Xm Satellite Radio (B) Case Study Help

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Xm Satellite Radio (B) Case Analysis

Xm Satellite Radio (B) Case Study Solution is a popular name of a New York based, world's leading company in the food and beverage industry. Case Study Solution is a prominent brand name in convenient treats, foods and beverages with its existence in about 200 countries. Major brands of the company consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive benefit of the business is its capability to market the item at far and wide locations. The company is doing efforts to make item advancement as its brand-new source of competitive benefit.
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The report contains a deep analysis of numerous aspects of the social responsibilities of significant companies in the food and beverage market in general, and Case Solution in specific. It also provides an analysis of the growing health and environmental concerns including weight problems, cardiovascular disease, ecological devastation etc. in the Western countries and the role of the companies in the food and beverage market to resolve these concerns. The report also supplies an assessment of the level of sustainability and CSR in the Xm Satellite Radio (B) Case Study Solution's business strategy in addition to the decision of how Case Study Help creates value for its customers. Furthermore, the report also provides certain tactical options for Case Help to include the criticism over its social responsibility with particular recommendations and an application plan.

Problems Identification

The giant food and drink company was going through a criticism over its obligation towards different social and environmental problems consisting of; obesity, heart problem, environmental destruction etc. These criticisms lead, to reconsider about the corporate method of Xm Satellite Radio (B) Case Study Analysis. The Elie Ofek has realized that the total society, the lifestyle of individuals and individuals at whole have actually been altered now. In this situation with increasing trends towards healthier products and the increasing environmental issues, Case Study Solution ought to alter its direction towards much healthier products. business had taken particular important steps relating to the ecological effects of its products, but, these steps are not enough to end up the criticism over the business's responsibility towards social and environmental issues. For that reason, the is required to take particular strategic steps to alter the market position of its particular famous brand names and present Xm Satellite Radio (B) Case Study Analysis as a business producing healthy products in the market. In this regard, Case Study Analysis and other food and beverage business need to use their power to move the customer taste towards healthier items to eliminate the restraints in the growth of food market.

Crucial Analysis

For the few years, consumer food patterns have actually been changed considerably. The shift from using healthy food to produced food has extremely impacted the health of the customers. Despite of the discovery of contemporary health strategies, the general health of people in couple of years have been highly impacted. Presently about 1 billion of the people In United States are overweight and at least 300 million of them have obesity. Kids also dealing with the problem of weight problems. The ratios of weight problems in 1980s are rather different from the present ratios. Despite of discovery of health methods and contemporary methods to control obesity and other diseases, the ratio of obesity has actually been doubled form the level of 1980. All of the information related to the health concerns with the incorporation of made food in the market describe the frequency of the health issues related to food system. These problems are indirectly the outcome of numerous practices of the food and drink companies for creating worth for their consumers.

Value Development at Xm Satellite Radio (B) Case Study Solution

Xm Satellite Radio (B) Case Study Analysis being a giant business in the food and drink market, provides high value to its customers by various means. Value creation in the food and beverage market is done through two methods i.e. taste and schedule of the item. Case Study Analysis has a competitive advantage in providing its products everywhere globally. Its marketing ability makes it able to target a large base of consumers. The business is presented in about 200 nations with a a great deal of popular global brand names. The everywhere presence of the business products supplies high worth to customers.

Furthermore, the business produces worth for its consumers by ways of providing a great deal of yummy food consisting of salt, fat and sugar, which are the active ingredients that are straight connected with the psychological core of the consumer's brain. The Xm Satellite Radio (B) Case Study Help together with other huge food and drinks companies create value for its consumers by controling these active ingredients in its products. Case Study Solution together with other giant companies is interested in finding ways to increase the customer worth from its products through exploiting the vulnerability.

Along with it, the business likewise produces worth by ways of incorporating the healthy point in its products. The business has done certain efforts in order to provide healthy items and decrease the share of Xm Satellite Radio (B) Case Study Help in general ecological devastation. Case Study Analysis has actually taken certain steps associated with the sustainability of people and environment consisting of the 2009 statement of the enthusiastic goals and dedications associated with Case Study Solution products, market and the community.

