Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Solution
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Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Analysis
Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Solution is a well-known name of a New York based, world's leading company in the food and drink industry. Case Study Analysis is a prominent brand name in practical treats, foods and drinks with its presence in about 200 countries. Major brand names of the company include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive advantage of the business is its ability to market the product at everywhere locations. Additionally, the company is doing efforts to make product advancement as its new source of competitive benefit.
The report contains a deep analysis of numerous elements of the social responsibilities of major business in the food and drink market in general, and Case Analysis in specific. It likewise offers an analysis of the growing health and environmental issues consisting of obesity, heart problem, ecological devastation etc. in the Western countries and the role of the companies in the food and drink market to attend to these problems. The report likewise provides an examination of the extent of sustainability and CSR in the Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Help's business strategy in addition to the determination of how Case Study Analysis produces worth for its consumers. The report also offers specific tactical alternatives for company to integrate the criticism over its social duty with certain suggestions and an execution plan.
Concerns Recognition
The giant food and drink company was going through a criticism over its duty towards different social and eco-friendly problems including; weight problems, cardiovascular disease, environmental destruction etc. These criticisms lead, to reassess about the business method of Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Solution. The Pankaj Ghemawat has understood that the overall society, the lifestyle of people and individuals at whole have been altered now. In this situation with increasing trends towards healthier products and the increasing ecological issues, Case Study Solution should change its instructions towards healthier items. Although, Case Study Analysis had taken particular essential steps relating to the environmental effects of its items, however, these actions are insufficient to wind up the criticism over the business's obligation towards social and eco-friendly issues. For that reason, the is needed to take certain strategic steps to alter the marketplace position of its specific famous brand names and present Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Analysis as a business producing healthy items in the market. In this regard, Case Study Solution and other food and drink companies should use their power to move the consumer taste towards healthier items to get rid of the constraints in the development of food market.
Vital Analysis
The shift from the usage of natural food to manufactured food has highly affected the health of the customers. All of the information related to the health issues with the incorporation of made food in the market discuss the occurrence of the health issues related to food system. These issues are indirectly the result of numerous practices of the food and drink companies for developing value for their consumers.
Value Creation at Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Analysis
Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Help being a huge business in the food and drink market, provides high value to its clients by numerous methods. Case Study Analysis has a competitive benefit in providing its items far and broad globally. The business is provided in about 200 countries with a big number of popular global brands.
Additionally, the company creates worth for its customers by ways of providing large number of tasty food products consisting of salt, fat and sugar, which are the ingredients that are straight gotten in touch with the psychological core of the customer's brain. The Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Solution in addition to other giant food and beverages companies create value for its customers by manipulating these components in its items. Case Study Analysis in addition to other huge business has an interest in discovering ways to increase the customer value from its products through exploiting the vulnerability.
Together with it, the company also creates worth by methods of including the healthy point in its products. The company has actually done particular efforts in order to supply healthy products and reduce the share of Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Analysis in overall environmental destruction. Case Study Help has actually taken specific actions connected to the sustainability of people and environment including the 2009 announcement of the ambitious goals and dedications associated with Case Study Solution items, market and the community.
All of these methods have been effective at creating value for the Case Study Help customers. Increasing health associated problems have actually raised the criticism for Case Study Solution.
Constructive Function of Major Food and Drink Business in Addressing Social and Ecological Expenses Related To the Industry
Certainly, significant food and beverage companies including business, and so on can play an useful function in attending to social and environmental expenses connected with the market. The environmental costs associated with food and beverage market include the ecological destruction due to the influx of nitrogen which has led to the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in ecological devastation which might be a huge hazard to the existence of mankind in future.
Significant cause of these environmental changes is mass use of nitrogen abundant fertilizers and the components by the food and drink companies. Therefore, food and beverage companies ought to play an useful function in dealing with these issues to eliminate their growth restrictions related to the criticism from the ecological communities.
In order to address these issues, the companies could either lower their usage of nitrogen abundant active ingredients or take specific actions to lower the amount of nitrogen in the overall environment. The business should avoid use of nitrogen fertilizers and must search out the items of those farmers that do not use fertilizers for their crop. The business might likewise invest in reducing greenhouse gas emissions worldwide. For example, the business could use renewable energy sources at their production plant to compensate the greenhouse gas emissions from using nitrogen-rich items.
Together with the environmental costs there are certain social expenses related to the food and drink market which should be dealt with by the giant food and drink companies to attain the market development and to prevent the criticism from the ecological neighborhoods. Social expenses related to the market includes the increasing health problems associated with weight problems, cardiovascular disease, diabetes etc. However, the huge business might play a constructive role in dealing with these issues.
The companies could move towards more healthy products by minimizing the quantity of poisonous compounds in their processed foods i.e. dioxin, which might result in deadly human diseases. The companies could likewise do efforts to shift consumer tastes towards healthy products as they have controlled the consumer taste for few decades.
Assessment of Sustainability at Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Help
There was a possible shift in the corporate strategy and objectives at Case Study Solution. The new CEO was concentrated on buying much healthier products for achieving sustainable development for the company together with offering healthier future for individuals and the world both. Under the new vision, the slogan of the business was also altered from the "enjoyable for you" to "much better for you".
