De Beers Consolidated Mines Ltd. (B) Case Study Analysis

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De Beers Consolidated Mines Ltd. (B) Case Analysis

De Beers Consolidated Mines Ltd. (B) Case Study Help is a well-known name of a New York based, world's leading company in the food and beverage industry. Case Study Solution is a leading brand name in convenient snacks, foods and beverages with its existence in about 200 countries. Significant brand names of the business consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive benefit of the company is its capability to market the item at everywhere locations. Moreover, the business is doing efforts to make product development as its new source of competitive advantage.

The report includes a deep analysis of different aspects of the social duties of major companies in the food and drink industry in general, and company in specific. The report likewise supplies an assessment of the level of sustainability and CSR in the De Beers Consolidated Mines Ltd. (B) Case Study Analysis's company strategy along with the decision of how Case Study Analysis develops value for its consumers.

Issues Identification

Case Study Solution had actually taken specific essential steps concerning the environmental effects of its products, but, these steps are not enough to end up the criticism over the company's obligation towards social and ecological concerns. This is required to take particular strategic actions to alter the market position of its certain well-known brand names and present Case Study Help as a company producing healthy items in the market. In this regard, business and other food and drink companies need to use their power to move the customer taste towards much healthier items to eliminate the constraints in the growth of food industry.

Crucial Analysis

The shift from the usage of natural food to produced food has extremely impacted the health of the consumers. All of the information related to the health concerns with the incorporation of manufactured food in the market explain the prevalence of the health problems related to food system. These concerns are indirectly the result of numerous practices of the food and drink companies for creating worth for their customers.

Value Production at De Beers Consolidated Mines Ltd. (B) Case Study Solution

De Beers Consolidated Mines Ltd. (B) Case Study Analysis being a huge company in the food and drink industry, offers high worth to its consumers by numerous methods. Value creation in the food and drink industry is done through 2 ways i.e. taste and availability of the item. Case Study Analysis has a competitive advantage in offering its products everywhere globally. Its marketing capability makes it able to target a large base of consumers. The company exists in about 200 nations with a large number of popular global brand names. The everywhere existence of the company items provides high value to consumers.

The company creates worth for its customers by means of providing large number of delicious food items including salt, fat and sugar, which are the components that are straight linked with the emotional core of the consumer's brain. The De Beers Consolidated Mines Ltd. (B) Case Study Help along with other huge food and beverages business develop value for its consumers by controling these ingredients in its items. Case Study Analysis along with other giant business has an interest in finding ways to increase the consumer worth from its products through making use of the vulnerability.

Together with it, the business likewise creates value by methods of incorporating the healthy point in its products. The company has actually done particular efforts in order to offer healthy items and decrease the share of De Beers Consolidated Mines Ltd. (B) Case Study Solution in total ecological devastation. Case Study Help has taken certain actions related to the sustainability of people and environment including the 2009 statement of the ambitious goals and commitments related to Case Study Help products, marketplace and the neighborhood.

All of these ways have actually succeeded at producing worth for the company consumers. These methods have likewise lead to the increased environmental issues and the criticism over the company's function in increasing health and ecological challenges. The incorporation of active ingredients like salt, fat and sugar in the company products for developing consumer value deals with high amount of criticism. These components are the primary cause of specific lethal illness in human including weight problems, diabetes, cardiovascular disease etc. Increasing health associated issues have raised the criticism for De Beers Consolidated Mines Ltd. (B) Case Study Help.

Useful Function of Major Food and Drink Business in Addressing Social and Ecological Costs Related To the Market

Undoubtedly, significant food and beverage business including business, etc. can play an useful role in addressing social and eco-friendly expenses associated with the market. The eco-friendly expenses associated with food and drink industry consist of the ecological devastation due to the influx of nitrogen which has actually led to the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to ecological destruction which might be a huge hazard to the existence of humankind in future.

Major cause of these ecological changes is mass usage of nitrogen abundant fertilizers and the ingredients by the food and beverage companies. Food and beverage companies ought to play a constructive role in dealing with these issues to eliminate their growth restraints related to the criticism from the ecological communities.

In order to attend to these problems, the companies could either lower their usage of nitrogen rich active ingredients or take specific steps to reduce the quantity of nitrogen in the total environment. The business need to prevent use of nitrogen fertilizers and ought to locate the products of those farmers that do not use fertilizers for their crop. Furthermore, the business might likewise buy minimizing greenhouse gas emissions worldwide. For instance, the business might utilize renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

In addition to the environmental expenses there are specific social costs connected with the food and drink market which should be attended to by the huge food and drink companies to attain the market development and to prevent the criticism from the environmental communities. Social expenses associated with the industry consists of the increasing health issues connected to weight problems, heart disease, diabetes etc. The huge business could play a constructive role in dealing with these problems.

The business could move towards more healthy items by decreasing the amount of harmful compounds in their processed foods i.e. dioxin, which could result in deadly human illness. Along with it, the business must utilize more nutritious active ingredients rather than derivatives of Corn and Soy to increase variety of calories from their items. The business could likewise do efforts to move consumer tastes towards healthy products as they have actually controlled the consumer taste for couple of years. In this way the giant food and drink companies might play a constructive role in attending to social and environmental costs connected to the market.

Evaluation of Sustainability at De Beers Consolidated Mines Ltd. (B) Case Study Solution

There was a possible shift in the corporate technique and objectives at Case Study Help. The brand-new CEO was focused on buying healthier products for attaining sustainable development for the business in addition to providing healthier future for individuals and the planet both. Under the brand-new vision, the motto of the business was likewise changed from the "fun for you" to "better for you".