All of these ways have actually been successful at creating worth for the company customers. These methods have likewise lead to the increased ecological concerns and the criticism over the company's function in increasing health and ecological difficulties. The incorporation of components like salt, fat and sugar in the business products for producing customer value faces high quantity of criticism. These active ingredients are the main reason for certain fatal diseases in human consisting of weight problems, diabetes, cardiovascular disease etc. Increasing health related concerns have raised the criticism for Xm Satellite Radio (B) Case Study Analysis.

Positive Role of Significant Food and Drink Companies in Dealing With Social and Ecological Expenses Associated with the Market

Undoubtedly, major food and beverage business including business, and so on can play a positive role in attending to social and eco-friendly expenses associated with the market. The eco-friendly costs related to food and beverage industry consist of the ecological destruction due to the influx of nitrogen which has resulted in the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to ecological devastation which could be a huge threat to the presence of humanity in future.

Major cause of these environmental modifications is mass use of nitrogen abundant fertilizers and the active ingredients by the food and beverage business. Food and beverage business must play an useful function in addressing these issues to eliminate their growth restraints related to the criticism from the environmental communities.

In order to deal with these concerns, the business might either decrease their usage of nitrogen abundant ingredients or take certain steps to minimize the quantity of nitrogen in the total environment. The business need to avoid usage of nitrogen fertilizers and should locate the products of those farmers that do not utilize fertilizers for their crop. The business could likewise invest in reducing greenhouse gas emissions worldwide. The companies might utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich products.

Together with the environmental expenses there are certain social costs connected with the food and drink industry which must be resolved by the giant food and beverage companies to attain the industry development and to avoid the criticism from the ecological communities. Social costs associated with the industry includes the increasing health issues associated with weight problems, heart disease, diabetes etc. However, the giant companies could play an useful function in attending to these problems.

The companies could move towards healthier products by minimizing the amount of hazardous substances in their processed foods i.e. dioxin, which might lead to lethal human diseases. Along with it, the business ought to use more healthy active ingredients instead of derivatives of Corn and Soy to increase number of calories from their items. The companies might also do efforts to shift customer tastes towards healthy items as they have actually controlled the consumer taste for couple of decades. In this way the giant food and drink business might play a constructive function in resolving social and ecological expenses related to the market.

Assessment of Sustainability at Xm Satellite Radio (B) Case Study Analysis

There was a prospective shift in the corporate technique and goals at Case Study Analysis. The brand-new CEO was concentrated on purchasing much healthier products for attaining sustainable growth for the business along with offering healthier future for the people and the planet both. Under the new vision, the slogan of the company was also altered from the "enjoyable for you" to "better for you".

Human Sustainability

The company announced certain goals and dedications related to human sustainability and the environmental sustainability. Xm Satellite Radio (B) Case Study Solution got Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and organic beverages to introduce different healthier products in its portfolio. However, despite of being thought about a Case Study Help's healthy brand, the items of Quake Oats included several components which were hazardous to health. These hazardous active ingredients were not marketed which have ended up being the base for criticism over the healthy brand names of Xm Satellite Radio (B) Case Study Help.

Along with the inculcation of healthy brand names in its portfolio through acquisitions, Xm Satellite Radio (B) Case Study Analysis has taken specific sustainability steps for its market places. Among major examples in this regard is the Business's marketing technique associated to schools. The business markets only low calories and nutritious drinks options in schools.
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Another action taken by Case Study Solution towards human sustainability is the shift of its focus towards research and advancement for introducing brand-new and healthy products in its portfolio. The business has increased its research study and development budget and has actually introduced an army of health scientists to design particular healthy items.

Environmental Sustainability

Along with the human sustainability, Xm Satellite Radio (B) Case Study Analysis has actually taken numerous steps towards environmental sustainability. The company has committed to numerous objectives associated with water, land, product packaging, climate change and neighborhood. In this regard, the company committed to reduce its packaging by millions of tones to prevent high amount of wastages. The business has actually committed to reduce greenhouse gas emissions along with the achievement of effectiveness in the energy use. company has actually also attempted certain philanthropic activities including a commitment to provide safe drinking water to 3 million individuals in establishing countries by 2015.

