Extend Profits Not Product Lines Case Study Analysis

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Extend Profits Not Product Lines Case Analysis

Extend Profits Not Product Lines Case Study Analysis is a widely known name of a New York based, world's leading company in the food and drink market. business is a leading brand in practical snacks, foods and drinks with its existence in about 200 nations.

The report contains a deep analysis of different elements of the social duties of major companies in the food and drink market in general, and Case Solution in specific. It likewise provides an analysis of the growing health and ecological concerns consisting of weight problems, heart diseases, ecological destruction and so on in the Western nations and the function of the companies in the food and beverage market to resolve these concerns. The report also offers an evaluation of the extent of sustainability and CSR in the Extend Profits Not Product Lines Case Study Analysis's business technique in addition to the determination of how Case Study Analysis creates worth for its consumers. The report likewise provides certain strategic options for company to integrate the criticism over its social responsibility with specific recommendations and an implementation strategy.

Issues Identification

The giant food and drink company was going through a criticism over its obligation towards different social and environmental concerns including; obesity, heart problem, ecological devastation etc. These criticisms lead, to reconsider about the business technique of Extend Profits Not Product Lines Case Study Solution. The John A Quelch has actually recognized that the overall society, the way of life of individuals and the people at whole have actually been altered now. In this scenario with increasing trends towards healthier items and the increasing environmental issues, Case Study Solution needs to change its direction towards much healthier items. Although, Case Study Help had actually taken particular vital actions relating to the environmental effects of its items, but, these steps are insufficient to end up the criticism over the company's duty towards social and ecological concerns. The needed to take certain tactical steps to change the market position of its certain famous brand names and present Online Case Study Help as a business producing healthy items in the market. In this regard, Case Study Analysis and other food and beverage companies ought to use their power to move the consumer taste towards healthier items to eliminate the restrictions in the development of food market.

Important Analysis

For the couple of years, customer food patterns have actually been changed significantly. The shift from using health food to manufactured food has highly affected the health of the customers. Despite of the discovery of contemporary health strategies, the total health of individuals in few decades have actually been highly impacted. Presently about 1 billion of individuals In US are obese and at least 300 countless them have obesity. Children also facing the problem of obesity. The ratios of weight problems in 1980s are quite different from the current ratios. Despite of discovery of health strategies and contemporary ways to control obesity and other diseases, the ratio of weight problems has actually been doubled form the level of 1980. All of the information connected to the health issues with the incorporation of manufactured food in the market describe the prevalence of the health problems connected to food system. These issues are indirectly the result of numerous practices of the food and beverage business for creating value for their consumers.

Worth Production at Extend Profits Not Product Lines Case Study Help

Extend Profits Not Product Lines Case Study Help being a giant company in the food and beverage market, offers high worth to its clients by various means. Worth production in the food and drink industry is done through two methods i.e. taste and accessibility of the item. Case Study Help has a competitive advantage in providing its products far and wide internationally. Its marketing ability makes it able to target a large base of consumers. The business exists in about 200 countries with a a great deal of well-known global brand names. The everywhere presence of the business items supplies high worth to consumers.

The business creates value for its customers by ways of offering large number of yummy food items including salt, fat and sugar, which are the ingredients that are straight linked with the psychological core of the consumer's brain. The Extend Profits Not Product Lines Case Study Analysis in addition to other giant food and beverages business produce value for its consumers by controling these components in its items. Case Study Help along with other huge business has an interest in discovering methods to increase the customer value from its products through exploiting the vulnerability.

Together with it, the business likewise produces value by ways of integrating the healthy point in its items. The business has actually done certain efforts in order to provide healthy products and decrease the share of Extend Profits Not Product Lines Case Study Help in overall ecological destruction. Case Study Help has taken particular steps connected to the sustainability of people and environment consisting of the 2009 statement of the enthusiastic goals and commitments associated with Case Study Analysis items, marketplace and the neighborhood.

