Kota Fibres Ltd Case Study Solution

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Kota Fibres Ltd Case Help

Kota Fibres Ltd Case Study Solution is a widely known name of a New York based, world's leading company in the food and drink industry. Case Study Analysis is a prominent brand name in practical snacks, foods and drinks with its existence in about 200 nations. Significant brand names of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive advantage of the business is its ability to market the product at far and wide places. The company is doing efforts to make product advancement as its new source of competitive benefit.

The report contains a deep analysis of different aspects of the social duties of major companies in the food and beverage industry in basic, and company in particular. The report also supplies an evaluation of the level of sustainability and CSR in the Kota Fibres Ltd Case Study Solution's service strategy along with the determination of how Case Study Solution develops value for its consumers.

Problems Identification

The giant food and drink company was going through a criticism over its duty towards various social and ecological concerns including; obesity, heart problem, ecological destruction and so on. These criticisms lead, to reconsider about the corporate strategy of Kota Fibres Ltd Case Study Help. The Robert F Bruner has actually realized that the overall society, the way of life of people and individuals at whole have been changed now. In this circumstance with increasing trends towards much healthier items and the increasing ecological issues, Case Study Help must alter its direction towards healthier products. Although, Case Study Analysis had taken certain vital steps concerning the ecological effects of its products, but, these actions are insufficient to end up the criticism over the business's duty towards social and ecological issues. For that reason, the is required to take particular tactical steps to change the market position of its certain well-known brand names and present Kota Fibres Ltd Case Study Help as a company producing healthy products in the market. In this regard, Case Study Analysis and other food and beverage companies should utilize their power to move the consumer taste towards much healthier products to eliminate the restraints in the growth of food market.

Vital Analysis

For the few decades, consumer food patterns have actually been altered significantly. The shift from the use of natural food to made food has extremely affected the health of the customers. Despite of the discovery of modern health strategies, the total health of individuals in couple of years have been highly affected. Currently about 1 billion of individuals In United States are overweight and at least 300 million of them have obesity. Children also dealing with the problem of obesity. The ratios of obesity in 1980s are quite different from the existing ratios. Despite of discovery of health techniques and modern-day ways to manage weight problems and other illness, the ratio of weight problems has actually been doubled form the level of 1980. All of the information associated with the health issues with the incorporation of produced food in the market explain the prevalence of the health concerns connected to food system. These concerns are indirectly the result of various practices of the food and beverage companies for producing value for their customers.

Worth Production at Kota Fibres Ltd Case Study Analysis

Kota Fibres Ltd Case Study Analysis being a giant company in the food and beverage industry, offers high value to its clients by various methods. Value production in the food and drink market is done through 2 methods i.e. taste and accessibility of the item. Case Study Analysis has a competitive advantage in supplying its items far and wide worldwide. Its marketing capability makes it able to target a large base of consumers. The company is presented in about 200 countries with a large number of well-known international brands. The far and wide presence of the business products supplies high value to customers.

Moreover, the business produces value for its consumers by ways of offering a great deal of delicious food products consisting of salt, fat and sugar, which are the active ingredients that are straight connected with the psychological core of the consumer's brain. The Kota Fibres Ltd Case Study Analysis in addition to other huge food and drinks business develop value for its consumers by controling these ingredients in its products. Case Study Analysis together with other giant business has an interest in finding ways to increase the customer worth from its products through making use of the vulnerability.

Together with it, the business likewise produces value by means of incorporating the healthy point in its products. The company has done particular efforts in order to offer healthy products and decrease the share of Kota Fibres Ltd Case Study Help in overall environmental destruction. Case Study Analysis has actually taken specific steps connected to the sustainability of people and environment consisting of the 2009 statement of the enthusiastic goals and commitments related to Case Study Solution products, market and the neighborhood.

All of these means have actually been successful at producing worth for the business consumers. However, these means have likewise lead to the increased environmental concerns and the criticism over the business's role in increasing health and ecological obstacles. The incorporation of components like salt, fat and sugar in the business products for creating consumer value deals with high quantity of criticism. These ingredients are the main reason for certain deadly illness in human consisting of weight problems, diabetes, cardiovascular disease etc. Increasing health associated concerns have raised the criticism for Kota Fibres Ltd Case Study Solution.

Constructive Role of Major Food and Beverage Business in Dealing With Social and Ecological Expenses Connected With the Industry

Major food and beverage companies including Kota Fibres Ltd Case Study Solution and so on can play an useful role in addressing social and eco-friendly expenses associated with the market. The eco-friendly expenses connected to food and drink market consist of the environmental destruction due to the increase of nitrogen which has actually resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in environmental destruction which could be a big threat to the existence of humankind in future.

Major cause of these ecological changes is mass use of nitrogen rich fertilizers and the ingredients by the food and beverage business. Food and beverage companies should play an useful role in attending to these issues to remove their development constraints related to the criticism from the environmental communities.

The business need to prevent usage of nitrogen fertilizers and ought to browse out the products of those farmers that do not use fertilizers for their crop. The companies might use eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

In addition to the eco-friendly expenses there are certain social expenses connected with the food and drink industry which need to be dealt with by the huge food and beverage business to accomplish the industry development and to prevent the criticism from the environmental communities. Social costs related to the industry includes the increasing health problems connected to weight problems, cardiovascular disease, diabetes etc. Nevertheless, the giant companies could play an useful role in resolving these issues.

The companies could move towards more healthy items by reducing the amount of harmful compounds in their processed foods i.e. dioxin, which could result in lethal human diseases. The business might likewise do efforts to move consumer tastes towards healthy items as they have managed the consumer taste for few years.