Human Sustainability

The company revealed certain objectives and dedications associated with human sustainability and the ecological sustainability. De Beers Consolidated Mines Ltd. (B) Case Study Solution obtained Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and natural beverages to present different healthier products in its portfolio. However, despite of being thought about a Case Study Solution's healthy brand, the items of Quaker Oats included several active ingredients which were dangerous to health. These hazardous ingredients were not advertised which have actually ended up being the base for criticism over the healthy brand names of De Beers Consolidated Mines Ltd. (B) Case Study Solution.

In addition to the inculcation of healthy brand names in its portfolio through acquisitions, De Beers Consolidated Mines Ltd. (B) Case Study Help has actually taken particular sustainability actions for its market places. Among significant examples in this regard is the Company's marketing technique associated to schools. The business markets just low calories and nutritious beverages options in schools.

Another step taken by Case Study Help towards human sustainability is the shift of its focus towards research and development for introducing brand-new and healthy products in its portfolio. The business has increased its research study and development budget and has actually introduced an army of health scientists to develop specific healthy products.

Environmental Sustainability

Together with the human sustainability, De Beers Consolidated Mines Ltd. (B) Case Study Analysis has actually taken numerous actions towards environmental sustainability. The company has devoted to different goals associated with water, land, packaging, environment change and neighborhood. In this regard, the company committed to decrease its product packaging by countless tones to prevent high quantity of wastages. Furthermore, the business has committed to minimize greenhouse gas emissions in addition to the accomplishment of effectiveness in the energy use. company has likewise attempted certain philanthropic activities consisting of a commitment to offer safe drinking water to 3 million individuals in establishing countries by 2015.

On the basis of above analysis, it could be identified that the business has taken a number of steps towards human and ecological sustainability. Nevertheless these steps are still not adequate to achieve the desired commercial development and to lower the criticism over the social duty of De Beers Consolidated Mines Ltd. (B) Case Study Help.

Alternatives

Specific long term strategic alternatives might be obtained for the business on the basis of above analysis. These options can be assessed on the basis of the fact that how the alternative would make it possible for the business to accomplish its objective of prospective growth and minimize the criticism over the company. The alternatives might be examined on the basis of the time frame that would be taken by an option to be implemented along with the cost and risks related to the alternative

Alternative-1: intro of a New Line of product Related to Healthy Foods and Beverages

The very first action that De Beers Consolidated Mines Ltd. (B) Case Study Analysis might take is to present a brand-new product line related to healthy food and beverages. The business ought to introduce a wide range of healthier products by utilizing its considerable research study and development expenses.

Pros:

• Capability to target a great deal of customers i.e. health conscious customers.
• Decrease of the criticism of environmental concerned societies and community advancement organizations.
• Fulfillment of the social duty by payment of the harmful items with healthy items.
• Could be executed within couple of years i.e. 3 to 5 years.

Cons:

• Danger of failure of the new products in the market i.e. consumers may not like the taste and might not accept the healthier products due to the addicting nature of harmful items.
• The harmful items in the item portfolio may make the incorporation of healthy items fail to minimize criticism.
• Substantial expense of research and development needed to construct new healthy products.

Alternative-2: High level Acquisition of Health related Companies

Another alternative choice to accomplish the possible growth and lower the criticism is to get the health associated business at a high level. Financial investment in these kind of business would enable De Beers Consolidated Mines Ltd. (B) Case Study Analysis to introduce a big range of healthier items within a short time period without any need of substantial research study and development expenses. The pros and cons related to alternative 3 are provided below:

Pros:

• Conserving of substantial amount of research and development costs for new product development.
• Incorporation of new products within 2 years.
• Capability to target large number of customers i.e. health conscious customers.
• Reduction of the criticism of environmental concerned societies and community advancement organizations.
• Fulfillment of the social obligation by payment of the dangerous products with healthy items.

Cons:

• The acquisition might not show to change the image of De Beers Consolidated Mines Ltd. (B) Case Study Help as in case of Quaker Oats.
• Requirement of huge amount of capital.
• Threat of failure of the brand-new items in the market i.e. consumers might not like the taste and may not accept the much healthier products due to the addictive nature of dangerous items.
• The dangerous items in the item portfolio might make the incorporation of healthy items fail to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for De Beers Consolidated Mines Ltd. (B) Case Study Analysis is to replace all of its harmful products with healthier items. The replacement of harmful items with healthier items would entirely change the market position of the company and would need a big number of required actions to be taken.

Pros:

• Change of market position of De Beers Consolidated Mines Ltd. (B) Case Study Analysis
• Capability to target a great deal of consumers i.e. health conscious customers.
• End of all of the criticism of environmental worried societies and neighborhood development organizations.
• Fulfillment of the social obligation

Cons:

• Threat of failure of the brand-new items in the market i.e. consumers might not like the taste and might not accept the healthier items due to the addicting nature of harmful items.
• Big expense of research study and advancement needed to build new healthy items.
• Worker might resist over the modification in the business design and business strategy.
• Variety of years required for the application.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the business's CSR, issues faced by the business and the present industry situation, Case Study Analysis is suggested to think about alternative 2 of high level of acquisition of health related companies. As the acquisitions would allow the company to conserve of substantial quantity of research study and development costs for brand-new product advancement. Along with it, acquisitions would enable incorporation of new products within 2 years along with the capability to target big number of customers.

This De Beers Consolidated Mines Ltd. (B) case study is writen by : Pankaj Ghemawat

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