Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Solution

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Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Help

Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Help is a widely known name of a New York based, world's leading organization in the food and drink market. Case Study Solution is a prominent brand name in practical treats, foods and beverages with its presence in about 200 countries. Significant brands of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive benefit of the business is its ability to market the item at far and wide locations. The company is doing efforts to make item advancement as its new source of competitive advantage.

The report consists of a deep analysis of numerous aspects of the social duties of major companies in the food and beverage industry in general, and company in particular. The report also offers an assessment of the extent of sustainability and CSR in the Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Help's organisation technique along with the determination of how Case Study Solution develops value for its customers.

Concerns Recognition

Case Study Help had actually taken specific crucial actions relating to the environmental effects of its items, but, these actions are not enough to end up the criticism over the company's responsibility towards social and ecological concerns. This is required to take certain strategic steps to change the market position of its certain famous brands and present Case Study Help as a company producing healthy items in the market. In this regard, business and other food and drink companies should use their power to move the consumer taste towards healthier items to remove the restrictions in the growth of food industry.

Crucial Analysis

For the couple of years, customer food patterns have actually been altered significantly. The shift from the use of natural food to made food has highly affected the health of the consumers. Despite of the discovery of contemporary health methods, the overall health of people in few years have been highly impacted. Presently about 1 billion of individuals In United States are obese and a minimum of 300 countless them have obesity. Kids also facing the problem of weight problems. The ratios of weight problems in 1980s are quite various from the existing ratios. Despite of discovery of health strategies and contemporary ways to control obesity and other diseases, the ratio of obesity has actually been doubled form the level of 1980. All of the data connected to the health problems with the incorporation of made food in the market explain the frequency of the health issues connected to food system. These concerns are indirectly the outcome of various practices of the food and drink companies for developing value for their consumers.

Worth Creation at Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Analysis

Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Solution being a huge business in the food and beverage market, supplies high value to its clients by numerous methods. Case Study Solution has a competitive benefit in offering its items far and wide globally. The business is provided in about 200 nations with a big number of popular global brand names.

The business produces worth for its customers by methods of offering big number of delicious food products consisting of salt, fat and sugar, which are the active ingredients that are straight connected with the emotional core of the consumer's brain. The Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Solution in addition to other giant food and beverages companies develop value for its consumers by manipulating these ingredients in its products. Case Study Help along with other huge companies is interested in finding ways to increase the customer value from its products through exploiting the vulnerability.

Together with it, the business also develops value by ways of including the healthy point in its products. The company has done specific efforts in order to offer healthy items and minimize the share of Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Help in general ecological destruction. Case Study Analysis has actually taken particular actions associated with the sustainability of individuals and environment including the 2009 statement of the enthusiastic objectives and dedications connected to Case Study Help products, market and the neighborhood.

All of these means have been successful at producing value for the business consumers. However, these means have also cause the increased ecological issues and the criticism over the company's function in increasing health and ecological difficulties. The incorporation of ingredients like salt, fat and sugar in the business products for producing consumer value faces high quantity of criticism. These ingredients are the primary reason for certain lethal diseases in human including weight problems, diabetes, heart problem and so on. Increasing health related issues have actually raised the criticism for Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Analysis.

Positive Role of Significant Food and Beverage Companies in Attending To Social and Ecological Expenses Connected With the Industry

Indeed, significant food and beverage business including business, and so on can play an useful function in attending to social and eco-friendly expenses connected with the market. The environmental costs related to food and drink industry consist of the ecological destruction due to the increase of nitrogen which has led to the minimized water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to ecological destruction which might be a huge risk to the presence of humanity in future.

Major reason for these ecological changes is mass usage of nitrogen rich fertilizers and the components by the food and drink business. For that reason, food and drink companies should play a constructive role in resolving these issues to remove their development constraints connected to the criticism from the ecological neighborhoods.

In order to deal with these problems, the companies could either reduce their use of nitrogen rich components or take certain actions to lower the quantity of nitrogen in the overall environment. The business must prevent use of nitrogen fertilizers and ought to seek the items of those farmers that do not use fertilizers for their crop. Moreover, the companies could also invest in decreasing greenhouse gas emissions worldwide. The business might utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

Along with the ecological expenses there are certain social expenses connected with the food and drink industry which must be dealt with by the giant food and beverage companies to attain the industry development and to avoid the criticism from the ecological neighborhoods. Social costs associated with the industry consists of the increasing health problems associated with obesity, heart disease, diabetes and so on. The giant business could play a constructive role in resolving these problems.

The business might move towards healthier products by minimizing the quantity of toxic compounds in their processed foods i.e. dioxin, which could result in fatal human diseases. Along with it, the companies ought to utilize more nutritious active ingredients instead of derivatives of Corn and Soy to increase number of calories from their items. The companies could also do efforts to shift consumer tastes towards healthy products as they have actually managed the consumer taste for couple of decades. In this way the giant food and drink companies might play an useful role in dealing with social and ecological expenses associated with the market.

