Patten Corporation Case Study Solution

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Patten Corporation Case Analysis

Patten Corporation Case Study Solution is a widely known name of a New York based, world's leading organization in the food and drink market. company is a leading brand name in practical treats, foods and drinks with its existence in about 200 nations.

The report consists of a deep analysis of different aspects of the social duties of significant companies in the food and beverage industry in general, and Case Solution in particular. It also provides an analysis of the growing health and ecological problems including weight problems, heart diseases, ecological devastation and so on in the Western countries and the function of the companies in the food and drink industry to deal with these problems. The report also provides an evaluation of the extent of sustainability and CSR in the Patten Corporation Case Study Analysis's business strategy along with the decision of how Case Study Help produces value for its customers. Furthermore, the report likewise offers certain tactical options for Case Help to integrate the criticism over its social obligation with certain recommendations and an application strategy.

Problems Recognition

The giant food and beverage business was going through a criticism over its responsibility towards numerous social and environmental concerns consisting of; obesity, heart diseases, environmental destruction and so on. These criticisms lead, to reconsider about the corporate technique of Patten Corporation Case Study Solution. The Krishna G Palepu has realized that the general society, the lifestyle of individuals and individuals at whole have actually been altered now. In this scenario with increasing patterns towards much healthier products and the increasing ecological concerns, Case Study Solution ought to change its direction towards healthier items. company had taken particular important actions regarding the ecological impacts of its products, but, these steps are not enough to end up the criticism over the business's obligation towards social and ecological concerns. The needed to take particular strategic actions to change the market position of its certain popular brands and present Online Case Study Solution as a company producing healthy items in the market. In this regard, Case Study Solution and other food and beverage companies need to use their power to move the consumer taste towards healthier products to get rid of the restraints in the development of food industry.

Critical Analysis

For the couple of decades, customer food patterns have actually been altered significantly. The shift from using natural food to manufactured food has extremely affected the health of the consumers. Despite of the discovery of modern health strategies, the overall health of people in couple of years have been extremely affected. Presently about 1 billion of individuals In US are obese and a minimum of 300 million of them have obesity. Kids also facing the issue of weight problems. The ratios of weight problems in 1980s are rather different from the existing ratios. Despite of discovery of health methods and contemporary methods to manage obesity and other diseases, the ratio of weight problems has actually been doubled form the level of 1980. All of the data connected to the health problems with the incorporation of produced food in the market describe the occurrence of the health problems related to food system. These issues are indirectly the result of different practices of the food and drink business for developing value for their consumers.

Worth Production at Patten Corporation Case Study Solution

Patten Corporation Case Study Analysis being a huge business in the food and beverage market, provides high worth to its customers by various means. Case Study Analysis has a competitive advantage in providing its products far and broad worldwide. The business is presented in about 200 nations with a big number of well-known worldwide brands.

Additionally, the business produces worth for its customers by ways of supplying large number of tasty food consisting of salt, fat and sugar, which are the ingredients that are directly connected with the psychological core of the customer's brain. The Patten Corporation Case Study Help in addition to other giant food and beverages business develop worth for its customers by controling these ingredients in its items. Case Study Help in addition to other giant companies is interested in finding methods to increase the customer value from its products through exploiting the vulnerability.

Together with it, the business likewise produces value by ways of incorporating the healthy point in its products. The business has actually done certain efforts in order to offer healthy items and lower the share of Patten Corporation Case Study Help in general ecological devastation. Case Study Help has actually taken particular actions connected to the sustainability of people and environment consisting of the 2009 statement of the ambitious goals and commitments associated with Case Study Solution items, marketplace and the neighborhood.

All of these means have actually been effective at developing value for the Case Study Help customers. Increasing health associated concerns have actually raised the criticism for Case Study Help.

Positive Function of Major Food and Beverage Business in Addressing Social and Ecological Expenses Related To the Market

Major food and beverage companies consisting of Patten Corporation Case Study Analysis etc. can play a positive function in resolving social and environmental costs associated with the industry. The eco-friendly costs associated with food and drink industry include the environmental devastation due to the increase of nitrogen which has actually resulted in the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to ecological destruction which could be a big threat to the presence of humankind in future.

Major cause of these environmental modifications is mass use of nitrogen rich fertilizers and the ingredients by the food and drink companies. Food and beverage business must play an useful role in attending to these issues to remove their growth restrictions related to the criticism from the environmental neighborhoods.

The companies should prevent usage of nitrogen fertilizers and need to browse out the items of those farmers that do not utilize fertilizers for their crop. The business might use renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

Along with the environmental costs there are certain social costs related to the food and beverage market which must be attended to by the giant food and drink companies to accomplish the market development and to avoid the criticism from the ecological neighborhoods. Social costs related to the industry includes the increasing health concerns connected to weight problems, cardiovascular disease, diabetes and so on. Nevertheless, the giant companies might play a constructive role in addressing these concerns.

The companies could move towards more healthy items by decreasing the quantity of hazardous compounds in their processed foods i.e. dioxin, which might result in deadly human illness. In addition to it, the business should utilize more healthy components rather than derivatives of Corn and Soy to increase variety of calories from their products. The business could likewise do efforts to move customer tastes towards healthy products as they have actually controlled the customer taste for few decades. In this way the giant food and drink business could play a positive function in resolving social and eco-friendly expenses connected to the market.

Evaluation of Sustainability at Patten Corporation Case Study Solution

There was a possible shift in the business method and objectives at Case Study Help. The new CEO was concentrated on investing in much healthier products for attaining sustainable growth for the company along with supplying healthier future for the people and the world both. Under the new vision, the motto of the business was likewise changed from the "enjoyable for you" to "better for you".

