Maison Bouygues Case Study Analysis
This is not the actual case solution. To get the case solution place your order on the site and contact website support.
Home >> John A Quelch >> Maison Bouygues
Maison Bouygues Case Solution
Maison Bouygues Case Study Solution is a well-known name of a New York based, world's leading organization in the food and drink industry. company is a leading brand in convenient snacks, foods and drinks with its existence in about 200 countries.
The report includes a deep analysis of different elements of the social responsibilities of significant business in the food and beverage industry in basic, and business in particular. The report likewise offers an assessment of the level of sustainability and CSR in the Maison Bouygues Case Study Help's service method along with the decision of how Case Study Help produces worth for its customers.
Issues Recognition
The huge food and drink business was going through a criticism over its duty towards various social and ecological problems including; weight problems, cardiovascular disease, ecological devastation and so on. These criticisms lead, to reconsider about the corporate strategy of Maison Bouygues Case Study Analysis. The John A Quelch has recognized that the general society, the way of life of individuals and the people at whole have actually been changed now. In this scenario with increasing patterns towards much healthier products and the increasing ecological concerns, Case Study Analysis ought to alter its direction towards much healthier products. Although, Case Study Help had taken certain vital steps relating to the environmental impacts of its products, however, these actions are not enough to end up the criticism over the company's duty towards social and environmental concerns. The required to take certain tactical steps to change the market position of its specific well-known brands and present Online Case Study Solution as a business producing healthy items in the market. In this regard, Case Study Analysis and other food and drink business ought to utilize their power to shift the customer taste towards much healthier products to remove the constraints in the growth of food industry.
Critical Analysis
The shift from the use of natural food to made food has actually extremely affected the health of the consumers. All of the data related to the health problems with the incorporation of made food in the market describe the occurrence of the health concerns related to food system. These issues are indirectly the result of numerous practices of the food and drink business for producing worth for their consumers.
Value Creation at Maison Bouygues Case Study Solution
Maison Bouygues Case Study Analysis being a huge business in the food and beverage industry, offers high value to its clients by different means. Value production in the food and drink industry is done through two ways i.e. taste and availability of the item. Case Study Help has a competitive advantage in supplying its items far and wide internationally. Its marketing ability makes it able to target a big base of consumers. The business is presented in about 200 nations with a large number of famous worldwide brands. The everywhere existence of the business products provides high worth to customers.
Furthermore, the company produces worth for its customers by methods of providing a great deal of tasty foodstuff consisting of salt, fat and sugar, which are the components that are straight connected with the psychological core of the consumer's brain. The Maison Bouygues Case Study Solution together with other giant food and drinks companies develop worth for its customers by controling these components in its items. Case Study Help in addition to other giant companies has an interest in discovering ways to increase the customer worth from its products through making use of the vulnerability.
Together with it, the business also creates value by means of integrating the healthy point in its items. The business has actually done specific efforts in order to offer healthy products and decrease the share of Maison Bouygues Case Study Solution in general ecological destruction. Case Study Help has taken particular steps associated with the sustainability of people and environment including the 2009 announcement of the ambitious objectives and dedications associated with Case Study Help products, market and the neighborhood.
All of these methods have actually been effective at creating worth for the Case Study Help consumers. Increasing health related concerns have actually raised the criticism for Case Study Solution.
Useful Role of Significant Food and Drink Business in Resolving Social and Ecological Expenses Associated with the Industry
Certainly, major food and drink business consisting of company, and so on can play a positive role in resolving social and ecological expenses associated with the market. The environmental costs related to food and drink market include the environmental destruction due to the increase of nitrogen which has actually resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in environmental destruction which could be a big threat to the existence of mankind in future.
Significant reason for these environmental changes is mass use of nitrogen rich fertilizers and the active ingredients by the food and drink companies. Food and drink companies should play an useful role in addressing these concerns to eliminate their development constraints related to the criticism from the environmental communities.
The business must avoid usage of nitrogen fertilizers and must search out the products of those farmers that do not use fertilizers for their crop. The business might use renewable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich items.
Together with the environmental expenses there are specific social expenses related to the food and beverage market which should be dealt with by the huge food and drink companies to achieve the industry growth and to prevent the criticism from the ecological neighborhoods. Social expenses associated with the market includes the increasing health problems connected to obesity, cardiovascular disease, diabetes etc. Nevertheless, the giant business could play a positive role in addressing these issues.
The business might move towards healthier products by decreasing the amount of toxic substances in their processed foods i.e. dioxin, which might lead to deadly human illness. In addition to it, the business must use more healthy ingredients instead of derivatives of Corn and Soy to increase number of calories from their items. The business might likewise do efforts to shift consumer tastes towards healthy products as they have actually controlled the customer taste for few years. In this method the giant food and drink companies could play a positive function in dealing with social and ecological expenses related to the industry.
Examination of Sustainability at Maison Bouygues Case Study Help
There was a potential shift in the corporate technique and goals at Case Study Help. The new CEO was concentrated on investing in much healthier products for achieving sustainable growth for the company together with providing much healthier future for individuals and the planet both. Under the brand-new vision, the slogan of the company was also changed from the "enjoyable for you" to "better for you".