All of these means have actually been successful at producing value for the company consumers. These methods have also lead to the increased ecological concerns and the criticism over the company's role in increasing health and environmental difficulties. The incorporation of ingredients like salt, fat and sugar in the company products for developing consumer value deals with high amount of criticism. These active ingredients are the main cause of specific fatal illness in human including obesity, diabetes, cardiovascular disease and so on. Increasing health related issues have actually raised the criticism for Extend Profits Not Product Lines Case Study Analysis.

Useful Role of Major Food and Beverage Business in Addressing Social and Ecological Costs Related To the Market

Significant food and beverage companies including Extend Profits Not Product Lines Case Study Help and so on can play an useful role in attending to social and eco-friendly costs associated with the market. The ecological expenses associated with food and drink industry consist of the environmental devastation due to the influx of nitrogen which has led to the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to environmental devastation which might be a huge threat to the existence of humanity in future.

Significant reason for these environmental modifications is mass usage of nitrogen rich fertilizers and the active ingredients by the food and beverage business. For that reason, food and beverage business need to play a positive role in resolving these issues to eliminate their development restraints connected to the criticism from the environmental communities.

In order to attend to these concerns, the business could either lower their use of nitrogen abundant ingredients or take certain steps to reduce the amount of nitrogen in the general environment. The companies need to prevent usage of nitrogen fertilizers and must seek the items of those farmers that do not use fertilizers for their crop. Additionally, the companies might likewise purchase reducing greenhouse gas emissions worldwide. The business could use sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

Along with the ecological costs there are certain social expenses connected with the food and drink industry which must be addressed by the huge food and beverage companies to achieve the industry development and to prevent the criticism from the ecological communities. Social expenses associated with the market includes the increasing health problems connected to weight problems, heart problem, diabetes and so on. The huge business might play a positive role in resolving these issues.

The companies might move towards more healthy products by minimizing the amount of poisonous substances in their processed foods i.e. dioxin, which could lead to deadly human illness. Along with it, the business need to utilize more healthy ingredients instead of derivatives of Corn and Soy to increase number of calories from their products. The companies might likewise do efforts to move customer tastes towards healthy items as they have managed the consumer taste for couple of decades. In this way the giant food and beverage companies might play a constructive function in addressing social and environmental costs associated with the market.

Assessment of Sustainability at Extend Profits Not Product Lines Case Study Analysis

There was a possible shift in the business strategy and goals at Case Study Help. The brand-new CEO was focused on investing in much healthier items for accomplishing sustainable development for the company along with offering healthier future for individuals and the world both. Under the brand-new vision, the motto of the business was likewise changed from the "enjoyable for you" to "better for you".

Human Sustainability

business got Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and natural beverages to introduce various much healthier items in its portfolio. Despite of being considered a Case Help's healthy brand, the items of Quaker Oats consisted of a number of components which were dangerous to health.

Along with the inculcation of healthy brand names in its portfolio through acquisitions, Extend Profits Not Product Lines Case Study Help has actually taken particular sustainability steps for its market locations. One of major examples in this regard is the Business's marketing technique associated to schools. The company markets only low calories and healthy beverages options in schools.

Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research and development for presenting new and healthy products in its portfolio. The business has increased its research and advancement spending plan and has presented an army of health researchers to develop particular healthy products.

Environmental Sustainability

Together with the human sustainability, Extend Profits Not Product Lines Case Study Solution has actually taken several actions towards environmental sustainability. The business has committed to different goals related to water, land, product packaging, climate change and neighborhood. In this regard, the business devoted to minimize its product packaging by countless tones to avoid high amount of wastages. Furthermore, the company has dedicated to decrease greenhouse gas emissions along with the accomplishment of efficiency in the energy usage. business has also tried certain philanthropic activities consisting of a commitment to provide safe drinking water to 3 million individuals in establishing nations by 2015.

On the basis of above analysis, it could be identified that the business has actually taken a number of steps towards human and ecological sustainability. These actions are still not enough to attain the desired commercial growth and to lower the criticism over the social responsibility of Case Study Help.