Examination of Sustainability at Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Help

There was a possible shift in the business strategy and goals at Case Study Help. The brand-new CEO was concentrated on investing in much healthier products for accomplishing sustainable development for the business together with offering healthier future for individuals and the planet both. Under the new vision, the slogan of the company was also changed from the "fun for you" to "better for you".

Human Sustainability

The business revealed particular objectives and commitments related to human sustainability and the ecological sustainability. Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Solution acquired Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and natural beverages to present various healthier products in its portfolio. Despite of being thought about a Case Study Help's healthy brand, the items of Quake Oats consisted of several active ingredients which were dangerous to health. These dangerous components were not promoted which have actually ended up being the base for criticism over the healthy brands of Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Analysis.

In addition to the inculcation of healthy brand names in its portfolio through acquisitions, Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Solution has actually taken specific sustainability steps for its market locations. One of major examples in this regard is the Business's marketing technique associated to schools. The company markets just low calories and healthy drinks choices in schools.

Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research and development for presenting new and healthy items in its portfolio. The business has actually increased its research study and development budget and has actually presented an army of health researchers to design specific healthy items.

Environmental Sustainability

Together with the human sustainability, Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Solution has actually taken numerous steps towards environmental sustainability. The company has actually dedicated to various goals related to water, land, product packaging, climate change and neighborhood. In this regard, the business devoted to lower its product packaging by millions of tones to avoid high amount of wastages. Furthermore, the business has actually dedicated to reduce greenhouse gas emissions in addition to the accomplishment of efficiency in the energy usage. company has likewise attempted certain philanthropic activities consisting of a dedication to offer safe drinking water to 3 million individuals in establishing countries by 2015.

On the basis of above analysis, it could be determined that the company has actually taken numerous steps towards human and environmental sustainability. Nevertheless these steps are still not enough to achieve the wanted commercial development and to minimize the criticism over the social duty of Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Analysis.

Alternatives

Specific long term strategic alternatives could be derived for the company on the basis of above analysis. These options can be evaluated on the basis of the reality that how the option would allow the company to achieve its goal of possible development and minimize the criticism over the business. Additionally, the alternatives might be evaluated on the basis of the time frame that would be taken by an option to be implemented together with the expense and threats associated with the alternative

Alternative-1: introduction of a New Product line Related to Healthy Foods and Beverages

The first step that Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Help could take is to present a new item line related to healthy food and drinks. The company should introduce a large range of healthier products by utilizing its significant research and development expenditures.

Pros:

• Ability to target a great deal of customers i.e. health conscious customers.
• Decrease of the criticism of environmental worried societies and community advancement companies.
• Satisfaction of the social obligation by compensation of the hazardous products with healthy products.
• Might be executed within few years i.e. 3 to 5 years.

Cons:

• Danger of failure of the brand-new items in the market i.e. consumers may not like the taste and may not accept the much healthier products due to the addictive nature of dangerous items.
• The harmful products in the item portfolio may make the incorporation of healthy items fail to decrease criticism.
• Huge cost of research and advancement required to construct new healthy products.

Alternative-2: High level Acquisition of Health associated Business

Another alternative choice to attain the prospective development and minimize the criticism is to get the health related companies at a high level. Investment in these kind of companies would allow Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Solution to present a big variety of healthier items within a brief time period without any need of considerable research study and development expenses. The benefits and drawbacks associated with alternative 3 are offered listed below:

Pros:

• Saving of huge amount of research and development expenses for brand-new product advancement.
• Incorporation of brand-new items within two years.
• Ability to target large number of customers i.e. health conscious consumers.
• Decrease of the criticism of ecological concerned societies and community advancement organizations.
• Fulfillment of the social responsibility by settlement of the dangerous items with healthy products.

Cons:

• The acquisition may not prove to change the image of Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Solution as in case of Quaker Oats.
• Requirement of substantial quantity of capital.
• Threat of failure of the brand-new items in the market i.e. consumers might not like the taste and might not accept the much healthier products due to the addicting nature of harmful items.
• The dangerous products in the item portfolio may make the incorporation of healthy products fail to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Analysis is to replace all of its hazardous products with healthier items. The replacement of hazardous items with healthier items would entirely change the market position of the company and would need a large number of necessary steps to be taken.

Pros:

• Change of market position of Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work Case Study Solution
• Capability to target a great deal of customers i.e. health mindful consumers.
• End of all of the criticism of environmental concerned societies and neighborhood development organizations.
• Satisfaction of the social duty

Cons:

• Danger of failure of the brand-new items in the market i.e. customers might not like the taste and might decline the much healthier items due to the addictive nature of harmful products.
• Huge cost of research and advancement required to develop new healthy products.
• Worker may resist over the change in business model and business technique.
• Variety of years required for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the business's CSR, concerns faced by the company and the existing market circumstance, Case Study Solution is recommended to think about alternative 2 of high level of acquisition of health associated business. As the acquisitions would allow the company to conserve of big quantity of research study and development expenses for brand-new product development. Along with it, acquisitions would allow incorporation of brand-new products within 2 years along with the ability to target big number of consumers.

This Mannkind Corporation Take A Deep Breath This Time Afrezza Will Work case study is writen by : Elie Ofek

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