Human Sustainability
business got Quaker Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and natural drinks to present numerous much healthier products in its portfolio. Despite of being thought about a Case Solution's healthy brand, the items of Quake Oats included several components which were dangerous to health.
Together with the inculcation of healthy brand names in its portfolio through acquisitions, Maison Bouygues Case Study Help has actually taken particular sustainability actions for its market places. One of significant examples in this regard is the Company's marketing method associated to schools. The company markets only low calories and healthy beverages choices in schools.
Another step taken by Case Study Help towards human sustainability is the shift of its focus towards research study and development for introducing brand-new and healthy items in its portfolio. The company has actually increased its research study and development budget plan and has presented an army of health scientists to design certain healthy items.
Ecological Sustainability
In this regard, the business devoted to reduce its product packaging by millions of tones to avoid high quantity of wastes. The company has committed to lower greenhouse gas emissions along with the accomplishment of efficiency in the energy use.
On the basis of above analysis, it could be figured out that the company has actually taken a number of actions towards human and environmental sustainability. These steps are still not adequate to accomplish the wanted industrial development and to minimize the criticism over the social obligation of Case Study Analysis.
Alternatives
Particular long term strategic options might be obtained for the business on the basis of above analysis. These alternatives can be assessed on the basis of the truth that how the option would allow the company to achieve its goal of prospective growth and decrease the criticism over the company. Additionally, the options could be examined on the basis of the time frame that would be taken by an alternative to be implemented in addition to the cost and risks associated with the alternative
Alternative-1: introduction of a New Product line Associated with Healthy Foods and Beverages
The very first action that Maison Bouygues Case Study Help might take is to present a new product line related to healthy food and beverages. The company ought to present a broad variety of much healthier items by using its substantial research and development expenditures.
Pros:
• Ability to target a great deal of customers i.e. health conscious consumers.
• Reduction of the criticism of environmental concerned societies and community advancement organizations.
• Fulfillment of the social obligation by payment of the harmful items with healthy items.
• Might be carried out within few years i.e. 3 to 5 years.
Cons:
• Threat of failure of the brand-new items in the market i.e. customers might not like the taste and might not accept the healthier products due to the addictive nature of hazardous products.
• The hazardous products in the product portfolio might make the incorporation of healthy products fail to lower criticism.
• Big cost of research study and development needed to build new healthy items.
Alternative-2: High level Acquisition of Health associated Companies
Another alternative option to accomplish the potential development and reduce the criticism is to get the health related companies at a high level. Investment in these kind of business would enable Maison Bouygues Case Study Solution to present a large variety of much healthier products within a short time duration with no requirement of considerable research study and advancement expenses. The pros and cons related to alternative 3 are provided below:
Pros:
• Saving of big quantity of research study and advancement expenses for new product development.
• Incorporation of brand-new items within 2 years.
• Capability to target large number of consumers i.e. health conscious consumers.
• Reduction of the criticism of environmental concerned societies and community advancement companies.
• Satisfaction of the social obligation by settlement of the dangerous products with healthy items.
Cons:
• The acquisition may not prove to alter the image of Maison Bouygues Case Study Help as in case of Quaker Oats.
• Requirement of big quantity of capital.
• Danger of failure of the brand-new products in the market i.e. customers might not like the taste and might decline the healthier items due to the addicting nature of harmful products.
• The dangerous products in the item portfolio might make the incorporation of healthy items stop working to lower criticism.
Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio
Another alternative choice for Maison Bouygues Case Study Analysis is to replace all of its dangerous items with healthier products. This could be a substantial shift in business method and the business model at business. The replacement of harmful items with healthier items would totally change the marketplace position of the company and would need a large number of needed actions to be taken. The benefits and drawbacks associated with alternative 3 are offered listed below:
Pros:
• Change of market position of Maison Bouygues Case Study Solution
• Capability to target a great deal of consumers i.e. health conscious consumers.
• End of all of the criticism of environmental worried societies and neighborhood advancement companies.
• Satisfaction of the social responsibility
Cons:
• Risk of failure of the brand-new items in the market i.e. customers might not like the taste and might not accept the much healthier items due to the addictive nature of dangerous products.
• Substantial cost of research and advancement needed to develop brand-new healthy items.
• Employee may resist over the modification in business design and business strategy.
• Variety of years required for the execution.
• Shift of focus from the core proficiencies.
Recommendations
With the deep analysis of the business's CSR, problems dealt with by the company and the present market scenario, Maison Bouygues Case Study Analysis is suggested to consider alternative 2 of high level of acquisition of health associated business. As the acquisitions would make it possible for the business to save of substantial amount of research study and advancement costs for brand-new product development. In addition to it, acquisitions would permit incorporation of brand-new products within two years along with the capability to target a great deal of customers. Furthermore, the acquisitions would result in the reduction of the criticism from the concerned organizations.However, the option would require substantial amount of mutual fund. The companies may not be able to decrease the criticism. With a mindful analysis of the acquisition with an aggressive marketing campaigns, company could prove to be effective in achieving the targets.
This Maison Bouygues case study is writen by : John A Quelch
Executive Summary | Swot Analysis | Vrio Analysis | Pestel Analysis |
Porters Analysis | Recommendations |