Ath Technologies (A) Making The Numbers Case Study Analysis

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Ath Technologies (A) Making The Numbers Case Analysis

Ath Technologies (A) Making The Numbers Case Study Help is a widely known name of a New york city based, world's leading organization in the food and beverage market. Case Study Analysis is a prominent brand name in practical snacks, foods and drinks with its existence in about 200 nations. Major brands of the company include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive advantage of the business is its capability to market the item at far and wide locations. The business is doing efforts to make item development as its brand-new source of competitive benefit.

The report consists of a deep analysis of various elements of the social responsibilities of significant business in the food and drink industry in general, and business in specific. The report also provides an evaluation of the extent of sustainability and CSR in the Ath Technologies (A) Making The Numbers Case Study Analysis's business strategy along with the decision of how Case Study Analysis creates value for its customers.

Problems Recognition

The huge food and drink company was going through a criticism over its responsibility towards numerous social and environmental issues including; weight problems, heart problem, ecological devastation and so on. These criticisms lead, to rethink about the corporate technique of Ath Technologies (A) Making The Numbers Case Study Analysis. The Robert L Simons has actually recognized that the general society, the way of life of individuals and individuals at whole have been changed now. In this circumstance with increasing patterns towards much healthier products and the increasing environmental concerns, Case Study Analysis must alter its instructions towards much healthier items. Although, Case Study Help had actually taken particular vital steps regarding the ecological impacts of its items, but, these actions are inadequate to end up the criticism over the company's responsibility towards social and eco-friendly issues. The needed to take certain strategic actions to alter the market position of its certain well-known brand names and present Online Case Study Help as a company producing healthy items in the market. In this regard, Case Study Help and other food and drink business ought to use their power to move the consumer taste towards much healthier products to remove the constraints in the growth of food market.

Crucial Analysis

The shift from the use of natural food to manufactured food has highly affected the health of the consumers. All of the information related to the health problems with the incorporation of manufactured food in the market discuss the occurrence of the health issues related to food system. These problems are indirectly the outcome of numerous practices of the food and drink companies for producing worth for their consumers.

Worth Creation at Ath Technologies (A) Making The Numbers Case Study Analysis

Ath Technologies (A) Making The Numbers Case Study Solution being a giant business in the food and drink market, supplies high value to its clients by numerous means. Case Study Solution has a competitive benefit in supplying its items far and large internationally. The business is presented in about 200 nations with a big number of well-known international brands.

Additionally, the company develops worth for its customers by means of offering a great deal of delicious food consisting of salt, fat and sugar, which are the active ingredients that are straight gotten in touch with the psychological core of the consumer's brain. The Ath Technologies (A) Making The Numbers Case Study Help along with other huge food and beverages companies create value for its customers by controling these active ingredients in its products. Case Study Help together with other giant companies is interested in discovering methods to increase the customer worth from its products through exploiting the vulnerability.

Together with it, the company also develops value by ways of including the healthy point in its items. The business has done particular efforts in order to supply healthy items and decrease the share of Ath Technologies (A) Making The Numbers Case Study Solution in total environmental destruction. Case Study Solution has actually taken specific steps associated with the sustainability of individuals and environment consisting of the 2009 statement of the enthusiastic goals and dedications related to Case Study Analysis items, market and the community.

All of these means have actually succeeded at developing worth for the company consumers. These methods have likewise lead to the increased ecological concerns and the criticism over the business's role in increasing health and ecological obstacles. The incorporation of components like salt, fat and sugar in the company items for creating customer worth deals with high amount of criticism. These ingredients are the main reason for particular lethal diseases in human consisting of obesity, diabetes, heart diseases etc. Increasing health related problems have actually raised the criticism for Ath Technologies (A) Making The Numbers Case Study Solution.

Positive Role of Major Food and Beverage Companies in Attending To Social and Ecological Expenses Associated with the Industry

Certainly, significant food and beverage business consisting of business, and so on can play an useful role in addressing social and eco-friendly expenses associated with the market. The environmental expenses connected to food and drink market consist of the environmental devastation due to the influx of nitrogen which has led to the minimized water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in environmental devastation which might be a big threat to the presence of humanity in future.

Major reason for these ecological modifications is mass use of nitrogen abundant fertilizers and the ingredients by the food and drink business. For that reason, food and drink companies must play a constructive role in resolving these issues to eliminate their growth restrictions connected to the criticism from the environmental communities.

The business need to avoid usage of nitrogen fertilizers and should browse out the items of those farmers that do not use fertilizers for their crop. The companies might utilize renewable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich products.

Along with the eco-friendly costs there are particular social expenses associated with the food and beverage market which must be dealt with by the huge food and beverage companies to accomplish the industry development and to avoid the criticism from the ecological neighborhoods. Social costs associated with the industry consists of the increasing health concerns related to obesity, heart disease, diabetes etc. The giant companies could play an useful function in resolving these concerns.

The business might move towards healthier items by reducing the quantity of hazardous substances in their processed foods i.e. dioxin, which might lead to deadly human illness. Together with it, the companies ought to use more nutritious components rather than derivatives of Corn and Soy to increase number of calories from their products. The companies might likewise do efforts to move consumer tastes towards healthy items as they have actually managed the customer taste for few decades. In this method the huge food and beverage business might play a positive function in attending to social and ecological costs connected to the market.

