Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Analysis

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Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Solution

Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Analysis is a well-known name of a New York based, world's leading company in the food and beverage industry. Case Study Analysis is a leading brand in practical treats, foods and beverages with its existence in about 200 countries. Major brands of the business include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive advantage of the company is its ability to market the product at far and wide locations. Additionally, the business is doing efforts to make product advancement as its brand-new source of competitive advantage.

The report contains a deep analysis of various aspects of the social obligations of significant companies in the food and drink market in basic, and Case Analysis in specific. It likewise offers an analysis of the growing health and environmental issues consisting of obesity, heart diseases, ecological destruction etc. in the Western countries and the role of the business in the food and drink industry to attend to these issues. The report likewise provides an examination of the extent of sustainability and CSR in the Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Analysis's service method along with the determination of how Case Study Help produces value for its customers. Furthermore, the report also offers certain tactical alternatives for Case Help to integrate the criticism over its social responsibility with certain recommendations and an execution strategy.

Concerns Recognition

Case Study Solution had taken particular essential actions concerning the environmental effects of its items, however, these actions are not enough to end up the criticism over the company's obligation towards social and ecological concerns. This is needed to take specific tactical steps to change the market position of its specific famous brands and present Case Study Solution as a business producing healthy products in the market. In this regard, business and other food and drink companies should utilize their power to move the consumer taste towards healthier products to get rid of the restrictions in the development of food industry.

Vital Analysis

The shift from the usage of natural food to produced food has actually highly affected the health of the consumers. All of the data related to the health issues with the incorporation of produced food in the market explain the occurrence of the health concerns related to food system. These concerns are indirectly the result of numerous practices of the food and drink business for creating worth for their customers.

Value Creation at Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Analysis

Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Help being a huge company in the food and drink industry, supplies high value to its consumers by numerous means. Case Study Solution has a competitive benefit in offering its items far and large internationally. The company is provided in about 200 countries with a big number of well-known global brands.

The company develops value for its consumers by ways of providing big number of delicious food products consisting of salt, fat and sugar, which are the ingredients that are directly connected with the emotional core of the consumer's brain. The Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Analysis in addition to other huge food and drinks business create value for its customers by controling these components in its products. Case Study Help together with other giant business has an interest in discovering ways to increase the consumer value from its products through exploiting the vulnerability.

Along with it, the business also develops worth by means of including the healthy point in its products. The company has done certain efforts in order to provide healthy items and lower the share of Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Analysis in overall ecological destruction. Case Study Solution has taken specific actions related to the sustainability of people and environment consisting of the 2009 announcement of the ambitious objectives and commitments connected to Case Study Solution items, marketplace and the community.

All of these methods have been successful at producing worth for the Case Study Solution consumers. Increasing health associated issues have raised the criticism for Case Study Analysis.

Constructive Role of Significant Food and Drink Companies in Addressing Social and Ecological Expenses Connected With the Industry

Indeed, major food and beverage business consisting of business, etc. can play a constructive role in addressing social and environmental costs connected with the market. The ecological expenses connected to food and beverage industry consist of the environmental devastation due to the influx of nitrogen which has actually led to the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in ecological destruction which might be a huge risk to the presence of humanity in future.

Significant cause of these environmental changes is mass usage of nitrogen abundant fertilizers and the active ingredients by the food and drink companies. Food and beverage business should play a constructive role in attending to these issues to eliminate their development restrictions related to the criticism from the environmental communities.

The business should prevent use of nitrogen fertilizers and should browse out the items of those farmers that do not utilize fertilizers for their crop. The business could utilize eco-friendly energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

Along with the eco-friendly expenses there are specific social expenses related to the food and drink industry which should be addressed by the giant food and drink companies to accomplish the industry growth and to avoid the criticism from the environmental neighborhoods. Social expenses related to the industry consists of the increasing health problems related to weight problems, heart disease, diabetes etc. The giant business could play a constructive role in dealing with these concerns.

The companies might move towards healthier products by decreasing the quantity of harmful substances in their processed foods i.e. dioxin, which could lead to lethal human diseases. Together with it, the business need to utilize more healthy active ingredients instead of derivatives of Corn and Soy to increase variety of calories from their items. The companies might likewise do efforts to shift consumer tastes towards healthy products as they have controlled the customer taste for few years. In this way the giant food and beverage business might play a positive role in resolving social and eco-friendly expenses related to the market.

Assessment of Sustainability at Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Analysis

There was a prospective shift in the business method and objectives at Case Study Help. The brand-new CEO was concentrated on investing in much healthier products for achieving sustainable development for the company together with supplying healthier future for the people and the world both. Under the brand-new vision, the slogan of the company was likewise altered from the "enjoyable for you" to "much better for you".

