Nike Football World Cup 2010 South Africa Case Study Solution

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Nike Football World Cup 2010 South Africa Case Solution

Nike Football World Cup 2010 South Africa Case Study Analysis is a well-known name of a New york city based, world's leading organization in the food and beverage industry. Case Study Analysis is a leading brand name in hassle-free treats, foods and beverages with its existence in about 200 countries. Major brand names of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive advantage of the company is its capability to market the product at everywhere locations. The company is doing efforts to make product advancement as its new source of competitive advantage.

The report consists of a deep analysis of various aspects of the social duties of major companies in the food and drink industry in general, and company in specific. The report likewise supplies an assessment of the extent of sustainability and CSR in the Nike Football World Cup 2010 South Africa Case Study Solution's company strategy along with the decision of how Case Study Solution develops value for its customers.

Issues Recognition

Case Study Help had actually taken specific crucial steps relating to the ecological effects of its items, but, these steps are not enough to end up the criticism over the company's obligation towards social and eco-friendly problems. This is needed to take particular strategic actions to change the market position of its specific popular brands and present Case Study Help as a business producing healthy items in the market. In this regard, company and other food and beverage companies ought to utilize their power to move the customer taste towards healthier products to remove the restraints in the growth of food market.

Important Analysis

For the couple of decades, consumer food patterns have actually been altered considerably. The shift from the use of healthy food to made food has highly affected the health of the customers. Despite of the discovery of modern health techniques, the general health of individuals in few decades have actually been extremely affected. Currently about 1 billion of individuals In US are obese and a minimum of 300 countless them have weight problems. Children likewise facing the problem of obesity. The ratios of obesity in 1980s are rather various from the existing ratios. Despite of discovery of health strategies and modern ways to manage weight problems and other illness, the ratio of obesity has been doubled form the level of 1980. All of the data connected to the health issues with the incorporation of produced food in the market discuss the prevalence of the health concerns related to food system. These issues are indirectly the outcome of various practices of the food and drink business for developing worth for their consumers.

Worth Production at Nike Football World Cup 2010 South Africa Case Study Solution

Nike Football World Cup 2010 South Africa Case Study Analysis being a huge company in the food and drink market, offers high worth to its clients by various methods. Worth creation in the food and beverage market is done through 2 ways i.e. taste and schedule of the item. Case Study Analysis has a competitive benefit in supplying its items everywhere internationally. Its marketing ability makes it able to target a large base of consumers. The business is presented in about 200 countries with a a great deal of famous worldwide brand names. The everywhere existence of the company products offers high worth to consumers.

Additionally, the company develops worth for its consumers by means of providing large number of delicious food including salt, fat and sugar, which are the ingredients that are straight connected with the psychological core of the customer's brain. The Nike Football World Cup 2010 South Africa Case Study Help in addition to other huge food and beverages companies develop worth for its consumers by controling these ingredients in its items. Case Study Solution together with other giant companies has an interest in discovering methods to increase the consumer worth from its items through exploiting the vulnerability.

Along with it, the company likewise develops worth by ways of including the healthy point in its products. The company has done specific efforts in order to supply healthy products and reduce the share of Nike Football World Cup 2010 South Africa Case Study Solution in overall environmental devastation. Case Study Analysis has taken particular steps connected to the sustainability of individuals and environment consisting of the 2009 statement of the enthusiastic objectives and dedications connected to Case Study Help products, marketplace and the community.

All of these methods have succeeded at creating value for the company customers. These means have likewise lead to the increased environmental concerns and the criticism over the company's role in increasing health and environmental obstacles. The incorporation of components like salt, fat and sugar in the company items for developing consumer worth faces high quantity of criticism. These components are the primary reason for certain fatal diseases in human including weight problems, diabetes, cardiovascular disease etc. Increasing health related issues have raised the criticism for Nike Football World Cup 2010 South Africa Case Study Analysis.

Useful Function of Significant Food and Drink Business in Addressing Social and Ecological Costs Related To the Industry

Undoubtedly, major food and drink companies including business, etc. can play a positive role in dealing with social and environmental costs associated with the industry. The ecological expenses connected to food and drink industry include the environmental destruction due to the influx of nitrogen which has resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in environmental destruction which might be a huge danger to the existence of mankind in future.

Significant reason for these environmental changes is mass usage of nitrogen abundant fertilizers and the components by the food and beverage companies. For that reason, food and beverage companies ought to play a constructive function in dealing with these concerns to remove their development restrictions related to the criticism from the environmental communities.

The companies ought to prevent usage of nitrogen fertilizers and ought to browse out the items of those farmers that do not use fertilizers for their crop. The companies could utilize eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

Along with the environmental expenses there are particular social expenses related to the food and beverage market which need to be addressed by the giant food and drink companies to achieve the industry growth and to avoid the criticism from the environmental neighborhoods. Social costs connected with the industry includes the increasing health issues connected to obesity, heart problem, diabetes etc. Nevertheless, the huge business could play an useful function in resolving these issues.

The companies might move towards more healthy items by lowering the amount of hazardous compounds in their processed foods i.e. dioxin, which could result in fatal human diseases. The companies could likewise do efforts to shift customer tastes towards healthy items as they have managed the customer taste for few decades.

Assessment of Sustainability at Nike Football World Cup 2010 South Africa Case Study Help

There was a prospective shift in the corporate technique and goals at Case Study Solution. The new CEO was focused on investing in healthier items for attaining sustainable development for the business in addition to offering healthier future for the people and the planet both. Under the brand-new vision, the motto of the company was likewise changed from the "enjoyable for you" to "much better for you".

