Diena Case Study Analysis

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Diena Case Analysis

Diena Case Study Solution is a popular name of a New York based, world's leading organization in the food and drink industry. Case Study Analysis is a prominent brand in practical treats, foods and beverages with its existence in about 200 countries. Significant brands of the business consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive benefit of the company is its ability to market the item at far and wide locations. The business is doing efforts to make item advancement as its brand-new source of competitive advantage.

The report includes a deep analysis of different elements of the social duties of major business in the food and drink market in general, and company in specific. The report likewise provides an assessment of the degree of sustainability and CSR in the Diena Case Study Help's business method along with the decision of how Case Study Analysis produces worth for its consumers.

Concerns Recognition

The giant food and drink company was going through a criticism over its duty towards different social and ecological concerns consisting of; weight problems, heart diseases, environmental devastation etc. These criticisms lead, to rethink about the business method of Diena Case Study Analysis. The Robert L Simons has realized that the total society, the way of life of individuals and individuals at whole have been changed now. In this scenario with increasing patterns towards healthier items and the increasing environmental concerns, Case Study Analysis should change its direction towards much healthier items. company had taken certain essential actions concerning the ecological impacts of its products, however, these steps are not enough to end up the criticism over the business's responsibility towards social and eco-friendly concerns. Therefore, the is needed to take specific strategic steps to change the market position of its certain popular brand names and present Diena Case Study Analysis as a company producing healthy products in the market. In this regard, Case Study Analysis and other food and beverage companies need to use their power to shift the customer taste towards healthier items to get rid of the constraints in the growth of food market.

Critical Analysis

For the few years, customer food patterns have been altered significantly. The shift from the use of healthy food to made food has actually highly impacted the health of the customers. Despite of the discovery of modern-day health methods, the general health of individuals in few decades have been extremely affected. Currently about 1 billion of the people In United States are obese and a minimum of 300 million of them have obesity. Children likewise dealing with the issue of weight problems. The ratios of obesity in 1980s are rather different from the present ratios. Despite of discovery of health strategies and contemporary ways to control weight problems and other diseases, the ratio of obesity has been doubled form the level of 1980. All of the data associated with the health problems with the incorporation of produced food in the market describe the prevalence of the health concerns connected to food system. These concerns are indirectly the outcome of numerous practices of the food and drink companies for creating worth for their customers.

Value Development at Diena Case Study Solution

Diena Case Study Help being a huge company in the food and drink market, provides high worth to its clients by various methods. Value creation in the food and drink industry is done through two ways i.e. taste and schedule of the item. Case Study Help has a competitive advantage in providing its items far and wide globally. Its marketing ability makes it able to target a large base of customers. The business exists in about 200 nations with a a great deal of popular worldwide brand names. The far and wide existence of the business products provides high value to customers.

Furthermore, the business creates worth for its consumers by methods of offering a great deal of tasty food including salt, fat and sugar, which are the ingredients that are straight gotten in touch with the psychological core of the consumer's brain. The Diena Case Study Help in addition to other huge food and drinks companies develop worth for its consumers by controling these active ingredients in its products. Case Study Solution in addition to other giant companies is interested in discovering ways to increase the customer value from its products through exploiting the vulnerability.

In addition to it, the company also creates value by ways of integrating the healthy point in its products. The company has done particular efforts in order to supply healthy products and decrease the share of Diena Case Study Solution in total ecological destruction. Case Study Help has actually taken certain actions associated with the sustainability of individuals and environment including the 2009 announcement of the enthusiastic objectives and dedications connected to Case Study Help products, marketplace and the community.

All of these means have achieved success at creating value for the business customers. However, these ways have also result in the increased environmental concerns and the criticism over the business's role in increasing health and ecological difficulties. The incorporation of components like salt, fat and sugar in the company products for developing customer worth deals with high amount of criticism. These ingredients are the main reason for specific fatal diseases in human including obesity, diabetes, heart problem and so on. Increasing health related problems have actually raised the criticism for Diena Case Study Analysis.

Constructive Function of Major Food and Beverage Business in Resolving Social and Ecological Costs Related To the Market

Major food and beverage companies including Diena Case Study Solution etc. can play a constructive function in addressing social and eco-friendly costs associated with the market. The ecological expenses associated with food and beverage industry consist of the ecological devastation due to the increase of nitrogen which has actually resulted in the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors leads to ecological destruction which might be a huge threat to the presence of humanity in future.

Major cause of these environmental changes is mass usage of nitrogen rich fertilizers and the components by the food and drink companies. Food and beverage companies ought to play a positive role in dealing with these problems to eliminate their growth constraints related to the criticism from the ecological neighborhoods.

The companies ought to avoid usage of nitrogen fertilizers and ought to search out the products of those farmers that do not utilize fertilizers for their crop. The companies might utilize eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

In addition to the environmental expenses there are certain social expenses related to the food and drink market which should be dealt with by the huge food and drink companies to attain the market growth and to avoid the criticism from the ecological communities. Social expenses related to the industry includes the increasing health issues associated with weight problems, cardiovascular disease, diabetes etc. However, the giant business could play a constructive function in addressing these issues.

The business could move towards more healthy products by minimizing the amount of hazardous substances in their processed foods i.e. dioxin, which could result in fatal human diseases. The business might also do efforts to move customer tastes towards healthy products as they have actually controlled the consumer taste for few decades.

