Atb Financial Guiding Profitable Growth Case Study Solution

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Atb Financial Guiding Profitable Growth Case Analysis

Atb Financial Guiding Profitable Growth Case Study Solution is a popular name of a New York based, world's leading organization in the food and drink industry. Case Study Analysis is a prominent brand in convenient snacks, foods and beverages with its presence in about 200 countries. Significant brands of the business consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive benefit of the company is its capability to market the item at everywhere places. Furthermore, the company is doing efforts to make product development as its brand-new source of competitive advantage.

The report consists of a deep analysis of numerous elements of the social obligations of major companies in the food and beverage industry in basic, and Case Help in specific. It likewise supplies an analysis of the growing health and ecological concerns including obesity, heart problem, environmental destruction etc. in the Western countries and the function of the business in the food and beverage industry to deal with these concerns. The report also provides an evaluation of the degree of sustainability and CSR in the Atb Financial Guiding Profitable Growth Case Study Analysis's organisation technique along with the determination of how Case Study Solution produces worth for its customers. Additionally, the report likewise supplies specific tactical alternatives for Case Analysis to include the criticism over its social duty with specific suggestions and an application strategy.

Concerns Identification

The giant food and beverage company was going through a criticism over its obligation towards numerous social and eco-friendly issues consisting of; obesity, heart diseases, ecological destruction and so on. These criticisms lead, to reassess about the corporate technique of Atb Financial Guiding Profitable Growth Case Study Help. The Robert S Kaplan has actually understood that the total society, the lifestyle of individuals and the people at whole have actually been changed now. In this scenario with increasing trends towards healthier items and the increasing ecological concerns, Case Study Solution needs to change its direction towards much healthier products. Although, Case Study Help had actually taken certain crucial actions relating to the environmental effects of its items, however, these actions are not enough to wind up the criticism over the business's obligation towards social and eco-friendly concerns. Therefore, the is required to take particular tactical steps to change the marketplace position of its specific well-known brand names and present Atb Financial Guiding Profitable Growth Case Study Help as a business producing healthy items in the market. In this regard, Case Study Solution and other food and drink business must utilize their power to move the consumer taste towards much healthier products to remove the restrictions in the growth of food industry.

Vital Analysis

The shift from the use of natural food to made food has actually highly impacted the health of the customers. All of the data related to the health issues with the incorporation of made food in the market describe the prevalence of the health concerns related to food system. These issues are indirectly the outcome of different practices of the food and drink business for developing worth for their consumers.

Value Development at Atb Financial Guiding Profitable Growth Case Study Help

Atb Financial Guiding Profitable Growth Case Study Solution being a huge company in the food and beverage industry, provides high value to its customers by various methods. Case Study Analysis has a competitive advantage in supplying its items far and large internationally. The business is provided in about 200 nations with a large number of popular international brands.

The business produces worth for its customers by ways of supplying large number of tasty food products including salt, fat and sugar, which are the active ingredients that are directly linked with the psychological core of the customer's brain. The Atb Financial Guiding Profitable Growth Case Study Help in addition to other huge food and drinks companies produce value for its consumers by controling these active ingredients in its products. Case Study Help together with other huge companies is interested in finding methods to increase the consumer worth from its products through exploiting the vulnerability.

Together with it, the company also produces worth by methods of including the healthy point in its products. The company has actually done certain efforts in order to provide healthy items and lower the share of Atb Financial Guiding Profitable Growth Case Study Analysis in total ecological devastation. Case Study Solution has taken particular actions associated with the sustainability of individuals and environment consisting of the 2009 announcement of the enthusiastic goals and dedications related to Case Study Solution items, market and the community.

All of these means have actually been successful at developing value for the business customers. These ways have also lead to the increased ecological issues and the criticism over the business's role in increasing health and ecological obstacles. The incorporation of active ingredients like salt, fat and sugar in the business items for producing customer value deals with high amount of criticism. These components are the primary reason for specific fatal diseases in human including weight problems, diabetes, cardiovascular disease and so on. Increasing health associated problems have raised the criticism for Atb Financial Guiding Profitable Growth Case Study Solution.

Constructive Role of Major Food and Drink Companies in Resolving Social and Ecological Expenses Related To the Market

Indeed, major food and beverage companies including business, etc. can play an useful function in dealing with social and eco-friendly expenses connected with the market. The ecological expenses associated with food and drink market consist of the ecological devastation due to the increase of nitrogen which has resulted in the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in ecological devastation which could be a huge threat to the existence of mankind in future.

Major reason for these ecological changes is mass use of nitrogen rich fertilizers and the components by the food and beverage companies. Food and beverage business ought to play an useful role in attending to these problems to remove their growth restraints related to the criticism from the ecological neighborhoods.

The companies should prevent use of nitrogen fertilizers and should browse out the items of those farmers that do not use fertilizers for their crop. The business might use renewable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich products.

Together with the eco-friendly expenses there are particular social costs related to the food and drink industry which should be dealt with by the giant food and drink business to accomplish the market growth and to avoid the criticism from the environmental neighborhoods. Social costs associated with the market includes the increasing health issues associated with weight problems, heart problem, diabetes and so on. Nevertheless, the huge business might play a positive role in addressing these issues.

The business could move towards more healthy products by decreasing the amount of harmful substances in their processed foods i.e. dioxin, which might result in lethal human diseases. Along with it, the business should utilize more healthy active ingredients instead of derivatives of Corn and Soy to increase number of calories from their products. The companies might likewise do efforts to move consumer tastes towards healthy items as they have actually managed the customer taste for couple of decades. In this way the huge food and drink business might play a constructive function in attending to social and environmental costs associated with the industry.