Alternatives

Specific long term tactical options could be obtained for the company on the basis of above analysis. These alternatives can be evaluated on the basis of the truth that how the option would make it possible for the company to achieve its objective of potential development and minimize the criticism over the business. Furthermore, the options might be assessed on the basis of the time frame that would be taken by an alternative to be executed along with the cost and risks connected to the option

Alternative-1: introduction of a New Product line Connected to Healthy Foods and Beverages

The first step that Extend Profits Not Product Lines Case Study Help could take is to present a new product line related to healthy food and beverages. The business ought to introduce a wide variety of much healthier products by utilizing its considerable research study and development expenses.

Pros:

• Ability to target a great deal of customers i.e. health conscious consumers.
• Reduction of the criticism of ecological worried societies and neighborhood development companies.
• Satisfaction of the social responsibility by payment of the dangerous items with healthy products.
• Might be implemented within couple of years i.e. 3 to 5 years.

Cons:

• Risk of failure of the brand-new products in the market i.e. consumers may not like the taste and may not accept the healthier items due to the addictive nature of harmful products.
• The dangerous items in the item portfolio might make the incorporation of healthy items stop working to minimize criticism.
• Huge cost of research study and advancement needed to construct new healthy products.

Alternative-2: High level Acquisition of Health related Companies

Another alternative option to achieve the potential development and decrease the criticism is to get the health related companies at a high level. Financial investment in these kind of companies would enable Extend Profits Not Product Lines Case Study Help to present a big range of healthier items within a short time period with no requirement of considerable research study and development expenses. The advantages and disadvantages connected to alternative 3 are offered below:

Pros:

• Conserving of substantial quantity of research study and advancement costs for new product development.
• Incorporation of brand-new products within two years.
• Capability to target a great deal of consumers i.e. health conscious customers.
• Decrease of the criticism of environmental worried societies and community advancement organizations.
• Satisfaction of the social responsibility by compensation of the hazardous products with healthy products.

Cons:

• The acquisition may not show to alter the image of Extend Profits Not Product Lines Case Study Solution as in case of Quake Oats.
• Requirement of substantial amount of capital.
• Threat of failure of the brand-new items in the market i.e. consumers may not like the taste and may decline the healthier products due to the addictive nature of hazardous items.
• The harmful products in the item portfolio may make the incorporation of healthy products stop working to minimize criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Extend Profits Not Product Lines Case Study Analysis is to change all of its dangerous items with much healthier items. The replacement of hazardous items with healthier products would totally change the market position of the business and would need a big number of necessary steps to be taken.

Pros:

• Modification of market position of Extend Profits Not Product Lines Case Study Solution
• Capability to target large number of consumers i.e. health mindful consumers.
• End of all of the criticism of environmental worried societies and neighborhood development organizations.
• Fulfillment of the social duty

Cons:

• Danger of failure of the new products in the market i.e. customers might not like the taste and may not accept the healthier products due to the addicting nature of harmful products.
• Big cost of research and development required to construct brand-new healthy products.
• Employee may resist over the modification in business model and organisation strategy.
• Variety of years needed for the application.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the business's CSR, issues dealt with by the business and the existing industry scenario, Extend Profits Not Product Lines Case Study Analysis is suggested to think about alternative 2 of high level of acquisition of health associated companies. As the acquisitions would make it possible for the company to conserve of huge amount of research study and development costs for brand-new product advancement. Together with it, acquisitions would enable incorporation of new items within 2 years together with the capability to target a great deal of consumers. Moreover, the acquisitions would result in the reduction of the criticism from the worried organizations.However, the alternative would require huge amount of investment funds. The organizations may not be able to minimize the criticism. With a mindful analysis of the acquisition with an aggressive marketing projects, company could show to be successful in achieving the targets.

This Extend Profits Not Product Lines case study is writen by : John A Quelch

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