consisting of Cooper Industries: Corporate Strategy (B) Case Study Solution etc. can play a constructive function in addressing social and ecological expenses associated with the industry. The ecological costs connected to food and beverage market include the environmental destruction due to the influx of nitrogen which has actually led to the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in environmental devastation which could be a big danger to the existence of humanity in future.

Significant reason for these environmental modifications is mass usage of nitrogen rich fertilizers and the active ingredients by the food and drink companies. For that reason, food and beverage business should play a constructive function in attending to these problems to eliminate their growth constraints connected to the criticism from the ecological communities.

In order to attend to these issues, the business might either minimize their use of nitrogen abundant active ingredients or take specific actions to minimize the amount of nitrogen in the general environment. The business must avoid usage of nitrogen fertilizers and need to seek the items of those farmers that do not use fertilizers for their crop. Additionally, the business could also buy lowering greenhouse gas emissions worldwide. For instance, the companies might utilize renewable energy sources at their production plant to compensate the greenhouse gas emissions from making use of nitrogen-rich products.

In addition to the eco-friendly costs there are particular social expenses related to the food and drink industry which must be dealt with by the giant food and beverage companies to attain the market growth and to avoid the criticism from the ecological neighborhoods. Social expenses related to the market includes the increasing health issues related to weight problems, heart problem, diabetes and so on. However, the huge business might play a constructive role in addressing these problems.

The companies might move towards more healthy products by reducing the quantity of hazardous compounds in their processed foods i.e. dioxin, which could result in deadly human illness. The business might likewise do efforts to move consumer tastes towards healthy items as they have actually controlled the consumer taste for few years.

Assessment of Sustainability at Cooper Industries: Corporate Strategy (B) Case Study Analysis

There was a prospective shift in the corporate strategy and goals at Case Study Help. The brand-new CEO was concentrated on investing in much healthier items for attaining sustainable growth for the company in addition to offering healthier future for individuals and the planet both. Under the new vision, the slogan of the company was likewise altered from the "fun for you" to "much better for you".

Human Sustainability

The company announced particular goals and commitments related to human sustainability and the environmental sustainability. Cooper Industries: Corporate Strategy (B) Case Study Solution obtained Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and organic beverages to introduce numerous much healthier products in its portfolio. However, despite of being thought about a Case Study Analysis's healthy brand name, the items of Quake Oats included several active ingredients which were harmful to health. These hazardous active ingredients were not advertised which have actually ended up being the base for criticism over the healthy brands of Cooper Industries: Corporate Strategy (B) Case Study Analysis.

In addition to the inculcation of healthy brand names in its portfolio through acquisitions, Cooper Industries: Corporate Strategy (B) Case Study Help has taken certain sustainability actions for its market locations. Among major examples in this regard is the Business's marketing strategy related to schools. The business markets only low calories and nutritious beverages options in schools.

Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research study and advancement for presenting new and healthy items in its portfolio. The business has actually increased its research study and development spending plan and has introduced an army of health researchers to create specific healthy items.

Environmental Sustainability

Together with the human sustainability, Cooper Industries: Corporate Strategy (B) Case Study Analysis has actually taken several steps towards ecological sustainability. The business has dedicated to different objectives connected to water, land, packaging, climate modification and community. In this regard, the company committed to decrease its packaging by countless tones to avoid high quantity of wastages. Additionally, the company has committed to lower greenhouse gas emissions along with the accomplishment of effectiveness in the energy usage. company has also tried particular humanitarian activities including a dedication to offer safe drinking water to 3 million people in establishing nations by 2015.

On the basis of above analysis, it might be determined that the business has taken a number of actions towards human and environmental sustainability. These actions are still not adequate to achieve the desired commercial development and to lower the criticism over the social responsibility of Case Study Analysis.

