Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Solution

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Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Analysis

Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Help is a popular name of a New York based, world's leading company in the food and drink market. business is a prominent brand name in hassle-free snacks, foods and drinks with its presence in about 200 countries.

The report includes a deep analysis of various aspects of the social duties of significant business in the food and drink industry in basic, and company in specific. The report also supplies an evaluation of the level of sustainability and CSR in the Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Analysis's organisation method along with the determination of how Case Study Analysis produces worth for its customers.

Concerns Recognition

The giant food and drink business was going through a criticism over its responsibility towards various social and eco-friendly issues consisting of; obesity, heart diseases, ecological destruction etc. These criticisms lead, to rethink about the corporate strategy of Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Help. The Vincent Dessain has understood that the general society, the lifestyle of individuals and individuals at whole have actually been changed now. In this situation with increasing patterns towards healthier items and the increasing ecological concerns, Case Study Solution should change its instructions towards much healthier items. Although, Case Study Solution had actually taken particular important steps regarding the ecological effects of its items, however, these steps are insufficient to end up the criticism over the company's duty towards social and eco-friendly concerns. The required to take certain tactical actions to alter the market position of its specific famous brand names and present Online Case Study Analysis as a company producing healthy items in the market. In this regard, Case Study Solution and other food and beverage business should use their power to move the customer taste towards much healthier items to get rid of the restrictions in the development of food market.

Critical Analysis

For the few decades, consumer food patterns have actually been altered drastically. The shift from the use of natural food to manufactured food has actually extremely impacted the health of the customers. Despite of the discovery of modern health techniques, the overall health of people in couple of years have actually been highly impacted. Currently about 1 billion of the people In US are overweight and at least 300 countless them have obesity. Children also facing the problem of weight problems. The ratios of weight problems in 1980s are quite different from the current ratios. Despite of discovery of health techniques and modern-day methods to control obesity and other diseases, the ratio of weight problems has actually been doubled form the level of 1980. All of the information related to the health concerns with the incorporation of manufactured food in the market discuss the occurrence of the health problems associated with food system. These issues are indirectly the result of different practices of the food and beverage business for developing value for their consumers.

Value Production at Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Analysis

Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Help being a huge company in the food and beverage industry, offers high value to its consumers by numerous means. Value production in the food and drink market is done through two ways i.e. taste and schedule of the product. Case Study Solution has a competitive advantage in offering its products far and wide worldwide. Its marketing ability makes it able to target a big base of consumers. The company is presented in about 200 nations with a large number of popular international brands. The far and wide existence of the company items offers high value to customers.

Moreover, the company produces worth for its consumers by ways of providing large number of delicious food products including salt, fat and sugar, which are the ingredients that are directly connected with the emotional core of the consumer's brain. The Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Solution together with other giant food and beverages companies develop value for its customers by controling these ingredients in its products. Case Study Analysis in addition to other huge companies has an interest in finding ways to increase the customer value from its items through exploiting the vulnerability.

Together with it, the business also creates value by means of including the healthy point in its items. The business has done certain efforts in order to supply healthy items and decrease the share of Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Help in general environmental devastation. Case Study Analysis has actually taken particular steps related to the sustainability of individuals and environment including the 2009 announcement of the ambitious goals and dedications connected to Case Study Solution items, marketplace and the community.

All of these methods have actually achieved success at producing worth for the business customers. These means have also lead to the increased environmental issues and the criticism over the business's function in increasing health and ecological obstacles. The incorporation of active ingredients like salt, fat and sugar in the company products for producing customer value deals with high amount of criticism. These active ingredients are the main cause of specific fatal diseases in human including obesity, diabetes, heart problem etc. Increasing health related problems have actually raised the criticism for Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Solution.

Useful Function of Significant Food and Drink Business in Attending To Social and Ecological Costs Connected With the Industry

Indeed, significant food and drink business including business, etc. can play an useful role in attending to social and eco-friendly expenses connected with the industry. The environmental expenses associated with food and drink industry include the environmental destruction due to the increase of nitrogen which has actually led to the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in ecological destruction which might be a big threat to the presence of humankind in future.

Major cause of these environmental modifications is mass use of nitrogen rich fertilizers and the active ingredients by the food and beverage business. Food and beverage business should play an useful role in resolving these issues to eliminate their growth restrictions related to the criticism from the ecological neighborhoods.

The companies must prevent use of nitrogen fertilizers and must search out the products of those farmers that do not use fertilizers for their crop. The business might use renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

Along with the ecological costs there are particular social expenses connected with the food and beverage market which must be addressed by the giant food and beverage business to achieve the market growth and to prevent the criticism from the environmental communities. Social costs related to the industry consists of the increasing health issues connected to obesity, heart disease, diabetes etc. The giant business might play an useful role in attending to these issues.

The companies could move towards more healthy products by reducing the quantity of poisonous substances in their processed foods i.e. dioxin, which might result in lethal human illness. The companies might likewise do efforts to move consumer tastes towards healthy products as they have controlled the consumer taste for few years.