Assessment of Sustainability at Atb Financial Guiding Profitable Growth Case Study Help

There was a prospective shift in the business technique and objectives at Case Study Solution. The brand-new CEO was focused on buying healthier items for attaining sustainable growth for the business along with providing healthier future for individuals and the world both. Under the new vision, the motto of the business was likewise altered from the "fun for you" to "much better for you".

Human Sustainability

business obtained Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy drinks and natural drinks to present various healthier items in its portfolio. Despite of being considered a Case Solution's healthy brand name, the products of Quake Oats contained a number of components which were dangerous to health.

In addition to the inculcation of healthy brand names in its portfolio through acquisitions, Atb Financial Guiding Profitable Growth Case Study Analysis has taken certain sustainability steps for its market places. One of major examples in this regard is the Company's marketing technique related to schools. The company markets only low calories and nutritious beverages choices in schools.

Another step taken by Case Study Analysis towards human sustainability is the shift of its focus towards research and advancement for presenting new and healthy products in its portfolio. The company has increased its research and advancement spending plan and has actually introduced an army of health scientists to create specific healthy products.

Ecological Sustainability

In this regard, the business committed to lower its product packaging by millions of tones to prevent high amount of wastes. The company has actually committed to lower greenhouse gas emissions along with the accomplishment of effectiveness in the energy use.

On the basis of above analysis, it might be figured out that the business has taken several actions towards human and environmental sustainability. These steps are still not enough to attain the preferred commercial growth and to minimize the criticism over the social obligation of Case Study Solution.

Alternatives

Specific long term tactical alternatives might be obtained for the business on the basis of above analysis. These options can be evaluated on the basis of the fact that how the alternative would enable the company to achieve its objective of potential development and minimize the criticism over the business. The options could be examined on the basis of the time frame that would be taken by an option to be carried out along with the expense and dangers related to the option

Alternative-1: introduction of a New Line of product Connected to Healthy Foods and Beverages

The first step that Atb Financial Guiding Profitable Growth Case Study Help could take is to present a brand-new line of product associated with healthy food and drinks. The company has already introduced particular heath associated brands, but, the number of these brands in its portfolio is not prospective to minimize the criticism and attain potential growth. The business should introduce a large variety of much healthier items by utilizing its significant research and advancement expenses. The advantages and disadvantages associated with the introduction of a healthy product line in the portfolio are offered below:

Pros:

• Ability to target a great deal of consumers i.e. health mindful customers.
• Decrease of the criticism of ecological worried societies and neighborhood development companies.
• Satisfaction of the social responsibility by payment of the harmful products with healthy products.
• Could be executed within few years i.e. 3 to 5 years.

Cons:

• Risk of failure of the new products in the market i.e. customers may not like the taste and might not accept the much healthier products due to the addicting nature of dangerous products.
• The dangerous products in the item portfolio might make the incorporation of healthy products stop working to minimize criticism.
• Big cost of research study and development required to build brand-new healthy products.

Alternative-2: High level Acquisition of Health related Business

Another alternative option to accomplish the prospective development and minimize the criticism is to acquire the health related companies at a high level. Financial investment in these type of companies would enable Atb Financial Guiding Profitable Growth Case Study Analysis to introduce a big range of healthier items within a short time period without any requirement of considerable research study and advancement expenses. The pros and cons connected to alternative 3 are provided listed below:

Pros:

• Conserving of substantial amount of research study and advancement expenses for brand-new product development.
• Incorporation of brand-new products within two years.
• Capability to target large number of customers i.e. health conscious customers.
• Decrease of the criticism of environmental worried societies and neighborhood advancement organizations.
• Satisfaction of the social obligation by payment of the hazardous items with healthy items.

Cons:

• The acquisition might not prove to change the image of Atb Financial Guiding Profitable Growth Case Study Analysis as in case of Quake Oats.
• Requirement of big amount of capital.
• Danger of failure of the brand-new items in the market i.e. consumers may not like the taste and may not accept the healthier products due to the addicting nature of harmful products.
• The hazardous products in the item portfolio might make the incorporation of healthy items stop working to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Atb Financial Guiding Profitable Growth Case Study Solution is to change all of its harmful products with healthier products. This could be a huge shift in the business strategy and the business model at business. The replacement of harmful items with much healthier items would totally alter the marketplace position of the company and would require a large number of needed steps to be taken. The benefits and drawbacks connected to alternative 3 are given listed below:

Pros:

• Change of market position of Atb Financial Guiding Profitable Growth Case Study Help
• Ability to target a great deal of consumers i.e. health mindful customers.
• End of all of the criticism of ecological worried societies and community development organizations.
• Satisfaction of the social responsibility

Cons:

• Risk of failure of the new products in the market i.e. customers may not like the taste and might decline the healthier items due to the addicting nature of dangerous items.
• Substantial cost of research and advancement required to construct brand-new healthy items.
• Employee may resist over the modification in business model and organisation technique.
• Variety of years needed for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the company's CSR, concerns dealt with by the company and the current industry scenario, Atb Financial Guiding Profitable Growth Case Study Analysis is recommended to think about alternative 2 of high level of acquisition of health associated companies. As the acquisitions would enable the company to conserve of big quantity of research study and development costs for new product development. Together with it, acquisitions would allow incorporation of brand-new products within 2 years in addition to the ability to target large number of consumers. Moreover, the acquisitions would result in the reduction of the criticism from the worried organizations.However, the alternative would need substantial amount of investment funds. The companies might not be able to minimize the criticism. With a careful analysis of the acquisition with an aggressive marketing campaigns, business could prove to be effective in achieving the targets.

This Atb Financial Guiding Profitable Growth case study is writen by : Robert S Kaplan

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