Human Sustainability
company got Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and organic drinks to present different much healthier products in its portfolio. Despite of being thought about a Case Analysis's healthy brand, the items of Quaker Oats contained several active ingredients which were dangerous to health.
In addition to the inculcation of healthy brands in its portfolio through acquisitions, Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Analysis has taken specific sustainability steps for its market locations. Among major examples in this regard is the Business's marketing method associated to schools. The business markets only low calories and healthy beverages options in schools.
Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research and advancement for introducing new and healthy items in its portfolio. The business has actually increased its research study and development budget plan and has actually presented an army of health scientists to develop particular healthy products.
Ecological Sustainability
Along with the human sustainability, Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Help has actually taken a number of steps towards ecological sustainability. The company has devoted to numerous objectives related to water, land, product packaging, environment modification and neighborhood. In this regard, the company devoted to lower its product packaging by millions of tones to prevent high amount of wastages. The company has actually dedicated to minimize greenhouse gas emissions along with the achievement of performance in the energy usage. business has actually likewise attempted particular humanitarian activities including a dedication to supply safe drinking water to 3 million people in developing nations by 2015.
On the basis of above analysis, it could be figured out that the business has actually taken several steps towards human and ecological sustainability. However these steps are still not enough to achieve the wanted commercial growth and to minimize the criticism over the social responsibility of Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Solution.
Alternatives
Certain long term strategic options might be obtained for the business on the basis of above analysis. These alternatives can be evaluated on the basis of the fact that how the option would make it possible for the company to accomplish its objective of possible growth and reduce the criticism over the business. Furthermore, the alternatives could be evaluated on the basis of the time frame that would be taken by an option to be carried out in addition to the expense and dangers associated with the option
Alternative-1: introduction of a New Product line Associated with Healthy Foods and Beverages
The initial step that Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Analysis could take is to present a new product line related to healthy food and beverages. The company has actually currently introduced certain heath related brands, but, the number of these brand names in its portfolio is not prospective to minimize the criticism and attain possible growth. For that reason, the company should introduce a wide variety of healthier items by using its significant research and advancement expenditures. The pros and cons associated with the intro of a healthy line of product in the portfolio are given listed below:
Pros:
• Ability to target a great deal of customers i.e. health mindful customers.
• Reduction of the criticism of environmental worried societies and community advancement companies.
• Fulfillment of the social obligation by settlement of the hazardous products with healthy products.
• Could be executed within couple of years i.e. 3 to 5 years.
Cons:
• Danger of failure of the brand-new items in the market i.e. consumers may not like the taste and may not accept the healthier products due to the addicting nature of hazardous products.
• The hazardous items in the item portfolio may make the incorporation of healthy products fail to decrease criticism.
• Substantial cost of research and advancement required to develop new healthy products.
Alternative-2: High level Acquisition of Health related Business
Another alternative choice to accomplish the potential development and reduce the criticism is to acquire the health related business at a high level. Investment in these type of business would enable Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Help to introduce a big variety of healthier items within a brief time period without any requirement of substantial research study and development expenditures. The pros and cons related to alternative 3 are offered listed below:
Pros:
• Saving of substantial quantity of research study and advancement costs for brand-new product advancement.
• Incorporation of brand-new products within 2 years.
• Capability to target large number of consumers i.e. health mindful consumers.
• Reduction of the criticism of environmental concerned societies and community development companies.
• Satisfaction of the social responsibility by compensation of the dangerous items with healthy items.
Cons:
• The acquisition might not show to alter the image of Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Help as in case of Quake Oats.
• Requirement of big quantity of capital.
• Danger of failure of the brand-new products in the market i.e. consumers may not like the taste and may decline the healthier products due to the addicting nature of hazardous products.
• The dangerous items in the item portfolio might make the incorporation of healthy items fail to minimize criticism.
Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio
Another alternative option for Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Solution is to change all of its harmful items with healthier items. The replacement of hazardous products with much healthier items would completely alter the market position of the company and would need a large number of required steps to be taken.
Pros:
• Modification of market position of Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 Case Study Help
• Capability to target large number of consumers i.e. health mindful consumers.
• End of all of the criticism of ecological concerned societies and community advancement companies.
• Fulfillment of the social obligation
Cons:
• Risk of failure of the brand-new items in the market i.e. consumers may not like the taste and may decline the much healthier products due to the addicting nature of harmful items.
• Big cost of research and development needed to develop brand-new healthy items.
• Worker may resist over the modification in business model and business method.
• Number of years required for the execution.
• Shift of focus from the core competencies.
Recommendations
With the deep analysis of the company's CSR, problems dealt with by the business and the existing industry situation, Case Study Analysis is advised to consider alternative 2 of high level of acquisition of health related companies. As the acquisitions would enable the company to save of huge amount of research and advancement costs for new item advancement. Along with it, acquisitions would enable incorporation of brand-new items within two years along with the ability to target large number of consumers.
This Leadership Online (B) Barnes And Noble Vs Amazon.Com In 2005 case study is writen by : Pankaj Ghemawat
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