Tengion: Bringing Regenerative Medicine To Life Case Study Solution

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Tengion: Bringing Regenerative Medicine To Life Case Analysis

Tengion: Bringing Regenerative Medicine To Life Case Study Solution is a widely known name of a New york city based, world's leading organization in the food and beverage industry. Case Study Analysis is a leading brand name in hassle-free treats, foods and drinks with its presence in about 200 nations. Significant brand names of the business consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive benefit of the company is its capability to market the item at far and wide locations. The business is doing efforts to make item development as its new source of competitive benefit.

The report includes a deep analysis of numerous elements of the social obligations of significant business in the food and drink market in basic, and Case Solution in particular. It also provides an analysis of the growing health and environmental problems including weight problems, heart diseases, environmental devastation etc. in the Western countries and the function of the companies in the food and beverage market to attend to these concerns. The report also supplies an examination of the level of sustainability and CSR in the Tengion: Bringing Regenerative Medicine To Life Case Study Analysis's business technique together with the decision of how Case Study Analysis creates worth for its consumers. The report also supplies certain tactical alternatives for business to include the criticism over its social obligation with certain recommendations and an implementation strategy.

Problems Identification

The huge food and drink company was going through a criticism over its duty towards different social and eco-friendly concerns consisting of; obesity, heart diseases, ecological destruction and so on. These criticisms lead, to reassess about the corporate technique of Tengion: Bringing Regenerative Medicine To Life Case Study Help. The Elie Ofek has realized that the overall society, the way of life of people and individuals at whole have been changed now. In this situation with increasing trends towards healthier items and the increasing environmental concerns, Case Study Help must change its instructions towards healthier items. Although, Case Study Solution had taken specific essential actions concerning the ecological impacts of its products, but, these steps are inadequate to wind up the criticism over the business's obligation towards social and eco-friendly concerns. The needed to take specific tactical steps to alter the market position of its certain famous brand names and present Online Case Study Analysis as a company producing healthy products in the market. In this regard, Case Study Solution and other food and drink companies ought to utilize their power to move the customer taste towards healthier products to remove the restrictions in the growth of food market.

Vital Analysis

The shift from the use of natural food to manufactured food has highly impacted the health of the consumers. All of the data related to the health problems with the incorporation of made food in the market explain the frequency of the health problems related to food system. These concerns are indirectly the result of various practices of the food and drink companies for developing worth for their customers.

Value Creation at Tengion: Bringing Regenerative Medicine To Life Case Study Solution

Tengion: Bringing Regenerative Medicine To Life Case Study Analysis being a giant business in the food and beverage industry, provides high value to its customers by numerous ways. Case Study Solution has a competitive benefit in providing its products far and wide globally. The company is provided in about 200 nations with a big number of well-known global brand names.

Additionally, the business develops worth for its consumers by ways of supplying large number of tasty foodstuff including salt, fat and sugar, which are the ingredients that are straight gotten in touch with the emotional core of the consumer's brain. The Tengion: Bringing Regenerative Medicine To Life Case Study Help along with other giant food and beverages business develop value for its consumers by manipulating these active ingredients in its items. Case Study Solution along with other giant business has an interest in finding methods to increase the customer value from its products through making use of the vulnerability.

Together with it, the company also develops worth by methods of integrating the healthy point in its items. The business has actually done certain efforts in order to offer healthy products and minimize the share of Tengion: Bringing Regenerative Medicine To Life Case Study Analysis in total ecological destruction. Case Study Solution has actually taken specific steps connected to the sustainability of people and environment consisting of the 2009 statement of the enthusiastic goals and commitments related to Case Study Solution products, marketplace and the community.

All of these methods have actually been effective at creating value for the Case Study Solution customers. Increasing health associated issues have actually raised the criticism for Case Study Help.

Positive Function of Major Food and Drink Companies in Addressing Social and Ecological Expenses Connected With the Market

Indeed, major food and beverage business consisting of company, and so on can play an useful function in dealing with social and eco-friendly costs related to the market. The eco-friendly expenses connected to food and drink market include the environmental destruction due to the influx of nitrogen which has resulted in the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in environmental destruction which could be a big hazard to the existence of humankind in future.

Major reason for these environmental changes is mass use of nitrogen rich fertilizers and the ingredients by the food and drink business. Food and drink business must play a constructive role in attending to these problems to remove their growth constraints related to the criticism from the ecological neighborhoods.

The business must prevent use of nitrogen fertilizers and should search out the products of those farmers that do not use fertilizers for their crop. The business might utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

Along with the ecological costs there are particular social costs related to the food and beverage industry which need to be resolved by the huge food and drink companies to attain the market development and to avoid the criticism from the environmental communities. Social costs related to the industry includes the increasing health problems related to weight problems, heart problem, diabetes etc. The giant companies could play a positive role in dealing with these problems.

The business could move towards healthier products by lowering the quantity of hazardous substances in their processed foods i.e. dioxin, which might lead to deadly human illness. Along with it, the companies need to utilize more nutritious ingredients rather than derivatives of Corn and Soy to increase number of calories from their products. The business might also do efforts to shift consumer tastes towards healthy items as they have controlled the consumer taste for couple of decades. In this way the giant food and beverage business might play an useful role in addressing social and ecological costs associated with the industry.

Assessment of Sustainability at Tengion: Bringing Regenerative Medicine To Life Case Study Help

There was a prospective shift in the corporate technique and goals at Case Study Solution. The brand-new CEO was focused on purchasing much healthier items for attaining sustainable development for the business together with providing healthier future for individuals and the planet both. Under the brand-new vision, the motto of the company was also changed from the "enjoyable for you" to "better for you".

