Theranos Small Volume Blood Testing (A) Case Study Analysis

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Theranos Small Volume Blood Testing (A) Case Analysis

Theranos Small Volume Blood Testing (A) Case Study Analysis is a widely known name of a New York based, world's leading company in the food and drink industry. company is a leading brand name in convenient treats, foods and beverages with its presence in about 200 nations.

The report consists of a deep analysis of numerous elements of the social duties of significant business in the food and drink industry in general, and Case Analysis in particular. It likewise supplies an analysis of the growing health and environmental problems including obesity, heart diseases, ecological destruction etc. in the Western countries and the role of the business in the food and drink market to deal with these problems. The report also offers an assessment of the level of sustainability and CSR in the Theranos Small Volume Blood Testing (A) Case Study Help's organisation technique along with the decision of how Case Study Solution develops worth for its consumers. The report also provides certain tactical options for company to integrate the criticism over its social duty with particular recommendations and an execution plan.

Issues Identification

Case Study Analysis had actually taken certain essential actions concerning the environmental effects of its items, but, these steps are not enough to end up the criticism over the company's responsibility towards social and environmental problems. This is required to take specific tactical actions to alter the market position of its specific popular brands and present Case Study Help as a business producing healthy products in the market. In this regard, company and other food and beverage companies must utilize their power to move the customer taste towards much healthier products to eliminate the restraints in the growth of food market.

Crucial Analysis

For the few years, consumer food patterns have actually been altered significantly. The shift from the use of healthy food to manufactured food has extremely impacted the health of the customers. Despite of the discovery of modern health techniques, the total health of people in couple of decades have actually been extremely affected. Currently about 1 billion of individuals In United States are overweight and at least 300 countless them have obesity. Kids also dealing with the problem of weight problems. The ratios of obesity in 1980s are quite various from the existing ratios. Despite of discovery of health methods and modern methods to control obesity and other diseases, the ratio of obesity has been doubled form the level of 1980. All of the information connected to the health problems with the incorporation of made food in the market discuss the occurrence of the health issues related to food system. These problems are indirectly the result of different practices of the food and drink companies for creating value for their customers.

Value Creation at Theranos Small Volume Blood Testing (A) Case Study Analysis

Theranos Small Volume Blood Testing (A) Case Study Help being a huge company in the food and beverage market, offers high value to its customers by different methods. Worth creation in the food and drink market is done through two ways i.e. taste and schedule of the product. Case Study Help has a competitive benefit in providing its items far and wide globally. Its marketing capability makes it able to target a big base of consumers. The business is presented in about 200 countries with a large number of popular international brands. The everywhere presence of the company items supplies high value to customers.

Additionally, the company develops value for its consumers by ways of providing a great deal of tasty foodstuff consisting of salt, fat and sugar, which are the active ingredients that are directly connected with the psychological core of the customer's brain. The Theranos Small Volume Blood Testing (A) Case Study Help in addition to other giant food and drinks business produce value for its consumers by controling these ingredients in its products. Case Study Help together with other huge companies is interested in finding methods to increase the consumer value from its items through exploiting the vulnerability.

Together with it, the business also produces worth by means of including the healthy point in its items. The company has actually done particular efforts in order to offer healthy items and reduce the share of Theranos Small Volume Blood Testing (A) Case Study Solution in general ecological destruction. Case Study Help has actually taken certain steps related to the sustainability of individuals and environment consisting of the 2009 statement of the enthusiastic objectives and dedications connected to Case Study Help products, marketplace and the neighborhood.

All of these methods have actually been effective at developing worth for the Case Study Analysis consumers. Increasing health related concerns have raised the criticism for Case Study Analysis.

Constructive Role of Significant Food and Beverage Companies in Attending To Social and Ecological Costs Related To the Industry

Undoubtedly, significant food and beverage companies consisting of company, and so on can play an useful function in resolving social and environmental costs connected with the industry. The environmental costs connected to food and beverage industry include the environmental devastation due to the increase of nitrogen which has resulted in the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in environmental devastation which might be a huge threat to the existence of mankind in future.

Major cause of these ecological modifications is mass usage of nitrogen rich fertilizers and the components by the food and drink companies. For that reason, food and beverage companies need to play a positive role in resolving these problems to eliminate their development constraints associated with the criticism from the environmental neighborhoods.

The business must prevent usage of nitrogen fertilizers and need to browse out the items of those farmers that do not utilize fertilizers for their crop. The companies might use eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich items.

Together with the ecological costs there are specific social expenses associated with the food and beverage market which need to be dealt with by the huge food and beverage companies to achieve the industry growth and to avoid the criticism from the environmental neighborhoods. Social costs connected with the industry consists of the increasing health problems related to obesity, cardiovascular disease, diabetes etc. The huge business might play a positive role in dealing with these issues.

The business might move towards more healthy products by minimizing the amount of toxic compounds in their processed foods i.e. dioxin, which might result in fatal human diseases. The business might also do efforts to shift consumer tastes towards healthy products as they have controlled the consumer taste for few years.

Examination of Sustainability at Theranos Small Volume Blood Testing (A) Case Study Analysis

There was a prospective shift in the business strategy and goals at Case Study Solution. The new CEO was focused on buying healthier products for achieving sustainable growth for the business in addition to supplying healthier future for individuals and the world both. Under the brand-new vision, the motto of the business was also changed from the "enjoyable for you" to "much better for you".

Human Sustainability

company acquired Quaker Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and natural beverages to present numerous much healthier items in its portfolio. Despite of being considered a Case Help's healthy brand, the items of Quake Oats included numerous ingredients which were hazardous to health.