Human Sustainability

business obtained Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy drinks and natural drinks to introduce numerous much healthier items in its portfolio. Despite of being thought about a Case Analysis's healthy brand, the items of Quaker Oats contained several active ingredients which were dangerous to health.

Together with the inculcation of healthy brand names in its portfolio through acquisitions, Patten Corporation Case Study Help has actually taken certain sustainability steps for its market locations. One of major examples in this regard is the Company's marketing method associated to schools. The company markets only low calories and nutritious drinks choices in schools.

Another action taken by Case Study Solution towards human sustainability is the shift of its focus towards research and advancement for presenting new and healthy items in its portfolio. The business has increased its research study and advancement budget plan and has presented an army of health researchers to develop certain healthy products.

Environmental Sustainability

In addition to the human sustainability, Patten Corporation Case Study Help has actually taken a number of actions towards ecological sustainability. The business has actually committed to numerous objectives related to water, land, packaging, environment modification and community. In this regard, the business devoted to minimize its product packaging by millions of tones to prevent high amount of wastages. Furthermore, the company has actually committed to decrease greenhouse gas emissions in addition to the achievement of performance in the energy use. business has likewise tried certain philanthropic activities including a commitment to offer safe drinking water to 3 million people in establishing countries by 2015.

On the basis of above analysis, it might be identified that the business has taken a number of steps towards human and environmental sustainability. These actions are still not enough to achieve the preferred industrial growth and to minimize the criticism over the social obligation of Case Study Analysis.

Alternatives

Specific long term strategic alternatives might be obtained for the company on the basis of above analysis. These alternatives can be evaluated on the basis of the fact that how the option would allow the business to attain its goal of prospective growth and minimize the criticism over the business. The alternatives could be examined on the basis of the time frame that would be taken by an alternative to be implemented along with the expense and threats related to the alternative

Alternative-1: introduction of a New Product line Connected to Healthy Foods and Beverages

The primary step that Patten Corporation Case Study Solution could take is to present a new line of product connected to healthy food and beverages. The company has currently introduced particular heath associated brands, but, the number of these brand names in its portfolio is not prospective to minimize the criticism and attain potential growth. The company ought to present a large variety of much healthier items by utilizing its substantial research and advancement expenses. The benefits and drawbacks associated with the intro of a healthy line of product in the portfolio are provided listed below:

Pros:

• Ability to target large number of customers i.e. health mindful consumers.
• Reduction of the criticism of environmental worried societies and community development organizations.
• Satisfaction of the social responsibility by payment of the dangerous items with healthy items.
• Might be implemented within couple of years i.e. 3 to 5 years.

Cons:

• Risk of failure of the brand-new products in the market i.e. customers may not like the taste and might not accept the healthier items due to the addictive nature of hazardous products.
• The harmful products in the item portfolio might make the incorporation of healthy products stop working to decrease criticism.
• Substantial cost of research and advancement needed to construct brand-new healthy products.

Alternative-2: High level Acquisition of Health related Companies

Another alternative choice to achieve the potential development and decrease the criticism is to acquire the health associated business at a high level. Financial investment in these type of companies would permit Patten Corporation Case Study Help to introduce a big range of much healthier items within a brief time duration with no requirement of considerable research study and development expenditures. The advantages and disadvantages related to alternative 3 are given listed below:

Pros:

• Saving of substantial quantity of research and development expenses for brand-new product advancement.
• Incorporation of new items within two years.
• Capability to target large number of customers i.e. health conscious customers.
• Decrease of the criticism of environmental worried societies and neighborhood advancement organizations.
• Fulfillment of the social obligation by payment of the hazardous products with healthy products.

Cons:

• The acquisition may not prove to alter the image of Patten Corporation Case Study Help as in case of Quaker Oats.
• Requirement of substantial quantity of capital.
• Threat of failure of the new items in the market i.e. customers might not like the taste and may decline the healthier items due to the addicting nature of harmful items.
• The hazardous items in the product portfolio might make the incorporation of healthy products fail to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Patten Corporation Case Study Solution is to replace all of its harmful items with healthier items. The replacement of hazardous items with healthier items would completely change the market position of the business and would require a large number of essential steps to be taken.

Pros:

• Change of market position of Patten Corporation Case Study Help
• Capability to target a great deal of customers i.e. health conscious customers.
• End of all of the criticism of ecological concerned societies and community development organizations.
• Satisfaction of the social obligation

Cons:

• Risk of failure of the new products in the market i.e. customers might not like the taste and may not accept the healthier products due to the addicting nature of dangerous items.
• Big cost of research and advancement needed to build new healthy products.
• Worker may resist over the modification in the business design and company strategy.
• Number of years needed for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the company's CSR, concerns dealt with by the company and the current market circumstance, Patten Corporation Case Study Analysis is advised to consider alternative 2 of high level of acquisition of health related companies. As the acquisitions would allow the company to conserve of big amount of research and development costs for brand-new item advancement. Along with it, acquisitions would allow incorporation of brand-new items within two years in addition to the ability to target large number of consumers. Furthermore, the acquisitions would lead to the decrease of the criticism from the worried organizations.However, the option would need big quantity of investment funds. Additionally, the companies might not be able to minimize the criticism. With a mindful analysis of the acquisition with an aggressive marketing projects, business could prove to be effective in attaining the targets.

This Patten Corporation case study is writen by : Krishna G Palepu

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