Assessment of Sustainability at Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Analysis

There was a possible shift in the corporate strategy and goals at Case Study Help. The brand-new CEO was concentrated on buying healthier products for achieving sustainable development for the business in addition to offering much healthier future for the people and the world both. Under the new vision, the slogan of the company was likewise changed from the "fun for you" to "better for you".

Human Sustainability

business obtained Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and natural beverages to present different much healthier products in its portfolio. Despite of being considered a Case Help's healthy brand name, the products of Quake Oats contained several components which were dangerous to health.

Along with the inculcation of healthy brands in its portfolio through acquisitions, Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Solution has actually taken specific sustainability steps for its market places. Among significant examples in this regard is the Business's marketing method related to schools. The business markets only low calories and healthy drinks choices in schools.

Another action taken by Case Study Help towards human sustainability is the shift of its focus towards research study and development for introducing new and healthy products in its portfolio. The company has actually increased its research and advancement spending plan and has introduced an army of health researchers to create certain healthy products.

Environmental Sustainability

In this regard, the company committed to decrease its packaging by millions of tones to avoid high quantity of wastages. The company has actually committed to lower greenhouse gas emissions along with the achievement of effectiveness in the energy usage.

On the basis of above analysis, it could be determined that the company has taken several steps towards human and environmental sustainability. However these actions are still not adequate to attain the wanted commercial growth and to lower the criticism over the social duty of Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Solution.

Alternatives

Certain long term tactical options could be derived for the business on the basis of above analysis. These alternatives can be evaluated on the basis of the truth that how the alternative would make it possible for the company to achieve its goal of potential growth and lower the criticism over the company. Furthermore, the options might be assessed on the basis of the time frame that would be taken by an option to be implemented along with the expense and risks connected to the alternative

Alternative-1: intro of a New Product line Connected to Healthy Foods and Beverages

The very first step that Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Solution could take is to present a brand-new product line related to healthy food and beverages. The company needs to present a large range of much healthier items by using its significant research study and development expenditures.

Pros:

• Ability to target a great deal of customers i.e. health conscious consumers.
• Decrease of the criticism of environmental concerned societies and neighborhood advancement organizations.
• Fulfillment of the social duty by payment of the hazardous items with healthy products.
• Might be implemented within few years i.e. 3 to 5 years.

Cons:

• Threat of failure of the brand-new items in the market i.e. customers might not like the taste and may not accept the much healthier products due to the addictive nature of harmful products.
• The harmful items in the product portfolio may make the incorporation of healthy items stop working to decrease criticism.
• Huge cost of research study and development needed to construct new healthy products.

Alternative-2: High level Acquisition of Health associated Business

Another alternative choice to attain the possible development and lower the criticism is to acquire the health associated business at a high level. Financial investment in these kind of companies would permit Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Help to introduce a large range of healthier products within a short time duration without any requirement of considerable research study and development expenditures. The pros and cons associated with alternative 3 are given listed below:

Pros:

• Saving of substantial quantity of research and advancement expenses for brand-new product advancement.
• Incorporation of brand-new items within 2 years.
• Ability to target a great deal of consumers i.e. health mindful consumers.
• Decrease of the criticism of environmental concerned societies and neighborhood advancement companies.
• Fulfillment of the social obligation by compensation of the harmful items with healthy items.

Cons:

• The acquisition might not prove to alter the image of Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Help as in case of Quaker Oats.
• Requirement of substantial amount of capital.
• Threat of failure of the brand-new items in the market i.e. customers may not like the taste and may not accept the healthier products due to the addictive nature of hazardous products.
• The harmful items in the product portfolio may make the incorporation of healthy items fail to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Solution is to change all of its harmful products with healthier products. This could be a big shift in the business strategy and the business design at business. The replacement of dangerous items with healthier products would completely change the marketplace position of the business and would need a a great deal of needed actions to be taken. The benefits and drawbacks related to alternative 3 are given listed below:

Pros:

• Change of market position of Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Help
• Ability to target large number of customers i.e. health mindful consumers.
• End of all of the criticism of environmental worried societies and neighborhood development companies.
• Satisfaction of the social duty

Cons:

• Risk of failure of the new items in the market i.e. customers might not like the taste and may decline the much healthier products due to the addicting nature of hazardous items.
• Huge expense of research study and advancement needed to develop new healthy products.
• Employee may withstand over the change in the business model and organisation strategy.
• Variety of years needed for the execution.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the company's CSR, concerns dealt with by the business and the existing industry situation, Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Help is recommended to consider alternative 2 of high level of acquisition of health related business. As the acquisitions would enable the company to save of substantial amount of research and development costs for brand-new item advancement. Together with it, acquisitions would allow incorporation of brand-new items within two years along with the capability to target large number of customers. Furthermore, the acquisitions would lead to the decrease of the criticism from the concerned organizations.However, the alternative would require big quantity of investment funds. The companies might not be able to reduce the criticism. However, with a careful analysis of the acquisition with an aggressive marketing campaigns, Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis Case Study Solution might prove to be successful in accomplishing the targets.

This Navigating Turbulent Waters Glitnir Banks Communication Challenge During A Macroeconomic Crisis case study is writen by : Vincent Dessain

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