Together with the inculcation of healthy brand names in its portfolio through acquisitions, Theranos Small Volume Blood Testing (A) Case Study Help has taken certain sustainability actions for its market locations. One of significant examples in this regard is the Company's marketing technique related to schools. The company markets just low calories and healthy beverages options in schools.

Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research study and development for presenting brand-new and healthy products in its portfolio. The company has actually increased its research and development budget and has actually introduced an army of health scientists to create particular healthy items.

Environmental Sustainability

Together with the human sustainability, Theranos Small Volume Blood Testing (A) Case Study Solution has taken several actions towards ecological sustainability. The company has actually devoted to various goals related to water, land, product packaging, environment modification and neighborhood. In this regard, the business devoted to decrease its packaging by millions of tones to avoid high quantity of wastes. The business has dedicated to lower greenhouse gas emissions along with the accomplishment of efficiency in the energy usage. business has actually likewise tried particular humanitarian activities including a dedication to supply safe drinking water to 3 million people in establishing nations by 2015.

On the basis of above analysis, it could be identified that the company has actually taken numerous actions towards human and environmental sustainability. Nevertheless these steps are still not adequate to attain the desired industrial development and to lower the criticism over the social obligation of Theranos Small Volume Blood Testing (A) Case Study Help.

Alternatives

Particular long term strategic alternatives might be derived for the company on the basis of above analysis. These options can be evaluated on the basis of the fact that how the option would allow the business to accomplish its goal of prospective growth and lower the criticism over the company. Moreover, the options might be examined on the basis of the time frame that would be taken by an option to be implemented together with the expense and threats associated with the alternative

Alternative-1: intro of a New Line of product Associated with Healthy Foods and Beverages

The initial step that Theranos Small Volume Blood Testing (A) Case Study Help might take is to present a brand-new product line connected to healthy food and drinks. The company has actually currently introduced particular heath related brands, but, the number of these brand names in its portfolio is not possible to decrease the criticism and attain prospective growth. The company should present a large range of healthier items by utilizing its significant research study and development expenses. The pros and cons associated with the intro of a healthy product line in the portfolio are given listed below:

Pros:

• Ability to target a great deal of customers i.e. health conscious consumers.
• Decrease of the criticism of environmental worried societies and community development organizations.
• Fulfillment of the social obligation by compensation of the dangerous products with healthy items.
• Might be implemented within couple of years i.e. 3 to 5 years.

Cons:

• Risk of failure of the new products in the market i.e. customers may not like the taste and may decline the much healthier products due to the addictive nature of dangerous products.
• The hazardous products in the item portfolio might make the incorporation of healthy products stop working to minimize criticism.
• Big expense of research study and advancement needed to construct new healthy products.

Alternative-2: High level Acquisition of Health related Business

Another alternative option to accomplish the possible development and lower the criticism is to get the health associated business at a high level. Financial investment in these type of business would permit Theranos Small Volume Blood Testing (A) Case Study Help to present a large variety of healthier products within a brief time period with no requirement of significant research study and development expenses. The pros and cons connected to alternative 3 are given below:

Pros:

• Conserving of huge amount of research and development costs for brand-new item development.
• Incorporation of brand-new products within two years.
• Ability to target a great deal of customers i.e. health conscious consumers.
• Decrease of the criticism of environmental worried societies and neighborhood development companies.
• Satisfaction of the social obligation by settlement of the hazardous products with healthy items.

Cons:

• The acquisition may not prove to alter the image of Theranos Small Volume Blood Testing (A) Case Study Analysis as in case of Quaker Oats.
• Requirement of substantial quantity of capital.
• Threat of failure of the brand-new items in the market i.e. customers may not like the taste and may decline the healthier products due to the addicting nature of dangerous items.
• The dangerous products in the product portfolio might make the incorporation of healthy products stop working to minimize criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Theranos Small Volume Blood Testing (A) Case Study Solution is to replace all of its dangerous items with healthier items. This might be a big shift in the business technique and the business design at business. The replacement of hazardous items with healthier products would entirely alter the marketplace position of the business and would need a a great deal of necessary actions to be taken. The advantages and disadvantages connected to alternative 3 are provided below:

Pros:

• Modification of market position of Theranos Small Volume Blood Testing (A) Case Study Solution
• Capability to target large number of customers i.e. health mindful customers.
• End of all of the criticism of environmental concerned societies and community development companies.
• Satisfaction of the social duty

Cons:

• Threat of failure of the brand-new products in the market i.e. customers might not like the taste and might decline the healthier products due to the addicting nature of hazardous items.
• Huge cost of research study and development required to construct new healthy products.
• Staff member may withstand over the modification in the business design and business strategy.
• Variety of years required for the implementation.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the company's CSR, problems dealt with by the company and the present industry situation, Theranos Small Volume Blood Testing (A) Case Study Analysis is advised to think about alternative 2 of high level of acquisition of health related business. As the acquisitions would make it possible for the business to conserve of big quantity of research study and development expenses for new item development. In addition to it, acquisitions would enable incorporation of new items within 2 years along with the capability to target large number of customers. The acquisitions would result in the reduction of the criticism from the concerned organizations.However, the alternative would require substantial amount of financial investment funds. Moreover, the companies may not be able to reduce the criticism. With a cautious analysis of the acquisition with an aggressive marketing projects, company could show to be effective in accomplishing the targets.

This Theranos Small Volume Blood Testing (A) case study is writen by : John A Quelch

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