Alternatives

Specific long term strategic options might be derived for the business on the basis of above analysis. These options can be assessed on the basis of the reality that how the alternative would allow the company to attain its objective of prospective growth and reduce the criticism over the company. Moreover, the alternatives might be evaluated on the basis of the time frame that would be taken by an alternative to be carried out along with the expense and threats connected to the option

Alternative-1: intro of a New Product line Connected to Healthy Foods and Beverages

The first step that Cooper Industries: Corporate Strategy (B) Case Study Solution might take is to introduce a new product line associated with healthy food and drinks. The business has already presented specific heath associated brands, but, the number of these brands in its portfolio is not prospective to minimize the criticism and achieve possible development. Therefore, the business should introduce a large range of healthier products by using its substantial research study and advancement expenses. The advantages and disadvantages connected to the introduction of a healthy product line in the portfolio are given listed below:

Pros:

• Capability to target large number of customers i.e. health mindful consumers.
• Decrease of the criticism of ecological concerned societies and neighborhood advancement companies.
• Fulfillment of the social duty by settlement of the harmful items with healthy items.
• Could be carried out within couple of years i.e. 3 to 5 years.

Cons:

• Danger of failure of the new products in the market i.e. consumers may not like the taste and may decline the healthier items due to the addictive nature of hazardous products.
• The dangerous products in the item portfolio might make the incorporation of healthy products fail to lower criticism.
• Big expense of research study and advancement required to construct brand-new healthy products.

Alternative-2: High level Acquisition of Health related Companies

Another alternative choice to accomplish the prospective development and lower the criticism is to obtain the health associated companies at a high level. Financial investment in these kind of business would enable Cooper Industries: Corporate Strategy (B) Case Study Help to present a big variety of healthier products within a brief time period with no need of considerable research study and advancement expenditures. The benefits and drawbacks related to alternative 3 are given below:

Pros:

• Conserving of substantial quantity of research study and advancement costs for new product development.
• Incorporation of new products within two years.
• Capability to target a great deal of customers i.e. health conscious customers.
• Reduction of the criticism of environmental worried societies and community development companies.
• Satisfaction of the social responsibility by payment of the harmful products with healthy items.

Cons:

• The acquisition may not prove to alter the image of Cooper Industries: Corporate Strategy (B) Case Study Help as in case of Quake Oats.
• Requirement of big quantity of capital.
• Danger of failure of the brand-new products in the market i.e. consumers may not like the taste and may decline the much healthier items due to the addicting nature of harmful items.
• The hazardous items in the product portfolio may make the incorporation of healthy products stop working to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Cooper Industries: Corporate Strategy (B) Case Study Help is to replace all of its harmful products with much healthier products. The replacement of hazardous products with much healthier products would entirely alter the market position of the business and would require a large number of required actions to be taken.

Pros:

• Change of market position of Cooper Industries: Corporate Strategy (B) Case Study Help
• Capability to target a great deal of consumers i.e. health mindful customers.
• End of all of the criticism of environmental concerned societies and community development organizations.
• Satisfaction of the social responsibility

Cons:

• Threat of failure of the brand-new items in the market i.e. customers might not like the taste and may not accept the much healthier items due to the addicting nature of harmful items.
• Big expense of research and development required to construct brand-new healthy products.
• Worker might resist over the modification in the business model and service strategy.
• Variety of years required for the application.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the company's CSR, issues faced by the business and the existing market situation, Cooper Industries: Corporate Strategy (B) Case Study Help is advised to consider alternative 2 of high level of acquisition of health related business. As the acquisitions would allow the business to conserve of huge amount of research study and development expenses for brand-new item development. In addition to it, acquisitions would permit incorporation of brand-new items within two years along with the ability to target large number of customers. The acquisitions would result in the decrease of the criticism from the worried organizations.However, the option would require big quantity of investment funds. Additionally, the companies might not be able to minimize the criticism. With a mindful analysis of the acquisition with an aggressive marketing projects, company might show to be successful in attaining the targets.

This Cooper Industries: Corporate Strategy (B) case study is writen by : David J Collis

Executive Summary	Swot Analysis	Vrio Analysis	Pestel Analysis
Porters Analysis	Recommendations