On the basis of above analysis, it might be identified that the business has taken a number of actions towards human and ecological sustainability. These steps are still not adequate to attain the preferred industrial development and to decrease the criticism over the social responsibility of Case Study Analysis.


Certain long term tactical alternatives might be obtained for the company on the basis of above analysis. These options can be evaluated on the basis of the truth that how the alternative would allow the business to accomplish its goal of prospective growth and minimize the criticism over the business. The options might be evaluated on the basis of the time frame that would be taken by an alternative to be implemented along with the expense and dangers related to the option

Alternative-1: intro of a New Line of product Associated with Healthy Foods and Beverages

The primary step that Xm Satellite Radio (B) Case Study Help could take is to introduce a brand-new line of product associated with healthy food and beverages. The company has actually already presented particular heath related brands, however, the number of these brands in its portfolio is not potential to lower the criticism and attain prospective development. Therefore, the business ought to introduce a wide variety of much healthier products by utilizing its substantial research and development expenditures. The advantages and disadvantages related to the intro of a healthy product line in the portfolio are given below:


• Capability to target a great deal of consumers i.e. health mindful customers.
• Reduction of the criticism of ecological concerned societies and neighborhood advancement companies.
• Satisfaction of the social obligation by payment of the dangerous items with healthy items.
• Could be carried out within few years i.e. 3 to 5 years.


• Danger of failure of the new products in the market i.e. consumers may not like the taste and may not accept the healthier products due to the addicting nature of dangerous items.
• The hazardous products in the item portfolio might make the incorporation of healthy items stop working to decrease criticism.
• Huge expense of research and advancement required to develop brand-new healthy items.

Alternative-2: High level Acquisition of Health related Companies

Another alternative option to achieve the possible development and lower the criticism is to obtain the health associated companies at a high level. Investment in these type of companies would allow Xm Satellite Radio (B) Case Study Help to introduce a large variety of much healthier items within a brief time period without any requirement of substantial research and development expenses. The pros and cons associated with alternative 3 are offered listed below:


• Conserving of big quantity of research study and advancement expenses for brand-new product development.
• Incorporation of brand-new products within 2 years.
• Ability to target large number of consumers i.e. health conscious consumers.
• Reduction of the criticism of ecological worried societies and community advancement companies.
• Satisfaction of the social responsibility by settlement of the harmful items with healthy products.


• The acquisition might not show to change the image of Xm Satellite Radio (B) Case Study Help as in case of Quake Oats.
• Requirement of huge quantity of capital.
• Risk of failure of the new products in the market i.e. consumers may not like the taste and might not accept the healthier products due to the addicting nature of dangerous items.
• The hazardous products in the item portfolio may make the incorporation of healthy products stop working to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Xm Satellite Radio (B) Case Study Help is to replace all of its hazardous items with healthier products. The replacement of hazardous products with much healthier products would entirely alter the market position of the business and would need a big number of essential steps to be taken.


• Change of market position of Xm Satellite Radio (B) Case Study Analysis
• Ability to target large number of customers i.e. health conscious consumers.
• End of all of the criticism of environmental worried societies and neighborhood advancement companies.
• Satisfaction of the social responsibility


• Risk of failure of the brand-new products in the market i.e. consumers may not like the taste and might not accept the healthier items due to the addicting nature of harmful items.
• Big expense of research and advancement required to build brand-new healthy products.
• Employee may resist over the modification in the business design and company method.
• Variety of years needed for the implementation.
• Shift of focus from the core proficiencies.


With the deep analysis of the business's CSR, concerns faced by the business and the present market circumstance, Xm Satellite Radio (B) Case Study Help is suggested to think about alternative 2 of high level of acquisition of health related business. As the acquisitions would allow the business to save of huge amount of research and development costs for brand-new product development. Together with it, acquisitions would permit incorporation of new products within 2 years along with the capability to target large number of consumers. The acquisitions would result in the decrease of the criticism from the concerned organizations.However, the option would require substantial amount of investment funds. Furthermore, the organizations may not be able to decrease the criticism. With a cautious analysis of the acquisition with an aggressive marketing campaigns, company might prove to be successful in attaining the targets.

This Xm Satellite Radio (B) case study is writen by : Elie Ofek

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