Celebrity Big Brother 2007 Controversy Case Study Solution

Home >> Vivek Gupta >> Celebrity Big Brother 2007 Controversy

Celebrity Big Brother 2007 Controversy Case Analysis

Celebrity Big Brother 2007 Controversy Case Study Solution is a widely known name of a New York based, world's leading organization in the food and drink industry. business is a prominent brand in convenient snacks, foods and drinks with its presence in about 200 nations.

The report includes a deep analysis of different elements of the social duties of major companies in the food and drink industry in general, and Case Analysis in particular. It also provides an analysis of the growing health and ecological concerns consisting of obesity, heart problem, environmental destruction and so on in the Western nations and the function of the companies in the food and beverage industry to resolve these issues. The report also offers an assessment of the degree of sustainability and CSR in the Celebrity Big Brother 2007 Controversy Case Study Solution's organisation method along with the determination of how Case Study Help creates worth for its consumers. The report likewise provides certain strategic alternatives for business to integrate the criticism over its social duty with certain recommendations and an application strategy.

Issues Recognition

The huge food and drink company was going through a criticism over its obligation towards numerous social and environmental concerns consisting of; weight problems, heart diseases, environmental destruction etc. These criticisms lead, to rethink about the business method of Celebrity Big Brother 2007 Controversy Case Study Analysis. The Vivek Gupta has recognized that the overall society, the lifestyle of people and the people at whole have actually been altered now. In this situation with increasing trends towards much healthier products and the increasing ecological issues, Case Study Analysis should change its instructions towards healthier items. Although, Case Study Analysis had taken particular crucial steps regarding the environmental impacts of its items, but, these steps are not enough to end up the criticism over the business's duty towards social and ecological issues. The required to take particular tactical actions to alter the market position of its certain popular brands and present Online Case Study Help as a company producing healthy items in the market. In this regard, Case Study Analysis and other food and drink companies should utilize their power to shift the customer taste towards much healthier products to remove the restrictions in the development of food market.

Vital Analysis

For the few decades, customer food patterns have been changed dramatically. The shift from making use of healthy food to made food has actually highly affected the health of the consumers. Despite of the discovery of modern-day health techniques, the overall health of individuals in few years have been highly affected. Currently about 1 billion of the people In United States are obese and at least 300 countless them have weight problems. Children likewise dealing with the issue of obesity. The ratios of weight problems in 1980s are quite various from the existing ratios. Despite of discovery of health methods and contemporary methods to control obesity and other illness, the ratio of obesity has actually been doubled form the level of 1980. All of the information connected to the health problems with the incorporation of produced food in the market describe the prevalence of the health problems related to food system. These problems are indirectly the result of different practices of the food and beverage companies for creating worth for their customers.

Value Development at Celebrity Big Brother 2007 Controversy Case Study Analysis

Celebrity Big Brother 2007 Controversy Case Study Analysis being a giant business in the food and drink market, provides high worth to its customers by numerous methods. Case Study Solution has a competitive advantage in providing its items far and large internationally. The business is presented in about 200 countries with a large number of famous worldwide brands.

Furthermore, the company creates worth for its consumers by methods of supplying a great deal of delicious food products consisting of salt, fat and sugar, which are the active ingredients that are straight connected with the psychological core of the customer's brain. The Celebrity Big Brother 2007 Controversy Case Study Analysis in addition to other huge food and beverages business create value for its consumers by controling these ingredients in its items. Case Study Solution in addition to other huge companies has an interest in finding ways to increase the customer worth from its products through exploiting the vulnerability.

In addition to it, the business likewise produces value by methods of incorporating the healthy point in its items. The business has actually done particular efforts in order to provide healthy items and minimize the share of Celebrity Big Brother 2007 Controversy Case Study Analysis in general ecological devastation. Case Study Analysis has taken particular steps connected to the sustainability of individuals and environment including the 2009 statement of the enthusiastic goals and dedications related to Case Study Analysis products, marketplace and the community.