Human Sustainability

business obtained Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy drinks and natural drinks to present various much healthier items in its portfolio. Despite of being considered a Case Solution's healthy brand, the items of Quaker Oats contained numerous components which were harmful to health.

In addition to the inculcation of healthy brand names in its portfolio through acquisitions, Tengion: Bringing Regenerative Medicine To Life Case Study Solution has taken particular sustainability steps for its market locations. Among significant examples in this regard is the Business's marketing method associated to schools. The company markets just low calories and healthy beverages choices in schools.

Another action taken by Case Study Analysis towards human sustainability is the shift of its focus towards research and advancement for presenting brand-new and healthy products in its portfolio. The company has actually increased its research and development spending plan and has actually presented an army of health researchers to create particular healthy products.

Environmental Sustainability

Together with the human sustainability, Tengion: Bringing Regenerative Medicine To Life Case Study Solution has actually taken several steps towards ecological sustainability. The company has actually dedicated to various goals connected to water, land, packaging, climate modification and neighborhood. In this regard, the business dedicated to reduce its packaging by millions of tones to avoid high amount of wastes. Additionally, the business has committed to minimize greenhouse gas emissions in addition to the accomplishment of effectiveness in the energy use. company has actually likewise attempted particular humanitarian activities including a dedication to offer safe drinking water to 3 million people in establishing countries by 2015.

On the basis of above analysis, it could be figured out that the company has actually taken numerous actions towards human and ecological sustainability. These steps are still not enough to accomplish the desired industrial development and to decrease the criticism over the social obligation of Case Study Solution.

Alternatives

Particular long term strategic options could be obtained for the company on the basis of above analysis. These options can be examined on the basis of the truth that how the option would make it possible for the business to accomplish its goal of possible growth and minimize the criticism over the business. Moreover, the options could be assessed on the basis of the time frame that would be taken by an option to be executed in addition to the expense and threats connected to the option

Alternative-1: introduction of a New Product line Connected to Healthy Foods and Beverages

The primary step that Tengion: Bringing Regenerative Medicine To Life Case Study Solution might take is to introduce a brand-new product line connected to healthy food and beverages. The company has currently introduced certain heath associated brand names, but, the number of these brands in its portfolio is not possible to lower the criticism and accomplish prospective growth. For that reason, the company should introduce a large range of much healthier items by utilizing its significant research and development expenditures. The advantages and disadvantages related to the intro of a healthy product line in the portfolio are offered below:

Pros:

• Capability to target a great deal of customers i.e. health conscious consumers.
• Reduction of the criticism of ecological worried societies and community development companies.
• Satisfaction of the social obligation by payment of the dangerous products with healthy items.
• Might be executed within couple of years i.e. 3 to 5 years.

Cons:

• Danger of failure of the brand-new items in the market i.e. consumers may not like the taste and might not accept the much healthier items due to the addictive nature of hazardous products.
• The dangerous items in the item portfolio may make the incorporation of healthy items stop working to decrease criticism.
• Huge cost of research study and advancement required to build brand-new healthy items.

Alternative-2: High level Acquisition of Health related Companies

Another alternative option to accomplish the prospective growth and minimize the criticism is to get the health related companies at a high level. Financial investment in these kind of business would enable Tengion: Bringing Regenerative Medicine To Life Case Study Solution to introduce a large range of much healthier items within a short time period without any need of substantial research study and development expenditures. The benefits and drawbacks related to alternative 3 are provided listed below:

Pros:

• Conserving of huge amount of research and advancement costs for brand-new item development.
• Incorporation of brand-new products within two years.
• Capability to target a great deal of consumers i.e. health conscious consumers.
• Reduction of the criticism of ecological worried societies and neighborhood development organizations.
• Satisfaction of the social duty by payment of the harmful products with healthy products.

Cons:

• The acquisition might not prove to alter the image of Tengion: Bringing Regenerative Medicine To Life Case Study Solution as in case of Quake Oats.
• Requirement of big quantity of capital.
• Danger of failure of the new products in the market i.e. consumers might not like the taste and may decline the much healthier items due to the addicting nature of dangerous items.
• The harmful products in the product portfolio might make the incorporation of healthy products fail to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Tengion: Bringing Regenerative Medicine To Life Case Study Help is to change all of its dangerous items with healthier products. This could be a big shift in the business strategy and business model at company. The replacement of dangerous products with healthier products would completely alter the marketplace position of the business and would need a a great deal of required actions to be taken. The benefits and drawbacks associated with alternative 3 are offered listed below:

Pros:

• Change of market position of Tengion: Bringing Regenerative Medicine To Life Case Study Help
• Ability to target large number of consumers i.e. health mindful customers.
• End of all of the criticism of ecological worried societies and community advancement organizations.
• Fulfillment of the social duty

Cons:

• Danger of failure of the brand-new products in the market i.e. customers might not like the taste and might not accept the healthier products due to the addicting nature of harmful items.
• Big expense of research study and advancement needed to build brand-new healthy products.
• Staff member might resist over the modification in the business model and service technique.
• Variety of years needed for the implementation.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the business's CSR, issues dealt with by the company and the present market circumstance, Case Study Analysis is suggested to think about alternative 2 of high level of acquisition of health related business. As the acquisitions would enable the company to conserve of huge amount of research and advancement expenses for brand-new item development. Along with it, acquisitions would permit incorporation of new products within two years along with the ability to target big number of consumers.

This Tengion: Bringing Regenerative Medicine To Life case study is writen by : Elie Ofek

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