Human Sustainability

company acquired Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and natural drinks to introduce various healthier products in its portfolio. Despite of being thought about a Case Analysis's healthy brand name, the items of Quake Oats contained several components which were harmful to health.

Along with the inculcation of healthy brands in its portfolio through acquisitions, Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Analysis has actually taken specific sustainability steps for its market locations. One of significant examples in this regard is the Business's marketing strategy associated to schools. The company markets only low calories and nutritious drinks choices in schools.

Another action taken by Case Study Solution towards human sustainability is the shift of its focus towards research and advancement for introducing new and healthy items in its portfolio. The company has actually increased its research study and advancement budget plan and has actually presented an army of health scientists to develop particular healthy items.

Ecological Sustainability

Together with the human sustainability, Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Help has taken a number of steps towards ecological sustainability. The business has dedicated to various goals related to water, land, packaging, environment modification and community. In this regard, the business devoted to reduce its packaging by countless tones to prevent high quantity of wastes. Additionally, the company has devoted to reduce greenhouse gas emissions in addition to the accomplishment of efficiency in the energy use. company has likewise tried specific philanthropic activities including a dedication to supply safe drinking water to 3 million individuals in establishing nations by 2015.

On the basis of above analysis, it might be identified that the company has actually taken a number of actions towards human and environmental sustainability. These actions are still not sufficient to attain the wanted commercial development and to minimize the criticism over the social obligation of Case Study Help.

Alternatives

Particular long term tactical options could be obtained for the company on the basis of above analysis. These alternatives can be evaluated on the basis of the reality that how the alternative would make it possible for the company to accomplish its goal of potential growth and minimize the criticism over the business. The options might be examined on the basis of the time frame that would be taken by an alternative to be implemented along with the expense and dangers related to the option

Alternative-1: introduction of a New Product line Related to Healthy Foods and Beverages

The very first step that Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Solution might take is to introduce a new product line related to healthy food and drinks. The company ought to introduce a broad range of healthier items by using its substantial research study and development expenses.

Pros:

• Ability to target large number of consumers i.e. health mindful consumers.
• Decrease of the criticism of environmental worried societies and neighborhood development companies.
• Fulfillment of the social duty by payment of the dangerous products with healthy products.
• Could be carried out within couple of years i.e. 3 to 5 years.

Cons:

• Risk of failure of the brand-new items in the market i.e. consumers might not like the taste and might not accept the healthier products due to the addictive nature of hazardous products.
• The hazardous items in the product portfolio may make the incorporation of healthy products fail to lower criticism.
• Substantial expense of research and development required to develop brand-new healthy items.

Alternative-2: High level Acquisition of Health related Business

Another alternative option to accomplish the potential development and reduce the criticism is to acquire the health associated business at a high level. Financial investment in these type of companies would enable Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Analysis to present a large variety of healthier items within a brief time period with no requirement of considerable research and advancement expenses. The advantages and disadvantages related to alternative 3 are provided below:

Pros:

• Saving of huge quantity of research study and development expenses for brand-new product development.
• Incorporation of brand-new products within two years.
• Ability to target a great deal of consumers i.e. health mindful customers.
• Decrease of the criticism of ecological concerned societies and community advancement organizations.
• Satisfaction of the social duty by compensation of the harmful products with healthy items.

Cons:

• The acquisition may not prove to change the image of Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Help as in case of Quake Oats.
• Requirement of big amount of capital.
• Danger of failure of the brand-new products in the market i.e. consumers might not like the taste and might not accept the much healthier items due to the addictive nature of dangerous products.
• The dangerous products in the product portfolio may make the incorporation of healthy items stop working to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Help is to replace all of its dangerous products with much healthier items. The replacement of harmful items with much healthier items would completely alter the market position of the business and would require a big number of required actions to be taken.

Pros:

• Modification of market position of Balanced Scorecard Report September-October 2008 Vol 10 No 5 Case Study Solution
• Ability to target a great deal of customers i.e. health mindful consumers.
• End of all of the criticism of ecological concerned societies and neighborhood advancement companies.
• Fulfillment of the social responsibility

Cons:

• Risk of failure of the brand-new items in the market i.e. consumers might not like the taste and might not accept the healthier products due to the addictive nature of hazardous items.
• Substantial cost of research and advancement required to build brand-new healthy products.
• Employee might withstand over the modification in business design and business method.
• Variety of years required for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the business's CSR, problems dealt with by the company and the existing market scenario, Case Study Solution is suggested to consider alternative 2 of high level of acquisition of health associated business. As the acquisitions would enable the business to save of huge amount of research and advancement costs for new product development. Along with it, acquisitions would permit incorporation of new products within 2 years along with the capability to target big number of customers.

This Balanced Scorecard Report September-October 2008 Vol 10 No 5 case study is writen by : Robert S Kaplan

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