All of these ways have actually been effective at creating value for the Case Study Help consumers. Increasing health related problems have raised the criticism for Case Study Analysis.

Positive Role of Major Food and Drink Business in Resolving Social and Ecological Costs Associated with the Industry

Significant food and beverage business consisting of Celebrity Big Brother 2007 Controversy Case Study Solution and so on can play a constructive function in dealing with social and environmental expenses associated with the market. The eco-friendly costs related to food and drink market consist of the ecological destruction due to the influx of nitrogen which has resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in environmental destruction which might be a huge hazard to the presence of humanity in future.

Major reason for these environmental modifications is mass usage of nitrogen abundant fertilizers and the ingredients by the food and drink companies. For that reason, food and drink business must play an useful role in dealing with these problems to eliminate their growth constraints related to the criticism from the ecological neighborhoods.

In order to address these issues, the companies could either reduce their use of nitrogen rich components or take certain steps to decrease the quantity of nitrogen in the overall environment. The companies need to avoid use of nitrogen fertilizers and must locate the products of those farmers that do not utilize fertilizers for their crop. The companies might also invest in decreasing greenhouse gas emissions worldwide. For instance, the companies could use renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

In addition to the eco-friendly costs there are particular social costs connected with the food and drink industry which should be resolved by the giant food and beverage companies to accomplish the market growth and to prevent the criticism from the environmental neighborhoods. Social expenses connected with the industry consists of the increasing health concerns related to weight problems, heart problem, diabetes and so on. The huge companies might play a constructive role in attending to these concerns.

The companies might move towards more healthy products by minimizing the quantity of hazardous compounds in their processed foods i.e. dioxin, which might result in lethal human illness. The business could also do efforts to shift customer tastes towards healthy items as they have managed the consumer taste for few years.

Assessment of Sustainability at Celebrity Big Brother 2007 Controversy Case Study Help

There was a prospective shift in the corporate strategy and objectives at Case Study Analysis. The new CEO was focused on buying much healthier products for accomplishing sustainable development for the business together with supplying much healthier future for the people and the world both. Under the new vision, the slogan of the company was also altered from the "enjoyable for you" to "better for you".

Human Sustainability

business acquired Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and organic beverages to present numerous healthier products in its portfolio. Despite of being thought about a Case Help's healthy brand name, the items of Quaker Oats consisted of a number of components which were hazardous to health.

In addition to the inculcation of healthy brands in its portfolio through acquisitions, Celebrity Big Brother 2007 Controversy Case Study Analysis has actually taken specific sustainability steps for its market places. One of significant examples in this regard is the Company's marketing strategy related to schools. The company markets just low calories and healthy beverages choices in schools.

Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research and advancement for presenting new and healthy products in its portfolio. The business has actually increased its research and development budget and has introduced an army of health scientists to develop certain healthy items.

Ecological Sustainability

In addition to the human sustainability, Celebrity Big Brother 2007 Controversy Case Study Solution has actually taken a number of actions towards environmental sustainability. The company has actually dedicated to numerous objectives associated with water, land, product packaging, environment change and neighborhood. In this regard, the company dedicated to minimize its product packaging by millions of tones to avoid high amount of wastes. The business has devoted to lower greenhouse gas emissions along with the accomplishment of performance in the energy use. company has actually likewise attempted particular humanitarian activities including a dedication to provide safe drinking water to 3 million individuals in developing nations by 2015.

On the basis of above analysis, it could be identified that the business has actually taken several actions towards human and environmental sustainability. These actions are still not sufficient to attain the wanted industrial growth and to minimize the criticism over the social duty of Case Study Analysis.