Assessment of Sustainability at Diena Case Study Solution

There was a prospective shift in the business technique and objectives at Case Study Analysis. The new CEO was concentrated on investing in healthier products for achieving sustainable growth for the business in addition to supplying much healthier future for the people and the world both. Under the brand-new vision, the motto of the business was also changed from the "fun for you" to "much better for you".

Human Sustainability

The company announced specific objectives and commitments associated with human sustainability and the ecological sustainability. Diena Case Study Solution obtained Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy drinks and organic beverages to introduce various much healthier items in its portfolio. Despite of being considered a Case Study Solution's healthy brand, the items of Quake Oats consisted of numerous active ingredients which were harmful to health. These hazardous active ingredients were not promoted which have actually ended up being the base for criticism over the healthy brand names of Diena Case Study Help.

In addition to the inculcation of healthy brands in its portfolio through acquisitions, Diena Case Study Solution has actually taken certain sustainability actions for its market places. One of major examples in this regard is the Business's marketing strategy associated to schools. The company markets just low calories and healthy beverages options in schools.

Another action taken by Case Study Solution towards human sustainability is the shift of its focus towards research and development for presenting new and healthy products in its portfolio. The company has increased its research study and development budget and has presented an army of health researchers to design particular healthy items.

Environmental Sustainability

In this regard, the company dedicated to decrease its packaging by millions of tones to avoid high amount of wastages. The business has actually committed to lower greenhouse gas emissions along with the achievement of performance in the energy use.

On the basis of above analysis, it might be figured out that the company has taken several actions towards human and ecological sustainability. These steps are still not sufficient to achieve the preferred commercial development and to decrease the criticism over the social obligation of Case Study Analysis.

Alternatives

Specific long term strategic alternatives might be derived for the business on the basis of above analysis. These alternatives can be examined on the basis of the reality that how the alternative would make it possible for the company to achieve its objective of prospective growth and reduce the criticism over the business. Furthermore, the alternatives could be examined on the basis of the time frame that would be taken by an alternative to be executed together with the expense and dangers connected to the option

Alternative-1: introduction of a New Product line Related to Healthy Foods and Beverages

The initial step that Diena Case Study Solution might take is to introduce a new line of product associated with healthy food and beverages. Although, the business has already presented specific heath associated brands, but, the variety of these brands in its portfolio is not possible to minimize the criticism and achieve prospective development. Therefore, the business must present a wide range of healthier products by utilizing its considerable research study and development expenditures. The advantages and disadvantages related to the introduction of a healthy product line in the portfolio are given below:

Pros:

• Ability to target a great deal of consumers i.e. health mindful consumers.
• Reduction of the criticism of environmental worried societies and neighborhood advancement organizations.
• Fulfillment of the social duty by settlement of the harmful items with healthy items.
• Might be implemented within few years i.e. 3 to 5 years.

Cons:

• Risk of failure of the brand-new products in the market i.e. consumers may not like the taste and might not accept the much healthier items due to the addictive nature of hazardous items.
• The hazardous products in the product portfolio might make the incorporation of healthy products fail to reduce criticism.
• Huge cost of research and development required to construct new healthy items.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative option to accomplish the prospective development and decrease the criticism is to get the health related companies at a high level. Investment in these type of business would permit Diena Case Study Analysis to present a big variety of healthier items within a short time period with no need of significant research and advancement expenses. The pros and cons associated with alternative 3 are provided listed below:

Pros:

• Conserving of big amount of research study and development costs for brand-new product advancement.
• Incorporation of brand-new products within two years.
• Capability to target large number of consumers i.e. health mindful customers.
• Reduction of the criticism of environmental worried societies and neighborhood advancement companies.
• Fulfillment of the social duty by compensation of the dangerous items with healthy products.

Cons:

• The acquisition might not show to alter the image of Diena Case Study Analysis as in case of Quaker Oats.
• Requirement of big quantity of capital.
• Danger of failure of the new items in the market i.e. consumers might not like the taste and may decline the much healthier items due to the addictive nature of dangerous items.
• The harmful items in the product portfolio might make the incorporation of healthy items stop working to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Diena Case Study Help is to replace all of its harmful items with healthier items. This might be a big shift in business technique and the business model at company. The replacement of harmful items with much healthier items would completely alter the market position of the company and would require a large number of required steps to be taken. The pros and cons associated with alternative 3 are offered listed below:

Pros:

• Modification of market position of Diena Case Study Solution
• Capability to target large number of consumers i.e. health mindful consumers.
• End of all of the criticism of ecological concerned societies and community development organizations.
• Satisfaction of the social responsibility

Cons:

• Danger of failure of the brand-new items in the market i.e. customers may not like the taste and may decline the healthier products due to the addictive nature of hazardous items.
• Huge cost of research study and advancement required to build new healthy products.
• Employee might resist over the modification in the business model and organisation technique.
• Number of years needed for the application.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the business's CSR, concerns dealt with by the company and the existing market circumstance, Diena Case Study Help is recommended to think about alternative 2 of high level of acquisition of health related business. As the acquisitions would enable the company to save of substantial amount of research and advancement costs for new product development. Along with it, acquisitions would permit incorporation of brand-new items within two years in addition to the ability to target large number of consumers. Moreover, the acquisitions would result in the decrease of the criticism from the concerned organizations.However, the option would need big amount of mutual fund. Additionally, the organizations might not have the ability to decrease the criticism. With a careful analysis of the acquisition with an aggressive marketing campaigns, business might show to be effective in achieving the targets.

This Diena case study is writen by : Robert L Simons

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