Evaluation of Sustainability at Kota Fibres Ltd Case Study Analysis

There was a potential shift in the business strategy and goals at Case Study Solution. The new CEO was concentrated on investing in much healthier products for accomplishing sustainable development for the company along with supplying much healthier future for individuals and the planet both. Under the brand-new vision, the motto of the business was likewise altered from the "enjoyable for you" to "much better for you".

Human Sustainability

company acquired Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and organic drinks to present different healthier items in its portfolio. Despite of being thought about a Case Analysis's healthy brand, the items of Quake Oats contained several active ingredients which were harmful to health.

In addition to the inculcation of healthy brand names in its portfolio through acquisitions, Kota Fibres Ltd Case Study Analysis has taken specific sustainability actions for its market places. Among significant examples in this regard is the Company's marketing strategy associated to schools. The company markets only low calories and healthy beverages options in schools.

Another step taken by Case Study Analysis towards human sustainability is the shift of its focus towards research and development for presenting brand-new and healthy items in its portfolio. The business has increased its research and development spending plan and has actually introduced an army of health scientists to design particular healthy products.

Environmental Sustainability

Along with the human sustainability, Kota Fibres Ltd Case Study Analysis has actually taken numerous steps towards ecological sustainability. The business has actually devoted to various goals connected to water, land, packaging, environment modification and community. In this regard, the company devoted to reduce its packaging by millions of tones to prevent high quantity of wastes. The company has actually dedicated to minimize greenhouse gas emissions along with the accomplishment of efficiency in the energy use. company has actually also attempted particular humanitarian activities consisting of a commitment to provide safe drinking water to 3 million people in establishing countries by 2015.

On the basis of above analysis, it might be determined that the business has actually taken a number of steps towards human and ecological sustainability. Nevertheless these actions are still not enough to accomplish the preferred industrial growth and to reduce the criticism over the social obligation of Kota Fibres Ltd Case Study Analysis.

Alternatives

Specific long term strategic options might be derived for the company on the basis of above analysis. These options can be assessed on the basis of the fact that how the option would enable the company to accomplish its objective of possible growth and lower the criticism over the business. Furthermore, the options could be evaluated on the basis of the time frame that would be taken by an alternative to be executed in addition to the expense and dangers associated with the alternative

Alternative-1: introduction of a New Product line Associated with Healthy Foods and Beverages

The first step that Kota Fibres Ltd Case Study Help might take is to present a brand-new product line connected to healthy food and drinks. The business has already introduced specific heath related brand names, but, the number of these brands in its portfolio is not potential to minimize the criticism and attain prospective development. Therefore, the company should present a vast array of healthier items by using its substantial research study and advancement expenditures. The pros and cons associated with the intro of a healthy line of product in the portfolio are offered below:

Pros:

• Ability to target large number of consumers i.e. health conscious consumers.
• Decrease of the criticism of ecological worried societies and neighborhood development organizations.
• Fulfillment of the social obligation by compensation of the harmful products with healthy products.
• Might be executed within couple of years i.e. 3 to 5 years.

Cons:

• Threat of failure of the brand-new products in the market i.e. consumers may not like the taste and may decline the healthier products due to the addictive nature of dangerous products.
• The hazardous items in the item portfolio may make the incorporation of healthy products stop working to decrease criticism.
• Big cost of research study and development needed to build new healthy items.

Alternative-2: High level Acquisition of Health related Companies

Another alternative option to achieve the potential growth and reduce the criticism is to acquire the health related business at a high level. Financial investment in these type of business would allow Kota Fibres Ltd Case Study Help to introduce a big variety of healthier items within a short time duration with no need of significant research study and advancement expenses. The advantages and disadvantages connected to alternative 3 are given below:

Pros:

• Conserving of huge amount of research study and advancement expenses for brand-new item advancement.
• Incorporation of brand-new products within 2 years.
• Capability to target a great deal of consumers i.e. health conscious consumers.
• Decrease of the criticism of environmental concerned societies and neighborhood development organizations.
• Fulfillment of the social responsibility by payment of the hazardous items with healthy items.

Cons:

• The acquisition may not prove to change the image of Kota Fibres Ltd Case Study Solution as in case of Quake Oats.
• Requirement of huge quantity of capital.
• Danger of failure of the new items in the market i.e. consumers may not like the taste and might decline the much healthier products due to the addictive nature of harmful products.
• The harmful items in the item portfolio may make the incorporation of healthy items stop working to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Kota Fibres Ltd Case Study Help is to change all of its harmful items with much healthier products. The replacement of dangerous items with healthier products would completely alter the market position of the company and would require a big number of essential steps to be taken.

Pros:

• Modification of market position of Kota Fibres Ltd Case Study Help
• Capability to target a great deal of customers i.e. health conscious consumers.
• End of all of the criticism of environmental concerned societies and neighborhood advancement organizations.
• Satisfaction of the social responsibility

Cons:

• Risk of failure of the new items in the market i.e. consumers might not like the taste and might decline the much healthier items due to the addicting nature of hazardous items.
• Big expense of research and development needed to construct new healthy products.
• Worker might withstand over the modification in business design and service method.
• Number of years required for the implementation.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the company's CSR, issues dealt with by the company and the present industry circumstance, Case Study Analysis is recommended to think about alternative 2 of high level of acquisition of health related companies. As the acquisitions would enable the business to conserve of substantial amount of research study and development costs for new product advancement. Along with it, acquisitions would allow incorporation of new items within 2 years along with the ability to target large number of customers.

This Kota Fibres Ltd case study is writen by : Robert F Bruner

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