The Product Management Audit Case Study Solution

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The Product Management Audit Case Analysis

The Product Management Audit Case Study Analysis is a well-known name of a New york city based, world's leading company in the food and beverage market. Case Study Help is a leading brand in hassle-free treats, foods and drinks with its existence in about 200 nations. Significant brand names of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive advantage of the business is its capability to market the item at far and wide places. Furthermore, the business is doing efforts to make product development as its new source of competitive advantage.

The report includes a deep analysis of different elements of the social obligations of significant business in the food and drink industry in general, and company in specific. The report likewise supplies an assessment of the extent of sustainability and CSR in the The Product Management Audit Case Study Help's company technique along with the determination of how Case Study Help produces worth for its customers.

Problems Recognition

The huge food and beverage business was going through a criticism over its duty towards different social and environmental problems consisting of; weight problems, cardiovascular disease, environmental devastation etc. These criticisms lead, to reassess about the business technique of The Product Management Audit Case Study Help. The John A Quelch has actually understood that the general society, the way of life of individuals and individuals at whole have been altered now. In this situation with increasing trends towards much healthier items and the increasing environmental concerns, Case Study Solution should change its direction towards healthier items. Although, Case Study Solution had actually taken specific important actions relating to the environmental impacts of its items, but, these actions are insufficient to wind up the criticism over the business's duty towards social and ecological problems. For that reason, the is required to take particular strategic actions to change the market position of its specific well-known brands and present The Product Management Audit Case Study Solution as a business producing healthy products in the market. In this regard, Case Study Solution and other food and drink business must use their power to shift the customer taste towards healthier items to eliminate the restraints in the growth of food market.

Critical Analysis

The shift from the usage of natural food to manufactured food has highly impacted the health of the consumers. All of the information related to the health issues with the incorporation of made food in the market explain the occurrence of the health concerns related to food system. These problems are indirectly the result of various practices of the food and beverage companies for producing value for their customers.

Value Development at The Product Management Audit Case Study Help

The Product Management Audit Case Study Solution being a giant business in the food and drink industry, supplies high worth to its clients by numerous methods. Value development in the food and beverage industry is done through 2 methods i.e. taste and accessibility of the product. Case Study Help has a competitive benefit in supplying its items everywhere globally. Its marketing ability makes it able to target a large base of customers. The company exists in about 200 countries with a large number of well-known global brands. The everywhere presence of the company items offers high value to customers.

Additionally, the company creates worth for its consumers by methods of providing a great deal of yummy food products consisting of salt, fat and sugar, which are the ingredients that are directly gotten in touch with the psychological core of the customer's brain. The The Product Management Audit Case Study Solution along with other huge food and beverages business create value for its customers by controling these ingredients in its products. Case Study Solution along with other huge companies is interested in discovering methods to increase the customer worth from its items through exploiting the vulnerability.

Along with it, the company also produces value by ways of integrating the healthy point in its products. The business has actually done specific efforts in order to provide healthy items and lower the share of The Product Management Audit Case Study Help in total ecological destruction. Case Study Solution has taken particular steps related to the sustainability of people and environment consisting of the 2009 announcement of the enthusiastic goals and dedications related to Case Study Analysis items, marketplace and the community.

All of these ways have been successful at creating value for the Case Study Help customers. Increasing health associated issues have actually raised the criticism for Case Study Solution.

Positive Role of Major Food and Beverage Companies in Addressing Social and Ecological Expenses Connected With the Industry

Major food and beverage companies including The Product Management Audit Case Study Help and so on can play a positive role in dealing with social and ecological costs associated with the industry. The environmental costs associated with food and drink industry include the environmental devastation due to the influx of nitrogen which has actually led to the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to ecological devastation which could be a big threat to the existence of mankind in future.

Significant reason for these environmental modifications is mass use of nitrogen abundant fertilizers and the ingredients by the food and beverage companies. Food and beverage companies ought to play a constructive role in attending to these concerns to remove their development restraints related to the criticism from the ecological neighborhoods.

In order to address these problems, the companies might either lower their usage of nitrogen rich active ingredients or take certain actions to decrease the quantity of nitrogen in the general environment. The companies need to avoid usage of nitrogen fertilizers and ought to seek the products of those farmers that do not use fertilizers for their crop. The business might also invest in reducing greenhouse gas emissions worldwide. The business could utilize eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

Along with the eco-friendly expenses there are particular social costs related to the food and drink industry which need to be addressed by the huge food and drink business to achieve the industry growth and to prevent the criticism from the environmental neighborhoods. Social costs related to the industry consists of the increasing health issues associated with obesity, cardiovascular disease, diabetes and so on. The huge companies could play a positive function in resolving these concerns.

The business might move towards healthier products by reducing the amount of toxic compounds in their processed foods i.e. dioxin, which might lead to deadly human illness. Along with it, the business need to use more nutritious ingredients rather than derivatives of Corn and Soy to increase variety of calories from their items. The companies could also do efforts to move consumer tastes towards healthy items as they have actually managed the consumer taste for couple of years. In this way the huge food and drink companies might play an useful function in attending to social and eco-friendly expenses connected to the industry.

Assessment of Sustainability at The Product Management Audit Case Study Solution

There was a prospective shift in the corporate strategy and goals at Case Study Help. The new CEO was focused on buying healthier products for accomplishing sustainable development for the business along with supplying healthier future for the people and the planet both. Under the brand-new vision, the slogan of the business was also altered from the "fun for you" to "better for you".

