Executive Summary of The Boeing 7e7 Case Study Analysis

Home >> Robert F Bruner >> The Boeing 7e7 >> Executive Summary

Executive Summary of The Boeing 7e7 Case Solution

The reports offers with the issue of efficient IT investing on infrastructure of the company such as incompatible, inadequate and glitch-prone reservation system that has not been handling 45000 calls per day in a reliable manner. It is recommended that the business needs to utilize the IT spending on infrastructure, in order to improve the booking system. The business needs to designate an enough amount of spending plan on enhancing client loyalty, boosting earnings and optimizing the market share, which can be done by permitting the representatives to use the web allowed booking system as well as book more personalized trips for customers.

In existing days, the entire sensing unit market in the United States is moving towards supplying less costly items, which are less in costs, and the business are likewise supplying the multi functions sensing unit system to the customers. There is a need to make crucial decisions relating to the number of various activities and operations that what items and services need to be introduced and manufactured in the near future and what items and services need to be discontinued in order to increase the overall company's revenues in upcoming years. As the Figure 1.1 is revealing that the factory automation service is lying in the low supply chain performance and low market efficiency as it is supplying the negative 1 percent return on invested capital (ROIC), so, it will be a better choice to terminate this item from its product line or to re-evaluate it by determining the different chances for improving the efficiency associated with the factory automation business.