Human Sustainability

The company announced particular goals and dedications connected to human sustainability and the ecological sustainability. Nike Football World Cup 2010 South Africa Case Study Solution obtained Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and natural beverages to present different much healthier products in its portfolio. However, despite of being thought about a Case Study Solution's healthy brand, the products of Quake Oats consisted of several active ingredients which were dangerous to health. These harmful active ingredients were not advertised which have become the base for criticism over the healthy brands of Nike Football World Cup 2010 South Africa Case Study Help.

Along with the inculcation of healthy brand names in its portfolio through acquisitions, Nike Football World Cup 2010 South Africa Case Study Help has actually taken particular sustainability actions for its market places. One of significant examples in this regard is the Business's marketing method related to schools. The company markets only low calories and healthy drinks choices in schools.

Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research study and development for presenting brand-new and healthy items in its portfolio. The business has increased its research study and advancement budget plan and has actually introduced an army of health scientists to develop certain healthy items.

Environmental Sustainability

Along with the human sustainability, Nike Football World Cup 2010 South Africa Case Study Analysis has taken numerous steps towards environmental sustainability. The company has committed to various objectives connected to water, land, packaging, climate modification and neighborhood. In this regard, the company dedicated to decrease its packaging by countless tones to prevent high amount of wastes. The company has actually dedicated to decrease greenhouse gas emissions along with the achievement of effectiveness in the energy usage. business has likewise tried specific humanitarian activities including a dedication to supply safe drinking water to 3 million individuals in establishing nations by 2015.

On the basis of above analysis, it could be identified that the company has taken several steps towards human and ecological sustainability. These steps are still not enough to attain the preferred industrial growth and to lower the criticism over the social responsibility of Case Study Solution.

Alternatives

Certain long term tactical options could be obtained for the business on the basis of above analysis. These alternatives can be examined on the basis of the reality that how the alternative would make it possible for the company to accomplish its objective of possible development and lower the criticism over the company. Additionally, the alternatives might be assessed on the basis of the time frame that would be taken by an alternative to be carried out along with the cost and threats connected to the option

Alternative-1: intro of a New Product line Connected to Healthy Foods and Beverages

The first action that Nike Football World Cup 2010 South Africa Case Study Analysis could take is to present a new item line related to healthy food and beverages. The business should introduce a wide variety of much healthier products by utilizing its substantial research study and advancement expenses.

Pros:

• Ability to target large number of consumers i.e. health mindful consumers.
• Decrease of the criticism of environmental worried societies and neighborhood development companies.
• Fulfillment of the social responsibility by payment of the dangerous products with healthy products.
• Might be executed within few years i.e. 3 to 5 years.

Cons:

• Risk of failure of the brand-new products in the market i.e. consumers may not like the taste and might not accept the much healthier items due to the addicting nature of hazardous items.
• The hazardous products in the item portfolio might make the incorporation of healthy products stop working to reduce criticism.
• Big cost of research and development needed to construct brand-new healthy items.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative option to attain the potential growth and reduce the criticism is to get the health associated companies at a high level. Financial investment in these kind of companies would enable Nike Football World Cup 2010 South Africa Case Study Analysis to present a big variety of healthier products within a short time duration without any need of substantial research study and development expenses. The benefits and drawbacks related to alternative 3 are provided listed below:

Pros:

• Conserving of huge amount of research study and advancement costs for new product development.
• Incorporation of brand-new products within 2 years.
• Ability to target a great deal of customers i.e. health mindful customers.
• Decrease of the criticism of ecological concerned societies and community advancement companies.
• Satisfaction of the social responsibility by payment of the dangerous items with healthy products.

Cons:

• The acquisition may not show to change the image of Nike Football World Cup 2010 South Africa Case Study Solution as in case of Quake Oats.
• Requirement of huge amount of capital.
• Risk of failure of the brand-new items in the market i.e. customers might not like the taste and might not accept the much healthier products due to the addicting nature of hazardous items.
• The hazardous products in the item portfolio might make the incorporation of healthy items stop working to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Nike Football World Cup 2010 South Africa Case Study Analysis is to change all of its dangerous products with healthier products. This could be a substantial shift in business strategy and the business model at business. The replacement of hazardous products with much healthier items would totally change the marketplace position of the business and would require a a great deal of essential actions to be taken. The benefits and drawbacks related to alternative 3 are provided listed below:

Pros:

• Change of market position of Nike Football World Cup 2010 South Africa Case Study Analysis
• Ability to target a great deal of customers i.e. health mindful customers.
• End of all of the criticism of ecological concerned societies and neighborhood advancement companies.
• Fulfillment of the social obligation

Cons:

• Danger of failure of the brand-new items in the market i.e. customers might not like the taste and may decline the much healthier products due to the addictive nature of harmful items.
• Substantial expense of research study and advancement needed to construct new healthy products.
• Employee may resist over the modification in the business design and service technique.
• Number of years needed for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the company's CSR, issues dealt with by the business and the present industry scenario, Case Study Analysis is recommended to consider alternative 2 of high level of acquisition of health related business. As the acquisitions would allow the business to conserve of big amount of research and development costs for new product development. Along with it, acquisitions would enable incorporation of brand-new items within two years along with the ability to target large number of customers.

This Nike Football World Cup 2010 South Africa case study is writen by : Elie Ofek

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