Human Sustainability

The business revealed specific goals and dedications associated with human sustainability and the ecological sustainability. The Product Management Audit Case Study Help got Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and natural beverages to introduce numerous much healthier items in its portfolio. Nevertheless, despite of being thought about a Case Study Analysis's healthy brand, the products of Quaker Oats included several active ingredients which were harmful to health. These hazardous ingredients were not advertised which have actually ended up being the base for criticism over the healthy brands of The Product Management Audit Case Study Analysis.

In addition to the inculcation of healthy brand names in its portfolio through acquisitions, The Product Management Audit Case Study Help has taken certain sustainability steps for its market locations. Among significant examples in this regard is the Business's marketing strategy associated to schools. The company markets just low calories and nutritious beverages choices in schools.

Another step taken by Case Study Analysis towards human sustainability is the shift of its focus towards research and advancement for introducing brand-new and healthy products in its portfolio. The business has actually increased its research study and development budget and has presented an army of health researchers to design certain healthy items.

Environmental Sustainability

In addition to the human sustainability, The Product Management Audit Case Study Help has taken several steps towards ecological sustainability. The business has actually devoted to various goals related to water, land, packaging, environment change and neighborhood. In this regard, the company dedicated to decrease its product packaging by millions of tones to prevent high quantity of wastages. Furthermore, the business has actually committed to minimize greenhouse gas emissions together with the accomplishment of performance in the energy usage. business has actually likewise attempted particular humanitarian activities consisting of a dedication to offer safe drinking water to 3 million individuals in establishing countries by 2015.

On the basis of above analysis, it might be figured out that the business has taken several steps towards human and environmental sustainability. These steps are still not enough to achieve the desired industrial development and to lower the criticism over the social obligation of Case Study Help.

Alternatives

Specific long term tactical options could be derived for the business on the basis of above analysis. These options can be evaluated on the basis of the reality that how the option would allow the company to attain its goal of prospective growth and decrease the criticism over the business. Moreover, the alternatives might be assessed on the basis of the time frame that would be taken by an option to be carried out along with the cost and risks associated with the option

Alternative-1: intro of a New Line of product Related to Healthy Foods and Beverages

The first action that The Product Management Audit Case Study Help could take is to present a new item line related to healthy food and drinks. The business needs to introduce a large range of much healthier products by utilizing its significant research study and development expenses.

Pros:

• Ability to target large number of customers i.e. health conscious consumers.
• Decrease of the criticism of ecological concerned societies and neighborhood advancement companies.
• Fulfillment of the social duty by compensation of the hazardous products with healthy items.
• Might be carried out within couple of years i.e. 3 to 5 years.

Cons:

• Threat of failure of the brand-new items in the market i.e. customers might not like the taste and might not accept the healthier items due to the addicting nature of dangerous items.
• The dangerous products in the item portfolio might make the incorporation of healthy items fail to reduce criticism.
• Big expense of research study and development required to build new healthy items.

Alternative-2: High level Acquisition of Health related Business

Another alternative choice to achieve the prospective development and decrease the criticism is to acquire the health related business at a high level. Financial investment in these type of companies would permit The Product Management Audit Case Study Analysis to introduce a big range of much healthier items within a brief time period with no requirement of substantial research study and advancement expenses. The benefits and drawbacks associated with alternative 3 are provided listed below:

Pros:

• Conserving of huge quantity of research study and development expenses for new product advancement.
• Incorporation of new items within two years.
• Ability to target a great deal of customers i.e. health mindful customers.
• Reduction of the criticism of ecological worried societies and community development companies.
• Fulfillment of the social responsibility by compensation of the dangerous items with healthy items.

Cons:

• The acquisition might not prove to alter the image of The Product Management Audit Case Study Solution as in case of Quaker Oats.
• Requirement of substantial quantity of capital.
• Threat of failure of the new items in the market i.e. consumers may not like the taste and may not accept the much healthier products due to the addicting nature of dangerous products.
• The dangerous items in the product portfolio may make the incorporation of healthy items stop working to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for The Product Management Audit Case Study Analysis is to replace all of its hazardous items with much healthier products. The replacement of harmful products with much healthier products would entirely change the market position of the company and would require a large number of essential steps to be taken.

Pros:

• Modification of market position of The Product Management Audit Case Study Analysis
• Capability to target a great deal of consumers i.e. health conscious consumers.
• End of all of the criticism of environmental concerned societies and community development companies.
• Fulfillment of the social responsibility

Cons:

• Danger of failure of the brand-new products in the market i.e. consumers may not like the taste and may not accept the healthier items due to the addictive nature of hazardous products.
• Substantial expense of research study and advancement required to build brand-new healthy products.
• Staff member may withstand over the change in business model and organisation method.
• Variety of years required for the application.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the business's CSR, issues faced by the company and the existing market circumstance, Case Study Analysis is suggested to think about alternative 2 of high level of acquisition of health related companies. As the acquisitions would make it possible for the business to conserve of big quantity of research study and development expenses for brand-new item development. Along with it, acquisitions would enable incorporation of brand-new items within 2 years along with the ability to target large number of consumers.

This The Product Management Audit case study is writen by : John A Quelch

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