Assessment of Sustainability at Ath Technologies (A) Making The Numbers Case Study Analysis

There was a possible shift in the business strategy and objectives at Case Study Analysis. The brand-new CEO was concentrated on purchasing healthier items for attaining sustainable development for the business in addition to providing much healthier future for the people and the world both. Under the brand-new vision, the slogan of the company was likewise changed from the "fun for you" to "better for you".

Human Sustainability

business obtained Quaker Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy beverages and natural beverages to present different much healthier products in its portfolio. Despite of being thought about a Case Help's healthy brand name, the products of Quake Oats contained several active ingredients which were hazardous to health.

Together with the inculcation of healthy brand names in its portfolio through acquisitions, Ath Technologies (A) Making The Numbers Case Study Solution has taken particular sustainability actions for its market locations. Among major examples in this regard is the Company's marketing technique related to schools. The company markets just low calories and healthy drinks options in schools.

Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research and development for presenting new and healthy products in its portfolio. The business has actually increased its research and development spending plan and has actually introduced an army of health researchers to create particular healthy items.

Environmental Sustainability

Together with the human sustainability, Ath Technologies (A) Making The Numbers Case Study Analysis has taken several steps towards environmental sustainability. The business has committed to numerous goals associated with water, land, packaging, environment modification and neighborhood. In this regard, the business devoted to decrease its packaging by millions of tones to prevent high amount of wastages. Moreover, the company has devoted to decrease greenhouse gas emissions along with the accomplishment of effectiveness in the energy use. business has actually likewise tried certain humanitarian activities consisting of a commitment to supply safe drinking water to 3 million individuals in developing countries by 2015.

On the basis of above analysis, it might be identified that the business has actually taken numerous actions towards human and ecological sustainability. Nevertheless these steps are still not adequate to accomplish the preferred industrial development and to reduce the criticism over the social obligation of Ath Technologies (A) Making The Numbers Case Study Solution.

Alternatives

Certain long term tactical options might be obtained for the company on the basis of above analysis. These alternatives can be examined on the basis of the fact that how the alternative would make it possible for the business to accomplish its objective of possible development and minimize the criticism over the business. Moreover, the options might be assessed on the basis of the time frame that would be taken by an option to be implemented together with the expense and dangers connected to the alternative

Alternative-1: intro of a New Product line Associated with Healthy Foods and Beverages

The first step that Ath Technologies (A) Making The Numbers Case Study Help might take is to present a new line of product associated with healthy food and drinks. The business has already presented specific heath associated brand names, however, the number of these brands in its portfolio is not potential to reduce the criticism and achieve potential growth. For that reason, the business should introduce a wide range of healthier items by utilizing its considerable research study and development expenditures. The advantages and disadvantages associated with the introduction of a healthy line of product in the portfolio are provided listed below:

Pros:

• Capability to target a great deal of customers i.e. health mindful consumers.
• Reduction of the criticism of ecological concerned societies and community development organizations.
• Satisfaction of the social duty by payment of the dangerous products with healthy products.
• Might be carried out within few years i.e. 3 to 5 years.

Cons:

• Risk of failure of the brand-new products in the market i.e. customers may not like the taste and may not accept the healthier products due to the addicting nature of hazardous products.
• The hazardous items in the item portfolio may make the incorporation of healthy products fail to decrease criticism.
• Huge expense of research and advancement required to develop new healthy products.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative option to accomplish the potential growth and minimize the criticism is to obtain the health related business at a high level. Investment in these type of companies would permit Ath Technologies (A) Making The Numbers Case Study Analysis to present a big variety of much healthier items within a brief time duration with no need of significant research and advancement expenses. The advantages and disadvantages related to alternative 3 are given below:

Pros:

• Conserving of huge amount of research and advancement costs for brand-new product advancement.
• Incorporation of brand-new items within two years.
• Ability to target large number of consumers i.e. health conscious customers.
• Reduction of the criticism of environmental concerned societies and community advancement organizations.
• Satisfaction of the social obligation by settlement of the hazardous products with healthy products.

Cons:

• The acquisition may not prove to change the image of Ath Technologies (A) Making The Numbers Case Study Analysis as in case of Quaker Oats.
• Requirement of substantial amount of capital.
• Risk of failure of the new products in the market i.e. consumers might not like the taste and might decline the healthier items due to the addicting nature of harmful items.
• The hazardous items in the product portfolio might make the incorporation of healthy items stop working to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Ath Technologies (A) Making The Numbers Case Study Help is to replace all of its harmful products with much healthier products. This might be a substantial shift in business technique and business model at company. The replacement of dangerous items with healthier products would entirely change the marketplace position of the company and would require a large number of required actions to be taken. The benefits and drawbacks connected to alternative 3 are given below:

Pros:

• Change of market position of Ath Technologies (A) Making The Numbers Case Study Analysis
• Capability to target a great deal of customers i.e. health conscious consumers.
• End of all of the criticism of ecological worried societies and neighborhood development organizations.
• Fulfillment of the social duty

Cons:

• Danger of failure of the brand-new products in the market i.e. customers may not like the taste and may not accept the healthier products due to the addictive nature of dangerous products.
• Substantial expense of research study and advancement required to develop brand-new healthy products.
• Staff member might withstand over the change in business model and company method.
• Variety of years required for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the business's CSR, concerns faced by the company and the existing industry scenario, Case Study Solution is suggested to consider alternative 2 of high level of acquisition of health associated business. As the acquisitions would enable the business to save of huge amount of research study and advancement costs for brand-new product advancement. Along with it, acquisitions would permit incorporation of new items within two years along with the ability to target big number of customers.

This Ath Technologies (A) Making The Numbers case study is writen by : Robert L Simons

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