Alternatives

Specific long term strategic options might be obtained for the business on the basis of above analysis. These alternatives can be examined on the basis of the truth that how the alternative would make it possible for the company to achieve its goal of potential growth and decrease the criticism over the company. The options could be assessed on the basis of the time frame that would be taken by an option to be carried out along with the cost and threats related to the option

Alternative-1: introduction of a New Line of product Related to Healthy Foods and Beverages

The very first step that Celebrity Big Brother 2007 Controversy Case Study Analysis could take is to present a new product line related to healthy food and beverages. The company should introduce a large range of healthier products by utilizing its substantial research and development expenses.

Pros:

• Ability to target large number of customers i.e. health conscious customers.
• Decrease of the criticism of ecological concerned societies and neighborhood development organizations.
• Fulfillment of the social responsibility by settlement of the harmful products with healthy items.
• Could be executed within few years i.e. 3 to 5 years.

Cons:

• Threat of failure of the new products in the market i.e. consumers might not like the taste and might not accept the much healthier items due to the addictive nature of dangerous items.
• The harmful items in the item portfolio might make the incorporation of healthy items stop working to minimize criticism.
• Substantial cost of research study and development required to build brand-new healthy products.

Alternative-2: High level Acquisition of Health related Companies

Another alternative choice to attain the prospective growth and lower the criticism is to get the health related business at a high level. Investment in these kind of companies would enable Celebrity Big Brother 2007 Controversy Case Study Solution to present a large variety of much healthier items within a brief time duration without any requirement of substantial research study and development expenses. The advantages and disadvantages connected to alternative 3 are provided below:

Pros:

• Saving of substantial amount of research study and advancement costs for brand-new product development.
• Incorporation of new products within 2 years.
• Ability to target large number of customers i.e. health conscious consumers.
• Reduction of the criticism of environmental concerned societies and neighborhood advancement organizations.
• Satisfaction of the social responsibility by payment of the dangerous items with healthy products.

Cons:

• The acquisition might not show to change the image of Celebrity Big Brother 2007 Controversy Case Study Analysis as in case of Quake Oats.
• Requirement of big amount of capital.
• Danger of failure of the brand-new products in the market i.e. consumers might not like the taste and may not accept the healthier products due to the addictive nature of dangerous products.
• The hazardous products in the item portfolio may make the incorporation of healthy items fail to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Celebrity Big Brother 2007 Controversy Case Study Help is to replace all of its hazardous items with much healthier items. This could be a substantial shift in the business strategy and the business design at business. The replacement of dangerous items with healthier products would entirely change the market position of the business and would need a large number of necessary steps to be taken. The advantages and disadvantages associated with alternative 3 are given listed below:

Pros:

• Change of market position of Celebrity Big Brother 2007 Controversy Case Study Solution
• Capability to target large number of consumers i.e. health conscious customers.
• End of all of the criticism of environmental concerned societies and neighborhood advancement companies.
• Satisfaction of the social obligation

Cons:

• Danger of failure of the brand-new items in the market i.e. customers might not like the taste and might decline the healthier products due to the addicting nature of dangerous items.
• Big cost of research and development needed to construct brand-new healthy products.
• Employee may withstand over the modification in the business design and company technique.
• Number of years needed for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the business's CSR, concerns dealt with by the company and the current market situation, Celebrity Big Brother 2007 Controversy Case Study Analysis is advised to think about alternative 2 of high level of acquisition of health associated business. As the acquisitions would allow the company to conserve of substantial quantity of research and development expenses for new product development. Together with it, acquisitions would allow incorporation of new items within two years together with the capability to target large number of consumers. The acquisitions would result in the reduction of the criticism from the concerned organizations.However, the alternative would require substantial amount of investment funds. The companies may not be able to decrease the criticism. With a careful analysis of the acquisition with an aggressive marketing campaigns, business might prove to be effective in accomplishing the targets.

This Celebrity Big Brother 2007 Controversy case study is writen by : Vivek Gupta

Executive Summary	Swot Analysis	Vrio Analysis	Pestel Analysis
Porters Analysis	Recommendations